How About We Leave Black Brands Alone? l Too Much Mouth

[@TheBunnyBeatdown]

They did that with the Jackie Aina palette. They did that with the Mented foundation. I literally am TIREDT. Go to tarte. Go to too faced. Go to Hourglass. Like go to where YOU are wanted. Go sit down at the table you belong at and leave this table alone.

[@andreamagwood7050]

I saw a review complaining about Ami Cole’s new foundation stick not having more lighter tones. That literally just came out! These people have too much time on their hands. Like move along.

[@tondaniraluswinga2590]

These girls have had options for years. I can't with them

[@juliacoves5873]

The rare beauty liquid blushes are super pigmented and white people aren’t complaining about that 👀 maybe because it’s not a black owned brand …

[@juliacoves5873]

Oh you mention the rare blush later in the video lol

[@NoOne-wt3sv]

Because they are not the targeted audience. It’s giving vexed for being the after thought.

[@tondaniraluswinga2590]

Y'all need to stop listening to these crazy YT girls. They have and have always had options for years

[@heredianna2496]

But a super pigmented color does not even mean that it can work on dark skin... A very pigmented baby pink or peach blush will never work on my skin either.

[@mayanaw.9027]

@@heredianna2496 Yeah people are confusing pigmentation and saturation - colors for dark skin need to be the right saturation, how pigmented a product is is a preference. I like products that aren't super pigmented and sheer - but I NEED them to be saturated or else they'll be ashy.

[@itsgabbybtch5587]

The girls can go to CoverGirl or Tarte if they want dusty eyeshadow with no pigment, there's still brands that cater to the girls who like whispers of colors on their eyes.

[@nedley25]

'whispers of colors' 😂

[@kindredthinking]

Whispers 🤣🤣🤣

[@mon6745]

Dusty 😭😭😭😭😭 frfr

[@2009blacqbarbie]

Whispers of color 😂😂😂 mam lol

[@sgtlove678]

Exactly

[@lifewithklc]

They really don’t know how to behave when they are no longer centered.

[@theresahenderson3534]

They are just shocked to learn everything isn't about them.

[@Sharice_]

I remember when Jackie dropped her collab with ABH and some folks were complaining about the palette being too pigmented. 😩😩😩 you can’t make this up 🙄

[@dbly704]

Gurl, let me pull mine out and wear it all month.

[@RosetteAckesson]

I am still mad about me not getting one

[@manicagency]

They complained that they didn't have light enough mattes like please 😂 every other shadow in the ABH lineup has that, like you have 10 other palettes all curated for YOU and we can't have one ????? Be fr

[@thedeathmetalqueen1447]

I loved that palette but it got hard pans 😢

[@manicagency]

@@thedeathmetalqueen1447 you can press tape onto the pan and it will take the hardpan off. Or gently scrap it. It's probably because your brush has oil on it, if your eyelids are oily try putting translucent powder on first before eyeshadow, that will stop lid oils from transferring. I sometimes get hardpans and this has worked for me

[@vesbarrow]

Not them complaining about this on the 1st day Black History Month!

[@kindredthinking]

Exactly! They need to pack it up!

[@KDbelieves]

They try to trigger black people on black history month because it easy to goes viral by upsetting black people on black history month. Don't fall for it.

[@christinabarnes8617]

Facts sis we not having it

[@crystalpowell8619]

I was watching a white creator tear down the brand for having “ugly” and ghastly over pigmented items. I went right into them comments and told her that it was really a lot for her to think she was the only person who they were making make up for.

[@lissaw4]

It's wild because most of these influencers and people complaining about how pigmented it is... have tons of videos, comments, and clips screaming *_OmG theee PIGMENT on this!!"_* when it's a brand/product that is mostly targeted to their demographic.

[@MsWOCReader]

Reminds me recently how an Indian American creator got hate comments for raving about Fashion Fair catering to darker complexions.

[@LPcapricorn1980]

I was just going to mention that. Fashion Fair and I forgot the other one she mentioned has been around for more than 50 years. They had 50 years to make this complaint but failed to do so.

[@nancykerrigan]

I think it is because the followers weren't around 50 years ago. I think I know who OP is referring to and I feel like her followers are quite young. 😂😂

[@janaem2282]

This just reminded me to purchase the blush from Juvia's Place. They need to STAY mad. I am tired of having to layer the pitifully pigmented products.

[@millicentspears]

Facts. Imma buy 1 just because

[@janaem2282]

@@millicentspears I have the coral one in my cart at this moment.

[@haganmonet4810]

honestly after watching this i might use this for my return

[@kaamya921]

I use to call Twitter the Wild Wild West, but TikTok is about to take that title! Whoever posted about a liquid blush from Juvias being to pigmented for them just wants clicks and views. Because please believe that Juvias has a shade for anyone who wants to spend money with her. Just ask Nikki Tutorial. But her brand was created to give makeup lovers that look like her products that will meet their/our needs. Some of this era of social media "Influencers?" all they want to do is create the next scandal or argument. I guess it's all they have to offer

[@zakiyahamahad7404]

Sounds like I'm going to buy some just to make the less melanated mad😂

[@sunnyj7424]

Who cares if they complain. We finally have an array of products that cater to us and I’m loving it. ✌🏾

[@JJW619]

They know exactly what they're doing. It's called free publicity on the backs of black women and our outrage gives them the attention they seek. Even negative attention is still attention. I refuse to be bothered by stupidity. Jackie Aina pointed this out some years ago.

[@bobbies1562]

You're absolutely right. I saw one tickty tock with a rice-colored dude who was using a JP blush in a deep pink. He was complaining mightily and was called out for exactly this microaggression. For 90 years, everything has been 'for them' alone. Get over it, and leave us and our brands alone.

[@brib6046]

Am I the only one who seems to remember how Juvia’s place was actively courting white influencers and allegedly paying them more than Black influencers who rode for them for years?

[@lisahoward1743]

They must wake up every morning searching for ways to center themselves in any and everything!

[@tondaniraluswinga2590]

They are annoying. I can't with them

[@SirThinks2Much]

I remember this when Fenty came out with the Trophy Wife highlighter (a vivid yellow gold) came out. Dunno who thought that color would work as a *highlight* on pale skin. Not Rihanna's fault some people can't figure out how colors look together.

[@serenatsukino5252]

What bothers me about the complaints is that they can still use the product they are complaining about, they just have to use less of it. But when it comes to makeup products that aren't brown/black girl friendly, we can't use it at all even if we try to make it work (depending on what it is of course).

[@FaithWalks]

THANK YOUUUUUU!!!!! Issa lie! They can use LESS! I love products like this because they are ACTUALLY versatile! People are irritating

[@serenatsukino5252]

@@FaithWalks I agree. I think instead of being like "I put too much on" the guy complaining just blamed it on the company for his mistake.

[@FaithWalks]

@@serenatsukino5252 exactly!!!

[@sapphicsiren]

Seriously though! I've had some older makeup palettes darkest brown shades just appear as nude, or all those pastel shades that you literally have to use a white or black base just to show up to make it work. I rather have makeup have a stronger pigmentation then they show up on everyone,

[@serenatsukino5252]

@@sapphicsiren When I first started wearing eyeshadows, I was heavily confused as to why certain colors didn't show up on me. The struggle is real.

[@shhhperry9852]

I was just ranting about this very subject when the ABH Fall Romance palette was released. The less melanated folks were in a tizzy over how dark it was, never mind the fact that dozens of other palettes that were made exclusively for them were released at the same time. I literally saw a video short of some 19 year old beauty blogger saying she doesn’t support Juvias place because of what they stand for. The thing they stand for being creating products for black women as a black brand, and she was trying to mess with their money because they make makeup for black women. The entitlement never ceases to amaze me.

[@Taniaelm1ra]

When you said "everything is not about you" I literally screamed!!!! Because I've been saying that for a couple weeks now, even right before this video started! It just pisses me off because they always act like everything is about them and for them, and they just seem to completely forget about the existence of melanated people, and they just treat the rest (us) like 'yeah whatever'. They just seem to live in a bubble and that's why I feel like they often use our complexion as an afterthought. When they complain about something, like a shade range of something, it's totally fine, but when we complain about brands not having enough shades for the melanated people, they're like "but not everything is for you. You have enough brands that cater to you". And that just pisses me off so freakin bad!!! Ok, let's watch the video now 😂, maybe I edit my comment later on.

[@LEbackstage]

Also the way they were giving blushes from other brands that are deemed highly pigmented a pass/second chances but immediately popped off on JP speaks volumes to me. Juvia Places has the deepest hues of our skin in mind and Huda the arab ppl, and thats ok. After decades of products being catered to white ppl suddenly not being the first thought feels like an attack for some ... or so I think

[@manicagency]

Seriously! Juvias place has very milky pale blushes in the line literally for the fair girlies, and still cause more then 1 of the shades are not for them they're mad. Like they want all the shades to be for them and then like 1 plum shade for the rest of us 🙄

[@JappyJ]

Speak on it!!! Not everything is for everyone and it’s okay. It goes both ways.

[@KD-dc2fd]

Can we all agree that the Hourglass face palettes aren’t made for deeper complexions? At least that is what I have told myself over the years and kept my $90 in my pocket. I don’t get the complaints like there is not something out there for people with lighter complexions. The majority of the makeup market caters to this demographic and only recently (the last 10-20 years) have major brands have considered providing products that consumers with deeper skin could use. SMDH

[@justinejustice_league1857]

Wise person. I am shade Tan178 I KVD which is definitely brown skin and the latest "darkest" holiday pallete from them doesn't bronze, nor blush my face at all 😂 continue saving your coins

[@VibrantVenus]

I feel like "that" side of the makeup community always says something racist when a product isn't geared for them. The real gag is they could definitely use it, but they lack the actual skill it takes to make most products work. Most darkskin makeup artists/beauty influencers have that ingenuity & skill because they've had to think of ways to make something out of nothing for so long.

[@Danetta315]

I thought it was so funny because none of them cared when we were complaining about physicians formula, it cosmetics or tarte but expect an explanation when they not in the circle😂

[@jlkitz1775]

Preach 🙌🏾😡💯. These same "influencers" supporting brands that STILL aren't inclusive...

[@Ebene313]

You can tell when a person never had to buy 2 foundations to make it work because they don't make your colour or just give up because some really nice product makes you look, grey, orange, red or blueish because undertones are hard if you have melanin apparently. Something that's not for you just isn't for you, that's it thats all

[@Serenityblu23]

I was talking about this in a makeup group on fb that I was in. They fired back and said that it's hard for those with lighter skin to find makeup, and there are tones of brands that catter to African Americans.

[@carnaaalrelief]

the whataboutism is always exhausting af. loved the "okay, and?" purrrr too good. but it is really annoying when people don't act like nuisance exists or learning curves aren't a thing. but most of these people have never had to feel uncomfortable because everything is for them. but lemme cry about it cause it can't always be all about them

[@akspov]

Yes, it is the micro-aggressions! And it is annoying. I hope the hype dies down because when I finally learned about Black Owned Brands, I was finally able to really enjoy my make-up!

[@AshleyMarie03]

We need to start slapping a FUBU tag on black owned products!

[@jennifersparks5634]

I bought a pink shade from Juvia’s place and I love it! I have a million products I can use on my skin tone and if something doesn’t work for me I can find something else that does.

[@Melissa_doneinsix]

But the fact Juvias place actually does put out a full range that compliment all skin tones and people still complain like huh?! Comprehensive thinking is rare these days

[@evielikethepokemon6945]

I don’t be on the clock app 😅

[@WillUfollowtheSon]

Preach Shanygne!!!! Take them to school and let them know this is for US!!! Keep your microaggressions to yourselves! This is a perfect way to kick off the month! ❤🖤💚

[@Alize.W]

Yall in the comments talking about that Jackie pallette... when I tell you that was INCREDIBLE!! I'd buy it 100 more times. My heart broke that it didn't get the recognition it deserved.

[@mon6745]

Thank you for connecting this to things that have been developed to support people with disabilities! It is a learning opportunity cuz it isn't about them. You hit on so many things, but what annoys me even more is that they literally save money by using less 🙄 also, im.sure his ass was raving abojt RB and Haus La s 😒

[@classicbeauty814]

They don't even have to put it directly on their faces tho 🤦why wouldn't they just put it on their hand or something and take a little bit from there??? Anybody can use a pigmented blush if they know what they are doing 🤷 smh , I been thinking about getting the rare beauty blush but thought maybe I wouldn't like it because it's so pigmented, wondering if it would be worth the hassle of being so careful so it wouldn't get out of control lol but then the ELF blushes came out and I'm thinking I'll pick a couple of those up because they are a lot less expensive than both rare beauty and Julia's place 🤷 but I wasn't going to complain that they are too pigmented because if they are then it's just not for me, I've tried many products that weren't for me but I just move on. I don't understand the drama 🙄

[@eryionwilliams3687]

Watching this as I use my juvia’s place liquid blush💁🏾‍♀️

[@MissTrishLyn]

YESS BOB! You look great 💓😭

[@prettykiwikawaii1995]

Stiff where??!! #SideToSide With Attitude 👑🔥🌸

[@sapphicsiren]

I can't believe people are complaining about a product being too pigmented. (I'm not on social media for mainstream makeup so I was unaware of the backlash.) I rather have a stronger pigmentation in my makeup products, and just use a lighter hand than deal with a weaker pigmentation that doesn't show up on my skin. I still remember the days when makeup palettes darkest brown shades were a nude on my skintone, and I'm in the light to mid range tan depending on the season. Deeper pigmentations are better, like there's no argument about that. It's easier to deal with more pigmented colors, you can make it less opaque or more opaque with a brush. To be honest, I wish more brands had stronger pigmentation. I still sometimes struggle with mainstream brands pastel and lighter shades not showing up! Lighter pigmentations just do not show up at all like a lot of those older dusty makeup palettes from the early days of BeautyTube. No one should need to have practically stab a palette just to get some color. It's why I tend to prefer BIPOC indie brands and mainstream makeup brands because I know the colors will show up on my skintone no matter how light or dark someone's complexion is. To me more pigmentation is a selling point of Black brands, the color payoff is amazing in comparison to makeup brands aimed at light complexations.

[@FearfullyandWonderfullyMade.]

It’s for us! By us! M E L A N I N A T E D folks! Stop it!

[@simplythebestgirl]

I'm white and I like black-owned brands too.

[@introvertednigeriangirl4865]

I’m so glad you spoke on this!! I have the Juvia’s place liquid blush in almost every color lol and I love it!

[@NeidaTeresa]

My issue isn’t usually pigment it’s saturation. Like there’s a lot of products that don’t look right on me bc they’re not saturated enough and there might be too much white in the color. It’ll be sooooooo pigmented but still ashy. What I DONT DO is get on the internet wah wah crying like a baby bc ONE product doesn’t work for me 😒🙄

[@feliciafelicia6965]

I blame Juvias place. The owner pandered to clear folks in order to become a household name, so they thought she was making products for them. Remember when the only content creators she sent pr to where clear folks.

[@Serenityblu23]

She even sent a pr box to jefree Starr but wouldn't send them to black makeup influencers.

[@lala_d334]

I saw the title and had to stop by. Watching and sipping ☕️

[@beautifulsurprise9424]

Do they not know how to use a light hand when applying their makeup? Some products are more pigmented than others and require different application techniques. It’s the same way when we use products made specifically for them (mind you it’s all we had if we even wanted to play in makeup until very fairly recently) and we have to practically use half the container just to see it. Using very pigmented products (the right way) will allow you to have a certain product more much longer that way as opposed to when we try to use their stuff and it’s gone after three applications because we had to use so much just for it to be seen. The nerve of the entitled!!

[@nancykerrigan]

I know. It's as if they don't want to save money on products. 😅

[@melancholiabeauty1355]

You said it all!!! I follow all kind of complexions for different reasons but I feel like there has been a shift this last year. Appart from Danessa myricks, most black owned brands are getting meh or bad reviews and I feel like black creators accounts are still less visible than the others. When I look for a review on a product and add " on dark skin" in my research, I still have more results from yt creators. Idk I'm just frustrated by all this.

[@breeskilove4817]

The level of entitlement when the Karen and Cindy aren’t the center of the entire universe is exhausting. Let me go buy some more pigmented blushes, shadows, bronzers and anything else they can’t use during Black History Month

[@madlee.beautea]

I'm so with you regarding the reaction between RB vs JP. The double standard 🤡

[@bellehuberty9457]

Certified white girl here and I love Juvia's place stuff BECAUSE it's pigmented. And I knew it would be, because I...... Read reviews! There are SO many reviews for every product out there, there's no excuse to complain that the product is too pigmented when there are dozens to hundreds of swatches just a search away.

[@simplythebestgirl]

Also white 🙋‍♀️. Same.

[@edenc1984]

Yes! Same here, very well said.

[@khwezik3894]

So gutted as we had Juvias Place in the UK but now it's disappeared again 🥺🥺

[@juliacoves5873]

The bob looks great :)

[@naturalsincebirth2]

🤷🏾‍♀️ they sun tannin and wiping tanner lotions on….they complain about products not working for them. Chile plz, I’m so unbothered by the shenanigans ✌🏾

[@tnjones522]

Agreeing with all of these points…. Also this hair… 😍 loving it.

[@zj98]

One of your best videos. Period.

[@kittygoesdowntherabbithole4799]

There are so many brands that barely have medium shades... And yet we'll find a way to complain if every single shade in a launch doesn't work for us. I bet they couldn't use 3 dots of the lightest shades either if they're that pigmented and being compared to Rare... You'd think they'd switch up their application before complaining. I'm super pale and have the lightest shades of the Rare blushes and I had a few attempts before fiding the perfect method of applying and they look so beautiful on... If the Juvia's blushes are being compared to those? I'm sold.

[@cscreative5460]

Absolutely. We can’t use one product expecting it to act like another. I have both and I had to learn to work with both! They wear and apply differently. That’s not on the product this time.. that’s on the skill.

[@sumlem]

Before I even WATCH the video...My pet peeve is when POC/light skin POC complain about Ami Colē and Fashion Fair.

[@melancholiabeauty1355]

Haven't watched yet but I'm adding a like for the title alone ❤❤❤

[@arielsmith9348]

What really made me mad was that they really got here on Angele Davis' Internet and made reviews like it was a product that just didn't work, like the formula needed to be reconstructed. At least it COULD work with a brush and common sense. We haven't been able to say the same when they come out with negative three shades with every 4 business days 😕.

[@trishhykes5574]

Another reason I’m glad I’m not on beauty TikTok 🙄 They’re on the platform to get “famous” not to help or teach people….also, what about the Rare Beauty blushes?? 😑

[@nina.b3]

Keep it 💯 I don't have tikity- tok. There is another creator whom mentioned that deliberately leaving a "bad" review actually gets the most views. As a person who owns several JP products, I love the color payoffs

[@baneshamiller1734]

Juvias Place gets all my money! When JP came out it was like the heavens opened up for me. I agree with you and glad you made this video.

[@JoyT01]

The way you break things down is top tier!!!❤

[@jab0623]

You are the real MVP Shanygne!! Love the hair!!❤

[@theresahenderson3534]

Many professional makeup artists use heavily pigment products but diffuse it on the back of their hand or a palette. I think it the case some influencers don't know how to use pigmented products. They want products that blend themselves so they don't have to do any work to make it work.

[@kmousie]

Thank you! And thank you for also speaking about products meant for folks with dexterity issues.

[@NicoleHelenaCates]

Yessssss Shanygne!!!!! Thanks for sharing your own anecdote of learning. I get turned off products that don't have an extensive shade range even if my pale-ass shade is included. Do the work, brands!

[@JSquared7061]

Facts!! #speaktruthtopower So much selfishness and judgement these days

[@yassercastillo2607]

I thought the kids on tiktok wanted full coverage full pigment 2015 beat

[@jusLonda]

Thank you for bringing this to my attention

[@yahainHotPink]

Your hair looks pretty

[@dcli23]

TELL 'EM GIRL!

[@Mimi31_]

The Juvia’s Place and Rare Beauty blushes had to go back lol. Beautiful colors *that do blend out* but I’m gonna stick with powder.

[@daniellemoxey9940]

What's also wild is if you can wear less of the product to get double the impact that's called "more bang for your buck"..they can miss me with the white-centered complaints🙄..as Kevonstage said #ItsForBlackPeopleAnyways

[@NikkiRen]

52 secs ago? Yes, I’ll click and watch! ☺️

[@ameteferi]

Ignorance at its finest! I’ve literally seen so many comments like this… so many people calling deeper shades or certain undertones “weird” just because it doesn’t work for them!

[@thedeathmetalqueen1447]

Juvia’s Place has great eyeshadows and phenomenal lipsticks! The Morrocco lipstick is my go to (medium skin tone here)

Go in sis!

[@jackiebedward2249]

Simple, "It's not for you" period!

[@yahainHotPink]

Tell it Shanygne! 👏🏽👏🏽👏🏽

[@qmnauni]

Very good conversation! Very interesting! 🙂

[@aryah66]

It's very much giving HYPOCRITICAL and their privilege is showing

[@Farm_Grl]

The girls were complaining about the ABH Fall Romance palette being too pigmented for pale or lighter skin. It is about technique.

[@DJSteenie]

And to be honest, it’s not even about being less melanated, it’s about having coming sense. Which seems to be at an all time low. They should have been embarrassed to post a video without previously testing it out to see how your skin would handle it.

[@queenv4340]

I love ur hair 🔥🔥🔥

[@ZayabelDraga13]

Oop clicked fast!!

[@janaem2282]

Me too! 😂😂

[@karamelbuttafly3624]

OK‼️🗣

[@DJPoundPuppy]

I'm buying it. Too much pigment? Oh no, how will I handle it?

[@dreem8693]

I mix the rare beauty blushes with my concealer…. Like it’s not that big of a deal… these creators seem to go out of their way to be disrespectful

[@simona5491]

Nothing but truth

[@LaPetiteMort715]

Unreal, have people lost all common sense!!! 🤦

[@Tanya-rf6kl]

TRUTH

[@velocityofgenerosity]

*insert kev on stage voice* "it's for black people anyway!"

[@AuntyCleo]

What a way to start Black History Month ✊🏽🫶🏽

[@lorihall731]

when I read or hear people complaining about how certain products don't work for them, I like to remind them of churches and religions. There are so many, you go to yours and let everyone else have theirs. Beauty products are the same. There are so many. Don't like it? Don't buy it.

[@No1SlapFIGHTFan]

I love me some Juvia’s Place. They got my girl Chi Chi fucked up.

[@AllTingzKay]

💯 facts!!!!

[@chelseashamim9148]

I love juivias place. ❤

[@OYJluv]

Bravo!!!❤