Getting to Variety Release

This is the fourth webinar in the series "Practical Training for On-Farm and Collaborative Plant Breeding. Presenters are Julie Dawson and Paulina Jenney, University of Wisconsin Madison; Jared Zystro and Michael Lordon of Organic Seed Alliance. Find out more about the series and view the slides and additional resources at eorganic.org/node/35654
Funding for this webinar series was provided by USDA NIFA OREI as part of the project "Collaborative Breeding for Network Development for Organic Systems in the Upper Midwest".
This webinar will provide participants with strategies for navigating the process of variety release and commercialization. It will also include considerations about producing and selling seed in-house versus licensing to a larger seed company. We will cover how to make connections with seed companies, intellectual property options, and how to approach royalty agreement negotiations. Presenters will include representatives from company licensing offices as well as independent breeders with successful licensing agreements.