Product Sense Workshop | ft. Kunal Shah and Shreyas Doshi | CRED

Creating timeless products requires timeless insights.
In this exclusive session, ‪@ShreyasDoshiVideos‬ shares the mental models required to build great products, followed by a chat with Kunal Shah where they reveal the insights they rely on the most.
Don’t lose track:
00:00 - Opening
00:00:12 - Product Sense Workshop
01:07:20 - Kunal in conversation with Shreyas
01:25:33 - Audience Q&A
Follow Shreyas on Twitter: / shreyas
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Suggested reading:
- Art or Science: / 1377036922581753859
- Product Sense: blog.tryexponent.com/improve-...
- Domain knowledge, domain expertise, domain insight: / 1438004497775677444
Optional reading:
- Gorilla taxes and how startups can beat megacorps: / 1332065861813694465
- Ogilvy on Research: / 1443212585365499908
- Pooh-poohing instinct & creativity: / 1443355828799492100
- Creativity culture: / 1428175559696084997
- 10-30-50 PM: blog.tryexponent.com/10-30-50...
- Good product managers, Great product managers: / 1249039638829793280
- Product focused company: / 1312254112092712960
- Consumer products are hard (part 1): / 1388173045840314369
- Consumer products are hard (part 2): / 1271240038399918080

[@MrTrentiusMaximus]

1:05:45 - I think it could go even deeper, where level 8 would be that humans desire to connect with others. Being interesting is not the end, it's more of a means to that end of human connection.

[@manojparashar9265]

Gold standard product knowledge & wisdom ! Grateful to Shreyas and Cred & Team

[@kaunsandeepkataria]

bahut badhiya shreyas bhai. keep it up. Make more videos.

[@devrajdumbre31a32]

Please do this same session with marketing team in cred 🙏 it will very helpful..

[@vibhorkala5144]

For content like this is why i pay my internet bills

[@shrikarmadhu2776]

Learnt a lot! Great stuff.

[@manavkumar500]

need more podcast with great mind . thank u

[@sri3440]

Very insightful!

[@RanjitKrishnanNair]

This was such an amazing session! 🤯

[@whatsnewnow4469]

Informative conversation

[@Lima3578user]

This is Gold.

[@siddeshdhananjaya7180]

This is so much useful

[@khatrijaykumar5100]

Also this is principal agent problem , senior management thought process vs employees

[@chinmaysahoo1991]

Loved this

[@quinniechen1897]

Great examples @shreyas. I have a question about signature simulation. I've done something similar on invite links during an onboarding process using magic link, and through our user testing, we actually found out users especially like grandparents were confused and thought they need to tap on the screen to action. I wonder if different segments seeing the "sign here" copy with signature would try to draw on the screen?

[@rskanumuri]

Two hours worth of Gold!

[@ravishankar08]

11:11 The point of differentiation between Project & Product thinking

[@suryansh70]

great presentation and conversation learned a lot

[@chrislu7358]

can you please share the slide deck ?

[@user-ml1wj9qf9f]

Shreyas is the best!

[@BalamuruganRathinavel]

Its a Gem for PM ...

[@prayaanshmehta3200]

0:40 intro (-best practices everywhere? 1:00) 2:20 there exist secrets that are not well understood one of those - ? (-common problems 3:00) (-obstacles 3:38) (4:30 project thinking vs product thinking?) eg scenario- project 6:40 14:15 16:14 product thinking scenario 8:00 14:59 17:10 9:30 questions difference 10:36 (+) 11:20 impact vs execution vs optics (product, project, political thinking? +) -project thinking 12:30 -product thinking 13:04 19:06 compiled differences 20:30 impact vs (execution, strategy, market) formula 24:00 iterative combination -> decisive action -don’t be biased to one -keep them constantly interacting (25:40 how to learn product thinking?) product thinking~batting -can be split then 26:45 1. suspend project thinking mindset 27:30 2. prioritize real goals -“ 3. 28:45 4. 30:15 5. simulate 30:35 eg. stripe 32:40 33:39 34:03 eg. spotify wrapped 39:57 40:25 user needs eg. 43:30 generate options egs. 45:48 47:43 simulate eg. 48:23 49:15 zomato tipping eg. 52:55 (54:12 applying to anything?) eg to 54:50 -offsite eg hiring 56:00 MSN list 56:20 avenger, FnF,… 57:20 -larry david -writing 58:40 -potential art 1:00:00 -invention vs innovation 1:00:15 -tiktok ad 1:00:50 - seven levels of effect 1:02:20 1:06:16 closing thoughts (1:07:40 kunal) 1:09:30 his hiring problem 1:10:37 project thinking hardwiring irreversible? 1:13:19 2-3 questions to ask someone interviewing for a product role? 1:19:50 general advice for a scaled company’s PM? 1:25:33 how to merge thinking styles? -1:29:00 1:30:20 1:32:50 1:39:47 1:43:00 1:49:15 articulate vision -vivid -compelling/ambitious -repeatable 1:53:10

[@ravitiwaryy8357]

❤❤❤❤

[@ravishankar08]

13:11 What is product thinking actually

[@khatrijaykumar5100]

What are the other secrets, as shreyas mentioned it's one of the secret he's discussing

[@sandeepgowda8003]

1:14:10

[@aparnasinghchhibber7520]

@Shreyas Doshi - You pointed out that someone who has primarily a project thinking mindset can never be a world class product manager. Wanted to know if a person with project thinking mindset should leave product management and become a project manager? This way they can leverage their innate nature and be a Sachin Tendulkar in project management. Would you agree? @Cred

[@ankkkitkumar]

Video no.71

[@sarvlogss]

Hlo

[@adityapadwal3310]

where is Kunal Shah?

[@allent4627]

1:07:40

[@_dhanwin10_]

Add TimeStampes if possible

[@sourav5362]

Check video description !!

[@_dhanwin10_]

@@sourav5362 Thanks Bro !👍

[@hemantbishtworld]

aisi conversations hindi me bhi bana diya karo... jyada samajh me aata hai...

[@skjk254]

में आप के विचार से सहमत हु। पर English एक वैश्विक भाषा बन गई है। हम सारे दुनिया के कंटेंट तो कन्वर्ट नही कर सकते पर आगर हम English सीखे तो सारी दुनिया के बहुत सारे कंटेंट consume कर सकते है। दुनिया में जिन जिन लोगो ने English सीखी है उन्होंने अपना standard of living भी improve किया है और अपनी थिंकिंग को भी broad किया है। मेरा यह भी मानना है कि कभी कभी हमारी भाषा भी जातिवाद और पुराने अंधविश्वास को subconcicously बदाती है। बहुत सारे कंटेंट तो हिंदी में convert करना भी मुस्किल है क्योंकि हिंदी में वैसे सरल sabd भी नहीं है। में एक ngo suru करने वाला वो जो कुछ वैज्ञानिक 📚 को हिंग्लिश में ट्रांसलेट करेगा। जिससे स्कूल के students को फायदा होगा।

[@doomins9221]

Why can't a good PM be a project thinker (executioner) as well as a product thinker ? Why not focus on coexistence of both skills instead of elevating just one?

[@brabecjakub]

You have to be both. But always start as product thinker so you'll have context as project thinker

[@shivayshakti6575]