How do social media influencers make money? | CBC Kids News

What influences an influencer? Money.
For many people, it’s a career, after all.
Some influencers make a living promoting brands, selling their own merchandise or subscriptions and accepting fan donations. But the big money comes from ads.
In theory, influencers are supposed to be really upfront about it when they’re being paid to promote. Of course, that doesn’t always happen, so you have to pay attention.
How are you supposed to know if somebody's being paid to influence you? And why does it matter?
Click play to hear CBC Kids News contributor Saara Chaudry explain what you need to know about how influencers make money on KZbin, Instagram, TikTok, Twitch and other platforms.
Saara sums it up, in three minutes or less.
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#Influencers #Money #DigitalLiteracy