CITV FINAL CLOSEDOWN... WAS THAT IT?!

At 9pm on September 1st, CITV bid a final farewell after 40 years... BUT WAS THAT IT?!
After much speculation as to how Children's ITV would end for good, there were numerous possibilities that could have been taken, but what we got... well, if you don't already know, you'll have to tune in to this video to find out! And if you know what happened, tune in to find out my thoughts!
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#citv #final #closedown

[@43Main]

I wasn't even surprised. Even a final montage of CITV would've been enough. But no, like so many modern channel shutdowns, it just goes off and that's it, which is truly a shame.

[@marcuslavaggi-bowen6539]

Like Scuzz, it just cut off midway into a song, here it cut off during a trailer and put up a placeholder. Modern TV is crap.

[@sophie_drachen]

It would've been good to do a marathon of shows that they've aired from the past forty years through the week, give the parents something to reminisce about as well as the children too! Would've at least cushioned the blow of losing the channel that I'm sure was a source of nostalgia for those who grew up with it. I was more of a Disney and CBBC kind of kid, but I did watch bits of CITV, mostly Pokémon. Just a shame that they got killed off on their fortieth birthday, so much for life beginning at forty, right!? Why not as a compromise, bring back a programming strand on ITV2 or ITV1 for the children who don't have internet access, put it on the weekends or after school, that way everyone is happy.

[@tc_buses]

CITV, POP and CBBC carried my childhood as I didn't have internet and I didn't have sky or anything. They are cancelling CBBC soon aswell. shocking

[@MrSmith1984]

To be fair, ITV is showing kids programming on ITV2 during the mornings. However, they are not using the CITV on that occasion.

[@electrostar5161]

@@MrSmith1984 There was CITV branding during the ITV2 strand

[@adultmoshifan87]

Or better yet: ITV should’ve continued to care about kids programming and NOT shut down Citv at all! The fact that they cut Citv’s hours on ITV1 in the mid-2000s, phased out preschool programming in 2013/14 and didn’t even launch a Citv+1 channel shows how little they care about kids programming overall!

[@electrostar5161]

@@adultmoshifan87 Do you think ITV can magic up money?

[@ThatLinuxDude]

Tell ya what, least they actually made AN acknowledgement about the closedown... unlike a certain trio of Disney channels which turned into placeholder branding-slides mid continuity. After what happened with the Disney trio, my expectations were lowered greatly, so to see there be warnings continually, and a visible transition to it... satisfactory but could have been so much more. NOTE: They're still broadcasting this '''''nightlight'''' loop on the remaining broadcasts, such as Sky's, as I write this comment.

[@adultmoshifan87]

I’m pretty sure what Disney Junior used may have been a test card. They might have shown it had they gone down with technical difficulties. I still remember Nickelodeon once in 1996 facing a glitch, causing them to cut to a “Sorry, we’ve been dogged” message!

[@foxdae7762]

Not even a "thank you for tuning in". Smh...

[@chenillesagoe6348]

I know right? Totally awful

[@Aceshigh451]

Not even a goodbye like they used to do back in the early 2000s

[@Acidonia150reborn]

This is the same ITV who turned Christmas day to Just This Morning,Cooking shows and The Chase with no TV special or even Movies a few years back they stopped caring.

[@johnking5174]

Christmas Day ITV1 has Good Morning Britain, Lorraine, This Morning, The Chase, Corrie, Emmerdale and then a token new show - ITV gave up about caring about Christmas in 1993.

[@arthurvasey]

Christmas Days of my youth - we rarely put the telly on much before 3 pm in time for Lizzie’s Christmas speech - whatever channel we watched her on depended on what film the adults wanted to watch on BBC 1 or ITV after Lizzie! Please note - the adults - they struggled with the concept of democracy! I remember the adults all wanted to watch the première of Paint Your Wagon - it took ten years to finally get on television - it was nearly over before they decided it was rubbish! Generally speaking, Christmas fortnight was usually the time of year for the first showing on British television for movie blockbusters - there was usually a five year gap between screening in cinemas and it appearing on television - today, it’s about a year! By the time terrestrial television got its hands on many movies - particularly the violent ones or those with swearing - most of them had been shredded to ribbons in a bid to make them family-friendly - or, at least, less adult - Saturday Night Fever in its full form had quite a lot of strong language - an A-certificate (PG in today’s vernacular) version was issued in cinemas with most of the adult content being heavily censored or overdubbed with milder swearing - the version that was premiered on television was even more heavily censored to the point where it was screened in the early evening - although the uncensored version has aired late at night!

[@Acidonia150reborn]

@@johnking5174 They was still airing movies and animated specials in 1993 and putting effort in.

[@j0hnf_uk]

@@arthurvasey One thing you have to take into consideration regarding who gets to watch what on Christmas day, was who was paying for it all. Nothing to do with democracy, as such. The saying of, 'he who pays the piper calls the tune', was often used by my parents regarding choices of what was to be watched. I couldn't wait to get my own little portable TV, even if it was only black & white. I've never seen, nor ever wanted to see, Paint Your Wagon. I think my parents owned the LP with the music from it on, but again I never heard any of it. I'd imagine it wasn't something that would interest kids, though. Satellite TV pretty much ruined the concept of having, 'first showing on British television', movies shown at Christmas. The likes of Sky would out-bid both ITV and the BBC for such blockbuster movies, and so they'd often have to settle for lesser known, lesser successful movies to air on the big day. Something that became more and more noticeable as the 90's wore on. I think E.T. was probably the last true blockbuster movie I remember getting hyped-up to see on Christmas Day, back in 1988. Those who could afford Sky had already seen most, if not all of them months earlier, and so the whole idea of special movies for Christmas pretty much died on its arse. The censorious nature of editing movies for television had been going on since the 60's, thanks in large to the likes of Mary Whitehouse and his puritanical and often sanctimonious mindset. It wasn't until the 90's when movies would be shown almost entirely uncut, but even then, some scenes and language was changed to get passed the censors that still existed. Sanitised versions of movies were often put out early evening with a lot of the nuances being lost. I remember Crocodile Dundee being on one Christmas Day night, ('89, I think), and there were a fair number of jokes/one-liners that totally lost all meaning due to the amount of editing that removed references and words.

[@loby24]

As we can see tv is dying and going online it sad to see our chiledhood go. first it was Disney channels then CITV and CCBC to come next its sad for the kids today to what we had as kids. Sky trying to something with sky kid that they has just launched they still have Nickelodeon Cartoon Network and Boomerang if they go it will the end to kids tv

[@local59_Studios]

This was depressing... As the fact the ending of citv Wasn't Even Good

[@adultmoshifan87]

And that funniest kid promo (no offense to the child who played her) is desperate as fuck! And Bob The Fish thought the original 1992 promo for GMTV was bad!

[@bevbeans3166]

I wish they had ended CITV with a more classic iconic episode of one of their og show's, not just a boring episode of The Rubbish World of Dave Spud if you know what I mean. The Rubbish World of Dave Spud hadn't even been aired on CITV for that long, which is why I wish they had chosen one of their more classic and popular episodes of another one of their shows to end CITV. I hope this makes sense 😅

[@adultmoshifan87]

@@bevbeans3166 I can only assume they made Dave Spud their killer app due to losing Horrid Henry to Nicktoons. Dave Spud may not be the best cartoon out there but I’d still rather watch it than Horrid Henry, a show so bad it’s pretty much Caillou for older children!

[@koiyune]

well, RIP free uk kids channels, streaming services have killed them.

[@Calculon1712]

As mentioned on the last video, im hoping ITVX do add CITV shows from the 80s and 90s as they did mention on twitter theres an interest and theyve told people they will talk with the higher ups on seeing if they can do that

[@MediaCentUK]

That final closedown for the CITV Channel was the worst one ever! They could've done better!

[@droid1008]

No way, that was the disney channel trio.

[@BritishTelevisionLover]

I thought that the final CITV screen was a nice tribute, but instead that stupid ITVX ad replayed all over again and again

[@tgheretford]

You know things are grim when the Daily Mail made more of an effort to acknowledge the legacy of CITV than ITV did!

[@axethepenguin]

@@tgheretfordthe BBC made a better CITV tribute than ITV!

[@MediaCentUK]

​@@axethepenguinagreed

[@bagelcrisp]

I heard from itv that the reason why there wasn't a big final outage was because it was on over on itv2 in the mornings which is fair but it shows the lack of care in itv of the channel

[@tgheretford]

On the same day, Fun Kids disappeared from national DAB. They cite a fall in advertising revenue and the cost of broadcasting compared to streaming is rising to the point where companies are now moving online to save money. Children's broadcasting is the canary in the broadcasting mine.

[@anoctolingwithinternetacce572]

That sucks, I'm 15 but still listen to fun kids. It's understandable why they did this though

[@MrSmith1984]

It's no surprise when it's kids themselves that are the most enthusiastic for Streaming.

[@yikesgal4117]

The curse of streaming has tragically hit again……

[@theaverageteleporter7435]

One of the things that changed is that the girl in the funniest kid advert used to say Citv is closing but then when it shut down she said Citv is closed

[@dylaninpieces2]

I live in the United States. That said, I really wish ITV would become decentralized again. Screw Carlton and screw Granada.

[@SushiSunshine2000]

I used to love watching CITV. I used to watch the after school block from 3.20pm to 5.00pm, and Fun House, Art Attack, How 2 and Round the Bend were just 4 of my favorites. I also enjoyed watching Saturday morning shows like SM:TV Live and CD:UK... I think it's a shame that CITV has been brought to and end, and I agree that they should have ended CITV with a tribute or fanfare. The way they ended CITV was abrupt and naff. Just one thing though... CITV started as an after school block and slowly transitioned into a TV channel. I wonder why CITV couldn't have transitioned from a TV channel into an online streaming service? In other words, why not keep the name CITV? Because it seems to me that they've just killed off a franchise that they've had since the 80's and replaced it with a franchise that's exactly the same in concept as CITV but with a name that just doesn't roll off the tongue as well. "ITV X Kids". Sounds like a name Elon Musk would approve of.

[@Dingus_Tech]

CBBC watching this: ITS PARTY TIME!!!!!!!!!

[@bradmiley]

Hey Adam - ace video again. Why are we shocked? Those of us, err, older people, who look back on TV from the 1970s with a bit of nostalgia are remembering when ITV had *regional* identities. We remember the amazing schools programmes made by ATV. We remember every local news programme being different. I recall being on holiday and being amazed by in-vision continuity and thinking how nice and personal it was. But during the 90s onwards, after the rules around ITV Regional Identities, local news, current affairs, and more importantly, multi-channel ownership, were thrown out the window, ITV simply became *a thing*. A huge corporate monolith. No personality, no local feeling, no *love* essentially. So when ITV is forced to remember its past for a moment, everyone at this modern media giant becomes collectively embarrassed and keen to just ignore it if possible. It wouldn't do anything for the passing of CITV, simply because it's a period that they'd all rather forget. The days when my Gramma (sadly missed and still loved after all these decades) would say "See what's on the other", despite there being TWO BBC channels and one ITV in the region. They have blinkers on and can only look forward. That way, anything old, embarrassing, or relating to ITV regions they destroyed (I'm looking at you, Southern, and TWW sort of), and the regions they absorbed to become the giant they are now, they simply cannot see, and refuse to acknowledge. Unless they can monetise repeats, of course!! Sometimes you CAN flog a dead horse... Take care Adam, as ever, great video, smart presentation! All the best from way way up North!

[@MrDannyDetail]

I was born in 1983 and just about remember the last few years of truly regional ITV. Just about everyone referred to the BBC and ITV as 'the other side' relative to each other, if that's what you mean. ITV was still to an extent establishing itself as a new network when BBC2 launched in 1964, so I suspect the phrase 'the other side' was still gaining traction at the time and wasn't affected by there now being a third side in a manner of speaking. Also I think people may have been lumping BBC1 and BBC2 together as kind of one side with two personalities, and possibly some also did the same with ITV and Channel 4 between 1982 and 1992, given that Channel 4 was literally the second ITV channel until C4 went independent in 1993.

[@rog2224]

@@MrDannyDetail It depended on where you lived - Scunthorpe in the early 70s had BBC 1, BBC 2, Yorkshire, and Anglia (from Belmont), so there was some identification of 'the other side' you were heading to, since Yorkshire and Anglia did have different programming. All that stopped in 1974.

[@bradmiley]

@@MrDannyDetail Yes, you're absolutely right. My Gramma (that's what we called her, but of course, it's really "Grandma" - someone to do with me being very little and that's how I pronounced it and it sort of stuck!) was around for BBC TV starting up again post-war, then the commercial company (ITV) coming along. So for folks of that generation, there were only two channels, so each was referred to as "the other" when watching one of them. Given the way TV is going now, and is certainly highlighted by the closure of CITV, and the planned retiring of CBBC in a couple of years, it seems to *me* at least that they are preparing for the eventual dismantling of terrestrial TV altogether in the end. Even just the economy of scale would dictate that there is no longer a need for PUSH content, we're becoming finally PULL consumers. Many years ago, almost another life, I posited that PUSH would eventually end. KZbin was a big part of this. The idea of a channel that provides random content all day is diminishing - and it costs a fortune. They closed the short wave radio stations due to the huge costs, and followed it with the medium wave transmitters. And then there's the huge dropoff in trust in BBC news.... And on and on it goes... The nostalgia still lingers though!! 🙂

[@WolfieVII]

My expectations were quite low already, but yeah that almost felt like an insult. Just a tiny little acknowledgement would have been enough for me 😅

[@guksack]

I never get why people are shocked when a brand is killed off with little fanfare. If they're killing off a brand intentionally they'll slip it away out the back door (Sky One etc). If it's against their will (TVAM etc) then they will make a song and dance about it. Sucks though! Was sad to see it go. I was a CITV boy growing up, and my dad had a few commissioned shows on there in the 80s/90s.

[@mrjta4087]

Ik everythings done but if i were the itv chairman, i would have had 2 hours of old programs and 1 hour of CITV like how CBBC did on September 2015

[@mrjta4087]

I mean 40 years of CBBC in 1 hour

[@damianhendriks6162]

Well, the first channel to ever air Thomas and Friends is dead.

[@randomguywhohasnothing]

Just to clarify CITV isn’t gone only the channel is gone, the strand still exist on ITV 2, with it still retaining the CITV branding

[@Jetixiscool]

I know it im still happy that citv is on itv2

[@timecapsule.]

They did CITV so dirty. The channel that gave us MOM gets THAT as a send-off? I hope CBBC doesn't get the same treatment.

[@LexVanguard2004]

Absolutely not surprised by this whatsoever, even as a tween I could see that CITV was an afterthought for ITV. I remember CBBC's 30th anniversary in 2015, I was 10 at the time and tuned into their big live celebration that they had, where they looked back on old times and brought a ton of old presenters back. It was really cool to see, and the next year when I found out that CITV's Scrambled were doing a similar anniversary for 10 years of their channel I was excited. What it actually was though was just a regular Scrambled showing with barely any references or looks back to their past. I remember being disappointed and realising that the higher-ups really weren't that bothered about their channel's history at all. I think the current (well, past, now) state of CITV was quite devoid of the personality it used to have, and pales in comparison to CBBC even by 2023 standards. It would have been nice to have an acknowledgement of its past but I would never have expected 2023 CITV to go there. What people need to remember is that this is not the same channel they grew up with, it's a completely different era run by different people with different ideals of running the channel. With that in mind I'm not too fussed about the lacklustre closedown, I said goodbye to CITV on my own terms a long time ago and I'll always treasure the memories of the shows I used to love. Nice coverage and closing thoughts, Adam. For an offhand thought, I like the hairstyle as well, it's very similar to how I style mine lol.

[@Acidonia150reborn]

The CITV 30th show barely cared about their shows or history either and thought people wanted to know about one person in childrens ward is in a soap now instred. CBBC did a way better job.

[@bradmiley]

Bang on. Absolutely nailed it!

[@SkytreeTV1]

I remember CITV's 20th Birthday Bash. They had an entire studio with hosts in the same way CBBC still does to this day and a huge swathe of special guests. Literally days after they had that, they started cutting CITV to the bone. Studio killed off, in-house production killed off, anything new series of value given 1 maybe 2 series, mountains of imported content, not even teaser trailers with a date and time (Only generic statements like "Mr Bean on CITV!"). CITV has had a nosedive in quality for at least 15 years and arguably, the channel's launch was an opportunity lost.

[@DoctorVision]

@@SkytreeTV1 That would explain why CITV's content always felt cheap. I did tune into CITV but I definitely watched CBBC more as I just preferred the programmes I think. They felt more watchable and enjoyable for the most part.

[@bradmiley]

@@SkytreeTV1 Ever since the "big lads" in the franchises started swallowing up the smaller fry, the lack of any kind of individuality has been eradicated - conform or die. Generic branding, mass layoffs, cheap imported crap, slashed home-grown original productions, and endless "How can we save money whilst actually making tons more gold to please the shareholders?" meetings. I was lucky to be around when we had two aerials - one pointing at Emley Moor and one north to Pontop Pike(?) - those days Yorkshire and Tyne Tees showed different things. Thus, way before Channel 4, we had a sort of Channel 3.5. And TT had in-vision continuity! It was pretty decent, and it lasted a good few years. But the genericisation of ITV got rid of these little quirks, and everything became "Tesco Value Brand" telly.

[@anthonyperkins7556]

I would've had a farewell compilation of children's ITV presentation from the early Watch It! animations through various Children's ITV presentation/logos etc to the present day and ended with a pre-recorded farewell message thanking viewers for watching the linear channel and thanking the people who worked on it then directing affected people to ITVX Kids before pulling the plug on the satellite Freeview and cable TV feeds at 9pm.

[@j0hnf_uk]

I remember the Watch It! strand pretty well. The first attempt from ITV to have children's programmes compartmentalised into a section specifically for kids to watch. Prior to that, it was just the same presentation/continuity as all other programmes. The same with the BBC. Although, it took them a few more years before they go around to the same level of presentation.

[@SkyziProductions]

Bro that was the most depressing closedown ever

[@SecretLimited]

LWT had a better send off than CITV😔

[@James_Doyle83]

They think online is better bbc three used be online after moving but now they back on tv so wouldn't surprise me that citv will be back on tv same with bbc 3

[@loganmackenzie5294]

Well that was disappointing they did not go out with a bang nor a whimper more like a kick and stab in the balls

[@WeAreSTV1_Inc]

They definitely got inspired by FOX UK & Heart TV UK

[@reneyibowei2019]

Disney was not much better either. Out of the TENS of channels shutdown recorded by Sonarix and the HUNDREDS worldwide only about 2 or 3 bothered to do some kind of effort in its shutdown. In the playlist you need to go about 3 hours in the whole playlist to see 1 decent shutdown (It was Disney XD in Japan by the way). Disney even had the tongue and cheek to shutdown all Disney channel's in 1 day in the UK and all 13 FOX channels in Asia as a well as some 10 FOX and National Geographic channels Latin America

[@MisterStanderd]

Bruh, CITV went out with a bust 💀

[@FreyFox87]

Ten years ago we got Old Skool Weekend, today we get this. Disappointing doesn’t describe it enough.

[@bevbeans3166]

Soon children's television won't even be a thing in the future. CBBC is already being planned to shut down in 2025 and now CITV has turned digital. Tragic.

[@NicolasPetrosLanning]

That was six months ago. The CBBC has possibly been saved

[@KaleunMaender77]

You were expecting something substantial from a corporation? They're not Thames or TSW, mate! This itv plc does not give a toss about closing a channel. They're so unlike Thames, that it would have been a shock for them to have made any effort to close the channel with any semblance of respect or gratitude towards the viewers - kids and parents/guardians alike.

[@MrDannyDetail]

The ending of the CITV channel was even more unceremonious on Freeview, where the bandwidth is switched to ITV3+1 at exactly 9pm. There was the trailer with that girl, then the caption, then as the trailer with the girl ran for a second time it was like someone just pulled the plug whilst she was mid sentence, and that was around one minute before their freeview timeslot actually ran out. I gather that CITV's bandwidth is being used for ITVBe+1 now. Also I was surprised to read this morning that the CITV branding was unexpectedly being used on the 7 days a week morning slot on ITV2, so I switched on the TV this morning and chose ITV2, and sure enough there was the CITV branding still on air. I just wished they'd made it much clearer that the brand would continue, as the impression their previous information gave was that the programming that had been on the CITV Channel would air on ITV2, but that the CITV brand would cease.

[@ThisChannelHasClosed]

Even if they just played some old programming that day I would have been happy!

[@SplendidRedHead5]

I watched the channel collapse on Freeview Freeview had a different screen after the channel turned off Am I the only one who thought it looked a bit creepy?

[@its_ambs]

What did their screen look like?

[@calvinjacksthe2nd469]

Clearly, we’re talking about ITV, who gave us the spectacular final closedowns of Carlton Cinema, Southern Television and TVS.

[@matthwe3468]

I was disappointed too. They couldn't have done a montage if they wanted to because the bulk of CITV shows that we all grew up with back in the day was sold off to the Yanks!

[@ThatRetroGuy2005]

This is the worst way to end a block I think BBC 3 and BBC Kids had the best closures

[@picoultimate7707]

Mhm. Even BBC Choice ended on a respectful note, its last idents paving the way for BBC 3's launch.

[@StupidShitbag]

BBC Knowledge said a kind goodbye on its last Ident.

[@s1_auds]

There is no CITV website as seen at 2:57 but CITV is on Sky and i'm guessing other places such as Virgin Media still, the rolling programmes are " ..programes no longer avaliable " with the ITVX advert performed by that girl, and the caption card on repeat.

[@the_el.gato_officiall._]

I can confirm on sky.

[@dearone1]

The ironic thing is that BBC Breakfast gave CITV a better send off than ITV. Such a pity. I still want to be a contestant on Fun House and Finders Keepers

[@bigbabatunde1218]

What kind of finale would kids expect? Forces TV at least acknowledged that viewers were watching when that channel closed down last year, but that was for adults.

[@KyleJBAwesomeness-OfficialChan]

The channel may be dead but the brsnd is still sticking around for a while. The new ITV2 block uses the 2018 CITV idents before each program

[@FloatiesBoy1978]

I was quite surprised that CITV didn't do a special 40th anniversary weekend or the equivalent of back at the start of the year, it was a shock that it didn't even attempt to show some form of a tribute to mark the end of the channel yesterday (1 September) ITV on the whole has really gone downhill and that's adding insult to injury to kids in particular. I have found memories of the channel as I pretty much grew up with it . I liked Knightmare in particular as well as all the Saturday morning kids programmes like Motormouth and Ghost Train.

[@camelotbabe93]

I missed the final shut down as I was working. Honestly, I think that leading up to the shutdown they should have ran some of the older CiTv shows though the years. Such as ‘My Parents are aliens.’ ‘Jungle Run.’ ‘Art Attack.’ Plus a few others. This is heartbreaking. RIP CiTv and thank you for the memories. 💔💔💔💔

[@stickytapenrust6869]

The reason why they didn’t play anything special at the end is because CITV is not ending, it’s now just reverted to its former role as a children’s programming block on a channel that is not dedicated to children’s programmes. Which is probably why I don’t feel that sad about this, as that’s precisely what I knew it as (although the time and channel of said block has changed) and it still exists. I was far too old for kids TV when the CITV channel launched.

[@alexmacleod3728]

Hell, My Favourite Channels I use to watch as a kid were E4 and Paramount Comedy 1 (now Comedy Central)

[@LaughingGeniusOfficial]

I thought it would end with a compilation of previous CITV moments over the years.

[@richardbutler4488]

You would wonder if Nick or one if the other kids channels on sky/Virgin would jump onto Freesat or Freeview, to try to suck up viewers.

[@SuperCrazyDiscoKangaroo9001]

"This is how the world ends not with a bang but a whimper."

[@KyleJBAwesomeness-OfficialChan]

(reads thumbnail) Yep that's that. The channel is dead. No more. :(

[@michaelreddington1234]

Saddo here put a reminder into his phone just to see what they did….what a let down. Oh well. End of an era

[@thelogochannelarchive]

The same video is being played over again since 9pm yesterday on the CITV channel, It's annoying & boring

[@wisteela]

I didn't see your previous video last week, so I didn't know the close down date, but with how ITV has been going for years it doesn't surprise me how it went like that.

[@SmileyRobloxium]

ITV2 Kids sill uses citv or ITV2 Kids name

[@MatthewPrower]

tbf CBBC had a lot more-ish in the terms of stuff in-between so i'm pretty sure they're bound to go out with dignity in-vision continuity, son

[@reneyibowei2019]

In 1 word LAZZZZZZYYYYYYYYYYYYYY!

[@sueandrews2476]

For a mum of an awesome autistic son this was one of the worst things that itv could do! My son does not care about streaming! All he’s concerned about is that 103 is CITV!…it’s all about money not people!😡😡😡

[@barryaldridge1113]

Not going to lie. I kinda of knew they would do. If they didn’t have a streaming service, I think they would have done something.

[@kerrygligorovic9758]

I really can't believe there aren't many UK kid channels anymore which is crazy first Pop Girls removed then Kix, and now CITV channel is gone forever, why are they doing this because if they keep removing kids channel then there won't be any past cartoons/anime on freeview freesat to watched. What has happen to the old days when there are more cartoons to watched on the weekend just like in the 90s/ 2000.

[@its_ambs]

I was really disappointed but not surprised. It would've been better to end on some classic idents and to have shown old shows during its final day before having a final shutdown. I was so disappointed when that ITVX kids funniest kids thingy came on and kept repeating

[@randommanyey]

that's it?! really?!

[@TheMlgMemesIbzz]

On the 23rd of September it's my birthday Let's gooooo 😎😎😎😎😎😎😎😎😎😎😎😎🔥🔥🔥🔥🔥🔥🔥🔥🔥🔥🔥

[@KyleJBAwesomeness-OfficialChan]

What I find confusing is that they still keep using the CITV idents branding since the 2013 ITV plc. Corporate Rebrand on the new ITV2 kids programs block running from 5:00am-9:00am even though the channel just died and ceased operations three days ago

[@PelinalDidNothingWrong]

I never watched CITV but damn this is unceremonius

[@davidbrown5646]

At least it wasn't a Southern Television style goodbye.

[@harryelliott4310]

Citv

[@rogerdarthwell5393]

Yes Adam, unfortunately that really was it.......and screw ITV

[@josephchambers2000]

Screw all this shit about CITV, what I want to know is where did you get the poster with all the Dr Who Target covers on it?

[@ShrinelinkPlayzz]

Relitavely depressing. I thought there would be more than that

[@laggamer20xx47]

No. CITV Lives on as the block moved to ITV2. AKA A reboot of GMTV2.

[@techosarusrex]

I think they should've had a special continuity announcement about it.

[@AdamMartyn]

At the very least you'd think!

[@techosarusrex]

@@AdamMartyn yep but they decided to just air that looping clip with that girl. Not sure why they didn't make anything special happen

[@meridian2000]

Sorry but I disagree, it was a children's channel and besides, some Citv programmes are now shown in Itv2.

[@KyleJBAwesomeness-OfficialChan]

Hey @Adam Martin, what was the schedule for the launch day of the ITVx Kids live feed channel (2nd September 2023) on the ITVx streaming website? Just curious to know since I am not good at documenting schedules of live feed channels on streaming apps that much. Also I'm surprised that ITVx Kids runs 24/7 all hours of the day and night instead of just airing 12-15 hours per day like the linear channel

[@DavidDoom95]

I thought it was meant to be a through the night Dave Spud marathon airing from 8:45 til 6, but no, It was just a big mistake!

[@the_el.gato_officiall._]

Where did you get THAT from?

[@DavidDoom95]

@@the_el.gato_officiall._ Adam's last video

[@bennorwood8433]

Are you going to make a video about color TV in Liberia

[@BritishTelevisionLover]

The final closedown screen is truly not good but still CITV will be missed

[@CLC-1000]

Was very disappointing to say the least.

[@Zrrogaming]

I grew up with cbbc and citv

[@knshinn2]

With the best will in the World, what did you expect? A 21-gun salute and the Last Post?

[@DaveMuirhead]

I'm 61 and from the era of jackanory, crackerjack, watch with mother, blue Peter with val, John and Pete, catweazle and lift off with Ayshea 👍 Oh, and magpie with Tony Bastable, Susan Stranks and Dougie Ray.

[@PrinceSulo]

I really want 40 years in fourth seconds

[@williamhumes7332]

Absolutely disgusting treatment from ITV.

[@meridian2000]

Don't behave like a spoilt child Citv was a children's channel, not an adults channel

[@m56214]

​​@@meridian2000Wtf are u talking about people grew up with the channel that's why they care they know it's kids channel

[@PhilipMurphyExtra]

Such as disappointment what happen, They didn't even go through the years.

[@lucky_nugget]

I was fully expecting this sadly, when Disney shut their channels down, there was no “thank you for watching for the past blah blah years, we appreciate your company, blah blah” it was just “it’s gone now, stop crying and go stream our shows🙄”

[@BenceVass11]

Me, at GMT +1 6:00pm: where vid? **Adam Martyn is in the UK [GMT 0]**

[@abzhuofficial]

I watched the closedown, and it was farcical

[@davidmansfield9167]

CITV NOSTALGIA CHANNEL on YOU TUBE. That would be the smart thing. Air old shows. The problem is the contractual negotiations to allow it, not covered in the original pre-digital contracts. Hundreds of performers and writers, dozens of independent companies, music rights, etc.

[@Blue1710rain]

CITV 1983 2023

[@Windows95-likes-old-tech]

jesus.. they used CITV's channel to advertise. what a joke. that was alot of my childhood. i watched CBBC, Cbeebies and CITV. the fact they just said 'thats it, fuck off now.' even CBBC, whenever that goes off air, will probably have some form of goodbye, maybe the hosts say a proper goodbye, maybe they play old programming for the nostalgia of the channel's last hours, with the old idents. i wont be watching ITV anymore. i wont support a company that just fucks people off because they think every human lives in the UK and has great wifi.. they killed millions of our early childhood memories. what a shame.

[@qdzero457]

atleast they didn't forgot to turn off the broadcast like granada sky broadcasting forgetting to cut off the broadcast of PLUS after it shutdown in 2004 lol

[@plan7a]

I found the last few days of mostly WB Cartoons and the constant adverts for CITV - a poor send-off for the channel. The fact CITV (and some ITVX Kids) adverts/promos were shown often was madness. Yes, way to go ITV, keep on advertising a channel that is closing down in a matter of days/hours! Why? Seriously. I had hoped there would be a better send-off maybe with the return of some of the classic presenters giving a proper goodbye would have taken place. I guess they used too much of that during the previous 30 year celebration, however. Sigh. A big loss for the world of children's television and a sad send-off for Children's ITV/CITV. (Even a thank you for watching with some promos by classic presenters would have worked better, perhaps? Even if they were advertising ITVX Kids?). Just saying! [ ]

[@twistandsnout]

"CiTv HaS cLeWsHeD" R.I.P CITV. While I didn't watch it growing up, I'm sure a lot of you here did.

[@denisesiddon7241]

This is sad. Watched citv in the early years in the 80s especially Art attack and fun house. Also horrid Henry when my kids were younger in the 2000s-10s. Streaming is killing off tv

[@pauljakeman]

They could have had the final week, or at least day, showing the massive hits over the last 40 years. Instead we got a slap in the face. 40 years worth of childhoods for people in the uk. Art attack, how 2, I could go on. Maybe a program on itv celebrating 40 years? No I’m equally surprised and not surprised at the same time.

[@maganhassan2627]

I think it's understandable why citv is shutting down & probably cbbc later on (what happens to cbeebies?) but i honestly outgrown that channel my favourite shows are gone & nothing from that channel or even cbbc is worth it anymore 🤷‍♂️ hopefully kids still like that

[@GeoffreyCapes]

They’re blaming online services like KZbin for a decline in viewers, unsure how putting it all online is going to help as if I was a kid I’d go elsewhere. Some of us were trying to keep our kids off of KZbin or other online streaming services as you end up with mindless hamster runs or binge watching a whole season of something. I’m definitely less inclined to watch ITV now. 🤷🏻‍♂️

[@oranim12]

I'm not even surprised. (ahemahem)Canal+ loves doing this in France as well(ahemahem)

[@NicolasPetrosLanning]

The block Toonatik had a better final ending than the awful one CITV had. Even LWT (London Weekend) did a better send-off than CITV did, how sad is that!! (I was born in 2007)

[@jbcmediaplus567]

It kind of reminded me of the final hour of BBC News Channel before they merged on 3rd March 17:55 there was no this was the last UK bulliten