Why the Lamborghini Urus and Mercedes G63 Markets TANKED | Anyone Could Have Seen This Coming

[@A_Brion]

This isn't a lesson on cars, this is a lesson on economics. Thank you PJ as always 🙏🏼

[@Tential1]

I think you explained it very well in free content. Urus was hot purely because demand outstripped supply but, once they had enough vehicles "on the lot" and there isn't a waiting period, it's over. The car was not special. It's an audi. Urus is going to be the most mass produced "exotic". Well explained

[@Acriore]

Interesting maybe for the US market true but in Europe keep the price and I was just last week in the Urus factory they produce 26 models a day and they can't produce enough models as the demand. It's going out still the normal base model with the new Urus S and Urus Performante models. I live in Switzerland ok maybe here is different like other countries but for example in the ski region this weekend came several Urus models. Here is very famous and the prices are not really going down rather rising...

[@NeilSidhu]

As always, an awesome explanation PJ!!!

[@jacstoneu]

An urus is just an overpriced Audi SUV

[@MaxamillionEd]

People that can’t afford a urus usually say that. People that can afford a urus know that they’re nearly identical but you’re paying for status, tax write off, and exclusivity

[@cobra281]

@@MaxamillionEd well said, I'd say people who couldn't afford either the Audi or Lamborghini would say that

[@rafaelrollet2309]

I could it buy 3 urus together and I believed, it was an audi with a lamborghini badge

[@RealForexFunded]

@@MaxamillionEd purely status and badge. You can write off a g63 and RSQ8. And in Miami, I see 10x more urus than RSQ8. So exclusive is out the door too.

[@MaxamillionEd]

@@RealForexFunded Miami is the epicenter of excess so yes you’ll see more urus there than anywhere else. But an rsq8 will only get you 130k write off and a urus will get you 2.5x that. Any gwagons handle like a Jeep so there’s not much left to choose from for section 179. You could argue bentayga or dbx but the value just doesn’t hold like the g63 or urus

[@olalesio9260]

You didn’t really explain much. Used urus prices are less than 200k now-not the case a year ago… plus stricter financing and interest rates are also the main factors driving prices down.

[@batmikipig]

You make it very understandable! Hypercar markups seem logical because they all are limited edition, but suvs are mass produced, so it's not always immediate. Personal: To me is crazy that someone is willing to pay full price for a daily car... let alone pay over sticker. This super suv, will be in a junkyard anyway in 30 years with sclass/7 series/A8

[@note20ultra37]

I have a urus and a fully loaded GLE 63s SUV not coupe. The 63s is better in all areas except pure raw performance and the exterior flash of Lamborghini styling. Is that worth the 2x price? I don't think so but my wife does b

[@sreyash]

2019 urus msrp was around 250…now they are 285+ too. Atleast they aren’t performing as bad as dbx and bentayaga. Broke even on my urus 🙏🏾

[@jameswillard1]

$285k +?! Not sure what planet your on but market is certainly not even close to that number, MMR is in the $180’s currently 😮

[@sreyash]

@@jameswillard1 I am talking about MSRP not MMR. similar to how PJ mentioned G wagons were 165 and now 225ish MSRPs

[@jameswillard1]

@@sreyash my apologies Sreyash! I misunderstood

[@sreyash]

@@jameswillard1 no worries. looking forward to picking up another urus next year for dirt cheap!

[@TForMeNotYou]

@@sreyash what do you think is a good price on one?

[@manavsandhu4585]

I have been wanting to purchase an urus. i was thinking about purchasing it sometime next spring. what year should i purchase and when should i purchase it?

[@Sarah_Gpw9jz]

Hello PJ, is it a good idea to purchase a 2019 G 550. Not to flip but to own

[@shawnemployee6906]

This content is so good! Your understanding is just on another level and you say it in a way that no one else can

[@robinvanroteyn1417]

OMG, the way you explain everything I think I’m back in elementary school

[@jasonpatterson2143]

How do you hack California sales tax?

[@rashidbeisenov]

Simple - just move out from that shitty state ☝️

[@ExoticCarHacks]

Montana LLC, Section 179 writeoff, or register at an address you / family has in another state.

[@Spotlightadrian1]

Solid presentation!

[@bansheeo3831]

How much are they now I’m confused I see 280k to 350k I don’t understand!

[@jasonmcenroy1961]

I appreciate the info; real, quality content unlike many others on KZbin. Although possibly to a lesser degree, is the same thing happening to the Huracan RWD?

[@ExoticCarHacks]

Not quite the same supply issue (urus and G wagon base supply is much higher), but demand was driven higher by crypto and stonks which has stopped so they come back on the market in higher numbers which drives price down until they're scooped up

[@Nickgyw6]

The Urus is a weird car to me. If I’m going to buy a Lamborghini, it’s not going to be an SUV, I’m sorry. It’s a beautiful car, but it just doesn’t serve a purpose. You buy a Lamborghini to go fast and for the amazing v10 or v12. Otherwise, you can just buy the Audi RSQ8. Literally the only reason to buy an Urus is for the Lamborghini badge. It’s basically just a car for yuppy stay at home soccer moms with sugar daddies trying to look fancy and rich

[@k.matthews1158]

Yes and? This is the case for half luxury items on earth.

[@RichAbundantLife]

I agree! The SQ8 is on my list.. the lambo spyder is on my list as well.

[@Chessman27]

@@k.matthews1158 that guy sounds like a hater 😂😂😂

[@iluvcakes19]

Urus is the only Lamborghini I'd get.

[@francisgallozzi2595]

Will you be getting the Urus Performante?

[@ExoticCarHacks]

Yep

[@jonaveul]

Exactly why I would never spend anything over MSRP on a C8, I laugh at people paying 100k for a base, and 300k for a Z06. For that money get a used 911 Turbo s, a far more superior built car.

[@cd-rom.]

Wait, is this not the Exotic Car Flips channel? 💰

[@metrix9125]

I enjoy these white board kind of videos...a lot of car/market knowledge

[@AJUSA1]

PJ called it 100%... He told you so!

[@rashidbeisenov]

Said AJ about PJ

[@AJUSA1]

@@rashidbeisenov kzbin.info/www/bejne/nJy2c6CKZdmemZY

[@dreday8540]

Can you make a video negotiating car prices over the phone? For tips and tricks? Thx Luv the vids!

[@ExoticCarHacks]

Thats in my course, you can pay for it

[@sahilbondi]

do you think G63s will sell below MSRP in next 1-2 years?

[@itzjdub282]

The best Urus I've ever seen was in Chicago. It was the colors of the Italian flag in matte paint

[@your-neighbor]

Lmao. This dude literally turned us to students 😂😂 what I love to see 🤭

[@KingsKeep]

Lols I was wondering why I was seeing so many driving around in my area!

[@flicndills123]

I see a lot of folks complaining about his arrogance. I think he’s earned the right to be. If he was all passive and soft I wouldn’t believe him

[@andrewp4220]

How did you know? Ummmm they were over inflated during covid and always got killed on depreciation

[@johnsonrepp]

Just like people thought paying 300k-500k for a R34 GTR was an investment. Hundreds of them will be available in the USA this year LEGALLY and those fools who paid the crazy prices will be crying..

[@JK-fv9xk]

Nice RM 55

[@Nadineperry1]

I hope these main street people didn't use those ppp loans for these Lamborghini and Benz 😮

[@rajasultan7473]

The urus doesn’t make sense to me at all anyways!

[@RayNLA]

He’s simply explaining the “greater fool theory” This applies to everything from sneakers to homes.

[@bimotahb1]

Problem was there was NEVER a shortage of any of them it was flippers flipping amongst themselves raising prices along the way. Add to that every millennial thought of all luxury good as appreciating assets and it was fairly obvious without any math that the market was going to crash hard. HELOC loans now with lost appreciation will crush the market. Do you really think all these people can afford these $300k cars?

[@carycoller3140]

No one needed charts and graphs to figure this out. You miraculous discovery was obvious to anyone who follows vehicle prices. The fact of the matter is that prices that high cannot be sustained indefinitely. This tanking you speak of is not exclusive to these two vehicles. Prices in the overall car market are coming down.

[@mohamedazkoul9544]

G-wagon it's just a hype, I remember driving the old W460 it was basic ..tough ride, seat are not comfortable nothing to compare to the w116 / W126 or any Mercedes in terms of comfort ...many years passed and I drove G55 .. slighty better , much more powerful still nothing to compare to any Mercedes comfort.

[@nfareview]

I can tell you haven't driven a 2019.5 - 2023 G63. It's worlds different compared to the previous gen.

[@NorthWestTruckers]

Great info

[@cjb8993]

This isn't rocket science. Pay stupid prices for (new) exotics, lose stupid amounts in "equity" abruptly, particularly when we came out of a total anomaly with regard to supply chain issues. I'm patiently waiting for prices to come in on F12's and 458's. It's hilarious because the salesmen I know keep coming at me with; "we've got this rare, once in a lifetime find for $xxx,000". Yet these cars will be much lower in price in the coming 24 months, much lower!

[@Dukeofohio]

Hi PJ, Thanks for the valuable information! I have 2022 URUS (Graphite Capsule) Nero Noctis Matt/ Black - My Dealer wont let me sell aside from returning him ( Low Ball 250K) its going around 300k in market! MY AD told me if i sold to anyone else they will ban me ( i have 3 more cars coming with same AD) What should i do? I have 50k in deposit with them. Please let me know.

[@your-neighbor]

What's AD?

[@PGJR25]

Keep the urus man, wait for your other cars to arrive, pick them up and then sold the suv.

[@timt8199]

@@your-neighbor Authorized Dealer

[@timt8199]

@@PGJR25 by then, the values will have dropped. He's trying to sell it and make a profit now before they go down.

[@PGJR25]

@@timt8199 You’re right. The thing here is that he had 3 other vehicles coming on the way, so he might sacrifice the profit of the suv and make profit from the others in the future. I might be wrong, but that’s my point of view

[@MElsorady]

Ok, for the G63 I have a thought and question: the thought is base model G63 is now 30k MSRP (not accounting any over sticker). g63 4x4 is valued at 300k. Likely be the last version of them. There may be another batch of G63 in 2024 but MBZ will not produce any more G63 in anticipation of EQG. They will just have to stop that model. Matter of fact all their lineup is now being converted into electric. Can one argue that in 2-3 year mark because of decrease in supply the resale will come back up? Not sure one would enjoy EQG with no sound, specially very first models won’t be as perfect (not to mention MBZ got battery tech from investing earlier in Tesla, yet Tesla batteries hold more). Point said MBZ electric cars look bad and drive bad. Which will keep gas powered G63 still desirable. More over in CA they will stop selling gas powered new cars starting 2030. To that point, don’t you think G63 will become more collectible? I know it’s not like SLS OR SLR mclaren, but relatively is what I mean. Thank you!

[@solaryatra]

Which planet do you live on? The largest market for G63 is Asia - China & ME specifically. No electric G class will sell there. Here in Asia, G63 has 15% premium in 2022 but the wait time is 3-8 weeks for new build vs 6-12 months in US. Same for every other $200k and up luxury car. US is not the largest or preferred car market anymore. China is. Electric G class will sell side by side of the regular one. Electric woke BS does not sell that well in Asia. Emissions also take a backset - Toyota sells Landcruiser 70 series - drivetrain and car is from 1970's. I was visiting a Worldcup match in Doha and in the stadium parking lot - there were 50+ G63 and another 20~30 Cullinans and Urus. You have no idea how wealthy rest of the world is, compared to US.

[@MElsorady]

@@solaryatra I live in California and the demand is there. In gulf counties that’s the norm to see those cars, similar to Dubai, Saudi Arabia, etc. meaning then demand will not go down any time soon. Just the regular ups and down (market correction) sort of thing.

[@WestCoastTruckingCEO]

Lol supply and demand doesn't just exist in the car world buddy. It exists in all aspects of the economy. Not a new concept

[@jsate8822]

Do you think the Huracan Tecnica will hold its value in the next 2-3 years?

[@ExoticCarHacks]

nah

[@joseclaudio1670]

Urus is an Audi SUV with a lambo body kit

[@JD-ok8sp]

Yea and the rolls Royce ghost is just a BMW sedan in a rolls body kit. What’s your point. It’s still a lambo

[@joseclaudio1670]

@@JD-ok8sp It's an Audi, if it had the v10 engine then yes...but it has the same Audi Q8 frame with the same v8 engine 👎

[@miglo6492]

So is it now Not a Good Time to buy the urus for around 350k$ and way above the List Price ?

[@mortgagemartin3987]

As we go through 2023 these cars will collapse in price

[@TheOriginalJanita]

Economics 101

[@dragonfire5702]

💥🐲💯

[@george8424]

No more PPP money habibi 😂

[@Daniel_Capital]

That Yellow Pearl Capsule PJ had was incredible

[@sirxastroo]

ECONOMICz 📚🔧

[@bartbaker5603]

Urus has held its value for the past year great… not sure what you’re on about but they go for 350k in Florida still lol

[@Acriore]

Exactly here in Europe as well and waiting time is still extrem

[@eyelovecolorado2195]

I mean… isn’t this case for any car across the board? Everything went up due to free money and now it all comes down.

[@ExoticCarHacks]

nah not at all

[@dorsehick3034]

You Lambo's are next.

[@HR3EEE]

Yup, the watch market is due for a major correction as well. The premium over MSRP is ludicrous.

[@theeverydayguy2938]

G63 and Urus sellers are still asking for the moon as far as I can see

[@ExoticCarHacks]

What they ask and what they receive are not aligned. Especially private sellers. "I paid $50K over 8 months ago!" Ok well they're back to sticker now, expensive lesson.

[@frankwhite2959]

@@ExoticCarHacks you still can't get a new G63 MSRP they are still going 20-30k over

[@CRAPO2011]

Urus audi is nothing all that special anyway. Persoanlly i like the g wagen better.

[@Ididntaskforahandleyoutube]

Another thing to consider is that brands like Mercedes-Benz and Lamborghini don't understand how to keep their aftermarket values up because they will, with very few exceptions that are far too limited to again, understand the secondary market and these guys have been making cars for a long time. Who does it best? Porsche. They have the perfect amount of the limited run special models that keep the more mass produced, even though they don't make a ton of them even with their best selling model: the Macan. That's why Porches keep their value. Well, that and the higher build quality and bang for the buck performance in the upscale market. A Turbo S starts at just over $200k and it mutilates other exotics that cost significantly more. Just look at how much Porsche rapes customers with add-ons. The fact that people still buy a shitload of them goes to show what people will pay when you give them incredible 911s for the fraction of the overall cost of a Lamborghini or Ferrari. It's usually AT LEAST 1/2 or 1/3 and they don't need to go into the dealership every year for 10s of thousands of dollars for services. These are just a few reasons as to why they are the best and generally have the best aftermarket in comparison to sticker price dollar to dollar. Cheers

[@CalvinCooke18]

Never buy brand new luxury, always wait 3,4 years