DIAMOND COLOR COMPARISON UNDER DIFFERENT LIGHTS! ENGAGEMENT RING COLOR GUIDE TO SAVE MONEY SHOPPING

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Diamond Color Comparison in different lights and with different certificates.
Special thanks to online retailer JamesAllen.com for the diamonds!
In this video I wanted to do a quick comparison of Diamond colors so you can see how important it is or Isn't. How lighting affects colors. And how a diamond retailers trick you into buying a diamonds with a bad color. Color happens to be the C that if I were buying a diamond on a budget for my diamond I would cut back on.
Let me put up a Diamond what color is this? Do you even care when it is sparkling that much? Now lets put that diamond next to 2 other diamonds. Do you care now? Or are you still Looking at how sparkly it is. This is what is interesting about colors. Diamond retailers use lights to show off how sparkly a diamond is so you normally don't pay attention to the color nor do you care if it sparkles that much. But once you leave the store it will hardly ever be in such flattering light again... if ever, so good bye amazing sparkle. Now, people normally don't notice a diamonds color too much unless it is sitting right next to another diamond. So if you have a solitaire diamond ring the color will not be as important as a diamond ring with a lot of big diamonds next to it for subconscious comparison. In my opinion, if you are on a budget, as long as you stay above a J color it won't look too yellow unless it is sitting next to other more colorless diamonds, AND your money would be better spent on more carats or better cut to make the sparkle better. Big thanks to James Allen who lent me these diamonds to do this video.
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[@dr.agupta]

I personally never go below IF clarity and always Excellent cut, and play around color and carat based on purpose. If you are going to set diamond in real gold (yellow), then you can comfortably go down in "color" up to K, and spend the same amount in increasing the Carat, Cut and Clarity, which are much more important parameters in bring the "fire" in them. Most salesmen confuse you color with clarity and make you go to colors D, E, F, which is surely not valuable for the price difference they have, especially if you're going for gold jewelry. Most Indians dislike any other metal other than real gold, so I do not have experience buying any other non-yellow metals like platinum, white gold, etc.

[@jwr8389]

This guy must know what he is talking about....He has Diamond shape light fixtures in his house💎

[@Random_ZZ]

Rick, you deserve a lot more views and subscribers!! The content is spot on and you just helped me pay for much less for a larger caret diamond!! Thank you!

[@chancemaycolladobautista4151]

Ive been watching your educational videos about Diamonds and learnt a lot, but A LOT!!! Now I'm happy with my Emerald Cut, H color and IF... I saw some color DEF but the clarity were not that good for Emerald cuts... I lowered the Color and highing the clarity... setted on a Yellow gold, and looks so good that Im in love everyday, Cant take my eyes off my ring...

[@aeowid]

Thanks for the information! Was wondering your thoughts re lab grown diamonds?

[@emdavis]

Hi Rick! I just wanted to say thank you for all of your informative videos about the diamond industry. You have helped my fiance and I SO much in our search for a diamond for my bespoke engagement ring. It's also been so much fun learning more about the ins-and-outs of diamonds and the diamond industry. My diamond is supposed to arrive from James Allen tomorrow, and I can hardly wait to see it! Many thanks! :)

[@antonmursid3505]

Antonmursid🙏🙏🙏🙏🙏✌🇮🇩🇮🇩🇮🇩🇮🇩🇮🇩🙏✌👌💝🙏😀

[@ifjfgvjfidifijf]

The email you showed dated 2014, this video you made is 2020. How come?

[@ultima8713]

Im Italian , the diamond in your shop its a gia certificato when arrived in my house?

[@Jcccc23]

Hey rick gotta a question do you know anything about Delamore jewelry company are they legit ? Also 14 k white gold nickel free ?

[@lagranarob-3881]

Jame Allen has the absolute best prices and are GIA certified, recommended.

[@clintsaines9274]

Rarecarat has better prices on their diamonds.

[@lagranarob-3881]

@@clintsaines9274 no they don't. I got one with the best characteristics at the lowest price at James Allen. This was a year ago, maybe now it is different

[@kgan4733]

Wow, H can be a K. Crazy. I'll learn a lesson from you! I should've listened this sooner! That's indeed a very shady jeweler that you mentioned. Thank you for warning the consumers!

[@OkiDingo]

The clarity of those diamonds were really bad

[@marymaston1074]

Agreed. I'd pass on all of them.

[@dulsalamsalam9143]

2022. Abd,salam

[@ArsetSevupo]

I don't know how to distinguish fake diamonds

[@ogmog9186]

Those inclusions look bad close to the center

[@ifjfgvjfidifijf]

looks like rejects that nobody buys. terrible inclusions

[@sophiapierre8233]

Wedding dress rings Sophia church ⛪️. Emmanuel a very Pierre

[@nisbit3883]

I would rather have a real ruby as engagement ring.