Does your job match your personality? | Jordan Peterson | Big Think

Does your job match your personality?
New videos DAILY: bigth.ink
Join Big Think Edge for exclusive video lessons from top thinkers and doers: bigth.ink/Edge
----------------------------------------------------------------------------------
Your personality will partially determine how good you are at your job, especially if you have a complex job that requires more than rote behavior. So are you and your job a good fit? If you're a creative person who is open to trying new things-openness being one of the Big Five personality traits-you're more likely to succeed at jobs that require novel solutions over efficient ones. On the other hand, if you're conscientious-another Big Five personality trait-you're likely to be better off in a management or administrative position.
----------------------------------------------------------------------------------
JORDAN PETERSON:
Jordan B. Peterson, raised and toughened in the frigid wastelands of Northern Alberta, has flown a hammer-head roll in a carbon-fiber stunt-plane, explored an Arizona meteorite crater with astronauts, and built a Kwagu'l ceremonial bighouse on the upper floor of his Toronto home after being invited into and named by that Canadian First Nation. He's taught mythology to lawyers, doctors and business people, consulted for the UN Secretary General, helped his clinical clients manage depression, obsessive-compulsive disorder, anxiety, and schizophrenia, served as an adviser to senior partners of major Canadian law firms, and lectured extensively in North America and Europe. With his students and colleagues at Harvard and the University of Toronto, Dr. Peterson has published over a hundred scientific papers, transforming the modern understanding of personality, while his book Maps of Meaning: The Architecture of Belief revolutionized the psychology of religion. His latest book is 12 Rules for Life: An Antidote to Chaos.
----------------------------------------------------------------------------------
TRANSCRIPT:
JORDAN PETERSON: It’s not that easy to categorize jobs but here’s a categorization scheme that’s kind of general but that’s actually accurate.
Okay, so the first dimension is complexity. Jobs range from simple to complex. A simple job is one that you can learn and then repeat. You don’t need high levels of cognitive function for a simple job. If you have high levels of cognitive function you’ll learn the job faster, but once you learn it you won’t necessarily do it better.
Now, a complex job is one where the requirements change on an ongoing basis. So most managerial jobs are like that, and all executive jobs are like that. And that requires a high level of general cognitive ability. That’s the best predictor of success in complex jobs. Okay, so that’s axis number one.
Axis number two is creative/entrepreneurial versus managerial/administrative. Okay, so for creative/entrepreneurial jobs you need people who are high in the personality trait “openness to experience,” Big Five personality trait that’s associated with lateral and divergent thinking. Those are creative types.
And for managerial and administrative jobs, and those are jobs that are more algorithmic-So imagine the guardrails. You’re a train on a track and you want to go down the track fast. You don’t have to be creative to go down a track that’s (already laid down) fast. You have to be conscientious. And so the best personality predictor for managerial and administrative jobs is trait “conscientiousness”.
Okay, so there’s a tension in organizations between lateral and divergent thinking and efficient movement forward.
Now if you know what you’re doing, what you want is conscientious people. Because if you know what you’re doing you should just do it as efficiently as you can. But the problem is is the world changes around you unexpectedly.
And so if you don’t have people who can think divergently when the marketplace shifts on you-which it most certainly will-then you don’t have anybody who can figure out where to lay new tracks. Now it’s really, really difficult for people, for corporations to get the balance between the entrepreneurial/creative types and the managerial/administrative types correct.
And what I think happens-and I don’t know this for sure and the research on this isn’t clear yet-What seems to happen is that when a company originates the creative/entrepreneurial types predominate, and they have to be flexible and move laterally to get the company established to begin with and take risks and break rules and do all sorts of things that conscientious people are much less likely to be able to tolerate (let alone think up).
But as the company establishes itself the managerial/administrative types pour in and take over. But if they take over too much then the com...
For the full transcript, check out bigthink.com/videos/how-impor...

[@bigthink]

Want to get Smarter, Faster? Subscribe for DAILY videos: bigth.ink/GetSmarter

[@goblinslayer6375]

Big think turn to Big Brain.

[@-Subtle-]

Why the eff did you put this blowhard on your channel? Just his name screams pseudo-intellectual. It literally makes me shudder. He's a con artist.

[@adrianbalmes5704]

He's brilliantly bright, and right un describing the current population roughly 80 nota creative, however drs at Buffalos Univ creative dep. Hace los of reaseach and whatnot on teaching creativyt. Begueto Kaufman four c model is accurate in assesing yout own creative level. Foto exampoe i al Big c -+ on writing, c in guitar and prob mini c on a else etc... Thanks u i appreciatte al u do...

[@ghanshyamramani3522]

@@goblinslayer6375 9

[@JaeEnceeti]

He looks like he's telling me this for the 5th time and I still don't get it and he's tired of me... :p

[@Galaxia53]

Kinda looks like that yeah. I don't like it

[@Qasde423]

Jae Enceeti 🤣🤣

[@audungun]

I find it strangely refreshing.

[@Kuhoochandra]

He has done to to ooooooo many talks by now

[@t.l.5755]

😂👍

[@radimm5936]

The title is kind of misleading though. It's more of a ''how to run a successful company'' topic.

[@umitanonymous3400]

Absolutely misleading , You are right

[@surronzak8154]

The tittle isn't missleading for the first part of the video

[@amrmostafa1738]

I totally 💯 agree

[@jenniferpais6385]

exactly!!!

[@KainBatik1939]

Exactly...

[@jynxkizs]

Key points: 1) Creative people are a distinct minority with a Pareto distribution, not a normal distribution. 2) Creative people get chased out by managerial types. 3) Companies die without creative people.

[@thorchristopher4945]

*successful creative people are a minority.

[@aciddevil]

3) Everything dies........Yeah mention that to Coca Cola , Marvel, General Motors, Lego, and any other big brand that has survived all these years and probably will continue

[@downstream0114]

+aciddevil - Monopolies don't die. Most of those are not big brands, they're monopolies. GM was on the brink of destruction during the Great Recession.

[@jynxkizs]

www.researchgate.net/publication/234822027_Reliability_Validity_and_Factor_Structure_of_the_Creative_Achievement_Questionaire

[@WWLinkMasterX]

aciddevil Lego isn't that old and GM experienced serious financial trouble during the 08' recession. Marvel isn't an independent company, it belongs to Disney. The big super-corpotations like Disney, Viacom, Nestle, GE, etc. sound like what you mean. The thing is, the way those corporations stay afloat is by buying smaller companies and branching out into new industies. Essentially, they buy their very competition before it can be a substantial threat. Consider the entertainment industry which depends on creativity more than others: You'll notice big companies like google constantly investing into small upstarts like Niantic. You'll also see companies like Disney and EA buying up smaller IPs only to financially ruin them. As long as the market is at a net positive, you can get ahead by doing nothing more than owning the market itself.

[@tikigodsrule2317]

With 20 years in the silicon valley and direct experience in 4 startups I can confirm he's absolutely correct. VC's bring in the bean counters and fire the founders. Then we call that company "the walking dead".

[@rammevilcaballero7081]

Jordan Peterson helped develop Adeo Ressi's incubator The Founder Institute, he made the psychometric exams to judge incubees, called "Predictive admissions test" and "As of 2014, over 1,300 companies had been created from the program, 89% of which were still operational." Peterson talks about it in his Personality lecture, when speaking of the Big 5. So he does have a good background on what he's explaining here.

[@edgeofthought]

Many thanks for this comment. I was not aware of The Founder Institute, but will look it up now and the association with Jordan Peterson.

[@verapamil07]

This sounds nice, but is completely wrong. 89% being "operational". What does that even mean? You can be unprofitable and "operational". Also, he doesn't understand statistics and is desperately trying to push scientifically inaccurate ideas about a "general cognitive abilities" and similar false ideas. None of the general psychological tests has a predictive power, at least when measured in real life achievements and hard metrics like money for example. Nassim Taleb, someone who understands this and who by the way is a real mathematician and knows what he is talking about, explained this multiple times. So , Jordan Peterson is desperately trying to promote his profession and standardised testing as a way to measure human potential. He is simply wrong.

[@judsongaiden9878]

Apparently, "The J.P." has the same Big 5 type as me!

[@B10401]

@@verapamil07 No general psychological tests have predictive power? No correlations even? How can you say that? The connection between conscientiousness and IQ and money, grad school success, other things is well documented isn't it? And of course young companies often dip in and out of being profitable at first.

[@samar949]

@@B10401 the guy you replied to is a contrarian. Has no real argument. All he wants to do is disagree with general consensus to look cool. These kinda fools are really popping off these days

[@null_viod_zip]

Jordan Peterson may be one of very few that can promote his idea on Big Think and PragerU within days, and be positively received by audience of both.

[@downstream0114]

+One Of Those Guys - No, you're just confused.

[@ericfrench2021]

There are few videos on BigThink anymore that receive positive reviews that would not work with Prager. The people who watch this channel tend to be pretty right leaning. Just a shame the other side isn't given respect on the channel.

[@albirtarsha5370]

PragerU is right-biased. Peterson is objective, mostly.

[@MercurialStatic]

jshowa o You are judging a book by its cover.

[@jaieet]

Albir Peterson objective? :P He is utterly demolished in most debates he takes part in due to his tendency to rely on fallacies and personal definitions for words he refuses to explain in any concrete detail. He's good at archetypes and stories. Very unreliable when it comes to anything else. He isn't grounded in reality - he lives in fiction.

[@magicdaveable]

I am now retired. It was my experience throughout my "career" that "corporations" are the most rigid non-creative entities in the business world. I made my way with really extensive skill sets. I covered the spectrum from blue collar to management and back again. From employee to independent business owner. What I found was a wasteland filled with idiots that qualified for their positions because they had a bachelor's degree. Incompetent fools that perhaps should have been hired as a trainee but certainly not in any supervisory capacity.

[@darrenwang8879]

Feels rough David. I am currently serving my nation in mandatory military service as a clerk right now and I can say, a lot of what you explained is true over here in my environment. A lot of smart but not necessarily EQ high people are given huge leadership positions and it is terrible to live under them at times. Luckily my service is ending soon. Thanks for your insight.

[@user-cc5od3zk4p]

The perfect civil servant. I couldn't deal with public service; I never encountered so many morons. Doesn't say much for university, does it?

[@dragonhold4]

All the creative people are there at the beginning. They get chased out until you have nothing but managers and administrators. Then the environment shifts, then the company dies. -Jordan Peterson

[@judsongaiden9878]

Like Terry Gilliam's 'Brazil' except, instead of a company, it's "the state," and instead of dying, it perpetuates itself (like an iron-heeled jackboot stomping on a human face...forever).

[@rudylabsilica2286]

1:40 Anybody who works in orporate management NEEDS to listen to this, so they can understand their business. 2:20 Thank You Mr. Peterson for explaining the importance of creative people in corporate workforce.

[@whenraindropsfall]

I always get the feeling that he's mad at me haha. I feel guilty for no reason

[@lethargic_cow]

That's just the way he looks. If you watch his interviews you'll see that he's actually compassionate (when the person at the other side is not intentionally intimidating him) and he's actually a GREAT listener. Don't be fooled by looks :)

[@gorby997]

Clean your room!

[@teddyogoye4077]

Clean your room destiny!!!!!

[@cheese7781]

LOBSTERS!!

[@voodoodolll]

Second time I've seen this sentiment on this vid. Sounds insecure to me.

[@nicholasr79]

This is true! I usually start a job with great enthusiasm, but over time I quit or get fired because my bosses are so rigid.

[@davidraath252]

I just realized who I am. Mr Peterson has said in 5 minutes and 33 seconds what I've tried to figure out for 30 years! Thank you Big Think! This is pure informational gold.

[@toofy7253]

Y combinator talks about this in depth because they're doing the impossible every day. The creatives are in charge now!

[@racoonface]

I could listen to Jordan Peterson talks for hours and never get bored . He's so interesting . My world view and the way I look at people had drastically changed because of him .

[@brawielgop]

safa saleh he has hours of lectures from his classes posted on KZbin - hours and hours and hours

[@donnadizucchero]

Same here. Cheers!

[@trevbarlow9719]

Same. I listen to him to bring myself to sleep... until I realize that it's too gripping and my brain would rather listen than sleep.

[@MinaHaroun]

I hated him so much, partly because his speech/thought pattern always seemed abrupt to me, but then I listened to something by him and it clicked, then I got more and more interested in what he says. Now I listen to 12 rules for life on Audible, and my KZbin Homepage is not less than 30% to 40% Jordan Peterson Videos, and my KZbin history is more than that of course.

[@HubertofLiege]

I hope everybody has cleaned their rooms.

[@johnholmes6741]

He’s right. I worked for an investment bank that went from 0 to 53,000,000 in revs in 2 1/2 years and then they brought in all the managerial types and all the people that brought in the revenues left because they got disrespected within a year the company was bankrupt

[@Valto4life]

I like that he makes clear distinction between things based on statistical analysis (everything except when he explicitly states otherwise) and when he puts forth his own hypothesis on a given subject. Many public speakers skirt that responsibility and just state "facts" on any given subject freely.

[@igot2picklesheyheyhey566]

Love Jordan Peterson, learned about him through H3H3 and I'm so happy I did. Now I watch his lectures regularly. It's life changing stuff.

[@munderpool]

He stays on point brilliantly and doesn't pull punches. I think he's a catalyst for introspection and it makes many people uncomfortable, ergo the endless criticism - which he endures with remarkable stoicism! His haters should take heed and follow his example.

[@Mariomario-gt4oy]

Lmao no. Sorry. You can follow your prophet peddling pseudo science nonsense if you want. The rest of sane people will challenge his stupidity

[@peepo-]

too many big words

[@Nyngarra]

I really like your expression "catalyst for introspection", it really nails it.

[@maxplanck4429]

Mario mario @ what's pseudo science here ?

[@impalabeeper]

Max Planck Peterson is good as a psychologist and this video demonstrates that; but on broader topics including religion and philosophy, which are outside his realm of expertise as clinical psychologist, his opinions are not particularly reliable on those.

[@ericciaramella1768]

He's absolutely spot on regarding creative people at the start of companies being replaced by process biased people as the the company scales and matures. I've seen and experienced exactly this numerous times.

[@_Diggler]

Thank you Jordan! I finally understand why I feel like I’m dying at my current company. I should have left a long time ago...

[@paperEATER101]

This man is blunt; the kind we should pass around

[@Peter_1986]

I am low in Extroversion, high in Agreeableness, low in Neuroticism, high in Openness and medium in Industriousness. Not sure what kind of job that would fit me the best, but probably something where I educate one person at a time or something.

[@faboxbkn]

Hello Peter.

[@havanax8096]

Try out middle school sports teacher.

[@knotwilg3596]

I find myself in a managerial/administrative job while having the creative/divergent personality type. It may appear a mismatch but I tend to think that this is exactly the antidote or balancing act an organization needs to get out of the gridlock of being either chaotic with a start-up mentality OR being rigid but efficient. I'm part of the tension described here. I may even create it.

[@justliberty4072]

This is a very concise description of the factors that underlie the difficulty in keeping corporate research functions going for long periods of time. Sometimes they oscillate in their ability to focus on the long-term (or strategic or creative or risky or new) and very often any such component just dies and it is too difficult in the managerial organization to get it back. The default in the managerial organization is to just fix current problems and maybe look a quarter or two ahead.

[@probablyhomer9338]

Love this guy. Totally changing my life the more I listen to him. Revived my love of psychology and sociology.

[@blackhagalaz]

This is very very interesting! I am definitely a creative person, but in the recent years I shifted in my workplace to a position of administration. We are a small enough workspace that the roles in administration are very flexible, so we administrators also do a lot of more creative work. Still I feel that my new Position is somewhat smothering to me. I know I would do much better in a creative field, but unfortunately administrative jobs pay much better, and have lower risks. At least in my country. Its really sad that the value of creativity is not recognized as much on the market anymore.

[@Je.rone_]

This is a very profound point that has a lot of beneficial implications it's almost like he is sung in a way, a company has to keep a "start up company" spirit to some degree.

[@ArtFlunky]

Starting summer is great time for this video. Think about you and your future. Get to work.

[@Live.Life.Restored]

Mind blowing articulation describing my current situation in business.

[@Potencyfunction]

You need to be able to approache the retards who hold u in stagnation as they dont see the outside world. They keep people down in stagnation at theit stupidity level because they can not more: intelectualy and mentally.

[@Chadthefatherbear]

Obviously, we all agree and disagree on certain things for a number of different reasons (a good thing). One of the most unfortunate reasons, however, that people who disagree with what Jordan Peterson says, is that when they examine some of his words/fixate/isolate certain words (like "creative" or "conscientious"), they forget to take into consideration his background in clinical psychology; he's not casually choosing these words, these are actual terms from the field of psychology (a worldwide, research-based field of study focusing on the mind and how it affects human behavior). Psychology has already "defined" such terms and continues to apply them to different groups of people (and yes, you can and must do that in order to actually study ourselves as a species)! It's vital to make an effort to understand the significant context in which the terms from the discussion at hand are derived from! Thanks for the video Big Think.

[@michaelhoncho6094]

This is shockingly accurate to my experience having studied architecture and trying to integrate into the rigid social structure of established office hierarchy.

[@goji5887]

This has got to be one of my favorite talks of Jordan Peterson, and I have seen and listened to A LOT of him. It's comfortably short and at the same time immensely interesting and eye-opening. He also seems very focused and passionate here.

[@rafaeljordao]

I believe JBP could explain better without reading... but thank you for the content. Some times I get stuck between having to go after a stable job or pursue my own creative path...

[@guesswhoami4723]

This guuuuy, I’ve been seeing him a lot lately Charisma on Command Improvement Pill...

[@WestCoastPCbuilder]

Makes sense. I work with some people that are so A and B and love doing that. But then there are people thinking about a way to improve the system and that causes turmoil. I side on the people trying to better the company system, yet management doesn't want to budge.

[@jasonwosak]

Ruthlessly efficient logic sir. This one gets forwarded to management today!

[@RatelHBadger]

As a teacher, I find this video tough to watch. We are constantly told we need to be more creative, flexible and encourage our kids to be the same way and entrepreneurs in order to survive in more complex ever changing world in a future where automation has replaced simple jobs. Unfortunately we are bound to assessments and standardized testing to measure how much our kids "learn" in the class during the year and how "good" we are as a teacher. It's forever a balancing act between being a simple manager of people and a fosterer of creativity, exploration and curiosity. It drives you nuts because a lazy teacher can get the same "results" out of kids on standardised tests, and the teachers who want to be an inspiration and make their classrooms interesting for their creative kids, just give up and do the bare minimum because what's the point in pushing kids to think 1 or 2% more than to just get "a good grade"

[@justing1810]

What about people who are really good at having fun with other people. I feel like there is always going to be room for people like us.

[@Opasvideos]

This really spoke to me. I have had many successful "one off" (sorry for the British expression) jobs which my divergent thinking left me golden. Other jobs I did in large corporations were suffocating and you've opened my eyes to the fact the administrative regimen in large companies causes the organization to collect the non-creative and political denizens who pray on the few creative types who managed to enter their jungle. Thanks for that insight!

[@salbil5511]

Thanks for the video! So if I am an analytical personality type, and creative or talented in that, which category am I, please? 🙏💙🌹

[@kam8556]

I feel like some people poo poo the majority of what Peterson says - if not all of it - because they don't like a few things he's said. Feel free to debate if you think I'm wrong.

[@Mariomario-gt4oy]

KA M "few things" lmao more like almost everything that comes out of his mouth

[@erdwaenor]

I think it's somehow true; and it's probably because he often presents some complex ideas and studies' results in a seemingly dogmatic approach. Example: "There are 2 kind of people: creative vs non-creative", it's a bold statement, very debatable (can Creativity be taught/learned/developed?), and I believe big thinking should require some more dose of critical awareness. Yet, he doesn't seem to care about it - he just wants to throw out stuff anyway.

[@kam8556]

Mario mario Okay, so you don't like anything he says. That suggests to me that you take issue with what he says at a very fundamental level. Could you elaborate on why you feel this way?

[@kam8556]

Test I see what you mean. I think it would be very interesting to pose your question to him and see what he says. If he says no, it would be interesting to hear his justification for why he has come to that conclusion.

[@blue_tetris]

Compare that to their usual tactic of disliking the videos based on the title or the background of the person who is about to speak.

[@benlogan100]

Creative types vs Managerial types: Yes - this is the primary tension in my workplace (education institution). Surprisingly, a majority of teachers in my experience are enamored with managerial power. They’re creative types at heart, but can easily be pressed into service of management by being given just a bit of power over their peers. As a creative, the air is tough to breathe in education!

[@mpcc2022]

benlogan100 The air of academia stinks of the exhale of conscientious grunts and the waft of agreeable ass kissing.

[@kethlaRana]

So this is why I've been a round peg in a very square workplace. The only time I fitted in was when I got to be a team lead for some years and "come up with stuff". I have seen the beginning, middle slope, and end of a dozen companies and they all fit this description. So, I did right then, I left and am now creating my own company. I will have to get a square peg to play my sidekick so we get to move forward. Thank you

[@djdksf1]

I worked as a creative (content marketing/comms) for 4 years at a fast-rising startup that was eventually bought by a VERY large, multinational (EU-based) software company. Since then, I've been passed around like a sentient gravy boat. Everyone wants some of what I have, but nobody really wants to keep me around or make me a permanent fixture because they're used to using agencies for what I do. It's been quite a journey, and I'm still working on it, but I can see that I'm probably better off going back to the relatively flexible world of startups. Well, art.

[@EmperorsNewWardrobe]

As a creative/entrepreneurial type, I work as a tennis coach, which is very repetitive but allows for some creativity, but I devote all my creative energy to writing fiction, where I set myself the most fiendishly complex creative tasks. The balance is perfect, finally.

[@simonshawca]

This seems like advice for business owners

[@mindexpandingknowledge409]

I think these are polar opposites, between managerial types and creatives. I can be both creative and focused to get the results. It's like creating a process, then making sure it delivers results. Others might just thrive on the creative side alone or simply be result driven.

[@TylerValendza]

Brilliant. Love Peterson. Very deep respect.

[@Ny7emare]

Jordan Peterson delivers.

[@radhi8063]

Indeed he does!

[@kandysman86]

One Of Those Guys you and peter(☝) should create a club for leftist morons that don't understand reality. Call it, "big stink".

[@ericfrench2021]

Why? He is the worst kind of psychologist. Takes otherwise intuitive data, mixes some academic words for flair, then implies causation despite a lacking data set. This is why most psychology is not respected.

[@Dontwannaknow44]

Wrong fan boy

[@flossinerryday3095]

Pun intended?

[@zachslichta5858]

I understand where Peterson is coming from, but I have a problem with his limiting and limited definition of creativity. When I first heard him explain that ‘Not everyone is creative’ around two years ago, a developed quite a bit of worry and anxiety around, and frequently questioned, my own levels of creativity. I’ve been lucky enough to meet with a professor at my uni who’s studied the psychology of creativity quite a bit, and I now understand that Peterson limits his definition of creativity to the capital C creative, or the creator of novel and productive concepts/processes/products that significantly alter, or start a new, domain (e.g. famous inventors, seminal scientific researchers, groundbreaking artists, etc.). I think Peterson would do well to revise his statement to “Not everyone is so far along the continuum of creativity that they are able to create extremely useful, novel products that greatly alter or completely change the domain they’re working within.”

[@TheBanjoShowOfficial]

Well he did make clear that the data suggested was merely on the criteria of productivity, and that's when he mentioned the pareto principle.

[@duke0au]

Just one thing about the creative achievement questionnaire, it is not a determination of people’s creativity or creative tendencies, just their achievements. It does not tell you if someone is or is not creative, only if they are successful in the traditional sense

[@SeeingColor]

Skip forward to #2:20 for the most insightful portion. This video is not suited to its stated purpose, but Jordan does an excellent job at describing why all initially innovative companies become stagnant & begin to drag down innovation. I watched this happen in realtime during my tenure at Netflix.

[@michellewei9139]

In college at the age of 24, I was voted "most conscientious" by my classmates. Unfortunately I suffered mental health issues all up until 30 years old. Now I'm a sales employee at Costco. Love helping people.

[@ComedyShowRadu15]

Well, that's very good! I really hope and I know you will be able to climb the hierarchy. I hope you'll do good work and get promoted, because you really could be a good manager if you are conscientious.

[@bunnystrasse]

Stay strong bro. Me too. Mine was at age 25.

[@PraiseworthyNobleman]

Am sorry to know that, and you know as a young person i'm always anxious what future gonna look like.

[@PraiseworthyNobleman]

btw I'm 20

[@jackjack4412]

Yikes..

[@NCVV2000]

This guy is like water, I need him every day! He's helped me diversify my views and thoughts in many, many ways...friends are seeing and hearing a difference in me....I must say tho, this is the first time I've ever seen Jordan looking straight into the camera and...it's quite nice...

[@jwilliamruff]

I am interested on this take on creativity. So can creativity mean something else than just artistic talent? He was saying how creative people are needed in businesses.

[@elwitkauesa4148]

Excellent explanation! 👏🏽👍🏽

[@two-eq9pj]

What he's saying is so true. I worked for a company in the creative industry, each employee had lots of clients which made the money. One day, the administration changed, the new manager had university education in managerial but no background in the creative industry itself. She was only there to manage along with some staff who works in the industry. She was very good at implementing new rules and creating rigid orders, because I assume she was just putting her knowledge and education in management into practice. However, that left a negative impact on the creative employees. Under that new rigid management, one by one, each employee started leaving. As a consequence, that company weren't receiving as much clients anymore since the creative employees left, there was less money being made. Eventually, it did so bad that at one point, that new management staff was gone. One was probably put out the door or he quit and the manager also left for being under pressure... As Jordan Peterson Say, there should be a balance between managerial and creative people. no matter the education, no matter the experience, the company has chances of failing if there's an imbalance

[@GrrMOJ]

Well I don't have one so the jokes on you

[@woodbyte]

Only if unemployment doesn't correlate with specific personalities.

[@GrrMOJ]

woodbyte I have no personality

[@GrrMOJ]

Fuck Google+ he doesn't hate anyone. I'm sure he'd love me

[@GrrMOJ]

You like being a bit of a victim don't you mate?

[@chacalXXX]

Are you talking to yourself at this point? Maybe you have schezophrenia and that's the reason you can't get a solid personality.

[@charlesjohnson7222]

Where can I find the original and complete video from which this segment came?

[@distrologic2925]

Jordan Peterson is an inspiring person, period. I think his way of thinking really stimulated me to listen to my own thoughts more and challenge social prohibitions.

[@carlotapuig]

Cathy Newman watched this video from 288 different fake accounts:)

[@shizzle1903]

carlotapuig I think she’s at 352 now

[@lethargic_cow]

HAHAHAHAHAHA 😂

[@taforth]

Great topic! I have never seen anyone articulate this point (never mind, so well!), that is paramount to the success of any business.

[@jaylittle6465]

He’s so correct here. As with most things, it’s a question of balance. I’ve watched this develop in a company I worked with. I did the best I could to shave off the edges they needed me to so that I could fit into their square hole. In the end, it felt like my insides were screaming. I hope for their sake that they understand the balance and they don’t turn the company into something that cannot change in this shifting environment. Peterson is dead on.

[@sammyb774]

I can see a comparison to be made between the distribution he talks about here and the restaurant industry, particularly in successful creative restaurants. So for instance you typically have a creative leader who builds a menu designed to wow guests under a specific budget, so efficiency is often key to success. Remarkably, the people who peterson lists as analytical and managerial are the people who are usually given specialized positions with accountability only for their own work, and the creative types are often suited for managerial positions. Its also interesting to call into question why it is that employee abuse is so much more common when creative types are in positions of power.

[@PoofyKittyPants]

Maybe creativity is somewhat associated with reduced inhibitions. It would make sense if doing what kept you from getting killed is all you do. A creative person would have to go against that evolved instinct. Similarly we are socialized with gut instincts of how to behave to others but maybe creative people are less regimented in that regard.

[@JD-ph1dz]

I'm creative, it's part and parcel of being Dyslexic I think, and having ADHD makes me a very difficult person to myself and others. I have medication, but apparently it's bad, so I drink coffee and try to not break the rules and get lost. Always like watching Jordan Peterson, he understands people better than most I think.

[@MadIIMike]

Dyslexic has nothing to do with it by default, but you should maybe have the ADHD diagnosis double checked, especially during the 90s basically every "difficult child" got that diagnosis and if you tend to think laterally (likely hated school etc.) chances are high you were one.

[@JD-ph1dz]

@@MadIIMike And you're Dyslexic? Know anything about Dyslexia?. Dyslexics are highly Creative, you have no idea what you're talking about .

[@MadIIMike]

@@JD-ph1dz There's some studies indicating that dyslexic people are more often creative but your claim being creative because of being dyslexic is delusional rather than creative. Mind you, replying to my well meaning comment with "you have no idea" shows a rather uncreative reason for being percieved as "difficult person" by others.

[@myronkalaitzakis6167]

@@MadIIMike Do you happen to remember the study which you derived the conclusion that dyslexia is correlated with a higher creativity score? I managed to conduct a very short and unsophisticated Google search, at one point in the not so distant past, and when I looked at the data I found no sagnificant correlation between dyslectics and creativity/openess to experience. Thank you for your time.

[@VStrizzy]

I like this guy

[@aperson8934]

I like this comment :)

[@Mister-Thirteen]

@Jordan Shorette I agree, but to be frank if we threw out everyone who held a bit of cognitive dissidence about their faith we'd still be looking at the water wheel as a technological marvel and debating over weather substance is made up of water or fire.

[@ericfrench2021]

Why? He is the worst kind of psychologist. Takes otherwise intuitive data, mixes some academic words for flair, then implies causation despite a lacking data set. This is why most psychology is not respected.

[@Mister-Thirteen]

Which would set him apart from the theory he is countering how? Peterson isn't going after economic theory or physics. He's dealing with the fields of social science and cognitive psychology that has suffered from the dissonance of controlled tests versus real life scenarios for generations; fields that have a replication crisis so grand its staggering they can still get grants. Would you care to be more specific about which conclusions he's drawn that you think are invalid?

[@aperson8934]

@Eric French He has kind eyes. 🦀🦀🦀clickclickclick

[@Flyanb]

There will always be a struggle between the people who do the work and the managers who don’t understand the work. This is unavoidable. What the smart owners recognize is that they are probably the creative type and they NEED to keep some of them around or nothing will actually get done. I will cave on the point that the creators need some shepherding to stay moving in the right direction but mostly I wish management was diminished more of the time.

[@SueRosalie]

all managers and HR staff need to watch this video

[@LaffeeTaffeeGG]

I think you can break conscientiousness and neuroticism into these definitions: Conscientious - doing things the right way and completely - ORDER Positive - everything is organized and predictable Negative - no autonomy, and intolerance to minorities or the unfamiliar Neuroticism - being creative and having intense emotions - CHAOS Positive - new ideas are being formed, and communities encouraged Negative - unreasonable expectations and disagreements are aggressive You could apply that to everything that has a function, from personalities to machines to societies.

[@offeibekoe452]

Neuroticism has nothing to do with creativity

[@64kdawg]

This guy is pretty damn smart. Nails it about the creative vs. managerial/adminstrative types..

[@markemerson98]

I’d like to see these points in a visual representation like a table or other visual

[@mauricioweber8879]

Always Great to see your videos !!!

[@Nina_banana]

Jordan Peterson: “Creative people are a distinct minority.” comment section: I hate my job.. I hate rules.. My boss sucks... I am creative 🥴

[@gerardo49078]

I don't usually find emojis funny, but yours was quite the laugh. It was on point with their ridiculous thought processing

[@surronzak8154]

Can't see thoses comments, can't imagine people watchin JP would make such comments ...

[@SensemakingMartin]

Tbf, the section of people who use youtube recreationally probably skews more creative than average

[@straitpepperdiet]

"You probably wouldn't know what to do if it slapped you in the face," - Jordan Peterson

[@RobbyRaccoon]

Surprisingly insightful. Peterson makes sense when he's not pontificating about things outside of his area of expertise.

[@irfanzahid4643]

loved every bit of it

[@ThomasJDavis]

I always say, the less you use your brain in your life's work, the more you'll be using your body. Probably not completely universal but seems like a general trend.

[@lupin7559]

Wow, finally a video where the title matches the caption in the image. It took a while but you guys are slowly getting there.

[@smspelomundo]

This is my favorite video on the internet! You can see Apple history in his talk, also blackberry etc etc...

[@muhetojess7105]

the creative vs conscientious battle is a very accurate description of what happened to Apple in its early days. the firing and rehiring of Steve Jobs

[@DaveE99]

High level of cognitive ability- Creative entrepreneurial- openness to experience! Lateral and divergent thinking Managerial/administrative jobs- conscientious is best predictor. If you don’t have people who can think divergently, then you can’t There is a balance between entrepreneurial and maergirial 60% of people are not creative.

[@juanpablosyoutube]

YES thas fucking lit

[@markpugh6308]

I believe he nailed it, When the honeymoon ended And my supervisor grew tired of my Sarcastic Attitude and disregard for the rules I would simply move on. Creativity intact.

[@ZCasPlays]

I'm cresting this hill now, people love a creative and intuitive person like me until it doesn't serve the bottom line. Can we truly just move from supervisor to supervisor? I was told I have a 'pattern of behavior' that makes me undesirable to work with, a lack of business acumen and emotional intelligence. It's hard to know if it's them disliking my authenticity and realness or if I'm just really a dick and I don't know it.

[@hypno5690]

Maybe you were just an asshole

[@markpugh6308]

@@hypno5690 that had been mentioned, really depends on situation.

[@davirley]

In the five factor model, conscientiousness and openness are orthogonal to each other. This means people are capable of being both conscientious and creative. The factors are by definition uncorrelated otherwise they would be the same factor.

[@ramshaka]

New terms on something that is patently obvious, to anyone who's ever ran a group of people trying to do anything. Though, I do appreciate the fact that someone points it out from time to time (even if it's a guy I really don't care for), because corporations are extremely bad about expecting their workers to simply be drones. And the trouble is, nowadays, the corporations are powerful enough to start legislating themselves into being "too big to fail", and stomping out any, and all competition by way of buying favorable governance. Example? The end of net neutrality will kill any upstarts, and stifle all creative force, as the the big players will simply make all the new "roads" require a toll.

[@brysonfrank6476]

Accurately describes EA games at the end.

[@jcw5288]

1. Find something that works 2. Stick to it 3. Observe what will stop working soon 4. Repeat from the first step Creative people have trouble sticking to what works. "Routine" people have trouble changing things that don't work anymore.

[@bat-amgalanbat-erdene2621]

Amazing insight!

[@Mister-Thirteen]

It's amazing. There's not a thing about this quick statement that's objectionable yet the detractors are the first to throw insults. Its almost as if they lack a reasonable argument and are resorting to schoolyard style attacks out of desperation.

[@Danny-oi8yl]

Well that's what children do.

[@DeusExHomeboy]

Yes yes, anyone who thinks he is wrong about anything, is a haterrrrrrrrrrrrrr.

[@Mister-Thirteen]

I didn't say he's not wrong about shit. Peterson has some serious holes in his logic and methodology; but the fact that his detractors either can't see them or refuses to engage on an intellectual level is part of why Peterson has so much support. In this case he's not wrong, but you note that the behavior doesn't change to reflect that.

[@jimsmith9853]

It is because they don't like his political stances so they take issue with anything and everything he says.

[@victorcates9330]

You hear it expressed and likely think "oh, well, it's kinda obvious", but it unfolds with a level of inevitability (I'm sure someone forwarded the link to Tim Cook to see how he'd react). So some accusations are that the video is kinda shallow (which wouldn't be peterson's fault if he were approached to make a short video). It's a legitimate problem for business that come up with something actually original, leverage the idea by taking on implementers and then face the problem of whether they structured themselves poorly for change. But there is also a cult like emotional investment in supposed creative geniuses and industry titans, and a leftist might distrust this story about creatives as incomplete/overly stated or buying into companies' stories and their marketing departments' creation of mystique. A lot of companies never had a creative idea*. They simply continued an idea, stole someone else's idea and either delivered on implementation or were lucky (zuckerberg). Then people amused themselves by presenting themselves as brilliant, forward thinking, etc. I mean, a lot of our ideas are technology catching up to stuff we saw on star trek and a lot of the sense of something being revolutionary might start with the marketing department or framing your founder as a messiah. And reality vs myth does have implications when you look at societal norms around inequality. Peterson's work defends hierarchy to a point, whereas different shades of leftist either think hierarchy should be reduced or eliminated completely. As such, there will be pushback on theory that regards creatives as being special/separate as contributing to justifying masters and serfs. A lot of people listen to Peterson and just hear the bits and pieces that they think will - at least to a certain audience - justify Randian fantasies and right wing ordering structures. (some people are a little all or nothing. They can't agree with peterson but argue extents.) * I doubt google were the first to come up with the search engine. I doubt oracle came up with the database. Tesla didn't come up with the electric car. Apple and microsoft benefited from ideas stolen from xerox. Car companies still exist while perhaps only making incremental changes on a century old idea.

[@aciddevil]

Probably the BEST Big Think I've seen all year long!!

[@Dontwannaknow44]

aciddevil lol trolling

[@happiestman978]

Glad he agreed with me that it's extraordinary complicated

[@mouaztabboush5571]

The problem with the creatively achievement questionnaire is that it considers achievements and talents which are heavily influenced by age or years of experience but doesn't consider age as a factor.

[@notSavant]

what's up with the hate on a channel like this?

[@antifreedomtube3323]

Thats how the left rolls. Everybody they disagree With are NAZIs, and they must attack, since this is a dogwhistle used to get the marxists riled up. Then the ones leading marxist organizations, make up more NAZI-linked Language, like climatedenier, which is a play on holocaustdenier, making the ones who disagree on climate, nazis too. Its the New popular leftist Family boardgame, spot the nazi, and kill it.

[@highstax_xylophones]

antifreedom tube : funny that a comment like yours seems like one off the assembly line, unrelated to any topic except to argue your main goal... you are exactly what you call your enemy

[@antifreedomtube3323]

just a fan. You did not really succeed there. how am I like the far left? And how is my comment of the assembely line? Indicates mass-Production, indicating the popular opinion, which there goes inflation in. And that is wrong. And who else has written something remotely Close to what I wrote? Why do you feel the need to attack my comment, describing a dirty tactic from the far left, that the rest of the left adopts uncritical? Did you fell I put the bell on the sheep, and you are the sheep? And my comment was an on point answer to the topic of the OP. What does other topics have to do With his thread? Don't you understand order, and keeping the topic of a thread? Don't you Accept the cueue, are you one of those that skip the line?

[@fatenbouali4364]

He looks like he's staring into my soul

[@SAM-ft9jd]

He has a really great point here! Has anyone realized what's taking place at Apple right now since Jobs' death? There's been a subsequent lack of creativity in the company

[@jordiibrahim]

Didn't expect this content from the title. But really I'm not disappointed

[@jevaughnclarke6174]

This man is second to none. I know he would never admit it, but he has awaken the the masculine archetype that has lain dormant for far too long. In my mind it's like a renaissance of some sort, reimagining and revival. It's needed.

[@gimmedimmy6533]

He awakened nothing but terrible advice for maladjusted incels. Find a better hero than this broken and ridiculous and disgraced grifter.

[@SolitaryReaper666]

Clean your room, geez, is that so hard to understand

[@rontayan]

Just cleaned mine today and it was refreshing.

[@patsilverfang]

I'm Above average Contentious AND above average Agreeableness AND Creative person. So I learned a high income skill and became a freelancer so I work for myself on a contract basis. :D

[@My2centsonhere]

I wanted to have something lilke this, because sometimes either my values or my styles odn't match my jobs.