David Kreps: Choice, Dynamic Choice, and Behavioral Economics

Economist David Kreps argues that traditional economic models of “rational decision making” fail to capture the complexity of how real people make important choices.
David Kreps joined the faculty of the Graduate School of Business in 1975, after completing a PhD in Operations Research in the Stanford School of Engineering. He has been a full professor since 1980, and today is the Adams Distinguished Professor of Management, with a courtesy appointment in the Department of Economics. From 2000 to 2009, he served as Senior Associate Dean.