Dead Malls Season 5 Episode 22 - Market Street Mall

[@angelm2655]

This little mall has a lot a character. It is heartbreaking to see it like this.

[@ItsaRomeThingEverydayallday]

Absolutely

[@DoomieGruntVentures]

Having been here in August, I am impressed you're able to just walk the mall corridors as you please. It's surreal to see the only thing open being a Maurice's, while everything else is closed up for the day. Now, granted you're here in the evening, and I was there on a Sunday, but still. Only Maurice's keeping the lights on at the end with the occasional mallwalker walking by.

[@BradenKennelly]

I love these little small town malls, they have such a cozy atmosphere.

[@NorthCdogg22]

Right?? So glad I was able to grow up myself with malls like these

[@rowleyma]

Said it before. I love liminal spaces and vapor wave music - so this channel is for me!

[@NorthCdogg22]

Glad you enjoy it!

[@rowleyma]

@@NorthCdogg22 I do feel a little guilt though about all the jobs lost and now sprawling buildings that are functionally obsolete. Hopefully they can be turned into housing or educational centers.

[@Chelsie2003]

Wow!!! I've been a dead mall fan for many years but I've never seen a mall that I had a personal connection with. I just found your channel and your quickly becoming my favorite. You do so many of these little town malls it's great to see. I love the you do the history and you don't do revisit after revisit. I only wish you could have done more of the history but I understand why you couldn't I moved to Marshall in 2003. By then it was used more for medical things. One the anchors was the clinic and then they had big stone therapy. That's why there was a drug store so the people could get there drugs after their appointment. There also used to be a Clarie's and a books store. I always laughed because they would put up posters from the college. I was always like "who the hell will see them." My favorite memory of the mall is when I had to leave my wheelchair at the mall. I'm a wheelchair user and one night I was going to Kmart, which was located a little ways behind the the mall. (It was a separate lot, not an out parcel.) And I made it to the mall before my battery ran out. I was a college student at the time and I called a professor that dealt with students with disabilities and he came to got me. We had to leave my wheelchair there overnight and I was worried because my wheelchair cost $30,000. But my professor said "don't worry no one ever comes to the mall and if they do they are used to seeing wheelchairs. (Marshall has a big population of students with disabilities) I was wondering if you have done Yankton mall in Yankton SD? I thought I saw a video of it but I can't find it in your channel videos.. That was technically my "hometown" mall. I grew up 30 miles from it and it was the cloest mall growing up. It wasn't until I got to Marshall that I knew what it was like to have a mall in your community. But the yankton malll was a dead mall for as long II can remember

[@Pbarski93]

Browsing through your past to current videos on this channel with the DM focus, it's impressive to see your adaptation of storytelling form. Seeing you start off as a generic one-off video of a random mall with no great detail of context or insight and speedy blips through the average eye; transforming into an enthusiastic, lore driven scholar with a trained eye, ear, and vision for your video impacts and delivery is one of the foundational platforms of a great content creator. You've tapped the fine artistry of urban decay, and it flows well with you. Keep it up, man.

[@PinkAgaricus]

Mortar and Pestle. That's what the decals on the window of the closed pharmacy are. Also watching this in a mall.

[@NorthCdogg22]

Nice! Which mall? And thanks for the info I’ve been stumped on those things forever lol

[@PinkAgaricus]

@@NorthCdogg22 Pearlridge Center which has 2 vacant spaces between the two main phases. It also has a TJMaxx coexisting with Ross moved in above it, they moved from the space in the parking garage across from the formerly known as "Downtown" phase entrance of the mall. It also has an empty for a while "Seared" Sears. I remember what they are because I watch a lot of Chemistry content (NileRed who used to use a mortalrand pestle a lot to grind chemistry related stuff for experiments before adopting a coffee grinder to do that job).

[@JoshYT1]

I find it surprising that this Maurices has the updated storefront when there are many Maurices in these types of dead malls that don't update; with that old beige and blue lamp look. They must be doing something right! Also, can we take a minute to appreciate that ending shot in the parking lot with nobody else but the green lights; with the slow drive away into the evening. Gosh that scene was just great! 😭🤩

[@NorthCdogg22]

Thank you I’m glad you liked it! When I saw those beautiful views I just knew I had to do everything to capture them in the right way!

[@JoshYT1]

@@NorthCdogg22 As you did! Can't wait for the next episode!

[@ItsaRomeThingEverydayallday]

Maurice's here moved out 9g out local mall years ago

[@KW973]

Awesome video. I am a 50 year old one-time mall rat whose mother ran the bridal registry for an Elder Beerman formerly Lasalle’s department store on the outskirts of Toledo, Ohio. The work you do to capture all this is awesome. I wish there was a Google Streetview classic where you could see what used to be where in 1980! I’d love to show the younger generation how things were once upon a time.

[@NorthCdogg22]

That would be awesome! Thanks for watching, I’m glad you enjoyed!

[@risemitchell285]

I was the manager and the Mart and the marketing Director for the market Street mall for 23 years. I started in 1983 and the mall was so busy you couldn’t find a parking place one thing that helped them all and the city is that I held 42 events a year there was always something going on there. we had flea markets and craft shows and cheerleading, contests and petting zoos and coin shows and so much more. It was a community center. We help things for people to come who needed an attorney or we had a health fair, and car shows boat shows. Almost everybody in Marshall had some connection to some thing that was going on at the mall During the holiday season from Thanksgiving to Christmas it was shoulder to shoulder traffic in the mall. And people were lined up, waiting to buy whatever they had. The arcade provided some entertainment for the younger set and there were restaurants and I can’t believe what happened to the mall. And I was a witness to it right on the front line. it didn’t just hurt them when Walmart came it greatly affected the entire city of Marshall. Before the downtown Main Street of Marshall for shoe stores with any here there was one and women’s specialty shops started to close and then it began to really impact them all, especially when the grocery store left. A lot of people came there for groceries. Watching this video was very very difficult for me because I Remember Market St., Mall and it’s payday and how many people in Marshall love it. Independent on it. With all these stores and business is gone I have no doubt that Marshall has been greatly impacted on almost every level. Couples with that the fact that Schans moved part of their offices to the Twin Cities this was a double blow for Marshall. Fortunately Southwest Minnesota State University is still in Marshall and that does make it a destination for some people. The main point is the mall didn’t just fall apart and close part of our society went along with it. Nothing will ever be the same again. we won’t have that community center. We won’t have the walkers that came early in the morning and talk to everybody as they walked and it was definitely a social event. We won’t have any of the children’s events we have we have celebrated every holiday and had children’s craft shows and all kinds of things that they could get into, they could decorate cupcakes, or dance, or make jack-o’-lanterns, everything to do with every season was available at the mall. I am overcome and overwhelmed by the tenacity of the Maurices store. That was always one of the most exclusive stores in the mall, and it has certainly carried on its tradition.

[@marvelousme5]

Hi!!!! Nice job and excellent video as always!!!!! I hope you have a wonderful Saturday and weekend!!!! Take care and thanks again so very much for the wonderful video!!!! 👍🏻😃

[@NorthCdogg22]

Thank you! You too!

[@marvelousme5]

@@NorthCdogg22 You are very welcome!!!! And thank you so very much!!!! 👍🏻😃

[@KHWendy28]

Yes that's my deadass mall!!!!

[@kitw76]

Yeah I don’t think anyone has seen a mall open to one lonely store. I’d be surprised if they get much business. You’d think they would move someplace else.

[@mathislaroche2290]

It way be weird but i think that you're voice is very soothing and soft to listen. You give good vibes !

[@NorthCdogg22]

Well thank you! I’m glad you like it!

[@R32R38]

In 2008 Marshall was the scene of the unsolved Brandon Swanson disappearance, which remains one of the country's most perplexing missing persons cases ... not to mention one of the very few involving a male subject that gets any attention.

[@NorthCdogg22]

Really?? I wasn’t aware of that but now I’m gonna dive down the rabbit hole, sounds very interesting.

[@thejigisup4470]

This might be my favorite of season 5. Keep up the great work North, never stop doing these awesome videos.

[@Aaron.Michael]

Amazing upload as always 👍 I luv how you're documenting these dead malls but you're so present and respectful.. your editing and music choices draw you in, and the ever present smile in your voice is so wholesome and very cool! Good on you for being able to deliver such a great experience to your viewers. 😊 thankyou.

[@NorthCdogg22]

Thank you!

[@Aaron.Michael]

@@NorthCdogg22 always.. but Thank You 😊

[@kaillobhunter]

Love your videos man good vibes always when I see you upload

[@NorthCdogg22]

Glad you like them!

[@sunsetrecords2548]

A small mall with alot of charm. Honestly that last scene of the center court with the sun seeping threw was just breathtaking

[@CausticLogic-qo5qy]

The store you went in used to be a jewelry store. That mall was pretty dead 20 years ago when I moved away. It was only busy when they had craft fairs/flea markets in the middle areas of the hallways. They tried to revive the mall a bit by putting a clinic on the end near where you found the pharmacy (was a CD/music store prior to that). Even then, the only part of the mall that was busy was the clinic, which meant that many of the patrons were ill and it seemed to have the effect that even more people didn't want to go there. I lived a couple blocks away in an apartment after high school and would occasionally stop in the arcade. The restroom sign is the same one from back then and used to have a sign for the Tivoli Arcade on it. It was the arched doorway you ended on. There were times I didn't see a single other person on that end of the building other than the guy in the arcade itself. I don't see the mall coming back. When Walmart came to Marshall, the amount of cars parked at the mall dropped significantly and it never seemed to recover. I've only seen it periodically in the last 20 years, most recently a couple months ago, but it's dwindled to less and less. I don't see it ever recovering.

[@rockersrobloxandmore]

ah i aready know this is gonna be small mall but im gonna love it

[@Snookifan4life]

the darkness of this mall is oddly comforting, i would love to see it in person. thank you for documenting it ❤️❤️

[@tychh1720]

consistently delivering content which evokes very specific positive emotions, as well as bittersweet nostalgia, awesome vid 💪

[@stot2614]

Mortar and pestal is the term for the pharmacy icon used on the old Hyvee Pharmacy. Amazing that one store can hold this place up... must be more to it than just that. Thanks again for your hard work both recording video and editing these video projects, North! 🙂

[@funecheeseofficial3576]

Of course the mall i get right is one of the coolest malls you’ve visited

[@NorthCdogg22]

Hell yeah man lol

[@OneStragePerson]

The drug mixing bowls is called pestle and mortar

[@BoratWanksta]

I don't know how I missed this video, when you first posted it. But this is really good. Glad I finally got to watch this video for myself. And at 7:28 , was that where a planter or brick bench area used to be? Or were some of the floor bricks ripped up in that area, and the mall merely filled in that area with concrete?

[@mollyheffernen]

Nice video! I am not that familiar with Minnesota malls. I have been to River Hills and I went to the Mall of America once in the 1990s decade when Camp Snoopy was there. We need to find you a mall with a Cinnabon or something to enjoy!

[@NorthCdogg22]

I would love that! Thank you for watching!

[@cl995]

Hey! I grew up in Marshall :) we moved there in 1998 when I was little. The JC Penny closed shortly after we settled in, lots of memories and watching this place really die out over the last few years. the dark storefront you walked through used to be a jewelry store, Skewes Jewelry I believe. They moved to a new location out by where Shopko used to be.

[@thejohnallcornshow9842]

So glad I found this channel, amazing videos

[@NorthCdogg22]

Welcome aboard! Glad you like them!

[@szgproduction6233]

Realising how sad this is heding where malls use to dominate and declining rapidly there in America. Here in Australia mall is still considered hang out for everyone we call it shopping centres haha.

[@MaxxRemKing1]

You are lucky

[@ShepardToTheStars]

I grew up in Marshall in the 90s and this was my mall! I have a few things I can add. First off, the Market Street Mall always kind of suffered from foot traffic. It was on one edge of the town, so it wasn't really centrally located and it was hard to get to by anything but car if you were farther out (aka people didn't really want to bike there). Once the JCPenny closed, the mall lost a lot of its appeal and it was just a few specialty stores, like Claire's, Maurices, a Foot Locker (or some other shoe store), a jewelry store, massage place, and eventually a Glik's, but those all slowly closed after JCPenny went out of business. At 9:55, you asked what that store was. I believe that was a locally-owned jewelry store, called Skewes Jewelry. I never went in as I was a teen but it was on the "popular" end of the mall and they ran a lot of ads in the local movie theater. At 6:55, before that closed store was a HyVee pharmacy, it was an OnCue (basically a SamGoody store). It was one of the better places in the mall as a kid looking for CDs/DVDs. I still remember them trying to sell the original Star Wars collector's edition VHS set. They also had some Pokemon card tournaments at some point. It was awesome. At 0:14 (and 11:55), that black-looking, curved entryway on the right was formerly the arcade. That closed sometime in the early 2000s.

[@KW973]

Market Street Mall is a lot like what was the American Mall on the western edge of Lima, Ohio. It’s now a concrete slab now next to a still operating American Mall Auto Care. Awesome to see them still in business within walking distance from the mall and where my wife grew up.

[@AnimeJSaysBah]

I think the Southroads musics was fitting, this little mall reminded me of it before it lost most of its stores. Really liked that one store front that was all white brick. Makes me wonder what it used to be.

[@charlestonpinballarcade]

Dude, great job continuing to document the malls that many of have never seen before or there are minimal amounts of vids out there! 🎉

[@johnburke1317]

Nice video 👋

[@NorthCdogg22]

Thanks John!

[@nancydarling4918]

Interesting mall and video. Thanks.

[@CoolCatProductions-365]

Amazing video North!

[@tr_nt.]

As a Brit, I'm always fascinated when watching these videos! Malls (or shopping centres as we call them) are in a vastly different state compared to American Malls. In my home town, there is still a thriving mall in the city centre which has all of it's anchors full and around an 80% occupancy rate! It is worth mentioning that there were two malls at one point but the other was very much lacking in terms of tennants however even in it's final years, it still had some big brand names such as Wilko and Argos! Please keep up the good work!

[@chiefamylee]

You make such lovely videos, thank you!

[@NorthCdogg22]

I’m so glad you enjoy them!

[@dariusanderson4907]

I actually used to do some demo and remodeling in this mall. That was back in 2015. The fixtures that were stacked in that abandoned open storefront were most likely put there by me years ago

[@kippaseo8027]

Wow it's so funny to see those old scool dark can lights everywhere. I'm 45 now but I remember growing up in Fort Lauderdale back in the early 1980s. Anyone from South Florida knows that Most of S Florida was nothing but swamps and Everglades befthe late 1960s So by the time I was a little kid in 1980 sit's most everything looked looked like like it was built-in the 1970s. Luckily when hurricane Andrew hit in 1992 it leveled 85% of Miami Dade County which left a clean slate.

[@ItsaRomeThingEverydayallday]

Keep up the Great work here ❤❤❤😊😊😊

[@NorthCdogg22]

Thank you so much!

[@MmmK-f2v]

Man I used to travel to Marshall, MN for work every week for three months in the early 2000’s. Other than Shopko and Wal-Mart, that place was empty retail wise. I remember the food scene was also limited. The best place to eat was the company owned restaurant at The Schwann Food Company. Applebees was probably a close second.

[@arden40]

I went to college in Marshall 20 years ago. Even then it was already dying and none of us students went there much. I probably set foot in there maybe 2 or 3 times in the four and a half years I lived there.

[@JonNelson-d1i]

As someone who grew up and lived in the area in the 90s and 2000s, this brings back memories of trips to the mall in the mid-90s. I have not been to MSM since 2011, but I have fond memories going to B Dalton (located just to the left of the main entrance) and I believe there also used to be a Sam Goody (or similar music/VHS/DVD place) where the Hyvee pharmacy was. The area on the end by Hyvee Pharmacy had been repurposed into a medical clinic at one point, but I think they left to another building in the early 2010s, which then prompted Hyvee to leave too. It's sad seeing it like this today, because back in 2011, it was actually still pretty busy with most of the stores in the Maurice's side open and busy (including a Hallmark and Sears) and the clinic and office section on the other end bringing a lot people into the building.

[@CausticLogic-qo5qy]

The media store you are remembering was called On Cue. I would occasionally buy CDs from there if I couldn't find them at Last Stop.

[@JonNelson-d1i]

@@CausticLogic-qo5qy - Right - Last Stop was great! I'd always make the effort to get there if I could. Also, Claire's was on the corner by where B Dalton used to be as well. I forgot to mention that in my above comment.

[@Kimberlyk12]

Footlocker was in spot with the triangular glass, next to another shoe store tradehome(?) There was a GNC across from On Cue

[@KB0101]

What a sad mall. 😢

[@dansimon1100]

That mall kind of has that old K mart Vive How the walls are around the outside. Interesting mall

[@KHWendy28]

You're walking in a place I got my class ring at. A old Jewelly store.

[@inyurhed]

must have been Skewes' Jewelry. i had a couple of friends that worked there, one, the owner's daughter. also bought my now wife-of-30-years' promise ring there in '86.

[@seabee73]

This one is depressing with one store. I really like the floors. I don't think it will come back to life the way this country is going. I like how you do all the malls instead of the bigger ones like the other guy I follow. Thanks for another one.

[@NorthCdogg22]

I agree with you too, with only Maurcies, I feel the end is near for this place. And I really love all malls and I think focusing only on the big ones can be boring. Thanks for watching!

[@seabee73]

@@NorthCdogg22 the small ones do have a certain charm

[@adr2t]

Well to play fair - a lot of this malls fail because their rent is just out of this world. It would cheaper in many cases just to build your own building in some cases. I think thats where they went wrong more than anything. Sure online hurt them - but lets be real - people still went out and shop at big box stores if they can get it locally would purchase from them. Problem is, to keep up with the rent , they had to mark everything at a higher price and now you are just asking to be remove. 3k a month adds up along with paying workers - it just kills. The other problem I feel like is they open these places for just public stores - they should split up some of these "rooms" into smaller office rooms as well. Intermixing would've also help keep the lights on as office space is also normally in big need. Same with food courts and just over all getting people into the space for whatever their needs might be.

[@HogChamp]

It's got to be Burnsville Center. I was there a few months ago and it was just depressing to see how barren it was. It is an odd site to see when everything around it is always lively.

[@PetertheShakeMan]

Is the next mall you are visiting is uptown Willmar (formerly Kandi Mall) in Willmar, MN?

[@NorthCdogg22]

Nope not quite, but I would LOVE to see that one soon

[@Dee73kz]

Mortar and Pestle is what is on the pharmacy!

[@NorthCdogg22]

Thanks!

[@Minnvin]

Half a year ago it was bought by someone who say they want to bring business back and redo the mall he turned to hallmark store into a atv dealership and a park of the parking lot into a used car dealership time will tell of he does anything with the mall, i loved this mall in the 90s mom would drop me off at the arcade

[@laurad4277]

🤩🤩🤩🤩🤩

[@eiguajardo]

I started going to malls again, in my Country they are very much alive, but all this vids reminded me the nice time I used to have going, and Im really enjoying it like in those days, makes me feel a little bit of the 90s again, when I was young :)

[@edwardbentall5665]

Next week is Burnsville Center?

[@NorthCdogg22]

Yessir!

[@Evans_explores]

Burnsville mall?

[@NorthCdogg22]

Yessir you got it!

[@RKasetty]

The store you went back to was a jewelry store I believe it was skewes jewelry.

[@Evilbunk15]

Could easily become a technology center or something cool.

[@retailanddixeddfan503]

Uptown Aberdeen In Aberdeen SD? Seems Dead

[@NorthCdogg22]

No not quite, but I do want to go check that one out at some point

[@QuintusAntonious]

About the Maurice's, there's a third way to see it: Money Laundering, haha

[@jeee1074]

This mall is done for. Redevelopment is the only way to bring this site back to retail. Even Bath and Body Works isn't here, so you know things are bad.

[@WhittyPics]

Signal Hill Mall in Statesville, NC only has one real store and it is totally falling apart from what I hear.

[@NorthCdogg22]

That’s a mall I’m dying to see eventually

[@Idelia412]

Malls are yesterday's news

[@Kristinkoppes686]

Burnsville mall?

[@NorthCdogg22]

Yep!