From Being a Social Media Manager to Building His Own Startup | Suumit Shah | Journey of Dukaan |

[@IndianPolish]

He is absolutely bang on in saying anyone can scale up traffic by paying for ads but the real skill is in getting organic traffic.

[@ЕтанДрешковка]

Could you please elaborate?

[@IndianPolish]

@@ЕтанДрешковка Anyone can run a paid campaign but to organically optimise your website (SEO) is a real skill. I don't really know how to elaborate this further.

[@AnkurSingh-uo3wl]

You have enough audience to start sponsorship, bhai time mat laga aur start banking on your content quick.

[@AnkurSingh-uo3wl]

India mai 50 K wale channels sponsor le aaye hai. You are toh far better off.

[@realg5976]

@@IndianPolish but the future is paid marketing

[@aadhinana]

Burnt million dollars of other companies to learn this. Damn man being straight up honest. Great work these guys are doing!

[@backstagewithmillionaires]

This is my favourite line from the whole interview 😁 Suumit is such a candid, down-to-earth guy, lots to learn from him. -Caleb

[@ayeedee10]

@@backstagewithmillionaires aqQqqqqqqqqqqqqqqqqqqqqqqqqqqqqqqqqqq1q

[@ayeedee10]

@@backstagewithmillionaires qqq

[@ayeedee10]

Qqqqqq

[@ayeedee10]

@@backstagewithmillionaires qq

[@akshayraj702]

This channel is so underrated, Some of the best Entrepreneurship content I've seen on youtube

[@backstagewithmillionaires]

Thank you Akshay, please share our videos with anyone who you think would get value out of them 😁 -Caleb

[@vscodium1751]

I'm sure "Backstage with millionaires" will be a big thing. Thanks for providing great content.

[@backstagewithmillionaires]

Thanks Abhi, I hope we're big someday too 🙂 our next big milestone is 1M+ subscribers. Glad you enjoyed the interview! -Caleb

[@cashgaming4964]

tq for thies

[@cabhinavsharma5470]

Honest & candid. These are the kind of entrepreneurs we need more of. Everyone gets lost in valuation game & forgets to build a great product. Kudos Suumit. I'm looking out for you :)

[@KrashBangSlam]

I am just humbled and overwhelmed by Suumit's clarity. Wow. Just wow.

[@pankajzanzane12]

This guys makes sense, No MBA Bullshit, No philosophy, Just to the point.

[@backstagewithmillionaires]

Thanks Pankaj 🙂 we try to make our content as accessible and ideologically neutral as possible, so that everyone can learn and benefit from it! Glad you enjoyed. -Caleb

[@alihussain6432]

What's problem with MBA? I am genuinely asking

[@zaphodbeeblebrox3494]

@@bignavin10 I correct ...I have been following InsideIIMs videos and most of the folks who feature on their videos talk in a very abstract way.No practical advise... Just their because of their Tag.

[@satvikvarun6386]

@@bignavin10 thankyou

[@trader__3092]

@@zaphodbeeblebrox3494 do you mean they are just flaunting tags and superiority. you reply MATTERS 🙏

[@achintamkarmakar]

No BS, this man is always straight to the point🙏

[@sunilchand6058]

Yes. You have to work for others to explore, experiment, fail, learn and sharpen your skills, and when the opportunity presents itself, don’t be afraid to tryout your big ideas with a good business case. Well done suumit ! And an excellent interview from the host

[@rahulshakya2261]

The advice part of this video is gold. Needed it! I am starting my 2nd startup & it still feels very risky. Btw, thanks for the proper detailed video description! Appreciate 👍🏻

[@rexovmotoworld]

At start point summit personality is so common I thought . But when he talk about Shopify . In my mind this guy is so smart that he is using other's dollar to sharp his skills 🤭🤭🤭

[@backstagewithmillionaires]

Hey Pubg World, yes, Suumit comes across as just an everyday guy. The more time you spend with him though, the more you realise he's actually a genius 😂 there's a reason Dukaan is now valued at $300M. -Caleb

[@BlahBlah-fi1yf]

Never saw a forigner showing positive news about India. Thanks!

[@bharath111able]

Oh also, wanted to point out that I really love these 1 on 1 interviews with these bright entrepreneurs! Such valuable insights shared in a brief. Super-duper love it!

[@backstagewithmillionaires]

Thanks Bharath! 🙂 For the time being, we'll have to put these kinds of interview videos on hold due to the spike in COVID-19 cases, but once this second wave is over, we will surely continue. It's actually my favourite part of BwM 😁 I love sitting across from people like Suumit to hear their story, and learn about their point of view and insights. -Caleb

[@nithinpalusa3069]

Thanks Caleb was waiting for a face to face interview at last. Hope more videos come out like these

[@backstagewithmillionaires]

Sorry it took so long Nithin, but thank you for waiting patiently 😁 hope you enjoyed it, and yes, we plan to do more interviews like this in the future! -Caleb

[@karthikeya84]

I just subscribed your channel. I was actually looking forward to launch my own website in the next few months but since I am not tech savvy your vlog just gave me the answer. Please send my appreciation to Mr. Sumit Shah for making e-commerce a friendly destination. Good job.

[@jobansandhu]

Definitely need more insightful interviews like these. BWM and the whole team , you're doing one hell of a great job , and I really love the way you guys have added diverse content to your channel. Keep growing and keep providing the Indian audience the much needed content.

[@backstagewithmillionaires]

Wow Johmban, thank you for the kind words! We will definitely do everything we can to continue creating valuable, educational, insightful content for you and the rest of our audience. That has always been our aim, and we will continue on that path 😁 -Caleb

[@prakhar8690]

Superb, great. Dukaan CEO feels like the guy who has done it and sharing valuable insights.

[@WrackGamer]

It feels so nice to realize as an Indian that India also has some entrepreneurs coming, and not only obsessed with the US ones.

[@anuragmistry63]

Massively underrated interview. Loved everybit of it. I am budding Designer, and currently working on ecomm project. It gave my big insights. Dude dropped bombs of knowledge

[@backstagewithmillionaires]

Thanks so much for the kind words Anurag! Suumit is definitely a super smart guy, we are planning to film a second interview with him once Dukaan becomes a unicorn, so stay tuned for more bombs of knowledge! -Caleb

[@anuragmistry63]

@@backstagewithmillionaires This interview definitely made me and to a very great extent you believe that they have what it takes to stand on top. Thank you for doing this for us viewers. Take care

[@uxbykilian3148]

This guy is the true definition of Keep It Simple and straight to point. Steve Krug learned from him, lol

[@chiragpatel1112]

I am a businessman, Keep bringing quality content like this, it really helps. Thank you Caleb and may God bless you🙏🏻.

[@backstagewithmillionaires]

Glad you enjoyed the video Chirag! We'll keep bringing videos like this, although we may have to wait for the second wave to dissipate before we can shoot any more in-person interviews. -Caleb

[@jatinchandawat]

Damn Caleb! 🔥 This interview is so on point without any redundancy. I watched the whole is one go and later realised it's almost half an hour in length. Both of you were brilliantly clear on how much is necessary. Good going BWM. All the best ❤

[@backstagewithmillionaires]

Thank you so much Jatin 🙂 love getting these kinds of comments, they let us know that we're on the right track. Glad that you enjoyed the interview - we plan to shoot a follow-up when/if Dukaan becomes a unicorn, so stay tuned! -Caleb

[@jatinchandawat]

@@backstagewithmillionaires Yeah definitely Please consider blowing up candle on Unicorn horn in that episode! 😂

[@akj3344]

These interviews are the best thing to learn from. Why dont you release this audio as podcast on spotify? I really appreciate this. Thank you!

[@backstagewithmillionaires]

Wow Akshay, thank you for pointing this out! Uploading this as a podcast totally slipped my mind, I will definitely do that tomorrow. Also, I'm glad you enjoyed the content of the interview, and that you learned a lot 😁 -Caleb

[@akj3344]

@@backstagewithmillionaires Glad I could give something back. Since these are essentially educational, I actually would watch them here and give it a listen on spotify too.

[@ravisekharveenam3587]

Thanks for the interview... it is like combination of ebay+craigslist and we might see this more obviously in couple of years... good points about indian sellers and usage possibilities,,, Good luck to Suumit

[@natashahaze6346]

"Have you seen whatsapp launching Hindi version.. " best part of interview!! ❤️

[@kshitijtakarkhede7833]

Caleb we want more such videos from ur team.... specially the young gun entrepreneurs..

[@backstagewithmillionaires]

We'll try to bring you more of these kinds of interviews moving forward then 🙂 we have big plans for the rest of the year, so stay tuned and strap in! -Caleb

[@myonlineca]

Superb. Inspire

[@backstagewithmillionaires]

Thank you so much MyOnlineCA! -Caleb

[@youneverknow2300]

@@backstagewithmillionaires make an episode with energy ev also

[@StartupSpells]

Mind-blowing content. Thought they were weird to write "Add to Bag" instead of "Add to Cart" but now it all makes sense. It will probably have unicorn valuation by the end of the year.

[@backstagewithmillionaires]

Yes, it totally makes sense! Polybags and other kinds of bags are so much more common I feel than carts here in India, for shopping. Everyone knows what a bag is, but some people have never used a shopping cart. Definitely a clever insight on Dukaan's part 🙂 -Caleb

[@SrikanthNadavati]

Caleb You Are Awesome Man ReallyThe way You Interviewed Suumit Is Amazing,I Cant Tell It In Words.I Want To Give You A Tight Hug To You And Suumit

[@backstagewithmillionaires]

Thank you so much Srikanth! 😁 So glad you enjoyed the interview, and I hope you'll stick around to watch more in the future once the second wave is over! -Caleb

[@adityadomala]

This guy summit motivated me !!

[@digitalprecept4894]

I have worked with Sumit in the past and had a great experience. All the best team Dukaan.

[@pratik6342]

Inspiring. India needs more entrepreneurs.🙏

[@nikhilaggarwal7727]

Skill is the biggest asset and Suumit is the biggest example, he perfected his skills over a long period of time and when the time came DUKAAN happened to create an impact.

[@civilizedmonster]

Remains me of the quote "luck is when preparation meets opportunity".

[@Happymejoyus]

Wow. His pronunciation of dukaan is not so foreign. I like how he adapted to indian accent.

[@harshityashwardhan]

Hope!! Will be meeting you on backstage with millionaire in next 5 years with my start-up !!

[@adim3190]

Interview was insightful. Also I've never heard someone say LIKE so many times within an hour

[@engineeredarmy1152]

That's kinda Indian basic English starter pack, I do the same lol

[@subijoyacharya3189]

Caleb, this is very Inspiring. Thank you for the value you put in your videos.

[@backstagewithmillionaires]

So glad to hear that you were inspired Subijoy, and thank you for the kind words! 🙂 -Caleb

[@jatinpandey3649]

What a prediction! It's already valued at 300 million dollars in less than a year!! I guess it will reach the unicorn tag by his friend's birthday!!!

[@Happymejoyus]

Summit is so gooood 👏 no BS❤️

[@AGRIMJAIN27]

Practical knowledge over bookish knowledge winning here

[@shaliviran9071]

Great people speak like this and stand for ..truth.. good concept and Idea

[@anasniazi]

Too good, thank you for the interview guys!

[@amitmishra_]

Amazing video

[@backstagewithmillionaires]

Thanks Amit! Glad you enjoyed it 🙂 -Caleb

[@thrivewithnitya]

Great interview. Always try and learn new things. You never know what would become the next big thing.

[@abhipatil4844]

Suumit in the house always love his stuff

[@moidulhasankhan4911]

Wow! So inspiring speech!

[@gopivdather]

Awesome content! Caleb you should have also asked about the revenue model of Dukan App! And both of you did really exceptionally good!!

[@backstagewithmillionaires]

Thanks so much Gopi! Glad you enjoyed the interview 🙂 this was actually filmed in December of 2020 (it took us a while to get it posted) - at the time, Dukaan didn't have a revenue model, the app was completely free to use, and Dukaan was financing their operations with investor money. Not sure if that has changed in the last four months though, I guess I'll find out whenever I go back and interview Suumit again! -Caleb

[@natashahaze6346]

He targets lower middle class people of India.. also rural area.. Very nice 👌

[@AR-scorp]

Brilliant interview. Awesome startup guy. Very inspiring.

[@r4k1bul]

This channel is doing Great job. Providing Amazing Content which I like Most.

[@manabmitra1716]

Super insightful interview,have much Clearity

[@kamalk5962]

So good to see you Caleb! Great Interview

[@nitishnarayanan7243]

Really good interview, amazing content guys, keep up the work!!

[@backstagewithmillionaires]

Thank you Nitish 😁 -Caleb

[@vamsibhargavpathivada7064]

Really inspiring video I have watched in recent time. Great one Brother

[@backstagewithmillionaires]

Thank you Vamsi - Vansh, editor

[@Passivern]

Dukaan is really amazing!!

[@narveersingh348]

What a brilliant interview. Thanks.

[@bharath111able]

Working closely with Shopify, I can say that they are also moving to. Mobile, it's just that they aren't doing it in house but are partnered with multiple vendors for the same but what dukaan is doing is really great because having such quick and cost efficient DIY platform is really awesome! And yes sometimes language doesn't matter, look at gaming for an instance, people don't necessarily understand the language but they understand the logic/flow or they understand the "Mission" to be precise and that's what makes it intuitive. What's your say on that ?

[@backstagewithmillionaires]

Initially, I was surprised that Dukaan wasn't offering multi-language options on their app. But when he brought up the fact that WhatsApp does the same, it made me realise that yes, like you said, if the app is intuitive to use, then there's no need for multiple languages, because icons, smart UI choices, and universally understood English words are enough! An entrepreneur with less experience might not have realised this, but Suumit has a lot of experience under his belt, especially for someone of his age, and is a really clever guy! I wonder if Shopify will be successful with their mobile version. Something I have always felt is that services that were designed for desktop will almost never be as good on mobile. The business itself, the features, the entire company has been designed around a particular device, a screen size, a method of user control (mouse and keyboard), so when you try to bring your service over to mobile, the features and the business itself just don't fit the same way. -Caleb

[@0nlypets_world]

his idea is not new many came and went but he manage to launch it in the right time during covid when customer and seller are not able to connect as normal. excellent example for hitting the right spot or right time.

[@saurav5s]

Amazing Content. Super Insightful !

[@backstagewithmillionaires]

Glad you thought so Saurav! -Caleb

[@adeebabdulsalam2259]

This is really impressive.

[@backstagewithmillionaires]

Agreed Adeeb, Suumit is a really impressive guy, in spite of his humility and down-to-earth attitude 🙂 -Caleb

[@dryhail]

I absolutely love this kid.

[@harendranathacharjee3319]

Summit Shah you are great, congratulations from a Bengali♥️

[@Mr.nikk62]

this conversation is so lovable

[@backstagewithmillionaires]

Haha thank you Nikk, I really enjoyed the time I spent with Suumit and Subhash 🙂 -Caleb

[@Mr.nikk62]

@@backstagewithmillionaires thanks for reply sir

[@ashutoshparidaap]

Wow felt really good watching the conversation. It is really pretty much amplifying an entrepreneur's moral. #ThankyouSMUMITSAHA.

[@wrwvideos2174]

I have to say that this video is so underrated.

[@shagunahlawat7249]

Inspiring one ☝️

[@umeshtyagi7042]

A great interview really enjoyed it.

[@backstagewithmillionaires]

Thanks Umesh! Really glad to know that you enjoyed it 🙂 -Caleb

[@shabdokirah3053]

Simply. Thankyou very very much

[@backstagewithmillionaires]

Glad you enjoyed Shabdo 🙂 -Caleb

[@bp9011]

Great story. This will be a unicorn soon. I feel localization is needed in the app for India. Just like MCd they need to change menu for India. We have so many languages. Letting sellers add in regional language will reach wider audience & penetration. 14:00 - Personal branding on dukaan. But he/she will be within dukaan platform. Can the seller take his domain outside of dukaan platform ? If he wishes. Including the theme ? Thank you.

[@21GARUNA]

just do what you guys are doing .....i mean it is great work

[@backstagewithmillionaires]

Thanks a lot Anurag 🙂 just finished filming this week's news video - I know you're a big fan of our interviews, but sadly we won't be able to post any for some time due to this second wave of COVID-19. So hopefully you enjoyed our weekly news videos too. -Caleb

[@anandyadav4361]

Do not worry we are still with you and Thanks for reply

[@akshaytiwari0]

Great 👍

[@jake_runs_the_world]

What an absolute genius!!

[@voltairepabustan]

Love the message and energy. Thanks for sharing this!💰👍

[@prashuholmes6642]

It's really wonderful to know things

[@sagarvishwasrao7649]

Hello brother you are doing great thing love your content please try to bring more such videos. Along with India try to cover European start-up also.

[@varun2440]

Hey caleb and the whole team. Keep up the good work

[@backstagewithmillionaires]

Thanks lucas! 😁 We all appreciate the encouragement, and have some great videos coming soon. -Caleb

[@ankitrathod1793]

This video is definitely motivating, this guy with such less knowledge about PPC and paid Ads and still making millions, thn yaa why not.

[@nb08]

Like Sumit is lit like he is very motivating like the very innovative idea... like, like, like...😄

[@CYBERKALLAN2]

Inspiration 😀🔥🔥🔥

[@Manishdna]

Excellent talk guys!!

[@OkAnkit]

Suumit Shah Very inspiring bro

[@bilalakram5827]

Summit and Subhash are my ideals in my SEO career. Their number of case studies encourage and motive me for learning SEO and experiment with many things. I wish that 'Dukaan' would come in their neighboring country, Pakistan. There is a a lot of potential here too.

[@rahulmishra6478]

Keep making such content and your channel will have millions of quality followers 🙂

[@sumitwho]

What a brilliant interview.

[@backstagewithmillionaires]

Thank you Sumit! -Caleb

[@esenjewelry623]

So inspiring 😍 I m planning to launch my earrings business , and i will start on dukaan ❤️

[@suraj5671]

Simple but brilliant 👌

[@backstagewithmillionaires]

Thanks Suraj! -Caleb

[@alijohn5132]

Did anyone count how many times he used the word "like" in his talk :D :D I guess that was his goldmine keyword for SEO in all these years :D :D :D

[@DA.PENGUIN_UNEED]

When you want other people to grow with awesome platform Dukaan, no body will stop you to become next Unicorn company. It was savage and at the same time idealist. Keep it up bro... and great work Celeb 🙂

[@backstagewithmillionaires]

Thanks Pooja! I really feel like Dukaan is on a clear path to unicorn status. They're already valued at $300M! It's just a matter of time now, and hopefully that time is short so that Subhash can blow out his next birthday candle on a unicorn horn 😂 -Caleb

[@GauravSharma-dy8xv]

Love your videos ❤️❤️❤️

[@backstagewithmillionaires]

Really happy to hear that Gaurav, thank you! -Caleb

[@ajitkumar-mu8bp]

Mind blowing

[@nikhilmahajan5418]

This content is gold standard! 💥 This channel would soon expand fast. Wish there could've been a way to monetize such expansion of various YT channels, instead of donating them money on Patreon. Investing in the channel growth vs just charity? 🤔

[@backstagewithmillionaires]

Hey Nikhil, so glad to hear that you're excited to see us grow 🙂 there are a few ways you can help us grow: 1. Share our videos around as much as possible - our subscriber growth is actually stagnating significantly at the moment, we are only seeing about 3,000 subs per month, yet we used to see +10,000 at the beginning of the year, 2. Comment on all of our videos - some people just comment "for the algorithm" but what actually helps more is leaving comments which generate discussions with other viewers, 3. Financially speaking, you can applaud our videos using KZbin's Applaud function, become a BwM member (we have four tiers of membership, and seeing someone with a membership badge commenting encourages other audience members to join as well), or send Super Chats during our weekly livestreams. For all of these options KZbin will obviously taking a cut, but if KZbin knows we're generating revenue for them, they'll actually promote our channel more (this is why we chose to do our financial support via KZbin instead of Patreon). -Caleb

[@nikhilmahajan5418]

@@backstagewithmillionaires Thanks Caleb for such in depth reply. Really didn't expect this from grown up channel like yours. I'm sure very acts like this would result in long term engagement of the audience for your platform. I do recognise your suggestions and would contribute in this for sure! :)

[@bullettnews2796]

superb interview

[@RevolutionaryTeachers]

Truly an inspiring story and great content Caleb 🎉🔥

[@backstagewithmillionaires]

Thank you! 🙂 So glad you're enjoying our videos Revolutionary Teachers. -Caleb

[@Buddydevelopers]

Inspirational journey

[@jaiojha9344]

I once had a startup idea that later turned into reality, by someone else.

[@pratik6342]

Find next idea then..

[@actm1049]

pregnant with ideas

[@swapg5890]

Caleb.. You are amazing🤩.. Keep up the good work...

[@backstagewithmillionaires]

Thank you Swapnil! 🙂 -Caleb

[@rajumondal4283]

he is so grounded

[@bhawnabharti9103]

Amazing Video!!

[@abhishekkesari4106]

Loved it❤️

[@backstagewithmillionaires]

Thanks Abhishek, glad to hear that! -Caleb

[@a-woke5283]

Why would people dislike this!

[@backstagewithmillionaires]

Maybe it's Dukaan's competitors? 🤷🏻‍♂️ -Caleb