Factory Process of making the Air Jordan 11 "Gratitude" (DMP)

[@flightkickz]

AJ11 Gratitude DMP real vs fake comparison kzbin.info/www/bejne/amiaamB6mbyHi80 AJ11 Gratitude DMP unboxing & on feet kzbin.info/www/bejne/hJuok5p3eLeribs

[@ThePyramid1st]

😂😂😂😂😂😂😂😂😂😂😂😂

[@troubleowens]

Way more hands-on craftsmanship than I expected and pleased to see.

[@USAracing]

I bet you paid $300 for them like a fool. I paid $35

[@troubleowens]

@lawrencehoward3491 And like a fool...you assumed I bought them. They say a fool and their money will soon part.

[@CDDiaz33]

@@USAracingI guess I’m a fool 🤷‍♂️, than again noting actually cost the price that it cost to make NOTING did you know that it cost MCD’s 30 cents to make a cheeseburger I use to work there

[@IblewuponyourfaceIII]

Who do you think assembles them together robots?

[@keithdimas3915]

@@troubleowens😂😂😂😂😂

[@mikeyoung4130]

I am grateful to see this process. It makes me more appreciative of the time and effort that it takes to make shoes we all love and admire. These people make dreams come true for millions. I wonder if their pay is equivalent to the value these shoes possess.

[@Mcali1984]

All shoes are done like this. It’s just clowns thinking Jordan’s are made some special way. 😂😂

[@eddiejacks9512]

@@Mcali1984 No one think Jordans are made in a special way.....always looking for some negative shit to say.

[@reallycool83]

Everyone knows how shoes are made lmao, do you also say that whenever u see someone wearing something branded???@@Mcali1984

[@Lewcifer69]

What a beautifully written message.

[@ymni1673]

@@Mcali1984cállate pollo kliao

[@danielnelson6903]

Shout out to these people man, they don’t know how important they are❤️

[@JuliusSDeLaCruz]

1. I hope that these folks are making fair wages for the work they do. 2. The craftsman ship and skill to put these shoes together I think most critics won't understand the value. 3. Thank you to these folks assembling these shoes.

[@Dragon_Lord4_Sure]

Only thing I can add is lately Jordan brands craftsmanship has been hit or miss. I bet if they started paying these wonderful workers, craftsmanship would be 100% on every single one. #paythesepeoplenow

[@realitybites1253]

Chinese people have one of the highest spending power in the world

[@consmercado3843]

What craftsmanship are you talking about?! If its handmade from start to finish and without flaws then yes there is craftsmanship. They are already being assisted by machines and yet we still get pairs that are flawed. Do you even know what craftsmanship means?

[@JuliusSDeLaCruz]

@@consmercado3843 "the quality of design and work shown in something made by hand." didn't they also use their hands?

[@EddieTesla]

you know they don't

[@edagener883]

I doubled up on these. This video makes me appreciate them more. Absolutely beaut of a sneaker.

[@PP-ec6cw]

Yes!

[@anthonybradshaw33]

I relly enjoyed watching this! Pretty cool to see how they make shoes🤷‍♂️

[@thestreetsevangelist]

WOW, this video was amazing! Thank you for sharing this, it really made me appreciate my sneakers even more. I have to get these now!

[@HaveAniceDay2450]

Its more handmade than i thought. Love it

[@luilu9051]

This was good content. Preciate the upload. I'm about to search something along the lines of, " Jordans being made in the factory", to see if i find more uploads like this...👍

[@kujichaguliaself-determina7388]

My question is are these authentic shoes being made because why would Nike let this get out or is this video showing out counterfeits are made? If this manual labor went into the making of each authentic shoe I would think Nike would charge way more than a couple hundred dollars retail. If this video is of the authentic shoe being made I will never complain about paying retail for a Nike shoe again.

[@dank1313]

This process has been going on for years. The way I see it all basketball shoes are buddies they’re made in the same factory.

[@TechnicalBarbarity]

The good ole' Temu factories at work

[@bassheadfoster8376]

Temu doesn’t have a factory

[@FrankSalas]

They moving so fast thats why my shoes got glue stains in em

[@angel42809]

Yup

[@yayarearaider4636]

No different than a car assembly line at the plant. Back in the day my relative worked in Detroit and said cars came off the line not running windows didn’t work wouldn’t shift into gear. Guaranteed shoes got the same issues 🤣😂🤣🤣🤣

[@619elephant9]

Because they have to meet a certain numbers. I was QA for Qualcomm for a few yrs. They just want you to move the numbers at all cost.

[@jamesbrowne7601]

@@619elephant9I heard the Dagenham Ford factory in Essex was the same in the 70’s & 80’s

[@treronsinclair1495]

L😅

[@eddieconstant6772]

When they find a mess up pair they become UAs

[@ghostrider2314]

And us good folks paying nearly $230 for a pair of Jordans

[@thoeuthsrey4494]

People are also paying $1000 for Gucci loafers which cost $25 dollars to make

[@darrisgetzbucc]

I get your point but everything you purchase is more expensive than it costs to make. Food, electronics, cars, etc. It's nothing new. Everything is sold for a profit

[@8FigureEarner619]

@@thoeuthsrey4494 they probably cost less than that

[@orange4566]

​@darrisgetzbucc Thank you omg. people are paying for the labor.

[@BrandonTheGreatest]

If you're surprised by Jordans, wait till you find out about everything else you pay for. Your head might explode buddy.

[@BeezZone]

Crazy thing is these aren’t even real but seem to have literally everything the 11’s do when you see the shoe broken down completely. They even have the full length air in the sole. They look very well made. This is crazy…respect.

[@expert8665]

So the shoes shown are fakes?

[@MarvFitBikesKicks]

@@expert8665yes they are, they put a flight kickz sticker inside the box. This is not even a Nike factory

[@gilbertrinconII]

These are real. Lol

[@Bobbillyjrboy]

Real and fake are made in the same place 😂

[@gilbertrinconII]

@@Bobbillyjrboy They are gonna end up on the SNKRS app. Then what? You still gonna be doubling up. If you had it like that you wouldn’t be complaining. Spend the money or don’t bruh. lol peace.

[@tech4life884]

Nike needs to FIX the high squeaking the 11's have always had. All 11's squeak. The area between the soles air unit and the fabric of the sole on the inside of the shoe needs a material between them.

[@준형-q9x]

Me too 😭😭😭

[@monte5621]

How do they keep them so clean throughout the process....crazy?

[@LawlessGhost]

Bro do people know how hard this is? After seeing this paying $230 is reasonable I just wish the people making it got a big chunk of it. If people think this is easy, it’s not and takes time.

[@BlackinVegas]

not if you have a bunch of machines...like china does....and india....so its cheap to do

[@LawlessGhost]

@@BlackinVegas even with those machines a human hand has to custom sand and apply parts of the shoe. They made it look easy. It’s like watching a pro boxer. Looks easy, until you do it. Takes skill

[@vinnyliscano4884]

@@LawlessGhost so basically then it IS easy because it is there job and they do it everyday.

[@abdeg777]

Wow! Thank you to the men & women who meticulously make these sneakers. Real craftmanship. 👍🏽👍🏽👍🏽

[@rahvilla3533]

Nike would never show you inside process 😂 these the poopity scoops

[@TWIZZTHEWHIZKID]

It's wack how people are always trying to call out Jordan brand for how much their sneakers retail for. When nobody ever says anything about these hideous high fashion desinger shoes, that literally cost thousands of dollars to purcahse.

[@DJ_D3ADSTOCK]

Facts

[@kevw9787]

Wow so human hands touch every pair made that's insanely impressive 🤔

[@1992-until]

prob part of the reason the price be so high, they put a bunch of hrs and sweat into making them

[@ramiroavila9374]

lol you’re joking right Jordan’s the most expensive low quality shoes you could buy

[@upsetuloss]

That's why the QC is so bad 😆

[@MrDereklewis1985]

Yall know they making a crazy amount of pairs when they get stuffed with paper 😂😂😂. No more fancy shoe trees

[@MrFreeze29]

I appreciate the work that goes into making these. I hope these people are being paid well. This is a lot.

[@billybannon7348]

I could watch these all day!!! H4YF

[@angel42809]

Fr me too

[@MiguelangelEuropasolis]

Definitivamente. Solo te. Venden la marca y lo que representan obvio.. porque. Es un tennis como cualquier otroo

[@chrissewell9318]

The hell with Memphis where this factory at ? 😂 let’s cut out the middle man 😆

[@formula9plus]

They are so AMAZING🎉

[@reviewking7153]

Wish the workers are paid well.

[@GhostofZae]

Can’t believe how much of this is done by hand with as many shoes as they put out. Guessing these Chinese workers aren’t being paid much either.

[@SoleMax23]

This debate has been going on for years. I’ve been comparing UA and Retail for years since 2012 and all I can say is that the legit top notch factories got it down to the T. They might not get the official Nike contracts to produce the shoes but they do get the same materials, schematics (for those out there wondering what schematics are, they’re the drawings/plans that break down the shoes design), molds, etc. Only thing that they don’t spend time and money on is the box. They have no control over that and the factories making the boxes I guess don’t really give a shit. As far as the shoe…you peeps out there take it however you want. The quality and effort that’s put on the UAs is top notch and it’s killing the resell and retail market. UAs are slowly becoming the purchase of choice for the masses who want the shoe to wear and look fresh without paying the retail inflated prices or the ridiculous resell prices. Now you see Retros sitting on shelves for retail and sitting on stockx for under retail cuz resellers can’t sell them and stores are not taking them back. Yeezys and retros nowadays purchased from the big retailers are “All sales are final” purchases. They are not taking back the shoes from resellers that cannot move the shoes for resell prices. The game has caught up on them and UAs are capitalizing the market. Just putting my two cents in! 👍🏽👊🏽

[@thomassmith9883]

Big Facts!

[@missmeyon]

That's a good bit of labor!

[@NativeSon253]

Shoutout to the forearm strength in this vid

[@deykno87]

Watching this shows a lot more goes into this than y'all think.... It's worth the money

[@Rhyno-ls3ku]

They look so pretty 😊

[@andrewwashington2197]

There go that yellow sole

[@puncho33]

Fr😂😂

[@Bobbillyjrboy]

People be killing for these sneakers like Michael Jordan himself are making them 😂.

[@wingman-1977]

Got my pair and won’t be wearing them until it’s shorts weather here in NYC.

[@chenharry4848]

price markup ... these only worth like 25% off.. definitely not paying retail.

[@InnerLuminosity]

Why did this remind me of that scene from child's Play when the Chucky was being made

[@kennycorrea-jv1zf]

Are they real

[@MRSTEEL15]

What is the name of this manufacturer?

[@MiNoGanG]

To watch this video & STILL pay resell or retail prices is just insane to me lol..

[@andresaviles2428]

Why?

[@MiNoGanG]

@@andresaviles2428 because it doesn’t make any sense to pay 5x the price for anything in life..

[@andresaviles2428]

@@MiNoGanG What about retail?

[@RF-zn8xx]

packaged and inspected but still has tons of defects slip through mainly melting jumpman logo

[@bobby3914]

Love mine well worth 230.00 quality craftsmanship

[@jerrardwelch2272]

Thx for this video!

[@iammysocial242]

This must be sneaker heaven 🤎🤎

[@Derboi55]

Is more handcrafted than i was expecting😅

[@deandredeshong7287]

Jordan sneakers are the truth.

[@iammysocial242]

Jay's are in a league of their own. Design is untouchable.

[@1TIMEF1l]

Pay these people!

[@915rko]

What layer makes them squeak when you walk?

[@bigjoewebb]

I thought it was just mines...🙄 🤦🏿‍♂️ 😁

[@Silenced_by_nazi_youtube]

It’s the insole

[@TWIZZTHEWHIZKID]

All you have to do is put baby powder in the insoles.

[@915rko]

@@TWIZZTHEWHIZKID it never worked

[@TWIZZTHEWHIZKID]

@@915rko Well, it ALWAYS worked with my retro 10's. Not even going to lie, I've never been the hugest fan of 11's at all really. I've only had three different colorways in my lifetime... (Columbia, OG Columbia low, & Emerald low) & I ended up giving them all away for free.

[@2333-l9q]

THIS IS CRAZY !!!!!!!!!!!!!!!!!!!!

[@08nu]

hello sir, will you make a video on Space Jam 11s or the new ones like Jordan 37?

[@AllPowa287]

Americans go crazy for these made in china shoes

[@shuten_dojiii]

if i worked there i would have many many pairs of 11’s 😂

[@adial001]

Many???? All. Lol

[@Neal_Rigga]

Youd probably grow to hate them lol

[@gburn9377]

Go work there. See what slavery is all about.

[@EddieTesla]

yeah, try that in Vietnam. You might not.

[@Bigmayo-187]

Made in Nam, they sell them out here in america for 230.

[@BrandonTheGreatest]

I want to see how all the Jordans are made.

[@CDSXCalibur]

I wanna see how they make 12’s 😮

[@Jose-ze1sn]

I want to see how Jordan was made.

[@user-kq8sg6lw9p]

i want to see Jordan makes his own godd∆mn Jordan

[@consmercado3843]

The sub titles are way too small if your using a phone. I couldn't see what is said

[@neco7.1.8]

Them sweat shops ! Fun fact the USA is the ONLY country who goes crazy for a out retro Jordan and we pay 10x the amount 👌🏽

[@ajaynay9390]

Very false!

[@BlubberGod]

I really hope these people are paid very well for all of this.

[@TheManWhoSawTomorrow]

You know they are not

[@redscorpion9325]

Obviously not and if they were the Sneakers would double or triple for Retail Prices

[@BlubberGod]

Yea it blowz ass. They deserve more. I know some dont but i actually care about the employees. If my said company was making BILLIONS of dollars id make sure some of that shit trickles down to the team(be it outsourced or not) . Greed is not a part of my resume. Period.

[@EddieTesla]

come on, you know they not or they would be made in the USA

[@billybassman21]

They are paid better than they were in the 90s when they were using child labor. People complain about the price, but they are actually cheaper now than back then when you adjust for inflation. The 11s were $125 in 1995, today they would be $250. The Gratitude's are going to retail for $225.

[@BigSparky1316]

What kind of midsole glue is that? It doesnt look like rubber cement. Is it?

[@Dizzy808]

all these workers and there families better have multiple pairs of every retro released

[@meladdin]

Lets get a reps factory comparison

[@Jy-xq2ew]

I see why my shoes in the past have came apart from the front of the sole..(the entire sole).... But it was only the right shoe... They should let us see the faces of these children at work.. i think we would appreciate it more

[@RampageYI]

Jordan brand can go ead.

[@puppetmaster7479]

Lmfao

[@yingkit18]

thank you

[@Moy7135]

They Got Us Messed Up RT...

[@cthebikeman9733]

So much work to create a nice shoe

[@marvdwrice9834]

Glad I still got my dmp pack from 04 fuxk fakes

[@CarCrazy24]

Hoping they are paid fairly

[@edunpeal]

So much work put in just for a single pair, and they made almost 1M of these😮

[@DeepDishPizza]

These are replicas. Aka fakes.

[@heil5373N]

Where can we buy this adhesive that they're using? I have used most commercially available shoe adhesives in the market but they're all a failure! To this day its still a mystery to me what Nike&Adidas uses as adhesive in their shoe factories.

[@thegrabbindragon9834]

Have you tried clear barge cement ?

[@htvlogs80]

Real by day reps by night, double shift!

[@jolan895]

I like UA pairs. I'm waiting for kobe pair on process like on this video

[@DR05jr]

For anyone saying it cost like 9 dollars to make..think about materials, workers, equipment and packing and shipping..it would cost u more than 15 alone to ship and shoe out the post office

[@MonqueJ]

Exact. They stupid as hell. lol how can you watch this video and think this is a 9 dollar operation. lol

[@eliot7909]

Hacen envíos a México?

[@chucklee2507]

It’s harder than I thought to make a damn shoe. Jordan/Nike better be paying them well

[@tamjeanell]

Surely smelling chemicals all day is not good

[@skv23]

An new episode of reshoevinator

[@gazzbet7273]

Думал что их сам Майкл своими руками делает! а тут такое!!!

[@jeimairuzu7056]

That's why I buy UA pairs because they are made the same way and it cost less. 😅

[@p-funk2067]

UA?

[@jeimairuzu7056]

@@p-funk2067 you dont know UA pairs?

[@p-funk2067]

@@jeimairuzu7056 nope

[@sheldonmoore7483]

UA pair are the one that did not make the cut because it goes through a another process to see what pair they want and the pair they don’t.

[@USAracing]

yea and I bought these from china on DHgate for $35. fuk giving MJ more money!

[@Whazzam]

Man make me another pair real quick. Mine came with a scratch on patent leather.

[@edward72810]

Worth every penny 🤑

[@dgarcia73198]

This prolly cost 30$ to make... MJ is laughing all the way to the bank😂

[@SplashIt34]

Less

[@noahhtv1596]

I hate to tell ya but the real and “ fake “ pairs are made in the same warehouse only difference is they make the “ fake pairs “ at night and sell them back door tbh the “fakes pairs” look better then the real pairs be having some quality control issues lately 😂😂

[@OldSchoolHipHop90]

Right...... that's pretty much how it is Nike doesn't make Jordans in some secret lab like folks seem to think. These same factories create the retails but they make reps after the retails are done on the side to make extra ends. My friends wife is from Shanghai and confirmed this. People think when they have a retail pair they have something one of a kind they were made the same way as these.

[@dontmindme9323]

All y’all saying y’all done buying Jordan’s, stop the cap 😂, news flash for all of you, but everything you buy is over priced that’s how people stay in business

[@Progressive.G]

Are these the real or "fakes"????

[@rollsroyce7325]

Fakes Bro"

[@ljvue]

I’ll take 2 pairs. Thank you.

[@jacentb570]

These people deserve way more money!! That’s why I don’t buy Jordan’s

[@adial001]

You wouldn't be buying much of anything if you knew how much most products cost to make and who's making them. Don't single out Jordan's. Apple is worse.

[@SouthJerseyBaitReviews]

You realize this isnt nike right these are Reps or fake nikes being made that resemble jordans and nike shoes. This isnt a legit nike factory. Even tho process is the same the factories are ran completely different when it comes to Q&C and other things.😮

[@GtheGreat1]

Then you must plan on wearing Payless shoes or something, because all designers brands operate like this

[@EddieTesla]

what do you buy? You think it's a different process?

[@ORIENOLMO]

They must of not checked my pair properly during the process they made a mistake on the pressing process and put a shaq logo on mine…on hold with customer service now…..

[@randhika5636]

same sweatshop across the street cost $40

[@shaneflournoy-bv4tu]

Not sure what y’all are complaining about these are real shoes. Made in the same country. The uas are just as good as the so called real ones.

[@rayrawket]

I can smell the strong ass glue scent from here

[@andremorris4305]

Got me feeling like playing in a pair all now 😢

[@dq303]

How shoe making still a manual process

[@MasterTHEJah]

wish their was more time for perfection and even more quality.

[@Bandaidj1]

Never had 11s… how is the sizing??