DODGE TV COMMERCIAL 1957

[@MrMenefrego1]

My Italian-born grandmother use to watch 'The Lawrence Welk Show' every Sunday right after mass and her every Sunday Italian family feast!

[@inkey2]

you have to keep in mind these cars were designed for long trips on the open American highways. When you are planning to drive 1000 "miles" you want something massive and comfortable. I can remember my Aunt and uncle driving almost 3000 miles (california to massachusetts) to visit my family back in the late 1950s. Honest to god if you ever drove one of these over powered monsters you would fall instantly in love with it.

[@SeaofMadness-lz6ig]

An absolutely stunning looking car I love the design! The color too I bet was amazing 👏 😍 😊

[@1223jamez]

I also say bring back the vent windows, I loved them.

[@robmcgowan4034]

I agree, but they went away 50+ years ago along with movable rear windows in an attempt to cut manufacturing costs, all while raising costs to us of course.

[@JETZcorp]

​@@Remembering-rq6si They went away because they made cars extremely easy to steal, and they were more prone to air and water leaks than the rest of the windows.

[@buick1955]

Proud owner of a 57 Dodge 2 door HDT Coronet . Black / Gold . Drives like a car from the 70's with Torsion bar suspension . Chrysler V-8s power houses of the day and Torqueflite the best of all automatic transmissions . Chevys were out classed in 57 . Ford out sold them in 57 , Chryslers products didn't help GM sales ether . Not saying 57 Chevy are not sharp cars but they were a out of date body style compared to Chrysler & Ford . Even Nash & Hudson Aka , AMC had newer body styles .

[@classic-kool]

Agreed..👍

[@waynewright2886]

& in 58 All Hell Broke Loose with GM, Mainly the Restyling & Introduction of the Impala for 58, Bigger & Badder.

[@garymckee8857]

Beautiful vehicles.

[@ciphercode2298]

I appreciate the outlandish styling and advancement of the 50s cars,but I'll always love the performance and simplicity of the early 60s muscle cars.

[@inkey2]

oh, I absolutely agree with you. I am 58 years old and I haven't felt excited about a new car design in years. Cars used to be almost like "mobile art"....a thing of beauty. Then they started designing them to just look like an appliance, like a toaster

[@JETZcorp]

Every time I look at a Lamborghini Gallardo Superleggera, I always wonder where the toast goes. 🙄

[@jimfinigan1681]

They make vehicles to look alike. Every car looks like a Toyota Camry. Very bland.

[@mosesberkowitz3298]

Oh My God....what a stunner that car is !!!!

[@ArthurBrinkman-c5z]

The best thing of cars from the past is you knew what it was at first sight. They had distinctive body styles. Now you have to look twice or find the badge to know what your looking at. Everything looks the same. Is it a Jaguar it a Toyota? A Lexus or a Huyndi? The new cars are safer but have no individual style.

[@Cubeeeeeeeee]

I can still pick out a dodge from the crowd

[@deadcup3979]

Those are horrible examples lol!

[@21stcenturyfossil7]

Until the late 40s, the typical mass market cars didn't have especially distinctive styling. This was all great fun for the Detroit 3 until they noticed that it was the imports without especially distinctive styling that were grabbing more and more market share. Ouch!!

[@davidmollard9832]

My grandpa always says this

[@WitchKing-Of-Angmar]

@@21stcenturyfossil7 that isn't true and you know it, actually you don't and that is the issue. Have you ever once even looked at a 1940's automobile, better yet you say late 1940's like that's a prime rib example. The 1930's style was very distinct and different in automobiles, the 1920's certainly had a adornment of Ford's at the stationary but that isn't similar styling no no, that's similar model of the same similar company, if you were to see a 1925 Oldsmobile, Chrysler, Cadillac, Pierce arrow, Chevrolet, Packard, Dodge, really anything past your three year old example, you'd soon to realize more than the wonky kind of short Model T was on the road at the time. Can't blame see a clear imagine on the cameras so you blame the time as being unproductive and bland.

[@jack002tuber]

Great looking car! I think the profile is better than the '57 Chevy and everyone seems to like the Chevy

[@jesseharper4792]

man, cars were sure big back then. i remember back then we thought smaller cars, like normal cars today were wierd.

[@observerofmadness4170]

Back then America was the unquestioned leader of the world. You could smoke without guilt. You could drive one of these garish chrome laden snarling monsters of the road. I only wish I could have experienced it first hand.

[@21stcenturyfossil7]

I was there. Smoking sucks and you can still get a garish SUV snarling monster if you want that sort of thing.

[@leonardgoodwin25]

THAT 57 DODGE WOULD BE WORTH THOUSANDS TODAY!!!

[@WACOAGENTS]

I had one of these with a 354 hemi engine; I miss that car, even today. Perhaps it had a high lift cam or something done to it before I bought it but it ran faster than any car I've had yet.

[@gregory747]

I have never seen one of these cars before. Great way to sell cars. I get more from these old car sale commercials than todays so called commercials. The old commercials had more spirit of the sale.

[@haku8645]

Total contact brakes? I'd certainly hope so. What's the alternative? Praying?

[@jimmyd10100]

I grew up in san francisco, and remember my dad driving up in this new 1957 dodge. the seats were covered in plastic for protection. push buttons on dash. the car was fast and powerful. have footage of family and car in the northern california redwoods in 1964. my how time goes by. all young then. mom died young brain cancer, and now dads not well. and he was one of the strongest guys. anyhow--great memories. dad sold car for 300 dollars in the late sixties.

[@dynaflow666]

Well, I`ll take one!

[@sterlinsilver]

I'll take 2!

[@jamesha175]

i will order me one in the morning!

[@NoelVB]

@onebaud I agree, bring back the fins. Cars were so interesting then. I currently drive a 300C which looks less like the current cookie cutter cars. I also miss running boards and side mounts. And I always loved the 1948 Chrysler.

[@AnnaLVajda]

Lawrence Welk is probably to credit with my parents getting together. My Mom wad so eager to leave home and having to watch his show she ran off with my Dad.

[@kasmanien]

my uncle did the same thing back in the 60's and his cars never rusted even though we lived in NE Ohio.

[@ramongonzalez2112]

The forward look. Enough said.👏👏👏

[@ChrisK529]

All the Mopars for 1957 were light years ahead of GM & Ford in styling and engineering, but quality control was absent and they turned into rust buckets far faster than they should have.

[@inkey2]

They rusted out over the headlights w/in about 3-5 years in the rough massachusetts winters. My family had a 55 plymouth and a 62 chrysler. Same deal on both. The way it was designed dirt, sand etc would be flung up by the tires and end up packed above the headlights, The wet dirt would just sit there. If they had only blocked off that area with sheet metal it wouldn't have rusted so fast

[@woody95124]

rightttt!

[@RobertPlattBell]

inkey2 True enough, but back then, they expected you to trade the car in, every three years. Rust was a way of making people aware their car was out of style.

[@dashriprock3468]

inkey2 Did they not have car washes in Massachusetts?

[@inkey2]

Dash Riprock washing your car didn't seem to make any difference because Massachusetts has many snow storms and they salted the roads every storm. Some salt even remained on the roads all year. Also a lot of car washes used recycled water that was not so clean. .The type steel used back then was not at all rust resistant. Now they use galvanized steel, more plastic etc. Another problem was the chrysler uni-body construction. It used far more welding joints than other brand cars. Where ever you weld metal it is far more likely to rust on the weld spot. If you lived in a snowy northern state in that era your new car would show rust w/in 5 years and by 10 years it would look pretty bad.....if you lived by the ocean it was even worse

[@inkey2]

to cadrolls1: yeh, thats classic old Chrysler products....the ultra firm ride. Thats because they had "leaf spring suspension" in the rear instead of "coil springs" like GM had. My 1962 Chrysler was really tight and firm ....took railroad tracks nice

[@charliehockey78]

I would have LOVED to live through the 50's!!!!!!

[@martindennis5116]

charliehockey78 Don’t get it twisted because of a car commercial.

[@georgeplagianos6487]

For a 1957 I love the design I was 6 years old at that time.. to me it look like it looks like it should take off from a launch pad not on a highway.. hahaha

[@tracer740]

17.9 cents/gal when there were no gas-price wars. when competing local stations (sometimes 4 on the same city block) had price wars, it would sometimes be 14.9 cents/gal. ... and that was with 'full-service', windshield clean, oil check, tire pressure-check, etc.!!!

[@minralb]

@WACOAGENTS When I met my wife she was driving a '56 Dodge with the big 4bbl hemi that set a stock American car record of 131mph on the sand that year at Daytona. I was driving a '57 Chevy with the 283ci powerpack option. We never got around to drag racing the two cars, but I'm pretty sure my Chevy could have taken her Dodge in the 1/4 mile, but definitely not at top end. Nowadays she gets scared if I go over 65 on the Interstate. Old age aint for sissies.

[@Handiman544]

I got news for you. Cookie-cutter cars are nothing new. If you take a vintage look back to the 20s and 30s, you will notice that ALL the cars looked almost exactly alike...even in color. Cars today may resemble each other but yesterday's cars (in the beginning) were almost exactly alike in every way.

[@videooman1]

My dad purchased a brand new 1958 Chevrolet Impala from Eddie Hopper Chevrolet in Brea, California. I was 14 at the time and got to drive it myself when I got my learners permit a year later. I was so in love with that car !!

[@georgeplagianos6487]

Oh did you get dressed up like John Glenn before you took off to the road?

[@ijsmale]

Compared to the offerings from GM, the Dodge is understated in styling, as were all the 57-59 Chrysler products. As to the brakes, it took several hard stops to induce the fading, I know, I've owned a bunch of the 50s Mopars. Comparative tests from the time showed that Chrysler products brakes actually fared better, and stopped shorter than most of the competitions. Rust was what got these cars early on, they were rushed into production without addressing the body fitting issues etc.

[@Kinseydsp]

All I Can say is Thank You! How I remember those commercials!

[@MontrealMan1970]

those cars were max'ed out room & total freedom. Also see 59 Desoto Firedome.

[@gojoe283]

I admire old cars as much as anyone, but keep in mind that back in 1957, all the cars had fins, wrap around windshields, lots of chrome and wide whitewall tires, etc...all the things that make them so unusual today. OHV V8s ruled, and unfortunately, handling of these understeering cars was pretty horrible.

[@dianezimmerman4434]

I'm admitting my age, by i remember my parents' finned Ford. A salmon and cream beauty.

[@rathmullan2]

OMG! can you imagine making payments on this beast!?

[@robmcgowan4034]

Mmm hmm Roger. And what about the outrageous costs on today's cars????. Oh sorry. Trucks and SUV's?

[@miamifiction]

The announcer sounds like he's ordering you to buy it. BUY IT OR ELSE! :D...

[@kalaga2k]

hahahahaha

[@mustang69m1]

You can make five new cars from the metal used from one of these real cars!

[@onefootinthegroove39]

"Dodge, the car that says 'Let's Go!' presents the music that says 'Let's Dance!'"

[@magnaflowedramx4]

A friend of mine has one of these '57's with a 325 ci. HEMI in it

[@tpitman]

My grandfather had a '57 2-door Coronet, gold and white, with the push-button transmission and a speedometer that was like a thermometer on it side. Clear plastic seat covers, of course, so your butt really stuck to them in the summer in Florida. He used to wash it with some kerosene in a bucket of water . . . never waxed it, and it always looked like new.

[@dansanger5340]

Even today, a Lawrence Welk promotion would be effective with Dodge customers.

[@Vincek88]

I think 1958 was the tipping point for emotion-led car design. That's when things just went a step too far, and what was once at least focused got every geegaw possible heaped upon it. But it does look like Chrysler got the jump on it a year early. But, if this is your idea of glory days, I say go for it - life is short! Buy one - for the price of a modern utilicoupe you should be able to find something,

[@tippimail1]

+Vincent Macek 1958 Buick.And 1959 Cadillac.

[@nlpnt]

Anyone remember Dooneese Maharelle and her sisters from SNL? "Und now a vord from our shponsor, ze Forward Look cars of ze Chrysler Corporation. Here's ze new 1957 Dotch-" (The curtain parts to show a Dodge hardtop. Dooneese is behind the wheel, waving. She puts the car into gear and makes a tire-squealing exit, in reverse, into the scattering, screaming orchestra.) Cut to Reese De'What - "While there were only minor injuries, that incident cost ABC and Chrysler over $10,000 in damages to instruments, sets and the car. It was the last time the show did a live in-studio commercial."

[@MickTheQuickk]

Seems like you would need half a block of space to park one of those in the city.

[@cornjobb]

yeah, but no chance of having overexcited teens flip your smart car

[@classic-kool]

That's the point, LoL.... Who has the biggest ****** in the neighborhood 😂🍹

[@inkey2]

man, I would love to own a "winged barge" like this monster.

[@robmcgowan4034]

Hmmm. Well, if you really want one of THOSE, a '60 Plymouth or Dodge would be more like it. The fins on the '57-'59 Dodge are pretty conservative for those years.

[@robmcgowan4034]

@@inkey2 I know what you mean. I think by '62 maybe only one (?) of Chrysler's cars still had fins that were still decent. It was kind of a difficult time for Chrysler for a couple of years in there. Kind of like "NOW what do we do, after the fins?" GM seemed to have had an easier time, and Ford no problem at all.

[@gmonet46]

Mine ( well Mom & Dad's) was Turquoise Blue and White. It was a tank, ate 12 MPG @ 19 cents per gallon, and got me in trouble more than once...but ohhh what trouble.

[@ACURAOCULTA]

Very nice

[@GenericGene]

Beautiful ----

[@adamrogers2391]

GodDAMN that is a sexy machine. Back when cars had style and plain old good looks

[@plunkervillerr1529]

Todays cars have torcher air ride , you feel every bump .

[@tamumalone5456]

That's a big ass car🚘 OMG try jaywalking in front of that⚰

[@yourallbrainwashed]

i couldnt agree more! im 35 but i have always loved finned cars. detriot hasnt built a decent lookinh car since the early 60s

[@ebayerr]

"Total contact brakes..." as opposed to partial contact brakes? And what's with the sagging rear end? Were the shocks not strong enough to support the car? You put two or three people in the back seat or a full tank of gas and the back tires would be rubbing the fender wells.

[@raybrensike42]

One of the problems with drum brakes was getting equal contact with the arched shoe on the brake drum. Shock absorbers were never designed for supporting weight unless they were air shocks or had springs on them, and no the tires would not rub on the fender wells.

[@21stcenturyfossil7]

Most drum brakes of that era had a shorter lining on one shoe to regulate the self-energizing action of the brake. Self-energizing brakes used some of the power from the rotating drum to engage the brakes. It's a sort of mechanical brake booster scheme, most useful on cars without power brakes. Total contact brakes used full length linings on both shoes and a somewhat different method of self-energization. Without going into long-winded details, there really wasn't any advantage to total contact brake scheme. They didn't work well in reverse and tended to get grabby. Chrysler hyped the hell out of Total Contact Brakes for four or five years and then quietly went back to more conventional drum brakes. If you look at a modern disk brake, the brake shoe is in contact with only about 20% of the rotor. Works just fine. As far as the sagging goes, that's what the soft springs will allow. Pillow soft rides were fashionable in the late 50s.

[@howler1968]

Okay,folks,remember this was only 12 yrs after WW II and 4 yrs after Korea. Also the US was just emerging from a recession and car designs then were designed to uplift the mood of the public. Everything prior was roundish like a dung beetle. We had a '57 Dodge Coronet til my father bought a 1969 Ply Sport Fury. The Coronet was a rocket sled and hugged the road. Never had any mechanical problems. That cavernous backseat was heaven for me and my dates......class reunions still generate sly grins.

[@OldsVistaCruiser]

The recession hit in '58. It killed Packard.

[@luizmiranda1950]

Half a mile long, just 2 doors. In return, the trunk has a tennis court.

[@JustChiminin]

. . . join the swing to swept wing ! ! ! ! Thanks Ira, great stuff !

[@kasmanien]

They way I understand the principle was instead of having a single wheel cylinder pushing the top of the brake shoes against the drum you had an additional bottom cylinder also pushing the bottom of the shoes out as well so you got even contact with the drum which supposedly increased the friction or stopping force by 50%.or 100% total contact.

[@MrDiechi01]

I think that 1957 everything--from fashions, to make-up, to movies, to washing machines, to stoves, to furniture, to dreams, was as over the top as you could get. Naturally, the Chrysler corporation with it's "Forward Look" was the proud bearer of that tradition.

[@robertmarc1]

cars were built to last back then. now your lucky if u get 6 to 8 years out of a 2013

[@OldsVistaCruiser]

Here at the end of 2019, 200,000+ miles is an everyday thing. People keep their cars 20+ years. Back then, a 10yo car was a clunker. You were lucky to see 100,000 miles.

[@21stcenturyfossil7]

@@OldsVistaCruiser , you're exactly right.

[@IrishAmerican1234]

I WANT IT!!

[@williamg2552]

@VTMCompany - That's S W E P T WING- That's what they used to call the '57 Dodge due to it's massive fins. Reminded people of a jet fighter plane.

[@DancingSpiderman]

...and all the greatest advances of 1857.... I LVOE this batman car !! DAH-nah-nah-nah-nah-nah-nah-nah-nah-nah-nah-BATMAN !!

[@cubantoro]

Yes... he reminds me of the '58 Edsel...

[@howler1968]

Gas in west Texas was around .20 - .25 a gallon. Gas wars would take it down to eleven to seventeen cents.

[@jollysincere]

@onebaud your not alone, i owned a 59 dodge lancer, probaly the best car i EVER! had. i too wish they would bring back cars that had personality & style. todays cars have many gadgets, but no sense of style.

[@cadrolls]

Sorry it took so long to answer you. I had something that needed to be done at the time. Yes, I agree. Most people liked the softer ride of the G.M. and Ford models.

[@altfactor]

In many respects, the 1957 Chrysler Corporation cars were of a more "modern" design than their competitors.

[@OldsVistaCruiser]

Only Studebaker came close. The GM and Ford offerings looked positively dated in comparison to the Mopar offerings.

[@Craigers22763]

Car has some serious fins

[@Porschedude8]

So true!!

[@Idelia412]

Mechanically the cars are better now which is a proven fact, but THEY ARE SO UGLY NOW WITH NO DETAIL AT ALL!!!!!!

[@dennbb]

Yea everyone copies everyone else too. And everyone is making cars for everyone else and rebadging them. Like that whole Mitsubishi Chrysler thing. The one thing I miss is when you bought a Dodge it was built by Dodge in the USA or Canada. Nowdays why bother even calling some of them "Domestic"

[@tomshiba51]

Yeah, vehicles are much more dependable and efficient now. But, without the worry of emissions, mileage, and safety, the car industry did an outstanding job of one-upmanship when it came to extravagant styling.

[@AlfredHawthornBennyHill]

mechanichally, no way...everytime you turn around new cars are always being recalled for something that has gone wrong that has proven to be dangerous, fact....something else like a starter, alternator, transmission, abs system, computers that control the wheels and other mechanical things are always going out within in few weeks, months or a couple of years after owning the new vehichle, usually not be covered under warranty and always extremely expensive...i have a 1984 olds delta 88 royale which almost all of the mechanical parts lasted 30 years and longer...i've only had to replace the carburator, because someone i trusted to fix it, left a part out that i couldnt buy, so i had to look for another, i also replaced the original alternator and now am having to replace the original power steering pump...it has a few other minor issues, but otherwise a decent, driveable old car...most old cars last a very long time when taken care of...even those that have sat for years, have started with little to no problems...some took longer to start than others, but they ran...that won't happen with a new car that sits for 20 years or longer...i don't trust new cars...my mother has a 2011 kia sorrento and for the last year or so, that thing has had more issues than it's worth..no thanks

[@RADIUMGLASS]

The computers in cars are just dangerous. once it fails the car shuts off while driving. When a fuse link goes you're screwed.

[@leslieS1949]

More a monotone of styling. I miss the fins, myself! I wish I could have the best of both worlds.

[@horselips]

At my work, in the parking lot, there is a row of little white cars parked in the same places every day -a Sentra, a Neon, a Civic, a Cobalt and I don't know WTF the last one is. They look like a goddam Whirlpool appliance showroom - if you parked any one of those cars in a refrigerator factory you'd never find it again.

[@amyhuk]

my 59 used to ride the nose high just like this one

[@Vincek88]

All I can say is, if this is your idea of what a car should be...buy one! Life is short! Seriously, you can find one at least driveable for the price of a pretty basic new car. Go for it!

[@Idelia412]

@onebaud I agree with you! I was kid when this car was new. Today's cars are ugly today and have no attention to detail. Plastic everywhere! Awful!

[@bustacapinlutha]

Man I miss those cars - I had a Dodge Polaris and it was longer than a whale. You could sleep 3 or 4 in the backseat.

[@JiveDadson]

I was ten. My parents insisted on watching the Laurence Welk Show. I hated it. I was into rock and roll.

[@musicom67]

How were those child support payments been going along since? Your baby's now ready to join AARP.

[@hemihead001]

Back when cars were beautiful and American and well built by humans .

[@sdh74]

THAT CAR WAS 300 FT LONG!!! LOL!

[@428sj]

Back in THOSE days, poor people thought they were rich, buying a new car every three years, at $2500.00 apiece....

[@yourallbrainwashed]

@onebaud well , im not quite as old as you, but i agree with you 100%. all the cars since the 80s look the same and have no style. im olny 35 but my father owned a 1957 dodge sierra station wagon and that thing felt like a real CAR! i love just about all old cars , but i really love those fins .

[@irishguy2725]

Absolutely correct. Damned things are designed by the same damned computer with information input by the same damned geeks. Remember when cars had their own design and feel? Their own powertrains?

[@lakemichigan6598]

A Bulgemobile if I've ever seen one.

[@cleoshepardchou]

Am I the only one who noticed the poor fit of that door?

[@inkey2]

@haku8645 I had a 1962 chrysler that boasted of "total contact brakes"...... the front brakes had 2 wheel cylinders each instead of one.......and it was actually because the cars blew out top front brake cylinders alot so the put 2 in.....esentually an advertisment scam

[@dicarlo57]

every year dodge would give lawrence welk a new dodge-he was such a cheap bastard that he wouldnt return it until the gas tank was empty

[@swabby429]

The most wicked fins were on the 1959 full size Buicks. They were pointy at the tips and dangerous.

[@1952kid]

When i was 5 tears old , i would walk along the curb next to the parked car's and run my hand along those big fins on the rear, they hust have been ten feet long .

[@grandcarriage1]

That car is so over the top I don't know what to say: It has just about every 1950's styling cue piled on it like ice-cream on cake. I do know that the brakes on these monsters were pretty terrible: The fade in a panic stop was panic inducing: I have vintage magazine reviews comparing the Belvedere to the Citroen DS19 (which had inline, self adjusting, vented disc brakes of race-car design). Two very different ideas of a 1950's car...

[@georgeplagianos6487]

Could somebody tell me what model name is this Dodge?

[@florindiaconu6102]

what car model is the one featured in the video?

[@comali2212]

The cars of ol'days used to have characters

[@Mogeclub]

Bring back tailfins!

[@Smooch1Pooch]

Today's vehicles just anger me period. Some that stand out are obviously the Mustang, Mini Cooper, Beetle, Camaro, how does the Vette look these days?

[@inkey2]

@428sj..... actually, poor people could not afford anything like this......$2,500 was a boat load of money back then. The average yearly income was $5000. So.....it would cost you half a years "gross" pay to buy one. $2500 then was about like 25,000 is now

[@kasmanien]

why dont you know thats modern day automotive innovative design at its best?LOL

[@FarFarSea2]

Old cars out of metal. Modern cars out of plastic. P.S - "Shit does not rot and does not sink" (с) =)

[@neilpower60]

Those cars must've handled like barges

[@idak12]

Boy l could really use a car with swept wings.

[@senorkaboom]

Cars today may be better in many ways than the cars of the 50s, but they sure as shit don't look as good.