El Trafico: "Our cultures are vastly different yet we come together for the LOVE of fútbol"

Through inspiring narration and striking imagery, the short film shows how these cultures, though distinctive, come together through the tradition and competition of fútbol. Told through the voices of the fans themselves, the film shows how these communities have not only shaped, but been shaped by, the sport of soccer. Far beyond the city limits of Los Angeles, these fans carry a sense of pride for their countries, backgrounds, values and traditions - showing how, for many, fútbol has become a way of life. For LA Galaxy, the team’s cultural identity aligns with its Chicano and Central American fanbase. The film further portrays the innate culture of Galaxy by featuring elements like Low Rider culture - with its cars, bikes, aesthetics, and ways of talking and dressing. It also shows Galaxy’s connection to some iconic Central American people and places such as the mural of Padre Romero, El Salvador’s national hero, and El Rincon Hondureño, an iconic Honduran restaurant.
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[@Savvce]

Yes sir. I’m a galaxy fan. I’m Salvadoran/Mexican-American

[@marlon363]

I’m sorry to hear that

[@Savvce]

@@marlon363 sure bro.

[@martyc909]

Galaxy fan since ‘96, Chicano Mexican

[@abrahamrodriguez1783]

LA is much more diverse than just Latino. This video is missing the Asian American culture that also represents LA and Both teams.

[@hovz-zo8lf]

Absolutely. I'm Mexican-American and lived in LA my entire life. I find this video to be embarrassing and cringey. For them not to show how the Asian community is just a big a part of LA is frankly a slap in the face. Apparently MLS only cares about bringing "Latino" communities together. I understand that their games don't get tv ratings as well as the Mexican league, but this is bs. It feels like this video was created by people that have never been to Los Angeles.

[@abrahamrodriguez1783]

@@hovz-zo8lf Ya bro. I'm proud Mexican/Chinese 🇨🇳🇲🇽. Birria Tacos with Wonton Soup. Or Peking duck with mole lol. This is what LA is about.

[@Delboy0]

Yeah it is lazy white guys in marketing always want to associate soccer with Mexicans only. Soccer is a global sport popular with Europeans, Africans, Asians and South Americans too. The sooner the USA creates it's own soccer identity the better and stop this lazy pandering to one community in lazy marketing like this. LA soccer isn't only a Mexican thing. If I was Mexican I would found this ad patronising, like Pepsi stopping a race riot.

[@c200065524]

I mean Koreatown is LITERALLY 20 mins away from BoC stadium lol come on MLS

[@martyc909]

I’m Mexican, but my kids are half Filipino, and is my youngest that’s brought me back to watching and rooting for the Galaxy.

[@rockytalkndawoods3057]

Hype video for Cincinnati and Miami next if we are promoting teams that didn't make the playoffs last year. 💛💚🌲💚💛

[@JayPee25]

Galaxy is all of So Cal ✨🌴

[@goldeneve]

Amen

[@nilocastellano]

LETS GO!

[@user-dl5zf7vn9t]

LA galaxy is LA

[@byhunterdavis]

who directed this? incredible work

[@moisesdiaz5344]

💙💛💙💛 L.A. 💙💛💙💛

[@jornadanoingles]

Vai ser um jogaço!

[@matheusrochamota8680]

Jogaço é apelido

[@thenoisyneighbour]

Even in America football fans & the atmosphere are very different from the American sports fans.

[@fernandoarista3302]

Soccer is way more diverse than any other major league sports here. American football is pretty much down right racist

[@elonkaskus2985]

Well, in MLS, only Newyork is different, my friend is NYCFC fans say that redbull is bullshit, they are not team from New York

[@christianochoa1279]

El Clasico Anglelino

[@doobie_rockz]

🔥🔥🔥

[@lucyfromseventeenth]

“Mexican Mexican“took me out☠️😂

[@demmon.h6340]

Inclusión con los latinoamericanos ,que buena onda ,que bien por la mls

[@alikeshani9646]

🇮🇷💚❤💙🤝🏼🇺🇸

[@Rodo_58]

🖤💛🖤💛

[@germanthepilotr1070]

Play zavaleta

[@alikeshani9646]

🇮🇷💚❤🤝🏼🇨🇦

[@r.d.s_717]

👴🏻

[@DOLeao_]

Toronto Montreal is still the best rivalry in MLS

[@davidday2373]

Is it... oh ok.

[@elonkaskus2985]

Nah, New York RB vs NYCFC, that redbull is bullshit, they claim that redbull from New york but the homebase is from New Jersey

[@elonkaskus2985]

I think LA FC vs Galaxy just like Liverpool vs everton, the fans never hate each other like NY redbull vs NYCFC (because one of team is not original New York), but honestly in the field, the player say this is my rival, like Liverpool vs Everton , that why the tension between fans and player is different

[@7elevenfm]

Cool… still this rivalry can’t compare to the timber’s sounders rivalry like some general managers who shall remain nameless have said.

[@anthonystach6434]

Agreed, I've seen a ton of article about how the Galaxy/LAFC rivalry is the premier MLS rivalry. With respect to both clubs and they're passionate supporters, Timbers/Sounders is the best rivalry in MLS

[@carlosc6165]

portland/seattle is the oldest rivalry in mls LAFC/galaxy is the newest. The intensity of the matches in the LA derby in such a short time is crazy. Why does either have to be the best anything? Both are great.

[@anthonystach6434]

@@carlosc6165 let's just both agree to hate the Galaxy!

[@elonkaskus2985]

Dont forget NYCFC and Redbull, the tension is different

[@alexplumis5719]

Lafc only been in the league for five years and they pretending like this is a big rivalry

[@mahdinaghizadeh9462]

Look at the scale of the league, It's not like galaxy is a 100 year old team.

[@davidday2373]

Who's pretending? The teams or the league? The thing is, NOBODY CARED about MLS for about two decades. MLS is a real league now, since around 2015 its no longer "MLS 2.O"... MLS is now finally out of the "Beta phase".

[@hovz-zo8lf]

As a life long resident of Los Angeles and someone who is Mexican-American, this video is cringe. Do better.

[@xiv1496]

What does it matter that you’re resident of LA and Mexican-American I am to? Complain less

[@davidday2373]

True, but don't say 'cringe'.

[@Ihad9eyes]

Super cringe!

[@shard4756]

Youre cringe

[@DCUnderdog3000]

Nah fam yall are just pocho gringo americans.

[@bryanmunoz8523]

Sad they forget they are American first 🇺🇸 the Galaxy represents American in the world not Mexico or El Salvador or any other country that is not American 🇺🇸 American comes first because that's where we live

[@martyc909]

Okay, huh? I get others saying they are forgetting Asian or Black, but what’s an American?

[@shard4756]

Shutup