Ford CEO Farley on Cost-Cutting, EVs, China, Lithium Deals, Software

[@UnMoored_]

The only legacy automotive CEO who is not attempting to spin reality.

[@GrootsMom167]

If cost cutting means no customer service you nailed it.

[@BanBiofuels]

"EV emissions realities start with physics. To match the energy stored in one pound of oil requires 15 pounds of lithium battery, which in turn entails digging up about 7,000 pounds of rock and dirt to get the minerals needed-lithium, graphite, copper, nickel, aluminum, zinc, neodymium, manganese, and so on. Thus, fabricating a typical, single half-ton EV battery requires mining and processing about 250 tons of materials. (These figures hold roughly true for all lithium chemistries.) For the carbon-counters tracking such things, the global mining and minerals sector uses 40 percent of all industrial energy-dominated by oil, coal, and natural gas-and that’s before we take into consideration the massive expansion that would be required to supply all the battery factories planned for widespread EV adoption." - Mark P. Mills

[@doneB830]

I ordered a new Ford Everest in Australia and have to wait 15 months.

[@Crunch_dGH]

Manufacturings’ only hope, regardless of industry, is to abandon the 100+ yo sequential Model T-style assembly lines & adopt Tesla’s “Unboxed” innovation. Any new lines not doing so spell disaster for their companies. Also, as Tesla proved in Fresno, converted old school plants become disfunctional nightmares. So unless legacies scrape their properties to the ground & go greenfield, they’re DONE. So, can unboxed be licensed? Thoughts?

[@cjbj17]

Thanks Ford for continuing support for Apple CarPlay and Android Auto.

[@Pink-Sushi-jp]

It would be quite a challenge to change the culture and mindset from buying thr cheapest from suppliers to doing everything in house.

[@guz3108]

Smart move for a while 😁 competing different segment

[@mlee1308]

Sounds like they are following teslas game plans.

[@coloradoan2199]

Following Tesla's strategy exactly. Maybe it will work?

[@Crunch_dGH]

Manufacturings’ only hope, regardless of industry, is to abandon the 100+ yo sequential Model T-style assembly lines & adopt Tesla’s “Unboxed” innovation. Any new lines not doing so spell disaster for their companies. Also, as Tesla proved in Fresno, converted old school plants become disfunctional nightmares. So unless legacies scrape their properties to the ground & go greenfield, they’re DONE. So, can unboxed be licensed? Thoughts?

[@sutterpark]

Not a good idea! If he wants more re-calls or more staff no jobs not a smart idea! Bring back ALL the cars you killed off as well bring back Mercury back to life!

[@alanreyes6190]

Lol this dude says everything Elon says. Too bad Ford cars suck, would love to buy one of they didn't only last around 100k miles.

[@themidnighttavern6784]

My dude, Ford's are literally some of the most reliable cars out there. Some of the only cars from the 90s you still see driving around are Ford's. They have some of the highest owner loyalty, and have multiple models on most reliable car lists. So they're clearly doing something right. They have some iffy models here and there, but they're pretty solid overall.

[@themidnighttavern6784]

In fact, we've owned just about everything, our Ford's have been up there with our Toyotas in terms of longevity. Our extended family has owned 30+ ford's and they've all been great aside from two, which were both from the 80s, arguably Ford's worst decade for reliability.

[@ArabicReja973]

This is how good Chinese 🇨🇳 semiconductor industry is: 10,000 Chinese chip developers closed their companies in 2021 to 2022.

[@ensteffo]

In the same period the same thing happened to large parts of the Chinese auto industry. Both the Chinese auto and chip industry saw massive growth in the period so the consolidation in to fewer companies seem to be a common trend in the most successful industries.

[@windcold4532]

Those semiconductor companies that went bankrupt were scammers who got state subsidies. This is just like when China started to engage in the solar energy industry, and a bunch of scam companies closed down. In the end, China became the absolute hegemon in the solar energy field

[@AnimEva_33]

Great interview from Ford, lots of new exciting products from Ford coming out

[@coloradoan2199]

Intriguing. Farley seems to have capitulated to mimicking, with exact precision, Tesla's strategy. A few years late, but maybe Ford can catch up.

[@toddw3nzel639]

Maybe is the key word. Tesla can build up and maintain a high work ethic culture. Ford has to cut down and instill and high work ethic culture. (Much harder to cut down and instill a new culture. I say that as someone who has first hand knowledge of it.)

[@MichaelAmezquita-v9n]

What’s the IRA?

[@kyliefan7]

Individual Retirement Account!

[@tooltalk]

China Farley.

[@YuanweiLao]

Ford screws up with lightening f150.

[@scottb5733]

F150 Lightning - not without a few surmountable issues, this model gives customers a quality, enjoyable driving experience. Not to mention an operating cost 75% less than a gas engine model.

[@kyliefan7]

Cost Cutting = Way Less Recalls!!!

[@FREDNAJAH]

wow he is going to sell 4000 raptors in china. really? that's good?

[@doneB830]

Paint rainbows and unicorns over your product and you will go broke.

[@youtubetroll6620]

ford fix or recharge dude

[@berlusmafia]

Jim should start cutting doughnuts

[@scottb5733]

Stress

[@d33763]

Farley: Prices are going to come down. Ford dealers: Hold my beer!

[@916Motorsports]

Going to just in time inventory, will be his downfall

[@zoomanx9661]

Building cars nobody wants, smh