Copywriting 101: How to Get Clients As a Beginner Copywriter

[@Kikinajjaci]

I couldn't agree more. As a person who is constantly worrying about what I am gonna eat and how I am gonna pay the rent, it is a lot harder to make a first client because you already have some problems on your mind. This is perfect to start learning when you are still going to school because school takes a lot less energy than regular 9-5. If you dont wanna be worrying how to pay the rent when you finish school, start learning copywrithing before it's too late! Greetings from Croatia :)

[@L1ngx2]

Where do u recommend I go to find clients?(I’m 16 yr)

[@malvolio01]

If you can write, you’re persistent and can quickly pick up the basics of the architecture of persuasion, you certainly can make $100k your first yr.

[@shc166]

Have you done that yet?

[@Elijah.Shades]

True. Done it.

[@exprimaexprima]

oh! I loved it! I loved how realistic you are! I live in Brazil and here copywriting is, so many times, delivered as a perfect job, that you accomplish in a tropical beach (like ours), SMILING ahahahahahahaha

[@wearelove8025]

You guys are just awesome ❤

[@richardbarnett1917]

Thank you for this video.

[@kerekeretprecious9123]

I am very passionate and interested in learning copywriting. I need a mentor to train me on the core principles and skills. I would be glad to work under you and get the necessary experience. Thank you

[@naniehurley]

So you’re saying I can make 6 figures this year? 😅 Thanks for another great video. I love your more realistic perspective. I started looking into Copywriting after going through career counselling and the first thing I saw where those “make 6 figured while working 2 hours a day from the beach” kind of promises. And honestly it almost scared me away from copywriting because it sounds so much like a scam and an empty promise. I find it a relief to see a more realistic perspective.

[@thatWonKrnGuy]

Joanna wiebe of copyhacker centers her entire marketing pitch around "10x". It's a little misleading, but if you have a base monthly revenue of $5k, then simply increasing your earnings an extra 10% a month will ensure you make 6 figures in 12 months. When you put it that way, it seems like the hardest milestone is hitting the 5k mark, everything else comes with some modicum of improvement

[@naniehurley]

@@thatWonKrnGuy I can see how increasing your earnings 10% a month can seem like a more feasible thing to do. But I also still think that can be pretty hard plus 5k income a month is quite high. I really do appreciate when I see a more realistic approach like they have in this video. 6 figures is a possibility, but it’ll take a lot of work and commitment, and probably quite some time too. For me, personally, I like to set attainable goals. That way I can build a path for myself and feel like I’m progressing and growing. If I start with a 6 figures goal, I might feel like a failure or I might feel like I’m just not suitable for the job, when in fact it was the goal that wasn’t suitable for me. I’m not saying that’s true for everyone, of course. A lot of people see the 6 figure pitch and get very motivated. And if someone already has the 5k a month income, increasing it by 10% a month can be realistic and doable.

[@jackjax7921]

@@thatWonKrnGuy All you need is develop your skills and upsell your client.

[@thatWonKrnGuy]

@@naniehurley Yeah, not saying it's going to be easy. But focus on hitting your first 5k month, because once you do that, you know what to do. A 5k month is far far more attainable after all!

[@naniehurley]

@@thatWonKrnGuy 👍🏻

[@shivinunitholi2493]

PS: No Cattonis were harmed here 😉

[@renosance8941]

Not at all! 💪🏽😂🔥

[@L1ngx2]

Where do y’all recommend I should go to find clients? (I’m 16yr old & focus on B2B & B2C)

[@kirin-ze3po]

When it comes to applying for a job to an In-House company and you don't have any degrees- is it possible to get your way in by just having a great portfolio, CV, and sample pack? Also- what if you only have a marketing minor?

[@becksbeard1774]

As they say there’s hardly a chance to make 6 figures out the gate, I get an ad of someone saying how they made 6 figures in her first year 😂

[@CopyThat]

Lol! Well, one of us is presenting a more realistic take on what one can expect. I wonder who's right!

[@malvolio01]

I know several people who have done it. But they were all good writers to begin with. This is something people overlook, the fact that copywriting is WRITING. Most people trying to be copywriters simply can’t write. They’re just attracted to the money and they think it’s a way to get rich quickly.

[@nemo3078]

you can make 6figure thru copywriting but with alot of hardwork and *consistency*

[@BigDTOK]

Greeting from Argentina!

[@whatifoundout]

I'm from London and just wanna' leave my super stressful admin job. I wouldn't even mind earning just 700 in the first 2-3 months.

[@ALEX-id5uh]

Your opinion on writing assistants?

[@SomeGuy-sy5le]

Great work! Keep it up👍 but as a muslim music isn't allowed for us so if there is any chance could you just remove the intro and outro music? Cheers!

[@CopyThat]

All due respect, we are not going to do that.

[@SomeGuy-sy5le]

@@CopyThat thanks for your response!

[@derbillster]

It’s like winning the lottery, then?

[@CopyThat]

Luck plays a role. But unlike the lottery you can stack the odds in your favor the more you play.

[@Kamurjan]

I really enjoyed the 5 hour free course since it offers a lot of great information, but this is barely grazing the video's actual topic and giving superficial advice.

[@CopyThat]

We're working on something more comprehensive, but this series of videos is called "Copywriting 101" for a reason. They're meant for the people who ask questions like "What is copywriting" and "How does copywriting even work." More basic than basic.

[@Kamurjan]

@@CopyThat thanks for the reply! Whilst I agree with the notion that it's an okay video as a brief overview, but personally I would recommend linking the Video “How To Sell Your Copywriting Services In 1 Hour (Free Course)” on your website instead of the 101 one. It is a bit longer but well worth the time! Especially after watching the 5-hour informative video, the “How to Sell Your Copy…”one seems kinda less “off putting” if you catch my drift! I am keen to see the new one once it drops!

[@CopyThat]

@@Kamurjan That video is already linked on that page, down in section 5 where the guide gets deeper into client acquisition!

[@hyddar]

The real picture First one to talk about reality.

[@metalmarten3478]

"They've been sold this dream that copywriting is their way to financial freedom and being a millionaire, but for 99% of people it is not" Let's scratch the "millionaire" part. Are you saying that copywriting is not a way to financial freedom for 99% of people, but at the same time it's a great career? Wouldn't seem so great to me. I'm going to assume the wording is just a little unfortunate on this one, and that the message was "don't expect to get rich quick" and not "don't expect to get rich, don't even expect financial freedom"

[@CopyThat]

No, the original wording was correct. Even people that get a career as a copywriter, it is not a path to financial freedom. It's a fun career because you get to work with interesting ideas and solve challenging problems and, wow, you get paid to write to people about things that could potentially improve their lives! But the number of people who are able to attain complete independence from all other financial forces, bosses, the pressures of supply and demand? The number of people who have attained that is precisely zero, because true financial freedom is a myth and no one should expect it.

[@metalmarten3478]

@@CopyThat I guess that comes down to how we define "financial freedom". In my mind it meant not having to rely on other sources of income besides copywriting. But if we see it as freedom of never having to think about finances at all (which is indeed silly to expect, unless maybe you're born into a rich family) then that's different. Anyway, I'm new to all this, and on the surface "writing advertisement" didn't seem too interesting of a job... but once I tried remaking a copy and then writing my own, I realised it's actually really exciting. I could see myself doing this every day for a living. Well, I guess it's onto your course then (does this last part even work as a sentence?)

[@donfinch5732]

So we're halfway through the video and you haven't talked about FINDING CLIENTS AS A BEGINNER!!!!Hello?

[@CopyThat]

You seem to be missing the point...