Discourse Analysis 101: What Is It & When To Use It (With Examples)

Learn the basics of discourse analysis in less than 15 minutes! In this video, we unpack discourse analysis using plain language with loads of examples. We explain what discourse analysis is, as well as the different types of discourse analysis (including the micro-level language-in-use/linguistic approach and the macro-level socio-political approach). We also unpack the strengths and weaknesses of discourse analysis, and look at when (and when not) to use discourse analysis.
OVERVIEW: Discourse Analysis 101
00:00 Intro & overview
00:52 What is discourse analysis (definition)
01:41 Example of discourse analysis
02:08 Discourse analysis vs thematic analysis vs content analysis
02:51 The two approaches to discourse analysis
03:13 Language-in-use/linguistic approach to discourse analysis
03:35 Example of linguistic approach
04:30 Socio-political (social constructivist) approach
05:00 Critical discourse analysis (CDA)
05:30 Example of critical discourse analysis
06:29 Recap of the two main approaches to discourse analysis
07:05 Strengths of discourse analysis
08:03 Weaknesses of discourse analysis
10:04 Free dissertation/thesis writing course
10:29 When to use discourse analysis
11:29 When not to use discourse analysis
12:15 Recap: Discourse analysis 101
13:07 Outro
USEFUL RESOURCES:
- Video: Qualitative Analysis Methods 101: gradcoach.com/qualitative-dat...
- Video: Thematic Analysis 101: gradcoach.com/what-is-themati...
- Video: Content Analysis 101: gradcoach.com/qualitative-con...
- Free Course: Dissertation/Thesis Writing: gradcoach.com/dissertation-co...
- Free Webinar: Research Methodology Basics: gradcoach.com/webinar-researc...
To learn more about discourse analysis, or any other qualitative analysis methods, visit the Grad Coach blog at gradcoach.com/blog/. If you'd like 1-on-1 help with your analysis or any other aspect of your research project, consider Grad Coach's private coaching service at gradcoach.com/dissertation-co...
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[@GradCoach]

FREE WEBINAR: RESEARCH METHODOLOGY 101 - gradcoach.com/webinar-research-methodology/ FREE MINI-COURSE: Dissertation & Thesis Writing 101 - gradcoach.com/dissertation-course/ FREE TEMPLATES: Proposals, Dissertations & Theses - gradcoach.com/templates/ 1-ON-1 SUPPORT: Grad Coach Private Coaching - gradcoach.com/dissertation-coaching/

[@pouyamahmoudi]

KZbin chapters are really helpful. Thank you for using this feature.

[@theraven9672]

Very insightful! Good good help, thank you!

[@ellemmewilfred2942]

Thank you for your video. Can this form of analysis be used to analyse the reasons for opinion changes on a particular subject matter, in a study?

[@pouyamahmoudi]

Thank you for sharing. Keep up the good work.

[@EnglishClasseducationofMsO]

13:54 Great lesson in research writing!

[@ahmedabas8523]

We will appreciate that so much if you dive in discourse analysis in general and with all its aspects such discourse and ideology

[@pouyamahmoudi]

Good job. You nailed it again.

[@bugukhan5441]

Excellent video.

[@man2mhe2]

Simple, precise and very scholarly...Thanks!

[@GradCoach]

You are welcome!

[@Hsm140]

Good explanation Emma, keep more coming, nice time

[@user-yz5hm8il3u]

Thanks

[@irsh941988]

Insightful I must say

[@square3188]

You deserved a sub. Looks like I ll be watching more of your videos. Keep it up and Thankyou

[@GradCoach]

Thanks for the sub!

[@aliaa313m]

Thank you so much. ❤ Can you give me the reference of this video, because I have a research.

[@karlijn3230]

I have a course in linguistic discoursanalysis and this video helped. But, I have background in philosophy and still have difficulty with the philosophical implications of CDA. I have a grasp on what Foucault, Mouffe or Laclan are saying and what they mean with 'discourse'. Yet, most CDA scolars don't seem to strongly engage with these philosophers. So my question is whetger CDA is a practice rather than a theory? It just seems like a lot of CDA literature doesn't have a strong or any explicit philosophical assumptions about language, meaning, structure, subjectvity etc.

[@Dianaa_asu]

Thanks for the video. Very helpful and informative information

[@GradCoach]

Glad it was helpful!

[@pauloeduardovilela519]

Please make a video on process tracing

[@jeancarneldegnitche5914]

What's the difference between discourse analysis and discourse semantics ?

[@TheCxalle]

Hello! Great video, very informative! i have a question about CDA. Can I do a CDA but instead of qualitative interviews use a quantitative survey?

[@Heyu7her3]

Discourse is about talk, so no. But maybe thematic analysis or content analysis can work. These methods would make your analysis qualitative.

[@user-eb4yc7mt4k]

thanks a lot

[@GradCoach]

You are most welcome

[@user-gp7jv3vt1l]

Différence between discourse analysis and test analysis

[@muhammadzeeshan5083]

Hi, what is society and discourse, discourse and pragmatic, and discourse and genre plz explain it I need it hardly.

[@GradCoach]

Thanks for your comment. We'll certainly consider these topics for future videos :)

[@ucheanusia1909]

❤

[@rifatjahanparomita4933]

This is more of a CDA

[@GradCoach]

Thanks for your feedback

[@dmmath-tutor5769]

Excellent video.