Google Ads Cost Per Click - How to Forecast and Estimate Your Google Ads CPC

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Discover how to estimate and forecast your Google Ads Cost Per Click. One of the main costs you track in Google Ads is CPC or Cost Per Click. It is the amount you spend for every click to your website. If you are paying a high average cost per click, it can be difficult to run a successful campaign. However, some industries are very expensive when it comes to bidding for advertisers. That's why it can be very helpful to forecast Google Ads campaign costs before you create your campaign. You can even enter your average conversion rate and see whether or not your campaign will be successful.
My Process for Estimating Google Ads Cost Per Click with Google Keyword Planner:
1. Budget - What is your monthly budget for a Google Ads campaign?
2. Keywords - What are the main keywords you will target?
3. Keyword Planner - Enter your main keywords.
4. Keyword Planner - Add keywords to your plan or campaign.
5. Keyword Planner - Click on the Forecast link.
6. Keyword Planner - Change match type to Exact and enter your budget.

[@stephb7702]

you, clicks geeks and maybe 2 others are the best google ads channels on the internet, hands down

[@xMicDizzy]

Man this channel is a gold mine. Really appreciate all the hard work and time you put into making these videos

[@Surfsideppc]

It can be difficult to estimate your Google Ads Cost Per Click before a campaign. Using this process, it can help you forecast your campaign costs. While it won't be perfect, it will be the best estimate for the keywords you are targeting. The more keywords you add to your saved keywords in Google Keyword Planner, the better your data will be. Thanks for watching my video!

[@stephb7702]

dude this video is insane! I had no idea about any of this

[@pranishshakyaeo8277]

Thank For the Video. The only KZbin Channel that gives deep knowledge

[@livingingreenvillenc6904]

Thank you for sharing

[@stephb7702]

hey I cant see the keyword section in the forecast area under the plan with the graph? epic vid btw, i had no idea

[@user-vw6ht6ee2w]

I am using the Forecasting tool with my saved keywords, it is only allowing me to see the specific locations that are serving the most forecasted impressions/clicks/cpc, is there any solution to changing it so I can determine which keywords are serving the highest? Thank you!

[@fernandacortes5149]

Hi ! If we have a campaign with 3 different ad groups, budget 2500$, it would be 1 forecast by ad group or 1 forecast for all the keywords independently of which ad group the keyword belong ? Thank you

[@cristelarcol]

When I use the Google forecast tool on a specific location, even if it's a huge area like various cities, the estimated impressions are VERY low. IS there another tool that's more accurate in forecasting impressions per area for keywords on Google ads?

[@Leantesta]

Great info. Thank you!

[@YOCOMM2]

Hey, I think I just cracked the code

[@Leantesta]

@@YOCOMM2 hey, What do you mean ?

[@YOCOMM2]

@@Leantesta I found way reduce the ad cost

[@shyamgajra7621]

Can you please create a Media planning series?

[@YOCOMM2]

I think I just cracked the code

[@karmakat912]

My daily budget be like $3-$5 😭