Good Guide to Reimagining Donor Engagement with Lynne Wester

Our favorite Donor Relations Guru is back and giving the playbook on reimagining your donor recognition and retention. She's sharing the financial and cultural rewards behind why focusing on donor behavior (rather than giving amount) drives engagement/giving/relationships/ everything. She's got the playbook (we're sharing the worksheet!), the case study examples of who's doing it well, and frameworks to do the same in your fundraising shop. Bottom line: it will transform your fundraising
What You'll Learn:
-Why is behavior-based fundraising important?
-How to reverse donor retention numbers by changing our behavior
-The Magic of Doublers and Velocity (secret ingredients)
-Discovering & honoring the little-known-donor-hero in your database
Start learning today at www.weareforgoodpro.com