EP 03: Louis Carr, The BET Legacy and WayMaker

1:46 - Guest Intro
5:52 - Narratent’s connection to Louis Carr
7:50 - Johnson Publishing Lessons
10:00 - Time Management
12:41 - Unchecked Boxes
15:31 - Getting past a breaking point
19:09 - Staying ahead of the digital world
21:38 - Louis Carr and BET connection
24:48 - When did Louis know BET could be a success
28:46 - What is the BET business model
31:56 - The Legacy of BET
32:52 - Public Perception V. Reality
35:22 - BET going public
36:26 - The BET Awards Evolution
37:40 - The Return of BET Experience
39:08 - Advertising’s role at BET
40:08 - Louis’ Favorite Brand
42:10 - Building A Team
45:00 - Black Culture in Business
46:20 - Being Your Best Authentic Self
50:26 - WayMaker
53:16 - The value of a WayMaker
56:07 What’s Next For WayMaker
Description
In this episode, Louis Carr shares his remarkable journey from Black Enterprise to BET during its early years. He reflects on his reason for believing in the BET brand, lessons learned from Johnson Publishing, and pivotal moments in building BET into a cultural cornerstone.
We also discuss time management, overcoming challenges, and the importance of staying ahead in a fast-changing digital world. Louis also highlights the critical role of advertising, the significance of team building, and the value of being your “ best authentic self”.
Louis highlights WayMaker and its focus on paving the way for the next generation of leaders. He shares its mission, impact, and what’s next for the philanthropic culturally-centric brand.
This episode is a must-listen for anyone looking to learn from a trailblazer who continues to inspire and shape the future of Black culture and business.
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