DeBUNked - EPISODE 1 - COMPLIANCY IN THE BEAUTY INDUSTRY - HOW SAFE ARE WE? (hint - very)

Welcome to a new series with myself, and various extremely-intelligent, qualified-in-their-field people, who will pick through the marketing mumbo jumbo and give you straight facts every single week.
This week I am joined by Ashley, my NPD (New Product Development) Manager, and Charles (aka Charlie), my Regulatory Compliance Officer.
This was originally filmed for Instagram, hence us looking at a phone!
Some questions answered include...
Most common lies told to consumers?
What makes a formula 'Queen'?
What is the most challenging ingredient to keep stable?
And much more...
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The views expressed on this site are the author's own and are provided for informational purposes only. The author makes no warranties about the suitability of any product or treatment referenced or reviewed here for any person other than herself and any reliance placed on these reviews or references by you is done so solely at your own risk. Nothing on this site shall be construed as providing dermatological, medical or other such advice and you are always advised to seek the advice of a suitable professional should you have any such concerns.

[@arvenfr]

Oh the joy of having you back on KZbin! 💗

[@Caroline_Hirons__]

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[@salmah12311]

As someone who suffers with imposter syndrome a lot and anxiety in most places but especially the workplace. I love the respect between the ladies and the fact CH allows the women to flourish. I personally feel like a healthy environment allows people to express themselves regardless of the status. I wish i could be myself and brave like these ladies. I love skincare and everything about it and after watching this adore Caroline more for being a proper boss lady.

[@Caroline_Hirons__]

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[@hpbb7]

Hooray for having Caroline (and now her lovely team) back on youtube! Both useful info and very entertaining. I cant wait to see more :)

[@Caroline_Hirons__]

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[@lexikavanaugh]

My god I ADORE THIS. More of Charles and Ashley pleaseandthankyou ❤

[@Caroline_Hirons__]

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[@solangepolegar]

Having you back on KZbin is feeling things are falling back into place ❤ love your team!

[@Caroline_Hirons__]

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[@jem-agemstoneonlydiscovere8134]

Dear Caroline, I enjoyed your fun, informative (as always), honest (def a YES) and reliable discussions. I like how you have tickled our minds with the different brands, price ranges, manufacturing, etc. Thank you for reassuring us the members of the public that UK(or Europe) is one of the safest places to use cosmetics.

[@bluemoon5411]

That was truly so good ...thank you to Caroline, Charlie and Ashley ,that was so informative ...looking forward to more more more💖

[@Caroline_Hirons__]

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[@pheart2381]

My bugbear is skincare brands using a country for aesthetic purposes,then you dig deeper and discover the company is american and get none of their ingredients from a pure Icelandic unpolluted fjord as they claim.

[@Caroline_Hirons__]

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[@megs_holland]

I also work in packaging and manufacturing and I geeked out immensely watching and listening to your super staff!

[@Caroline_Hirons__]

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[@Chuan678]

I always used to say: if it’s really ‘natural’, you could make it in your kitchen with stuff from the supermarket

[@Caroline_Hirons__]

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[@rebekahdrysdale10]

Started watching the live before the kids distracted me, then it disappeared 😭. Thank you for uploading - loved it ❤

[@Caroline_Hirons__]

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[@michelleframpton2561]

It's so nice to see you back on YT Caroline!!! Thanks to you and your team-I especially loved the debunking of the 'it's all made in the same factory so is essentially the same' myth. 👏😊

[@Caroline_Hirons__]

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[@AmandaMcCarterWrites]

Love this. Really wish I had studied chemistry in university. If I had known cosmetic science was an option...

[@Caroline_Hirons__]

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[@mareesimonis7656]

Fab to have u back on youtube! Since retiring & having to watch the $s I’ve switched to LaRoche Posay/The Ordinary. Both brilliant. LOVE having u back .. worth saying it twice cos you’re the best in the biz!!

[@Caroline_Hirons__]

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[@maireadweaver8952]

LOVE, LOVE, LOVE .. am off to download the app!!!

[@mariaolvera8213]

I’m so happy to see you back!!! Please do a get ready with me your makeup is gorgeous

[@anniewhitmore7627]

Gosh C H didn't know you were back on KZbin - what an unexpected treat! Your team is lovely and I am sure I am not alone in saying I wish I could work with such lovely ladies who all clearly get on very well and have a great working relationship. I thoroughly enjoyed this video and would love it if you did a regular weekly slot. Smashing to have you back CH! 👍❤

[@Caroline_Hirons__]

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[@scentedpapers]

So happy to see you and your awesome and brilliant team members!♥️♥️♥️

[@Caroline_Hirons__]

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[@kittylove2011]

Think the slot should be ' Hash it out with Hirons' ❤️ Loving the youtube comeback! Great vid x

[@fullofhope6978]

Inspired! 👍👌

[@Caroline_Hirons__]

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[@MSUSPARTANS1973]

The problem I’ve had for years, and still have, is how are consumers supposed to know if a formula is good or not? That’s Right! We will never know….super frustrating.

[@jennihumphrey4633]

Of course you will by working out what is good for you and what your skin likes

[@Caroline_Hirons__]

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[@MC-xw1pm]

Love Caroline, love meeting these two ladies!

[@Shannonishere]

Yay!! So happy to see you on here again!

[@Caroline_Hirons__]

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[@patrickst3061]

Thank you.. very informative. 😊 Already looking forward to next Wednesday’s video.

[@Caroline_Hirons__]

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[@giadac.8677]

Three beautiful, inspiring women. We needed this thank you ♥

[@Caroline_Hirons__]

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[@clairemitcher9701]

Brilliant. Charlie Pearce you ROCK! And very informative!

[@Caroline_Hirons__]

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[@redd1799]

Charles has to be your kid! I just found your channel through James’ last video

[@pugskisses5974]

I loved this!!! I think you should call it “Deep Breath In with Charles and Ashley”.

[@Caroline_Hirons__]

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[@ellybean15]

This was an awesome chat!! Working hard to one day soon be a part of this team!! 🎉🎉

[@Caroline_Hirons__]

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[@fullofhope6978]

More of this please! Your girls are bloody fab! ⭐️⭐️⭐️⭐️⭐️ - ❤ Charles too 🤩

[@Caroline_Hirons__]

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[@mktruett]

Love this format!!

[@Caroline_Hirons__]

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[@minazohradalagerjensen]

THIS I have missed beyond words🙌🏽💃🏻🎉🎉

[@Caroline_Hirons__]

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[@awkwardgenxer1023]

Love this! Thank you!

[@Caroline_Hirons__]

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[@madalenacalleja1199]

Caroline you r looking amazing !! Your asking looks very radiant 💃🏻👌🌹

[@Caroline_Hirons__]

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[@miracudrag]

Omg you're back I love you 🥰🥰

[@Caroline_Hirons__]

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[@flexiblegig]

Hooray for KZbin posts!

[@Caroline_Hirons__]

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[@debrabuckley883]

Very nice to see you back 💕

[@CarolineHirons01]

Thank you! 🤗

[@Caroline_Hirons__]

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[@sailorjupiter4]

CH looks radiant here, per usual! x

[@Caroline_Hirons__]

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[@yvetteshelton534]

Nice to have met more 🧠's behind CH. Very informative.

[@Caroline_Hirons__]

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[@jennybolter1102]

half way through I absolutely love this , she says sitting here with a silly grin on my face 😃

[@Caroline_Hirons__]

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[@ohlala3331]

Love it ❤❤❤

[@Caroline_Hirons__]

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[@Cryssie64]

I think Charles and Caroline look more alike than Ashley and Caroline! I thought Charles was Caroline's daughter! 🧡

[@Caroline_Hirons__]

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[@loriwicker1095]

So Happy you're back on KZbin.💯

[@loriwicker1701]

I'm from New Jersey, Happy Thanksgiving. I just saw the reply.

[@loriwicker1701]

I'm from New Jersey, I just saw you're reply. Happy Thanksgiving.

[@loriwicker1701]

@Dr. Christopher Johnson Most of my life.

[@Caroline_Hirons__]

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[@julietaylor3237]

Well said you clever ladies 👏

[@Caroline_Hirons__]

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[@janefriel6895]

Missed you Caroline. ♥️

[@Caroline_Hirons__]

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[@choyna]

THEIR SKIN 🤩✨

[@Caroline_Hirons__]

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[@alezandradavila2581]

Thanks

[@Caroline_Hirons__]

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[@giselaw3518]

Some claims fall into the category of”baffle them with BS.”

[@Caroline_Hirons__]

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[@FavouriteMercy1]

Wait, they’re sat the other way! My brain hurts!! Insta lies to me 😂😂😂

[@Caroline_Hirons__]

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[@clarabellamilla5056]

Ashley & Charley remind me of Caroline & Amanda. Great double act. ❤

[@Caroline_Hirons__]

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[@racmoo99]

Skin is glowing! Is it a foundation, BB cream? I need to know. NEED. ❤️

[@Caroline_Hirons__]

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[@LouiseMartin20]

I love this! Loulou next! 😉😂

[@Caroline_Hirons__]

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[@avalonzukowski7571]

Goooo libras!!!

[@Caroline_Hirons__]

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[@elizabethtonovic4678]

Watching this in my Coke pyjamas, drinking some Coke No Sugar, feeling seen.

[@Caroline_Hirons__]

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[@vivienmeddings7068]

Call it TRUTH..

[@Caroline_Hirons__]

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[@Cirandadebeleza]

"there is no carrot in this yogurt"- me listening to it, having grown up eating yogurt with honey and carrots 😂

[@Caroline_Hirons__]

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[@ljd3766]

Caroline your skin looks fantastic. What foundation and blusher are you wearing?❤️💕❤️💕❤️💕❤️💕

[@CarolineHirons01]

Oh God I think it was Tilbury Hollywood Filter, Chantecaille Just Skin and then the Hourglass Lighting Ambient palette? cc

[@ljd3766]

@@CarolineHirons01 thank you xxxxx

[@hirry.p]

Naturium sells in spacenk 🤷🏽‍♀️

[@alezandradavila2581]

I’m an esthetician too

[@Caroline_Hirons__]

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[@susanmcf1]

I want companies to provide free TerraCycle service (US thing, maybe?) like Paula's Choice does.

[@CarolineHirons01]

It's far from free to the companies though - that's the problem.

[@susanmcf1]

@@CarolineHirons01 It's not free to the companies, nor is any other commitment to sustainability. Ideally, we would consume less.

[@Caroline_Hirons__]

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[@andrew4809]

Basically don't buy unless it's marketed as clean lol

[@Caroline_Hirons__]

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[@Samazing2023]

LOL Charles wtf

[@Samazing2023]

@Dr. Christopher Johnson Hi I don't make friends with strangers over the Internet sorry.

[@Caroline_Hirons__]

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[@algebraist1997]

The comment on extracts in perfumery is highly misleading. Anyone without perfumery training in raw materials, i.e. the vast majority of customers, will not be able to detect the difference between say, using Indian jasmine and using jasmine from Grasse in a fragrance. Furthermore, the increased concentration of an absolute or essence does not mean that that fragrance will have better longevity or sillage as it pertains to that note or smell more 'natural.' If you ever smell an absolute, you will notice it does not smell natural because solvent extraction or steam distillation does not give you something with the exact formula as if the plant were alive. You need to reconstitute the smell with synthetics. Whether something smells natural depends on the skill of the perfumer, not how many naturals are used or their concentration.