Greg Koch Demos His New Signature Reverend Guitar

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Shop the Reverend Greg Koch Gristle 90 Solidbody Electric Guitar at Sweetwater 👉 imp.i114863.net/Zd3WWX
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Greg Koch‘s newest signature axe from Reverend takes the classic T-style guitar to a new level of sonic prowess. Loaded with Greg‘s own Fishman Fluence “Gristle-Tone“ Signature P-90 pickup set, this 6-string offers a wide palette of tones across two distinct voicings swappable with the push of a button. Complete with a real Bigsby tremolo tailpiece optimized with a roller bridge and a Soft Touch spring for smooth and expressive response, the Reverend Greg Koch Gristle 90 imbues a classic design with modern advancements any player will appreciate. Check it out!
After you watch, check out Sweetwater.com today for all your music instrument and pro audio needs! 👉 imp.i114863.net/Xx3BBX
0:00 - Intro
0:43 - Story Behind the Name
1:40 - Larger Body Design on the Gristle 90
2:45 - T-Style Design
3:25 - Korina Wood
4:58 - Noiseless P-90 Pickups
6:42 - Improvements to the Control Panel
7:43 - Demo of the P-90 Pickups
9:05 -Out-of-Phase Position
11:07 - Playing Around on the Gristle 90
12:20 - More Features
14:37 - Thanks for Watching!
#Sweetwater #Reverend #ReverendGuitars

[@sweetwater]

With the wide palette of tones available on Greg Koch’s newest signature axe, you’ll never get bored 🔥 Check out more must-have gear by subscribing to our channel!

[@30smsuperstrat]

When will you carry the Koch Koch signature amp?

[@russellzauner]

people in pajamas in their parents basements is the name of my Power Trip tribute band that only play a Several Species of Small Furry Creatures Gathered Together in a Cave and Grooving With a Pict cover. yes, just the one.

[@LightningDogg]

@@russellzauner Haha you must be in great demand on Halloween. 🎃 My brother used to put that song on with speakers outside when kids came to the door.

[@edmundchoy2992]

It's not easy to keep talking and getting the audience engaged in a funny and informative way! Gotta give it to Greg.

[@LightningDogg]

Lol he can definitely talk fast while playing faster. Trying to focus the nonstop energy of his brain must be a full time job🙃

[@PeterDad60]

What's even harder is to get him to be silent!

[@alec7364]

Greg is easily the most entertaining guitar player on youtube hands down

[@Peetie_Wheatstraw]

Before I saw this video posted, I was thinking how cool it would be to have Greg Koch at Sweetwater demonstrating his new P90 Signature guitar. And here he is. So cool! Hopefully "The Greg" amp is next.

[@CFChristian]

Law of Attraction is *A LOT* of fun.

[@bryanh3057]

He already has a signature amp :)

[@ericwarrington6650]

Wow man... awesome pickups! I love that out of phase stuff too..long live THE GRISTLE...

[@Matthew-b2i]

I feel like my English classes failed to adequately prepare me for life after listening to Greg Koch.

[@kevinperry3639]

A very versatile design, great sounding guitar. Great video, thanks for the share. 🤘

[@jonkerrmusic]

Massive points for using "Lilliputian" as a comeback

[@lueysixty-six7300]

This is truly the golden Age of guitar!

[@rigorhead01]

No one injects their personality into their playing like the great Greg Koch!

[@jeffbenson6102]

Greg is the best guitar salesman on the planet, I should know, I have one of each of his guitars. Loving the Gristle!

[@kyledriscollmusic]

any issues with battery life?

[@amidthefight6915]

Love the color names, Wisconsin represent!

[@jimharris6389]

Beautiful guitar, wonderful playing and hilarious banter 😅

[@SeeWhyMan]

My turquoise Gristlemaster should arrive tomorrow! WooHoo! So pumped. Thanks Greg for alllllllll of the glorious videos using these beasts!

[@jonstout7635]

Never a dull demo with Dr. Koch.

[@iTrove]

I friggen love this guys energy. gonna check the guitar too.

[@pedrohead79]

So glad I snagged one of the original Bradford Beach Blue guitars. Such a fun play and unique sound.

[@JimWalkerMusic]

Love Sweetwater! I'm an OTR Truck Driver. When ever I get through Ft. Wayne, I park out back by the stage, call the front desk and they send a shuttle out to bring me around to the front door!!! How freekin' cool is that!!

[@PeteBreen]

Gregory Kochery! Can you DIG IT?

[@jjdillon2007]

I like the raised section. Very "Firebirdish".

[@MattyK-USA]

And he chose a GOLDEN GRISTLE 90, to boot! I still remember getting my beloved Golden Gristle, before they were even listed online... an incredibly versatile guitar 🔥❤👊

[@musiqueurbaine]

This one is now on the top of my wishlist. BTW you are as great of an animator than you are a wicked guitarist. Thanks 👏🏻👏🏻👏🏻👏🏻

[@JCRJr3]

Like, how is he just so freakin’ cool in the way that he talks and plays anything!?

[@FransvandenBergeMuziekschuur]

The story on the Grissle name is amazing! Thank you mr Koch!

[@lastofthe4horsemen279]

Beautiful instrument. Really covering some tonal ground .Love it Greg and a very entertaining trip through the many ins and outs of your signature model.If you ever play near St.Louis ,the River City,I can hear it live.

[@simply3141592654]

both of his signature Reverend guitars are great

[@SaberToothGary]

Great guy, great player, great entertainer... The Koch Marshall Trio is amazing. Nice guitars... Reverend is doing something wonderful in Toledo. Cheers!

[@timearll266]

Hey Greg nice guitar! Have you considered running firebird pickups in thar? They have become my personal favorite pickups.

[@bensepulveda71]

What an awesome and versatile guitar. This Greg guy is funny, and he can play too!!! 🤣🤣👍💪💪🔥🤘🤘

[@michaeleaster1815]

Sweet guitar and hilarious, as always... I've watched many Greg Koch interviews and this is a "greatest hits" of his views on guitar, and entirely consistent with his philosophy/journey.

[@lance134679]

Nice new addition to the growing list of GK signature gear. Love everything about it - that it looks like a Tele, probably sounds and feels more like a Junior P90, and a Bigsby (why not!).

[@robinmorris5416]

I dig it. I wish I could get Greg's talent along with that badass gristle castor !

[@guitarzan34]

I'd settle for half of his talent and will play anything if that what it takes!

[@jaimusjaimison5506]

In a world of kilter thank you for the scrumdiddlyumptious tone while bringing a smile to my face. Thank you. Once again throbbing the gristle on the back side rumpus of a phoenix. That is a fine unit you have there Mr. Koch.

[@Cowboy-e1c]

WOWWW!!! Love that guitar 😍 I can only imagine!!

[@babagadoush1]

Fantastic. Love Greg. Nice axe!

[@istvandejesus]

This is such an amazing instrument.

[@rrojahn]

Will there be a fat neck option like with the Gristle Master?

[@Bilsuburbians]

Damn. Greg koch really should have his own comedy central

[@bjdenil]

This one sounds great!

[@JamesJLaRue]

Which of the 2 pickups' volume is slightly reduced in middle posish using that internal mini-pot?

[@Transterra55]

Digging the Stoydl!

[@EshockT]

The Pound the Gristle story told!

[@DoobTube71]

Some tasty gold top GRISTLE! Cool fiddle.

[@uniquestringsthings]

That is a sweet Tele👌awesome tone

[@Baci302]

What a beauty. I want one!

[@palm444]

Awesome guitar!!!

[@russdesaulniers3112]

Beautiful!

[@yopeople70]

A natural, almost seems like he's done something like this before

[@hkguitar1984]

Always love to watch, listen and experience Mr. Koch’s playing. If he were to make a video of himself playing a Ukulele I’m sure it would be one of the best. Great instrument, love the Gibson vibe, to bad I’m such a traditionalist I insist all of my instruments are passive.

[@elbarjones4812]

I was the same way.....Until I purchased the Gristle 90...no hum P-90's cannot be beat for tone and clarity....add some heat....rock&roll bliss

[@Ibaneddie76]

First guitar with a Bigsby or P-90's that I've ever wanted!

[@marthymcfly3220]

What a great player that Guy is…….. And he is also very sympathique Guy too……

[@aidantod33]

Damn. Just when I really thought I had my collection complete, you make this…..and in gold. You have beaten me Gristle Masrer. Off to Andertons to try one.

[@El...Presidente]

“And that quack attack… kakawww, grabbing your sons by their talents..” Greg is something else man 😂

[@juanduplays]

what an entertainer! The guitar looks and sounds amazing!

[@frankspikes7858]

Love the playing!!! Smoke that gristle sir. Lol

[@navik786]

A Gulliver reference!? Love this man. Pound the Gristle!

[@AdolfFauci]

Sold! I'm a bigger guy too and mainly play es style guitars just so it doesn't look funny. I really like the t style with the soapbars and the Bigsby!

[@Zoso7227]

As I was commenting about it not be gristle related…it was. I am satisfied now ✔️

[@riffmanrob]

Holy S.. That was crispy!!!

[@aidenmohrmann1850]

What a dream machine

[@johnschutt9088]

Was that east side diner Ma Fishers?

[@dalezjc]

I'm 5'4", and this guitar would look like I was carrying a satellite dish! Still, awesome guitar.

[@bodybuildingrocker7205]

That bird illustration was top notch 💀😂👏

[@jacksibrizzi275]

Can anyone explain what "the enterprise of doom" refers too? Hear it at 0:39. Thanks.

[@jespernordam4518]

Imagine Phil X and Greg Koch in the same room???😜😜

[@NinjerXp]

The world would explode

[@markhauger6775]

Please make it happen!!!!

[@lueysixty-six7300]

*"Ca-Kawww!"* 😂

[@EVEROSFP1]

Reminds me Phil X in his presentation. Asides Greg is a fantastic player....

[@RickMcCargar]

Is the neck bigger this time, or slim like the others? Thanks. While we're at it...can we get some with big neck, jumbo SS frets and some comfort carves?

[@lueysixty-six7300]

That a T shaped LP! Good gristle!! (Btw, I thought Korina was basically an analogue for mahogany...?)

[@ericwarrington6650]

Negative..it's a relative hardwood but korina is actually the commercial trade name for the wood limba...

[@robertclarkguitar]

Wow that killer

[@doosworld1901]

What a guitarist.

[@RyanMcQuen]

2:07 Greg, have you successfully silenced the mutants online? Asking for a friend.

[@shestudiossheila7423]

Greg! Go Hometown!

[@pdbordelon]

Really nice guitar but I bet Greg could make any guitar sound good! I want this axe!

[@elbarjones4812]

This axe is worth every penny...plays better than a Gibson LP w/P-90's and No hum & two voices (out of phase tone too)

[@scottydavis5262]

I would rather have one without the Bigsby! Cool guitar! P-90’s sound great!

[@elbarjones4812]

This Bigsby actually stays in tune

[@45zapatero]

An out of phase sound is a "polarising" thing ;-)

[@olafunger6454]

Great P90

[@imacashew.]

Dude I just had an operation on my belly and I’m making the bad choice of watching Mr. Koch 😂 It’s hurts to laugh but damn it Greg is the best.

[@headstockharem4]

7:35 Shtoydle?? 😄 Did you mean struedel Greg?? 😄

[@yannick2047]

Improvises a good imitation of Albert King phrasing on the spot … like it was nothing!

[@donindri]

Pretty sure you are totally nuts 🥜. That is one crazy 😛 guitar. If it comes with all your guitar chops included I am getting one! Seriously, the phase shifters should be standard on all guitars. I have a Brian May guitar and I can spend hours playing with tones when I should be practicing. Great fun 🤩! More emojis! Thanks for posting 😎

[@fotog04]

6'-7"!!?? Wowzers!

[@user-be9ey4jb3c]

A telecaster!!! What a prototype.

[@franckrichard8077]

Great sounding, but I miss the roasted maple neck and the no tremolo option. I am still surprised Gene Baker has not yet asked Reverend to stop copying his B3 Metal Phoenix...

[@sassycat]

I *will* have one...in gorgeous Bradford Beach Blue. Oh yes...

[@carlbaumeister3439]

❤️

[@rrswitch48]

Greg could sell anything!

[@wakjob961]

6 foot 7 inches of pure gristle... what a legend.

[@chrispys696]

They should have just made a broom stick with a string on it for Greg. He could make even that sound insanely good. 🤣 Jokes aside that is a beautiful instrument in all respects. Sweetwater another killer video

[@yomanb258]

We need the bloopers for this video… looks like there is a lot of editing with Greg going off script 😂 😂. Please Sweetwater!

[@pdbordelon]

Off script and likely out of tune too!

[@billville111]

Check out his song Toby Arrives. This dude can play 👍

[@firecrackerheart]

hellz yeh.

[@roberthijar4793]

Love it. "The enterprise of doom that is Sweetwater". I will gladly support this evil enterprise any day over all the other evil corporate entities. What a great spokesperson. I would buy that guitar today if I had the money, however; I am indebted to several other "enterprises of doom" at the current time.

[@baimun]

I love that there are guitars for those whose altitude or paw sizes lean a little closer to the sasquachian end of the spectrum. I always look for guitars with the comfy necks that the lilliputians all cry that the necks are "too big" and crawl back under their broomstick and yardstick shaped necks. :p

[@zachsmith3376]

These Reverend guitars have a pull on me, don't own one but I'll have to take the plunge.

[@mraycgz]

I want one. Aaaand waiting on pricing.

[@jeffreyduncan989]

$1900 plus tax

[@mraycgz]

@@jeffreyduncan989 I saw. Still debating. I definitely don’t NEED a $2000 guitar. But,,,,,,

[@jeffreyduncan989]

@@mraycgz reverend are great guitars but they don’t hold their value like a lot of other brands. I have some pricy guitars but this won’t be one of them. It is a super cool guitar though 👍

[@eliotoole]

😅😅😅 gotta love Greg

[@VEGAN-X]

HOW DID YALL COME UP WITH GOLD I MEAN ITS EITHER THAT OR PURPLE RIGHT?

[@Crashboogie]

Nice Guitar with matching Holycowstrap 🎸😎👍🏻 @holycowstraps

[@xthexadvantagex]

I’m just here for the Koch