Classic Hip Hop Fav Avirex Jackets Is Trying To Make A Comeback

A blast from the past is trying to make a comeback. Many remember Avirex jackets from the late 90s to early 2000s, they were a staple of hip hop fashion in the days slightly before the streetwear era began. However they disappeared just as the world wide love for street took hold.
I was gonna do a rise and fall of Avirex and still might depending on how this relaunch works out, but we have to hold off on it for a bit because the guys at Avirex hope to regain the popularity of the past. Can they do it? Well that remains to be seen
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If you liked this video then you should check out the others in our Rise and Fall Of A Streetwear Brand Series:
What Happened To Crooks and Castles:
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Happened To Alife:
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What Happened To Diamond Supply Co. :
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What Happened To Billionaire Boys Club/Icecream :
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[@daviddixon9233]

I ain't gonna lie .. when I was kid in the late 90s and early 2000s. Growing up in nyc , not anyone could walk around in that jacket. You had to be ready to fight

[@jameswilliams79]

Factual You had to be able to fight have Pound Strapped Down Trooping Mad Deep!!

[@realtalkwithj-man5195]

I remember wanting an avirex jacket so bad , I grew up in a humble household they did the best they could just couldn't afford one for me . I'm def getting one this time around .

[@jayhvac2435]

Same

[@DrOcKa20]

I just picked one up on sale at half price for $1050.00.... I've always wanted one as well back in the day.

[@GregChaps-do2nw]

They ain’t the same there slim and skinny belly jackets now ,twice as much money

[@chargenurse1865]

Just bought 2 Avirex Jackets. It can’t tell you the amount of compliments I get

[@drewoods6676]

I just copped a Avirex 4 months ago, bout to copper another one Real Soon, everytime I wear it, Someone comments on my jacket, CLASSIC

[@jayhuss4263]

man every man in London was rocking these jacket in the 2000 especially the drug dealers lol

[@SonzOfEnoch]

just copped me the Mustard and the Red Avirex Leather rockin it with the sandy Timbs still keeping it 90s baggy jeans NY Flava

[@chosen1one67]

My mother kept me and my lil bro with a fresh Avirex

[@beachcity562]

Always wanted avirex leather but it doesn't get that cold in Long Beach...

[@beijingbikinibottom]

I saw an Avirex B3 bomber shearling jacket on sale at a local store. I think about it often, but can’t push myself to spend $1000 on it.

[@cameronspringer5795]

I managed to get one on Grailed for 86$, couldn’t believe it.

[@dr.higher-self9275]

Its possible they could make a come back but I doubt it, the style would need to be revamped for this generation. My advise would be to get the 8 ball jacket guy that smacked the girl on the subway to help market the brand because everyone remembers that classic moment. I am not promoting violence but to get the 8 ball guy to market would be ingenious not only is it controversial it would get people talking more about the brand. Then maybe just maybe the brand can make a comeback. I am curious what others thing yea or naw on using the viral 8 ball jacket guy to market the jacket.

[@DrOcKa20]

They've already made a comeback.

[@dr.higher-self9275]

@@DrOcKa20 I dont see anyone rocking it yet in the 5 boros in nyc so in my eyes its not a come back yet no hate though on the brand. I rocked it in my younger days.

[@DrOcKa20]

@@dr.higher-self9275 I'm in the BX and work in Queens and I've seen quite a few. The prices on the jackets ain't what they use to be, so I'm sure that doesn't help to see more people rockin them.

[@dr.higher-self9275]

​@@DrOcKa20 the fact you see it and I dont tell me in my opinion its not really hitting hard. Cuz you sure do see the new Nike sneaker everywhere now that whats trending to me. Prices dont stop people if its trending people get hype for it.

[@bkstayfly]

​@@DrOcKa20yall having a good convo I see but I agree its not really a comeback if its seen here and there. I havent seen it either and like the girl that got smacked she even said it like who wearing a coat from 1999 got check the video again. He correct they need to rebrand themselves for the times the jacket and logo needs to be new yo bring back the old jacket would be hard. Mayve the older heads will wear it but they trying busy getting celebrities but I dont see this as a comeback but they can try no hate here either. I agree with higherself

[@levonbrandon4710]

Pelle pelles 🔥🔥🔥🔥🔥😮‍💨😮‍💨

[@uptown50th]

Yes they can do it 💯💯💯💯💯💯💯💯💯💯💪🏿💪🏿💪🏿💪🏿💪🏿💪🏿💪🏿💪🏿💪🏿💪🏿💪🏿💪🏿💪🏿💪🏿💪🏿🙌🏿🙌🏿🙌🏿🙌🏿🙌🏿🙌🏿🙌🏿🙌🏿✊🏿✊🏿✊🏿✊🏿✊🏿✊🏿✊🏿

[@sirmoney2762]

They are trippy the new ones selling for $1,000- $1,2000 in DC MD area ..Man I'm so happy I never gave mines or dogged them out....I have 3 all from 1999-2001 years....back then they retailed $400-600 so maybe with inflation 20 years later price mite be ok

[@kingkuta6256]

Yo plz keep coming with the OG brands I need to learn more

[@takeflight2142]

I got cha, we have more in the works

[@30k25BPS]

Iceberg creeping back in the mix also

[@F1Guy-Guy]

Them Jackets that everyone wanted and were £600 and there really bad ass jackets even now still heavy.

[@majorchutzpah7265]

Just bought one last week from Saks and got the crazy deal!

[@beachcity562]

I got a reversible avirex jacket

[@majorchutzpah7265]

BEACH CITY From back in the day? They got some nice new ones on the Avirex site. A couple are going for half off, the Tuskeegee7 and some shit with a tiger on it.

[@beachcity562]

@@majorchutzpah7265 yup 2006 ... I need to go check out the site.i live in high desert so I could use the jacket

[@sirmoney2762]

@@majorchutzpah7265 a that tiger one is it white leather??

[@majorchutzpah7265]

@@sirmoney2762 brown

[@PaulioMaldinio]

You have to be a Modern Day Badman to Don Avirex and Timberland Premium 6 inch

[@2tuff-crystal]

Yeah I have the blue/yellow/white Avirex still to this day. Just leather conditioned it and I'm going to the club in it later rocking some Adidas Kobe I's ! boom retro and still smoking the rest.

[@Roldiecoldasice]

Awesome vid..I was never fan of avirex back in day but still dope..hope yall can make a vid on my fav brand back in da day Sean John still around today heck copped recently from Macys just cuz..Ecko also would be dope also still around 👌

[@Couldbeen]

This is a good video man proper interesting

[@paulsmith2823]

Bro you are just reading this article word for word from hisnobsociaety

[@chrisperez3614]

I don’t even know what happened to my old avirex jacket

[@ME-ot2ce]

Good video and also Avirex jackets came out in the late 80s....

[@AkuraIchiban]

Yes, make the videos. All o'dem!

[@SMDH.2204]

Dave East Brown one brought me here

[@eib3137]

The tight clothes and skinny jeans era is about to die for good I give it another 3-6 months before it's RIP

[@kobkkobk3738]

Naw it’s mixed ppl wear both now

[@2stroketyson79]

@@kobkkobk3738 skinny jeans mixed with bell bottoms be killing me! "stacked jeans" lol

[@travelandeats8518]

Nooo as long as the jeans cost couple thousand and tight like girl jeans then they want them

[@jimmyog]

@@kobkkobk3738 yh trends are mixed, it’s rly up to you how u style urself

[@jaybruno3571]

Wrong 😂

[@shawnmthomas]

The Chi

[@DrOcKa20]

That show made me spend money. Bought that shearling one homeboy had on. 😂

[@shawnmthomas]

@@DrOcKa20 Belly made me spend money.

[@nubiennesblog]

I have ten Avirex

[@GaIvatr0n]

I'm interested in seeing what you have.. I'm interested in buying.

[@roemello1985]

Do one on wu wear

[@takeflight2142]

I’m surprised we haven’t gotten to them yet. I’ll add them to the list

[@hamshank8892]

I had one of these in 2002 that muthafuka was 700$ that shit was hella expensive wtf was i thinking oh yeah i forgot i was a crack dealer back then blasting all that bullshit Jay Z in a Cutlass lol

[@ParKbgtn7]

Jhope wore this in on the street!

[@Selfmadetblaze]

How can you tell if one is fake

[@mikesincere2763]

Get a Pelle Pelle off lay-away - Ye

[@jaybruno3571]

Their Cockpit brand is WAY better then their reg Avirex jackets, look more sophisticated as well

[@aj187redrum]

The quality Avirex had back then was top notch! These new releases are garbage, not the same cut and poor leather, imma stick to the OGs all day everyday, same with many other brands like Karl Kani, Polo, etc they make clothes for skinny wearing ass motherfuckers making it harder for niggas like me to get baggy stuff that’s why I don’t really buying clothing at stores no more, I’m sticking to the OG vintage pieces

[@johnnycash3812]

It's fucking lit that Brand come back