Film Theory: Disney is FINALLY Dead, Here's Why

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Disney is… DYING! That’s right, Loyal Theorist, the behemoth of the film entertainment industry is finally losing their way. But why? Is it because of Disney+? Bad stories? Or is it something else? Today we’re diving into the latest box office FAILS and seeing what we can glean about Disney’s future. Let’s find out if the company truly is in trouble…
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Credits:
Writers: Matthew Patrick and Forrest Lee
Editors: Jerika (NekoOnigiri), Koen Verhagen, and AbsolutePixel
Sound Designer: Yosi Berman
Thumbnail Artist: Dan Lerner
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#Disney #StarWars #Marvel #DisneyPlus #MarvelStudios #IronMan #MCU #Pixar #PixarTheory #ToyStory #Elemental #Theory #FilmTheory #Matpat

[@FilmTheory]

NEW Merch is Here! 👉 Shop our new TheoryWear website ► theorywear.com

[@zion-colemcloughlin6081]

yooooo i love the merch

[@joshstraub6972]

cool vid

[@dantdmfangamingrich9802]

Hello Matpat

[@ipoundmen69]

ill buy it babygirl

[@zion-colemcloughlin6081]

oh no my notifacionons will be broken

[@jordanbarton1624]

They lost sight of their journey. Walt Disney once said, “We do not make movies to make money. We make money so we can make more movies.” Disney was corrupted by greed.

[@laurencourtice2803]

​@@franciscofreeland-gonzalez1991but not every company has the same quality of disney

[@pkmntrainerred4247]

Ironically, making more movies (and TV shows) is what's killing Disney right now.

[@jordanbarton1624]

@@pkmntrainerred4247 woke bs is what’s killing disney rn lol. Get woke go broke.

[@dty7131]

Disney is the perfect example of “quantity over quality”

[@zamgion]

@@Roo-Smithdefine woke, and how is disney woke.

[@cottonluvsyoo]

@@zamgionwatch disneys “Prom Pact”

[@VenGxJon]

​@@zamgionI stand with NickMercs

[@TheUltimateMolotov]

@@Roo-Smithoh no progression how awful 😢

[@TheUltimateMolotov]

But yeah the quality has definitely dipped

[@ashanchutin6569]

I recently watched Aristocats (my favorite Disney movie) and forgot how PASSIONATE and beautiful Disney used to be! Even though the art style was “messy” or “sketchy”, it added much more charm and character to the film! It wasn’t just a movie to watch, it was literal ART being hand drawn frame by frame, which makes you appreciate the film even more! Everyone was unique because they HAD to be (since it was hand drawn), as opposed to the same 3D face model being used over and over again and just switching out hair or eye color. Old Disney for the win

[@DanTheMan27]

Aristocats was a pretty lit movie. I remember loving it so much as a kid

[@EbonyPope]

The release sequence wouldn't have changed anything. There are just too many bad ones storywise and people are getting tired of the woke nonsense on top of that. Even the better ones are very superficial light entertainment. They are nothing in comparison to the cultural phenomenons which Disney's movies once were. Also they should never have closed their 2D department. It's a shame that they let true art die. 3D is nice but not true art like hand drawn things are.

[@HakeemTheDream616]

Disney last great movie was A Goofy Movie

[@Coolguy17761]

@@HakeemTheDream616so true bro

[@bucketbuoyancy235]

@@EbonyPopeI’d argue that 3D digital animation is true art. Why? It also takes both time and skill to perfect (though a very different skillset than 2D hand drawn animation) and its artists can still creatively solve their issues. Think how “Monsters Inc.” needed convincing fur for characters like Sullivan, so the Pixar’s animation team developed state-of-the-art simulation technology to compensate.

[@Prandall]

Another thing that would really help Disney is bringing back classic hand drawn animation. Sure it’s costly but to me it’s what made Disney Disney. That’s where the magic was

[@blueblossom3384]

I just can't believe they spent hundreds of millions on strange world only to pretend it doesn't exist. No one I know has heard about it, and normally disney films are shoved down your face.

[@leliza8477]

As someone in the industry, a big part of the problem is that there a very few people as precise, passionate and knowledgeable about 2D animation these days. The early days of Disney were passion projects but unfortunately modern society doesn’t give anyone enough space or financial freedom to invest their time and effort into their passions anymore. People need to be making enough money to live and are too drained from stress to even consider passion projects on the side.

[@milkywaycafe.]

Fun fact it's only more costly than 3d animation because 2d is unionized. 3d animation isn't any easier for them to make so they would benefit from doing some 2d animation now and again

[@thegreatmonacage3782]

I read online from someone who works in Disney animation that they can't even go back to hand drawn anymore, primarily because they don't even have the equipment there. After the box office failure of Princess and the frog, Disney stopped prioritising it, so it stopped being used. Now it's quite literally gone altogether

[@SetheMan]

​@thegreatmonacage3782 the box office flop was Winne the Pooh (2011)

[@Joshua-pc3iq]

To be fair, an Inside Out 2 could actually really work, with Riley getting older and everything, but I don't really have faith in modern Disney to make it actually good.

[@ebonyblack4563]

That, exactly that!

[@islamhesham4691]

Yeah I agree

[@p1xelz323]

i do since inside out is one of the greatest animate films ever.

[@Joshua-pc3iq]

@@p1xelz323 Yes but it was made by Disney when they could still make good movies. Nowadays, they're even more concerned about getting the moves out quicker to make more money. I just don't think they'll give Inside Out 2 enough time for the writer to make an actually good and compelling story.

[@courage1363]

Well the main issue the move wont work is because wokeness and politics that movie will flop than flip since a dozen films and tv shows are following the wokeness and politics which is why so many Disney films keeps getting worse in each year.

[@tylerthomas9947]

The problem is Disney isn't trying to produce content they think you'll like. They're producing content and telling you to like it and if you don't they don't think it's their fault.

[@ShotgunAFlyboy]

This exactly. You can thank KK for it.

[@FreshToast-qm8ki]

@@ShotgunAFlyboy who is KK

[@AshVXmc]

@@FreshToast-qm8ki Probably Kathleen Kennedy. She's the president of Lucasfilm

[@Gogosqwezethegreatest]

The problem is they're shoving a bunch of morals into the stories that orignally were for entertainment. Watching disney now is like watching a communist propoganda TV show.

[@pokiblue5870]

I loved dr strange last movie. Tbh all marvels movies win my ❤.

[@Anemo_frog]

Honestly the problem with Disney is they keep canceling the shows people like most, the owl house was loved by many people but they canceled because "it didn’t fit the Disney brand" and then they replace it with something they think is better like horrible reboots of old beloved shows.

[@blockstacker5614]

At least they aren't on the level of netflix in that regard

[@Dave_of_Mordor]

That's probably because they're not selling any merchandise associated with those shows. Money is literally how corporations can tell if you guys like their work. If you like their shows but you don't support them financially, it means that show fail. This is what I think because cartoons network cancelled a show I like for this reason

[@imienazwisko6150]

@@Dave_of_Mordorthat begs the question: „Why dont make toys out of them?”. Many people would have bought King plushie if it existed, including me

[@Dave_of_Mordor]

@@imienazwisko6150 that's probably because it's cheaper to make a shirt with an image of beloved characters than to make a toy out of them. i forgot to mention that corporations like to save money too

[@the.axolotlgirl]

They get rid of owl house and replaced it with the trash show primos

[@archtansterpg4246]

"A Marvel release used to feel like an event - like you had to be there. Nowadays, though, it's quite literally a weekly occurrence" I think that quote sums up my (and a lot of other people's) feelings about the MCU at this point.

[@annebellefevre1510]

I love how Mat is honest about having to run his business, while showing us the team is still passionate about the project and the community.

[@Dr.Meme-Man]

I might argue that they’re being TOO honest. A lot of good stuff or advice here, but I can’t help but feel that he just revealed some of his own “trade secrets”.

[@djshy3]

@@Dr.Meme-ManI personally compare the “trade secrets” to VTubers: Yes, we know anime isn’t real and we know that these aren’t real people, they’re just putting on an act to make money. But that doesn’t matter and I don’t care. They make money and I get entertainment. Everybody wins and gets what they want.

[@Dr.Meme-Man]

@@djshy3 no what I mean is that they’re called “trade secrets” for a reason. You keep them close to your chest; allowing you to stay ahead of the competition. If EVERYONE starts doing the trade secrets, then it’s no longer viable and you lose a ton of money and resources in the process

[@djshy3]

@@Dr.Meme-Man Considering the “trade secrets” in question, I legitimately can’t see how that’s possible, outside of other theory channels (which, who?) producing better quality content to compete with the same formula. And even then, we’re watching Game/Film Theory. I don’t think MatPat is in too much danger here.

[@jlopez4889]

@Dr.Meme-Man Not really. You do realize that Matpat is already a massive part in KZbin. He is pretty much secured there as long as he keeps up his work ethic. Besides the "secrets" that he is sharing are pretty well known, especially for those looking to make a career out of YT. Heck, I heard of a lot of "secrets" and I don't even care to make a career out of YT.

[@mischivana8452]

It’s always so refreshing and nice to hear how much the theorists actually care about pleasing the audience and making quality content for us to enjoy. They truly care about their fans and their interest and every time I hear Matt explain the science and why it brings me happiness cause it reminds me that even though I’ve been a fan of this channel since the beginning, nothing had changed unlike all other channels I watched as a kid. Thank you MatPat ❤️

[@johndillion5804]

the open nature of how mat runs his business model, and his obvious in depth knowledge of the system and how it moves is really endearing. years of being a business analyst and he has no desire to hide anything from the public for profit. genuine guy.

[@Pop-ms9zf]

Another problem with Disney: They hate things that actually work. For example: The Owl House was actually doing super well, and had a MASSIVE fan-base. Then, Disney cancelled it because “it didn’t fit the brand”. The final season did INCREDIBLY well, and it trended on TikTok and Twitter. Disney realized they were wrong, they admitted it, and lost more money. And that’s just ANOTHER problem with Disney…☹

[@wolfofragnarok1]

Technically speaking they need to work merchandise into bigger projects like animated shows. However, they don't seem to know how to launch and manage merch lines that aren't aimed a small children so they struggle to support such franchises. This isn't even a Disney specific problem and is why you don't see many long form cartoons succeed.

[@SGF4.]

IKR

[@banana_6420]

Allow me to introduce you to the CCP

[@sashaxxfirexx2403]

Fr, I’ll never forgive them for that😔

[@captainrelyk]

When did they admit they were wrong?

[@thejuni1988]

Dude manages to give Disney better advice, in a 20 min video than some expensive consultancy firm could ever give them.

[@OGQuatumStorm]

This.

[@kaos1109]

Consultant companies don't even give advice, all they actually do is gather the internal data of the company, look at what is going right and provide the upper management with a report for them to justify any kind of decision they want to make and if they fail they simply fall back to: "we took the decision with the best information available which unfortunately didn't turn into what we expected" and just get a life line out of it

[@robertweekes5783]

Not really, the culture critics have made much better reviews of Disney movies. like The Critical Drinker, Alteori, TheQuartering and Sh0eOnHead

[@m_artroom]

The fact thatMat used to advise KZbinrs for analytics and stuff

[@lightningboltt5437]

@@robertweekes5783 and reaper

[@asthed928]

I wouldn't mind Disney dying at all. Like you mentioned in your examples with Star Wars, Disney has completely ruined the characteristics of some of my childhood heroes with the new films. It would be sweet revenge if they keep on failing. That way, I hope they will become an example for other studios.

[@XgoodbyeX]

Nah what we need is disney get to the point where they are losing so much money that they will have to sell lucusfilm or marvel i would love if sony owned all of marvel since they can actually make films and anyone could do a better job of SW than Disney

[@audiomac]

I really want them to go bankrupt. They are super political and don't care to entertain. They only want to indoctrinate

[@beeclevenger3318]

So, i actually saw rhe Haunted Mansion movie in theaters, and i actually REALLY enjoyed it. For me personally, it hit me in the feels, and even though it wasn't really an escape from reality, it was still fun, thrilling, and hit me in the feels. I really liked the movie-

[@legometaworld2728]

Haven't seen it but this is me and Indiana Jones 5, contrary to the whole "fans don't want this" debacle I'm a huge fan and loved it.

[@ascarmen42]

it was a lazy movie that tried to be something it can't be. Too action packed, lazy writing, and mediocre acting jobs.@@legometaworld2728

[@mrcraneisinmybasmenet1985]

I loved both Haunted mansion and Indiana Jones

[@disneythemeparktips8450]

Yeah it was funny at some parts

[@jonathanbowers8964]

Having insane budgets is a major part of the problem. Disney has ballooned budgets to the point of absurdity, where every film has to be a major hit to break even. Haunted Mansion is a great example of a film that could have been profitable (if it was released in October with a proper marketing push) if it was cost controlled.

[@josephminer1770]

Can you imagine. What would actually happen if Disney managed to go bankrupt? If they had to sell their brands and companies, who would buy them and how would it work out?

[@TheCynicalistStoryteller]

It would be so funny if George Lucas bought Star Wars back from Disney.

[@ExtremeWreck]

It'd be great for Dana Terrace to buy The Owl House related assets.

[@richardmaloneriki1811]

There's been a rumor that Apple wants to buy Disney for a few years now Edit to add: It might sound wrong, but Apple is a bigger company than Disney. By market cap, Apple is the largest company in the world (not by total assets). Think of all the people worldwide who have an Apple device in their pocket or on their person at all times. Apple also has knowledge of each person's media habits in a way Disney does not. Apple knows exactly how many hours you watch any streaming service on one of their devices, and probably also knows what you're watching too. Disney only knows how much Disney you watch. Big tech + big media would be an unstoppable juggernaut.

[@_KiraDoge_]

@@richardmaloneriki1811 really?

[@bigwig252]

​@AllMightyOsros It'd be funny if the value of the brand dropped so much that all the other big studios refuse to buy it.

[@madisonkupsky685]

Honestly I am ok with Disney going down. They don’t care about their employees. They’re just about money. They literally sue people for using the Disney font even if the words written don’t say Disney. That happened to one of my moms friends, she’s a wedding photographer and her client loved Disney, so the photographer hand wrote a banner that said something along the lines of Congratulations Mr. & Mrs. last name. She ended up posting some of the photos on Facebook, and around a month later she was contacted by someone from Disney saying that they would sue her for using their font even though it didn’t say Disney on it or even mention anything Disney related with it. I don’t think she actually ended up getting sued, but the people at Disney were completely willing to go through with it. Anyway, I think Disney needs to get a wake up call and get their egos in check because their entire business has been going down hill for many many years now.

[@threadyprawn8944]

It's sad to see how corrupt they are, but god is a wakeup call needed. They're terrible over there and need a taste of their own medicine when it comes to that pride, and I can't believe how sensitive they are over someone writing with their font. It's not being stolen or used poorly, no one needs to get sued over something so small like that. Some of the people there really need to grow up if even the audience has more sense than they do

[@thewerianwarrior2944]

Let Microsoft buy them then!

[@fuckshit8208]

I sincerely hope your mom's friend didn't face any actual repercussions or follow-through from Disney. Stay safe out there, m8.

[@sunflower8227]

DOWN WITH THE DISNEY TYRANNY!

[@Joshua-pc3iq]

The only sad thing about Disney going downhill is that tons of people are losing their jobs. And I'm not talking about upper class pricks, I'm talking about the poor animators, story writers, and editors that are being forced to rush out movies that they want to spend more time and care on.

[@jacobpugpoirier3350]

Wow, I didn’t know these videos take that much money, time, and effort to make. I thought it was just you write a script, voice the script, somebody else edits it, and it gets uploaded. I now have a much greater appreciation for these videos coming out. And probably for any KZbin video made!

[@shreyaverma8926]

Its so sad to watch Disney slowly die. The old disney movies used to be exciting to watch a new disney movie but now a new one comes out every 2 months.

[@josephbrown9685]

How in the world did Puss and Boots: The Last Wish, the best animated movie I’ve seen in many years, cost half of the animated crap that Disney has put out in the last few years? Disney’s mismanagement is astounding.

[@swift-tead6033]

Speaking of elemental let's do a elemental theory shall we

[@yourmomwashawt8435]

Because it's apart of a amazing world of shrek. Not only that but DreamWorks prob put all there energy on puss in boots movie and absolutely flopped elemental

[@ovnEtAim]

​@@yourmomwashawt8435i havent seen elemantal but its probably just zootopia but nerdy

[@devidog_3468]

Actually Elemental was one of the best Pixar movies I’ve ever seen, really showing Pixar can still make amazing movies for theaters

[@ericjohnsonii6305]

I thoroughly enjoyed Elemental. They did good with that project sans the marketing

[@Jonathan_Collins]

Seeing Disney, the company/creator of both our childhoods and adulthoods, destroy itself is both depressing and saddening but utterly satisfying at the same time.

[@RunwayIsAwesome]

I really don’t see how a company that made lots of great movies and shows in the past falling down is considering “satisfying”. This is downright depressing.

[@CuriousMisterG]

​@RunwayIsAwesome because of how terrible of a company they've become, how alienating of their audiences they are. We dont have rose colored glasses on. It's satisfying to FINALLY see others now understand what everyone has been saying

[@haruhitomaeda4802]

Another victim of "you either die a hero or you live long enough to become the bad guy" syndrome.

[@Goldlover360]

Honestly I’m sad about this whole thing now the new movies are going to be bad bc of the animators are on strike

[@loganentertainment1814]

It is satisfying to see a business fail because of their stupid choices.

[@darkredeemer8]

I think that another huge problem that Disney has is how they market their original stories. Most people who saw Elemental enjoyed the movie, but I know that the reason most didn’t go to see it in theaters (me included) was because a lot of the marketing for the movie centered around an annoying 'comedic' character. When you watch the movie, that character is in 3, maybe 4, scenes and speaks very little but his face was EVERYWHERE in the marketing. So people were like 'This annoying character is going to be in a lot of the movie, so I'm not gonna see it.' The same is going on rn with their newest original IP 'Wish'. The main marketing for it that I've seen has been the villain's song which most people don't like, but I've heard absolutely nothing else about it. I have no idea what the movie is about, even when looking on Wikipedia or Google.

[@varietyace9863]

I really like how honest the theory channels are. It seems that the last couple videos across the channels have been very honest and open.

[@sofia7816]

It’s easy to see why they’re destroying the company from the inside out. They’re inflicting more damage than any competing studio can

[@Lucky43221]

F

[@Lucky43221]

L

[@Ammarsafwan7]

@@meattOfficial DON'T CLICK THE LINK IT'S SCAM!

[@HAN-7]

@@Ammarsafwan7😭I clicked and it’s just a kitty and a momma cat wdym-

[@HAN-7]

@@Ammarsafwan7still baiting tho, so don’t click anyways- Edit: actual scam, don’t click, can still download viruses in the background. Edit 2: CORRECTION OF MY CORRECTION, PHRASED POORLY, DOESNT DOWNLOAD VIRUSES, STILL A BOT THOUGH.

[@lifeiscomplikated]

Disney just needs to actually LISTEN to the millions of people telling them what they don't want to see. Stop changing the old stories we love and instead create NEW stories that we can fall in love with. ☺️

[@josawesome1]

Hollywood as a whole with rare exception does not take risks on original stories anymore - it has become financially advantageous to green light only things with established IPs

[@r3x85]

69th like

[@gibbishgiggles]

Yes!

[@AudraAuclair]

RIght!? Why don't they just look at their success with Frozen and take a hint. They are clueless.

[@davfree9732]

Why would Iger listen to the audience when he can listen to the Hollywood socialites he smoozes with?

[@ghosthin3012]

I am still upset that Disney bought and killed one of the most innovative company out there, Pixar. Up until they got bought by Disney, Pixar has bigger release than the previous movies for ALL the movies they released up to that point which is unheard of when you released both new IP and sequels. Pixar made it to a point that they won't do a sequel unless they have a new story to tell, such as Toy Story.

[@MikaelaKMajorHistory]

I’m now realizing how well your strategy works! I actually keep an eye on each channel and expect a video on a topic I will like to come after one or two video topics I’m not that into.

[@theseanwardshow]

Disney hasn't been where creativity happens for at least a generation. If you look at it, every success they've had in terms of producing successful entertainment content has been a result of an aquisition, and happens to be the thing that came out before Disney inevitably squeezed it until it died.

[@SeaUnicorn]

And as soon as they aquire it - they ruin it 😢😢😢

[@mjennyd_yt]

The solution is to disband Disney.

[@TeleportRush]

Zootopia and frozen?

[@derekstein6193]

Disney is the E.A. of films, confirmed.

[@Ranger-over]

Agreed, Disney arguably didn't create successful entertainment content over the past few years - they've acquired highly acclaimed companies like Lucasfilm and Marvel, and been able to package them into something deeper and more evolved than what had come before. As long as they continue filling their stable with high calibre, innovative entertainment content, they'll be fine. Awn7mFktpB4

[@Daboss55]

From netflix to disney, matpat is a genius.

[@Ammarsafwan7]

​@meattOfficial DON'T CLICK THE LINK IT'S SCAM!

[@Ammarsafwan7]

@meattOfficial DON'T CLICK THE LINK IT'S SCAM!

[@Lucky43221]

He really is

[@Ammarsafwan7]

@meattOfficial DON'T CLICK THE LINK IT'S SCAM!

[@Ammarsafwan7]

@meattOfficial DON'T CLICK THE LINK IT'S SCAM!

[@fiddleriddlediddlediddle]

If there was a bottom-up mechanism for getting talent into positions of influence so they can create things we actually wanna see maybe we wouldn't be having this discussion.

[@JohnP-go6wf]

i really like that you explained your process and thinking about sequencing videos, how you choose your themes, and applied it to why marvels and disney are doing it wrong. Real insights, and using your own experience and results/stats to explain is worth our attention and time. I’m gonna save this to a watchlist, it’s that good.

[@alyx6828]

The budget for Everything Everywhere All At Once was only $25M, yet it was an Oscar winning masterpiece. There wasn't a crazy amount of CGI in that movie because a lot of the scenes were done with practical effects, which can make it feel more authentic and genuine.

[@SamanthaLaurier]

I miss practical effects.

[@RoRoGFoodie]

EEOAO is genuinely one of the most incredible movies I've ever seen. I still can't believe all they were able to achieve with so little.

[@kingslushie1018]

Genuinely one of my top 10 movies to all times. Gives me hope for the future

[@olli-lfe]

Good story is number one, always, then you figure out how to make it happen.

[@lilowhitney8614]

The "practical effects make it feel more authentic and genuine" thing is bullshit. You just need to look at a bunch of old movies at the height of the practical effects era to see it's not true. It only seems this way because audiences literally never notice the good cgi (and sometimes studios outright lie about nit using cgi). The reason EEAAO managed so much on such a relatively small budget is because they were smart about it, picking the best tool for the job and tying some effects that would otherwise be pretty lame into the story and so elevating them (see: when a guy's head blows up into a confetti. In isolation it's a pretty lame effect. In the movie it's awesome because it shows just how unhinged the character who makes it happen is.)

[@lillyishere9088]

My grandmother wanted to see the indiana jones movie in theaters, and we were the only people there for the showing. When it was finished, no employee was there to open the door. The mall was closed, and because grandma is in a wheelchair we had to walk around in the darkness of the mall to exit, on top of being let down from the movie. It made us sad.

[@murrcat1021]

😢

[@p1xelz323]

movie was pretty good

[@CyberLance26]

I have not seen the movie but it does not seem to portray getting old in a very positive way from what i have heard.

[@kekula69]

sorry that this happened to you

[@revolvingworld2676]

I felt the same

[@theredpriest]

Knowing when enough is enough is important. You can't just have stories go on forever. People will get tired of that quickly.

[@calebshoemaker]

Sometime 15+ years ago Disney went from "let's make movies everyone will love" and doubled down on big eyed princesses and "live action" remakes. I'm old enough to remember when "the new Disney movie" was an easy sell because nobody would be bored and everyone would find something to love. And they offered products for teens and even bought up miramax for grown ups

[@iqcool]

It's incredible to me that we are now in a reality where small media companies on KZbin have demonstrably better release strategies and creative processes than billion dollar industry titans. Keep up the fantastic work everyone!

[@EndoftheBeginning17]

MattPat is a bit different, he learned all about metrics when he worked at Defy Media. He then educated all of the bigwigs on KZbin, like Pewds, like Jackcepticeye, like Markiplier and so many others. When he started consulting privately after leaving defy that's what he did he taught them about the metrics, and how to use them. He and Stephanie used to go to Vidcon and I saw this seminar they did, packed with a thousand creators and they're going over the optimal video length, best times to stream, optimal video length for FaceBook pages, so forth and so on. They tested all sorts of stuff

[@iqcool]

@EndoftheBeginning17 I had no idea they did that! Makes a lot of sense now, but takes nothing away from the impressive work they've done

[@d33pblu3]

That’s really the usual. Those titans can’t really reorient themselves fast so when the tide turns they are caught with their pants down. It used to be that the massive CGI filed, EGS and China friendly blockbuster was a guaranteed success, but now the market has changed and audiences want something else, but Disney and WB have fifteen projects down the pipeline that they can’t cancel and it will take years for them to adjust. The far smaller (still gigantic but ya know) Universal and Paramount will be running circles around Disney/WB or even replace them.

[@ExtremeWreck]

@@d33pblu3 I'd imagine the same went for smaller companies like Active Enterprises or Phoenix Games.

[@SeethingSimp]

Most of what I see on the homepage is people making fake faces to other creators' (actual) efforts or a guy in his basement wearing a suit pretending to be a news anchor while reading another website's article. That or 1000 people ripping off Mr. Beast, so "creative" is a pretty funny word to describe it.

[@Airarmy2017]

I think one thing that Disney has really forgotten is what made them famous. Most of their original movies weren't their stories, but were heartfelt films based on classic fairytales

[@Madison-iw8ix]

Now they're making soulless remakes of those tales and racebending them to give minorities hand me downs because it's too hard to make something based off an African folktale.

[@gabrielkawa3477]

They can make good stories to but that rarely ever happens

[@BlueDauntless]

@@Madison-iw8ixThey’d strike gold if they just made more originals with folklore from all over the world.

[@toyaleejb7714]

​@@BlueDauntless hence why I'm moving to worldwide cinema

[@carrie4144]

LIKE WHAT ARE THEY DOING, THE ORIGINAL MOVIE IS MENT TO EMPOWER LITTLE GIRLS-

[@juliabrown5379]

You're right about the strange oversaturation. I never started Star Wars r Marvel but now im so overwhelmed with how much there is that i have no clue where to start

[@Stella_that_girl]

FOR REAL THO

[@TJRockPL]

Ok I need to give you an apology… I’ve heard of this channel and this guy for at least 6-7 years and never got into his continent, but after seeing this… this man knows what’s up. I’m subbing now after years of ignoring your channel man

[@MXAlex21]

Is it just me or is anybody else truly impressed with matpats business knowledge

[@HxwEKat]

Not the only one, honestly it really helps put things in perspective for behind the scenes

[@mr.worldwide4758]

It makes me respect the Theorist channels more

[@JustSlty]

He is literally an analyst before making these theorist channel so of course he can analyze these things

[@jonndoe708]

I bit

[@salicaguillotines]

MatPat basically explained how each of the channels his team created were able to become so popular. Not only that, he also shows how how his methods work since each video has so many views which translates to more subscribers and these subs translates directly to more views. Simply put, when it comes down to determining how popular a channel is and how much growth is expected within a period of time, there's a method to the madness, and it shows!

[@JolieHoene]

I used to be sad when a channel I like wasn’t posting much, but now that I’m older, I’m learning to respect the process more. This video also helped boost that respect👍

[@emily-hl1kp]

yeah i remember when dantdm posted two videos a day and thought that wasn’t enough but i didn’t realize how hard that must’ve been

[@giangkim8789]

ok

[@atgplayer1284]

@@giangkim8789 wdym "ok"

[@nobodythenobody9779]

As the kids say “go woke go broke”

[@TamWam_]

same! and the fact that when a release happens its like a big moment to be hype for. i watched this animator who was really good, they mostly made animatics (no colours and the lines are sketchy), but each one had hundreds of thousands and maybe millions of views. before, i used to think about why they don't upload much because i enjoyed watching their videos... but now that i actually do animating on my channel (not nearly as much or as good), i realise just how much effort it takes. i mean i did a looped animation and even that took a long time. and working on one right now, the problem being that i dont have the motivation and im putting it aside..basically...artblock.

[@nicoledimepenny]

I LOVED this episode! What I'd want to look into is seeing how Disney's past films were spaced out back in the 1900s and the effect it had on the company's bottom line.

[@MovieFan1912]

18:37-18:52 Hearing you say that reminded me of the production of The Thief and the Cobbler. Like Disney with their movies, Richard Williams would also throw out days of work that didn’t meet his exact standards. This resulted in sequences that while visually amazing, don’t come together as a unified whole.

[@TheRealSareno]

The advice he’s giving is actually really helpful for small creators, thank you.

[@dianamorales7335]

Right? It also verifies your pro ess too.... Just amazing to hear it being said...

[@Laney12405]

I feel like the main issue with Disney is that they completely lost the creativity they once had. Everything's a sequel or a remake.

[@m_artroom]

Save for some animated films and some other stuff… but none of those things are advertised as much as the remakes

[@ReferToAsQuote]

Basically the Disney magic feels dull

[@Keznen]

Even sequels used to be good. Cinderella III is one of the best Disney movies of all time, and also one of the last great Disney movies.

[@Keznen]

@ReferToAsQuote The magic died in 2012 when they killed their traditional animation department.

[@plutoyoon]

i think a big reason is most people nowadays can’t afford to shill out cash to go to the theatre or for a streaming service. couple that with the fact that you don’t make it worth it in the first place because you prioritize quantity over quality, well.

[@AsherWatts-om4od]

Man, I’ve seen a lot of content creators on this platform, and I gotta say you have got to be the best one out there. Keep up the OUTSTANDING WORK!!! Also, huge congrats on your recent appearance in the long awaited FNAF movie!

[@peppybreyer88]

It’s so frustrating that Disney won’t pick up the new and interesting stories that creators and writers give them. If you look into older writers and story artists from Disney, they have put out amazing stories that Disney has turned down in favor of live action remakes. These artists are starting to move to Netflix and KZbin to get their stories told. If Disney actually decided to pick up and listen to their artists, they might regain their footing

[@lexigotsas]

exactly like how does disney not realize we are tired of live action remakes i want new characters new storys new adventures

[@choahjinhuay]

They are trudging ahead with Snow Latino and the 7 People of Diversity

[@ritzcrakers]

if major studios treated their writers better maybe we might get some good content LOL

[@LunaWitcherArt]

​@@lexigotsashow will they realize we are tired if we keep watching the remakes? I have stayed far away from the live-action remakes, and yet every remake seems to break records AND underperform at the same time. I heard that the little mermaid was the biggest box office they had in years or smth, but it is still underperforming? Sounds like a tax dodge to me

[@CappyK]

It kind of feels like Disney is being run by old man who have too much to lose. Only safe projects with safe, tried and true, market researched programs. So you get Obi Wan - a grizzled old man who has lost his spark, who meets a sassy little girl who helps him rediscover himself. The Star Wars movies that were just careful retreads of what works. Low risk, big investment. It's like they use stockbroker knowledge on movies? Pour 300 mill into Indie, you'll get 3 billion back. Cos that's how investing works... right?

[@christownsend552]

Thank you Matt, you've said what we all have been thinking for years now, keep yo the awesome work

[@johnfayad7734]

This was an amazing video. The depth and the realism and info💯

[@ChildOfSTARSowlhouse]

At this point, the biggest problem is just the quality control. Multiverse of Madness was supposed to be a big reveal of the multiverse and we all saw how that turned out. frankly it looks like disney is trying to plan out content, but has had so many flops they are just in a horrible position.

[@bluegold1026]

IKR? I see the "Phase" maps of Marvel movies going forward so many years and I can't help but think "Do they really think they're all gonna be successful over this long amount of time? Or is it all gonna quickly fizzle out?"

[@quartzz7616]

another huge issue is pirating. no one punishes it anymore and people just do it left and right, which really sucks to see because some of these films deserve better

[@MrMordo85]

felt like less like Dr Strange: multiverse of madness and more like Mary Sue and the multiverse of blandness

[@dragon1130]

@@quartzz7616I don't know if I believe that piracy is as huge an issue as people say. You ever watch a pirated film that still in the theater. Sure they look loads better nowadays than they did twenty years ago, but, they still look like crap compared to seeing it in a theater or even compared to a home release on DVD. But regardless, Most people who want to watch these will go out an actually watch them. heck, they'll buy the DVD's just to support it. The same thing applies to Video Games. A shockingly few number of people who pirate do so without the intention of acquiring a legal copy and usually for reasons other than just money.

[@bareq99]

Did people really hate that movie?? Why?? I loved it personally

[@GamermanZendrelax]

In discussing Disney's reshoot issues, and Mat's comments about the senior creative team needing to be on the same page, I was reminded of the ongoing writer's strike. One of the major complaints the WGA had was that the big studios are trying to cut them out of the production process as much as possible. Historically the writers of a film or television episode have been involved with the shooting and editing process to coordinate any changes that need to be made to the story during the filmmaking process. It would honestly be poetic if by trying to shortchange the writers led to companies like Disney actually losing money from the cost of expensive reshoots, and lost revenue from inferior writing.

[@Madison-iw8ix]

I mean, the writers aren't exactly good at writing either.

[@SKy_the_Thunder]

@@Madison-iw8ix If you hire good writers, trust that they know what they're doing and establish a good feedback dialogue with them, the result will be good. However, if you treat them like a disconnected idea machine that spits out story fragments for executives to mix and match at random, the result will be crap. You can't blame the writers for all the things that needlessly interfere with the writing process, or for being handed a stupid base premise.

[@werealldoomed7643]

The writers having been churning out Doo Doo for years now. That's why nobody cares that they're on strike.

[@taylormonk5108]

@@werealldoomed7643Except for the fact that they haven’t been given a fucking livable wage or, as the original comment said, haven’t been allowed to be a part of production. If they were allowed to be a part of production- as they used to be- they’d be able to change bits of the story that doesn’t work as well as they’d originally planned. If they can barely survive on what the studios pay them, then their work is obviously going to be affected. And as for people ‘not caring that they’re on strike’, the majority of the general public actually sympathizes towards the strikers.

[@chromesucks5299]

@@Madison-iw8ix You realise that the movies/stuff you did enjoy were written by ...writers too right?

[@clunt9679]

13:00 this is weirdly the problem I had back in 2020 with the Steven universe epilogue: there's nothing more depressing than to watch fun characters you grew up with turning into depressed people themselves!

[@GamerMage2k-kl4iq]

Imagine if brands like Disney see this and actually do EXACTLY what MatPat says in the video…that would be fricking wild…

[@chadhill4362]

The transparency of the inner workings of this channel is amazing. While other people try to hide strategies, it builds so much community trust that you're comfortable sharing your strategies. Mad respect

[@IdentifiantE.S]

Thats why we’re here !

[@AbramSF]

In general none of the transparency affects the viewer. It’s likely there’s also meetings about just how much merch advertising a viewer will handle before clicking away from the video. That sort of transparency would be a bad idea as they said in the video, Disney shouldn’t be letting the viewers know how they are being manipulated.

[@namantherockstar]

MatPat inspires me.. My parents said if i get 40K followers They'd buy me a professional camera for recording..begging u guys , literally Begging...

[@mozieroll]

@@AbramSF hlhplhhlph

[@timlucchesi625]

Disney’s motto: blame the customer for the bad product. MatPat’s motto: Be kind, hardworking, honest, and use critical thinking skills.

[@choahjinhuay]

This is true also for Amazon. Don't like Rings of Power? Must be racist!

[@TheBoyfriendOfYourWife]

Where have u seen them doing that? If they actually did then they’re right cause people are rlly petty and dont make much sense 😂

[@kiratwo4u]

it's not that simple bud

[@zeeshanismail7768]

@@TheBoyfriendOfYourWife yes a few people can be petty but when millions don't watch your movie the problem isn't the audience its the product

[@marvman9791]

@@TheBoyfriendOfYourWifeexamples! Amazons rings of power Some Star Wars shows She hulk The last terminator movie Charlie’s angels I think Probably more I’ll find them later And not all the time. While you have a few bad apples. A lot of fans like me just want to see the original story developed in a respected way. A lot of writers don’t respect the original work. She hulk writer Jessica what’s her face said it. The guy who is working on X-men 97 said it about the Witcher writers. Even Kathleen Kennedy once in an interview literally said “well it’s not like we have books to take and adapt into movies” when there are literally a ton of Star Wars books. As someone who aspires to be a writer who makes something that lasts generations, I fear of my work being disrespected and tainted by someone else not caring about it. Just doing it for the easy cash grab. I love the original work, and a lot of fans do! The IP’s name has weight to it. We all know Batman. But it wouldn’t feel like a Batman movie if it was like Barbie. Likewise, not as many people would watch Barbie if it was dark and gloomy like Gotham city. We all love these because they feel like the original things we enjoyed as kids. It’s these fans who keep started the brand in the first place. No one would watch iron man if it wasn’t a comic book that held weight to begin with. By alienating these fans who started the franchise to begin with you do nothing but just hurt the brand. Tossed aside for the new generation. And even if it’s just 30-40% of revenue you are missing out on, that’s still a lot of revenue. I want marvel and Star Wars to keep going and I know you do to. If anything writers should be writing something that appeals to the original fanbase, so they can use word of mouth to spread to everyone else. It will bring back the magic of marvel again.

[@CrAck-MoNey]

The 1 issue with what you said about everyone being on the same page on day one of filming. Well they have how many writers, animators, video/audio engineers, lawyers, etc? The credits for those movies are like 20 minutes long because there's that many people in on the project. It's hard to coordinate 1000 people all doing something different.

[@Toshiro93]

I believe that we can tell about a character who loses his trust and feels betrayed by the world, even characters who have accomplished great deeds...there are, however, two big problems in this narrative: 1. if this is part of a trend that has already started, the risk is that the public perceives it as something they have already seen; 2. if the character who is in the process of retiring does not redeem himself with his own hands, but has everything passed through the filter of a new character - who, perhaps, has no impact on the public - then it all feels like an identity theft from the damage of the older hero, in favor of a new figure who is often poorly written. And there's a case in point: Logan (2017). In this movie, Wolverine and Xavier are finished, literally. They have lost their friends and the purpose that had guided them for years, they are hunted by the government and they do not see a future not only for their people, but also for themselves: Xavier has sudden crises that make him a threat to himself and the others, Logan is dying poisoned by adamantium (what made him the weapon x and which also gave him the qualities to become a hero, is corroding him). Logan, over the course of the film, understands that it will be Laura (and, by extension, the mutant kids) who will represent the new generation of X-Men, but he doesn't pass the baton to the little girl without fighting and proving who he is one last time. .there is the fall, but there is also the generational transition with a worthy action. Han Solo? His path of fall is narrated off-screen and he dies in a rather anticlimactic way... oh, it might be me but that death communicated absolutely nothing to me, furthermore Rey is not a character that I thought could fill Solo's shoes, in fact his growth path was sclerotic. Indiana Jones? He had a magnificent conclusion with The Last Crusade: it is absurd to think that a teacher loved by his students as he was in the previous films could have been reduced to the state in which we find him in the last film released, net of the elimination of his son at outside of the film itself.

[@GamaScythe]

Something you've missed is that Disney (and really all major conglomerates) have so completely lost touch with reality they honestly don't know what will and will not work. The people who made The Little Mermaid and Indiana Jones and the Dial of Destiny honestly thought fans were going to LOVE what they had done. Disney isn't failing because they can't business good (though they can't) Disney is failing because the honestly don't care what the market wants, they're going to do it anyways.

[@AudraAuclair]

I agree. But at the same time they made Frozen and Encanto which were amazing and successful as far as I know. So they CAN still make great things...they just aren't. The fact it costs them less money to make animated movies makes their decisions even more confusing.

[@deliciouskromer4578]

@@AudraAuclairTbh, frozen was like ten years ago, and frozen 2 isn’t that good, encanto is a rare gem

[@dycedargselderbrother5353]

I looked up Encanto and saw that it pulled $257 million worldwide against a $150 million estimated production budget. While that is successful in a way compared to Disney's most recent efforts, it's almost guaranteed the film didn't return a profit after considering marketing and distribution costs. A 2021 release would have certainly affected ticket sales, of course. Frozen is now so old that it doesn't really reflect the kind of products modern Disney is capable of making. It might as well be from another company at this point. For reference, Frozen's production budget was reported to be $150 million and its worldwide gross was $1,285 million. And that wouldn't count merchandising and branding tie-ins of course.

[@thedullohanvids]

@@dycedargselderbrother5353 Yes Encanto may have not preformed very great in the box office, but that doesn't include DVD and merchandise sails or streaming. Which is where kids IP really makes it's money. Parents are not going to take their kids to the movie theater multiple times to see the same movie, but when they buy the DVD or it's on Disney+ your kids will watch it 6 times a day, and they are going to want the toys, clothes, books, gogurt, happy meals, cookies, ect. As a father of a little girl I can assure you of that. That is all profits that Disney sees but are not calculated in box office or review scores. Just look at the kids shows we loved when we were kids they were all made to sell toys, and most of the biggest ones are still around now. Still pumping out new movies, games, shows, and of course toys. Also they don't have to share much if any of the profits from toy sails with anyone.

[@astainlessnoyb1038]

@@AudraAuclair Those were original ideas which are sadly very few. They keep just race and gender swapping old IPs and crapping on the fans. Frozen is old, 2 is ok. I have not seen Encanto but I hear it's pretty good. They don't listen to their fans. They are going to be gone soon.

[@ThunderSnail.]

I kinda felt that Disney was having a problem, we all saw it coming so basically it isn't a surprise, but when MatPat makes a theory about it, it makes me change my mind and just watch and figure out what he wants to tell us We love you MatPat

[@namantherockstar]

MatPat inspires me.. My parents said if i get 40K followers They'd buy me a professional camera for recording..begging u guys , literally Begging...

[@dynamicguy7777]

It's finally finished ❤ kzbin.info/www/bejne/i3yzi6SNq5uVh5o

[@notsoberoveranalyzer8264]

@@namantherockstarIf you’re not a bot, here’s a piece of advice: Viewers can forgive low quality video, but they can’t deal with low quality audio. A high quality camera won’t make your content, unless what you’re using it for is pretty specific stuff. Yeah it can help, but even your average phone camera today is more than good enough. Because I’m not sure you’re a bot, I don’t want to click on the page. And I feel pretty dumb replying. But just in the off chance you are real I wanted to say gl.

[@higueraft571]

@@notsoberoveranalyzer8264 Unfortunately, this is 100% absolutely a bot, i've seen this EXACT comment word for word (minus Matpat) years ago from a bot. And checking other comments, it's in there too

[@aliyakrebs8754]

Good advice though! 🙃

[@modularb]

To be honest, I was actually pretty bummed that strange world didn’t get much review. My dad and I checked it out at one point on Disney+ and it actually had an incredible message about the damage we do to our planet, and its effect of us

[@SADXGamer4]

Elemental is underrated

[@peniparker7968]

*If I had a dollar for every new idea Disney has come up with in the last 5 years, I would have 25 cents.*

[@desaug]

*hmmmmmmm*

[@hipsterwriter]

Which is ironic cause it happens once

[@BuIIyHemsworth]

So they basically had a 1/20th of a idea every year until 5.

[@Codexionyx101]

I remember watching a video from Schaffrillas Productions about the "Making Of" series on Frozen 2. He commented on how the movie had to be pushed through production without a clear plan and how it explained a lot of the movie's issues. Years later, it seems that was a microcosm for all of Disney - they pawned off creative vision for easy money, and now they're paying the price.

[@JDMaverick6714]

Facts!!!

[@jessicac8090]

I watched that documentary because of that video and schaffrillas was not kidding, they were trying really hard to smile through the fact that approaching the deadline people had to wake up at 3AM to get to work. It was so bad but they were trying to smile to the camera as a majority of things that people had spent years working on ended up being cut 9 months before the premiere.

[@kerrybaskerville9982]

I agree why recent movies are flopping because of companies aren’t marketing their movies

[@jennythapamagar7914]

The only problem is the low charges of someone at Disney seeing this video

[@pmuniversee]

If Team Theorist ever decided to tell a story themselves, I'd 100% be down for it. The narratively interpreted FNAF timeline is a wonderful example of how Team Theorist can tell a story they're passionate about, and I'd love to see them try and tell an original story. If the big companies can't do, why not show them how it's done?

[@darthpastry]

Commenting under this to help boost it lol I would love to see that!

[@onyx_Nyx666]

Same here the stories here are more interesting then what I have watched from Disney recently

[@Nixie172]

I would be curious to see what they would produce o: esp if it was with a lowish budget seeing what they can accomplish together ^^

[@lemonking3644]

WHY? Because they went WOKE, have HORRIBLE character development, NO ORIGINAL stories, cater to the LGBTQ

[@Wurtoz9643]

Aaaaaaaaa

[@JurassicJosh341]

the crazy thing is that Disney had a "VIP" video subscription site that was advertised on DVD and CD before Disney Plus.

[@ashleec3349]

Omg this is so true! I also saw this a lot with the movie Disenchanted. The first movie was a classic and the second was something so many older viewers loved because it was unexpected. If Disney had released it in theaters they would have made a great profit!

[@tomm7511]

Disney is like many old empires, they expand to a point on ‘invincibility’ in their eyes, content with just doing the bare minimum to keep control and profits up, but after a period of failures due to this mentality and lack of quality/care, they start to fall apart as people rebel or (in Disney’s case) simply losing interest.

[@starmnsixty1209]

👍👍👍

[@FactsCountdown]

Everything is temporary and every empire has to collapse one day it just can't go on till infinity.

[@LocalLibertarian]

They thought they had a monopoly that would last. no monopoly will last as the first group gets complacent, a smaller rival can take advantage.

[@zenochara7522]

@@LocalLibertarianthey tried to pass go but ended up in jail

[@JamesDavy2009]

@@LocalLibertarian "I've got a monopoly to maintain. I want the Electric Company and the Water Works, plus the hotel on Baltic Avenue." -Mr. Burns

[@im.yucky.]

I love how matpat used his own channel and brought attention to how they on purpose boost other videos by putting ones they knew would do good between ones they werent sure of instead of just denying stuff like disney would or other film studios i like how open he is about the channel with all of us

[@4lackofbetter]

And MatPat is great because many people just throw biased hate, whereas he laid down hard facts, or rather theories. No one can accuse him of being misogynistic or anything like that because he doesn't even go there, just brilliant strategic thinking on why, with theories that are hard to refute.

[@im.yucky.]

@4lackofbetter exactly, and it's insane the amount of effort he put into each point having examples to back them up

[@TamWam_]

@@4lackofbetter yeah, ive seen haters be like "he fell off" and his videos are dying, and that he copied one theory that someone made a few months ago. but the thing is, he probably took inspiration not straight up copied, besides he has good ideas on his own

[@FriskDrinksBrisk]

The theoryware insert made me realuse that the kanepixels backroom videos are the fnaf of film theory

[@ABeardedDad]

Theory: MatPat is leaving The Game Theorists to take over from Bob Iger and save Disney.

[@Arewmon]

Speaking of strange pacing decisions and also being scared to try new things reminds me of what Disney did to The Owl House. That's probably some of the best content they've made since the pandemic and they were too afraid to let it run it's whole course. That said, the whole Owl House team really did a smashing job finishing it out. You can tell how rushed the pacing of season 3 is, but it's still so good.

[@Alloveck]

Reminds me of how rushed the new Duck Tales was at the end too. Or how rushed Gravity Falls was at the end. What's the deal with Disney ALWAYS horribly rushing their few good series? The early, relatively bland episodes get upwards of too much time, if anything, but then the ending where I'm fully invested and want to enjoy every possible second is where things rush way too fast.

[@Stilts_The_Cat]

@@Alloveckgravity falls was not rushed. The weirdmageddon trillogy was the intended ending, I’m not saying it didn’t feel a bit rushed tho, A LOT happened in those three episodes.

[@thefirstone4864]

TBH I didn't think it feels rushed amphibia finale feels more rushed even though it designed for three seasons (I'm not talking about the ending or it's themes.)

[@mentaya11]

I loved that show. I came upon it right as the third season was starting. I was pretty disappointed with the three episode final season, even though I found it pretty awesome. it just felt so abrupt, so sudden, so rushed. Like the payoff was a fraction of the buildup. Then I heard the backstory and was amazed they put out such a solid, powerful resolution in only 3 episodes when they clearly had so much planned that they needed/wanted to resolve.

[@pdd5793]

i love The Owl House, but the last season did get a lot of that Gravity Falls vibes

[@AmandaLorian13]

I sincerely hope the Disney company finds a way to bring back what Walt and Roy imagined all those years ago when they dreamed up the company - innovative ideas, supporting creative talent, creating happiness and having fun. Somewhere along the way those values got lost.

[@bugcraft10]

I never thought I'd see the day a merch website has lore, but here we are.

[@JRAnimations]

It’s crazy to see MatPat go from despising Disney to helping them get their profits back through his own way of making videos

[@justbreathe1]

Tbf I just wanna go back to watching good shows

[@Matay000]

@@justbreathe1 just don't watch disney then. Hulu and Max have way better shows

[@ExtremeWreck]

@@Matay000 Erase "and Max", replace "have" with "has" & it becomes a perfect sentence.

[@Matay000]

@@ExtremeWreck alr, but the hbo stuff is pretty good

[@sharagonzales1758]

This might be controversial, but I admire how the Theory team has always (even in the way early days) been upfront and transparent with its community. A lot of brands /say/ they're transparent, but really they're just showing "bloopers" and a tiny tip of the iceberg to give off an impression. Mat's always been upfront about all the work that goes into running all five channels, while respecting his company, his employees, and his family. Honestly, I think more and more people are leaning towards that style of open communication and trusting more indie brands that show the nitty gritty truth about reality. I wish more brands saw that and leaned into it, rather than doubling down on keeping everything wrapped up tight.

[@edythebeast7087]

I agree, he might miss sometimes but overall matpat and those he works with are incredible

[@LuznoLindo]

I couldn't agree more. It's what makes Mat and all his Theory series so human to me. So many companies want to act like everything they make was made in a vacuum, and many KZbinrs care nothing for their fans. And seeing Mat be neither of those things is what I call a huge breath of fresh air.

[@tonyhakston536]

Don’t help Disney, they don’t deserve it.

[@user-fj2ix1qp3y]

The dream was always running ahead of me. To catch up, to live for a moment in unison with it, that was the miracle.

[@rakeshkahan3986]

I love the way you guys do these things. You`re not just bashing disney (anyone could do that) but you`re actually providing suggestions to improve

[@mazapanypastel7955]

This is how criticism should be. Just bashing helps no one. All it is is complaining

[@ggggg77273]

I think most people don't bother with suggestions because A) people making these video are KZbinrs and their advice is probably not good for a billion dollar empire so what's the point And B) people WANT it to die, for good reason, they deserve it.

[@alannanelli8674]

Speaking as a engineer, one of the biggest things I had drilled into me was that project requirements (which seems very much like those scripts Matt is talking about) needed to be agreed upon by all the important people before you start a project because errors in requirements are the mostly costly and time consuming errors that can occur any where in the project. More so than during production, more so than during deployment. As such it horrifies and amazes me to hear just so much and how regularly Disney is doing these rewrites essentially, cause that means they totally messed up their project requirements

[@johnnojojack-exe]

Disney is very much just guerrilla making. They are designing stuff and 3D printing it. Then they are observing the final product and then redesign and print. There is no proper planning being used to save costs. I'm an engineer too as well as a filmmaker and that was one of the biggest things that both fields need to understand. Project Management is everything! Disney lacks a project planner to keep track of costs whilr making quality stuff without having to go back to the drawing board.

[@loverrlee]

I am taking a project management course rn and I think this info will come in handy to me later so thanks! 😊🙏

[@biggles1852]

Is Disney operating via weekly scrum meetings? It explains so much!

[@Victoria_is_sus]

Just got a skippable ad before the video started, it was a Dutch ad. I skipped it at the point where it said 'simpel' (simple), so what i heard was: 'Simpel, Disney is dying.'💀💀

[@RicePaperFilms]

That heat changing shirt would be perfect since it’s 112 degrees during the day here. 😆

[@murrcat1021]

Another problem with a Disney and Netflix is they'll put out a great series only to cancel before series 2 gets the greenlight. Give people a chance to find the series for a year or two and THEN decide what to do. (I was really looking forward to the Dark Crystal series 😭)

[@kyledavis4890]

At least netflix tried merching and making dvd sets of their series that they made... the stiff disney has been churning out recently, if it is a rare jewel, odds are it won't make it to an offline platform like dvd or blu ray

[@Ozma012]

This is why I now only watch kdramas on Netflix. Usually just one season. I freaking loved Vincenzo and could not recommend it enough

[@gretchen0222]

Mhm :,)) shows like owl house that could do AMAZING things if Disney just let it run, but they freak out when it’s not another bland marvel Tv show that they don’t care about… Film is art and should be about taking risks…makes me sad they’re so desperate they don’t do that anymore

[@triforceofcourage100]

I’m just waiting on Dragon Prince’s cancellation. I don’t want it to happen but at the rate they’re going it’s going to be gone before the end of the year.

[@TF2Fan101]

Same. Age of Resistance was AMAZING, and yet it got cancelled after one season.

[@emmab4618]

Larger brands such as Disney and Netflix tend to hide the business side as best they can, MatPat does the opposite and it is amazing! By being transparent about the business side of content creation his audience trusts him more and he helps others in the creative space. It’s like if game consoles never attempted to stop modding on their devices, the community has more opportunity to work together and build both internally and out. This is why I love the theorists

[@slevinchannel7589]

Matt didnt mention Studio-intereference like 'Cody Johnston' adresses in his new Union-Vid.

[@iamu2247]

Lol Disney is LAUNDERING money. There’s no way they used 350 million wisely on each film that had one the worse CGI to ever disgrace the cinema. They probably made this mess to invoke a writers strike and usher in AI since they’re in such a bad state of monetary affairs.

[@JamesBond-ke5tp]

Disney really needs to take a page out of Blumhouse’s book. They control their budgets very well so if the movie doesn’t do gangbusters it still makes it’s money back. Movie only made 70 million? That’s ok, it only cost 20 with marketing included.

[@thabobookholane2695]

some where in the middle of the vid you read my mind I was about to cancel my disneyplus application

[@jeepmega629]

It’s honestly sad to see Disney start to go on a downfall because there are some genuinely talented people at the studio.

[@Flip_91FTW]

I don't know, as someone who loves Disney, I have been kind of hoping for this for years now. When they were doing really well, the parks were great and they had the occasional excellent animated movie among the other just "good" ones, when they had the money to make all these acquisitions but hadn't spent it yet that's when it was a great time to be a Disney fan. But since then, they have added barely anything to the parks meanwhile Universal has a new park and Nintendo on top of the wizarding world. Same with movies and even videogames now too they just farm their IP out to other companies looking to make a quick buck... Its all just damaging their brand. But as you said, we know they have so many talented people over there, they just need a chance to shine and not be forced to work on yet another live action remake.

[@crazy_potatoe0134]

Very much overworked people at the studio, I hope if disney does collapse they can find better jobs elsewhere

[@psychomagalor4902]

@@crazy_potatoe0134 You say that so casually, are you really saying that you wouldn’t feel sad at all if everytjing disney-related just flat-out disappeared from the world?

[@Skelterbane69]

@@psychomagalor4902 Idk about anyone else here. but I wouldn't care.

[@PandemoniumVice]

It really is a shame that the people running the show have no idea what they're doing, and the people who endlessly bust their asses to make these products get shafted through no fault of their own. I've got nothing but respect for the guy putting in 15 hour days 7 days a week for months on end. What I have no respect for is the asshole who steps in and tells him to start over 3 months into the project. The best movies and shows ever made have either been allowed to do whatever they wanted, or did it against the studio's wishes anyway. It's weirdly why I like what Riot did with Arcane. They did step in 2 years into the project and told them to start over, except they increased the budget and gave them even more time to get it finished. Man, I don't care if Season 2 doesn't come out until 2027, so long as they maintain the same quality of animation and storytelling. And I think that's one thing Disney really doesn't understand. Just because there's a massive demand for something, doesn't mean you give it to people as quickly as possible in some desperate scramble to maximize profits. People want quality products, especially from established franchises that they've fallen in love with. Anyway, I'm stoned and rambling. You have yourself a fantastic day sir, ma'am, or other.

[@TravisPlushProductions]

Something I realized lately is the problem with modern brands, especially Hollywood. Is it’s not about consistency anymore, it’s about growth. They don’t want a consistent year after year of profit each new year has to be BETTER than the last and that’s just not realistic, it’s finally catching up to them.

[@josejaimes-ramos1546]

Yup infinite growth on a finite planet.

[@LaCrownedGamer]

I was thinking about this too. I don't really get the mindset of everything has to always be bigger and better. Upward mobility does have a ceiling even if you can't see it, not to mention how a lot of the world is having issues regarding pay at work, cost of living, and normal expenses, how does it not click that wanting growth rather than consistency can be playing against them? They should be growing their customer loyalty and community rather than greed, as that usually has a healthy turn in the positive. As long as you did not loose money, to me, the year is a success.

[@TheMightySceptile]

Well that's just cause modern Hollywood is controlled entirely by stock market shareholders at this point.

[@TGPDrunknHick]

@@LaCrownedGamer simple. if you don't have all the money, you don't have enough. that's how they think.

[@marioa.l.2665]

That's capitalism for you.

[@almalangowski9569]

Perfectly articulated what I've been feeling about the brand. Thank you! Hasn't gotten any better

[@toivoREVIEWS]

Video Suggestion: Make a video about the Animated Series Total Drama!

[@link2744]

Id love more videos like this. Matpat's area of expertise is easily buisness, so more videos talking about the buisness side of things would be cool and has room to be genuinely informative

[@legoking9079]

Sounds like he needs to start a Business Theory channel

[@rubenjanssen1672]

@@legoking9079 maby balance with a buisnes realety channel crosreferincing the 2

[@vulture385]

The four colors are already established now, there is no more space 😢

[@jp_ravenfire]

@@vulture385 There's still Ourple and Oink, though.

[@vulture385]

@@jp_ravenfire true, but I was talking about the theory circle there is no more space

[@rion2499]

It’s so sad, because there are SO many amazing stories waiting to be told, but they’re so focused on the “safe” and “mainstream-liked” projects, that they are exhausting everyone. Balance between new content and continue actions is SO important. I feel like Netflix has the opposite problem because they just keep starting and cancelling excellent shows because they want to keep it “fresh” but now people are loosing faith in shows ever being finished,which in turn puts people off.

[@dika_hilman]

If anything, they need to stay on the safe lane for now. Doctor Strange is a flop and Guardians is a banger? I don't think Disney has a room for more experimental content for now to revive the company.

[@infrequent2718]

I’m waiting for them to sell off Star Wars back to George lucas

[@spaceboyctstudios2934]

So many amazing stories waiting to be told? What stories are you talking about? Can you please list out all the stories that should be told?

[@soulangela7154]

@@spaceboyctstudios2934 There's a few 'cancelled disney movies' videos you can watch about several new and/or original movies (some were sequels) that were already in production and got scrapped. Personally I thought the movie 'Gigantic' seemed really fun and interesting. Of course there are also ideas being constantly suggested that will never see the light of day. I would much rather see that than any of the live-action remakes. I will acknowledge some of the remakes have been good and did something new with them like they did with Maleficent. However the majority is just Disney trying to cash in some easy money using their popular names and the nostalgia associated with them and completely butchering the stories and characters arcs of said movies.

[@krel7160]

@@dika_hilmanThe problem is they've been on the safe lane for too long. You can do something experimental *Without* burning a million bucks on it. Take a small group of your animators, take some storyboarders, and tell them "We need concepts and ideas, throw us some spitballs and we'll greenlight the ones the team likes most - within reason." Now, let this 'indie disney' brand develop with that team getting a specific name, so that audiences who pick up on what they put out have the ability to hype a project up if the team ends up doing well. Do this for a few different writers where they basically get free reign to create their passions though on a slightly limited budget, and you'll have yourself some new experimental 'unique' content that hardly cost you a dime. AND your artists are happy, because they got a no strings attached opportunity to write passion projects they've had on the backburner for decades.

[@gamesincharacter5106]

Once film theory has merch I’m gonna buy some (hopefully it happens in the near future) entertaining as always mattpatt

[@user-zb9ii1bo2w]

They could start making family content again. That would help. Lots of folks don’t want their kids exposed to Disney pandering. Call them old fashioned if you will but it’s true.

[@bradyoufnac5014]

I’m really both mad and sad at Disney for the way their content has happened. I was so hopeful for phase 4 and the Star Wars sequels. But now I wish I could see something new and good

[@lemonking3644]

WHY? Because they went WOKE, have HORRIBLE character development, NO ORIGINAL stories, cater to the LGBTQ

[@DaisyTheCorgi]

Also I don’t rlly like that in a few of their movies they represent Racism. Examples: Zootopia, Elemental, etc.

[@ked49]

@@DaisyTheCorgiyou know you have to name 3 to properly use etc

[@mavortius8768]

I remember growing up when a Disney movie coming out was a big event and there was so much excitement surrounding it. They would have these specials about how the story came together, interviews with the actors, writers, director, etc. and how the artists would go to locations around the world that they pulled inspiration from. It was always clear to see form those how much work and care every part of the movie had behind it. They would always leave me super excited to go see the movie.

[@merriquelynn866]

Look at how they treat writers and actors as if they are completely replaceable. Talent and Gift are not replaceable but management is. That’s why they’re striking. To protect their livelihood, their art and their hard work. It’s pretty obvious that when management “makes” a movie, it’s not very good because they go off a trend and a formula. “Art for the sake of Art” doesn’t always make huge amounts of money but it can make stories that touch and inspire. Feelings coming through an actor’s eyes and voice that bring us to tears and laughter.

[@bosnianlady10]

They still do that

[@TheSuperappelflap]

They still have interviews with the actors, writers and directors :P They just dont tell you the kind of thing people want to hear about a kids movie

[@mavortius8768]

@@bosnianlady10 Do they? I have been a pretty heavy watcher of Disney channel for a long time and it seems like I haven't seen anything like those for a long time. I guess there are the really short things that come up in the commercial breaks with a few short interviews or playing a song from the movie while clips from it play but those are definitely not on the same level.

[@bosnianlady10]

@@mavortius8768 They have all of it, more of it then ever, just spread out on different mediums. People nowadays watch so much on so many platforms, unlike before where we got most of from one platform, concentrated on few avenues.

[@many_lives4925]

Can you imagine how Disney would look today if Matt was the CEO? It would be just like the golden age of Disney all over again.