How Eisenhower and Obama Changed Political Advertising | AJ+

'Tis the season for midterms ... meaning the presidential elections are two years away ... meaning, get ready for even more campaign ads.
Watch more AJ+ Because Facts: ajplus.co/becausefacts
Televised American political advertising has a long history. It starts with a guy called Ike and changed, dramatically, with a guy named Barack. In this episode, we explore the evolution of televised political advertising and how it's tied to the ways Americans stay connected to one another.
Learn more here:
NBC News. “Six Political Ads That Changed the Game.” www.nbcnews.com/politics/poli...
Washington Post. “How the Obama Campaign Won the Race for Voter Data.” www.washingtonpost.com/politi...
Wired. “What Did Cambridge Analytica Really Do for the Trump Campaign?” www.wired.com/story/what-did-...
Presenter & Senior Producer: Sana Saeed
Producer: Omar Duwaji
Edited by: Brian Joseph
Animations by: Chia Liu
Shot by: Brian Joseph, Jafar Fallahi, Eden Sabalboro
Executive Producer: Sarah Nasr
Music tracks courtesy of APM and Audio Networks.
Footage and images courtesy of Getty and Reuters.

[@batchout]

Why the removal & repost?

[@ajplus]

We had some complaints about the soundtrack volume - so we fixed it.

[@kyleleuang]

i have a problem with the interlaced footage

[@rafaelpena4269]

@@ajplus..You guy's do a great job..or "gal's".lol

[@erlich85]

The Qatari dictator had a change of heart.

[@razabadass]

Thanks

[@scarletletter4900]

Did someone go out of their way to get the previous video taken down?

[@igorcaixeta]

The soundtrack confuses me! It really doesn't fit.

[@wt1272]

the soundtrack is rowdy and unnecessary . Love ur work

[@OldBrutus]

Hey wait a minute this seems familiar. What are the differences (corrections?) between this version and the previous one that was up?

[@danishnaeem2514]

i am thinking the same

[@devindavis1107]

was wondering the same thing...the only difference seems they added eisenhower to the title.

[@ajplus]

Its the same video - but we had some complaints about the soundtrack volume, so we fixed it and re-uploaded.

[@rikerprime3508]

i loved Bernie's ads.

[@erlich85]

Tamimi wasn't happ with the content and later regretted?

[@eve36368]

Well, I know in my state elections for governor I was deciding between Pritzker & Biss. The lack of speciric actions in Biss's ads ultimately made me not vote for him. I think he could've been awesome, but he couldn't pull on much. Also Jeannie Ives took a hardcore Trump flavored politics compared to Bruce Rauner & it was like I thought she was charismatic but her policies would've put me in danger. Another thing to note is that 40% of our 10 prior governors have been sent to jail so my thoughts are that if someone's willing to take that seat then they're going to jail anyway & I have faith in the power of getting them being removed over wrong doing. In other words if they're willing to go to jail over the mud slung I'm okay with it.

[@zhubajie6940]

It is the targeting of ads that is worrisome. All citizens should get the same message to make a judgement of the candidate. Anything else is just lying.

[@jazitting]

How can 40 million households have TV's in 1952, & 10 times more households 1962? That's 400 million households ... not that many people in America today.

[@yabbadabbindude]

Multiple units?

[@mike_404]

I like ike

[@jharp08]

Hey u want to be in one of your videos

[@QazRiyami]

Joe Doe What you smoking bro?

[@faudanke4459]

Is this vox or some shit lol Oh no wait it's better it's AJ+

[@user-gl6su3xi6s]

vox is definitely better than aj+ bro.

[@faudanke4459]

Nah all i hear is propaganda on vox buddy AJ+ is old school type documentaries while also being journalism which i love.

[@erlich85]

Both are shit, but at least Vox isn't controlled by a dictator.

[@eve36368]

erlich so USAmerican media is controlled by 6 companies all headed by old cishet white men. I'd suggest we look at the motivations of Qatari's Al Jazeera & USAmerican media before we start saying not controlled by a dictator because son of a gun USA has been putting more & more power onto their presidency. Also USA workplaces are rarely democracies (which is a complaint when talking about free speech on the internet & social media.)

[@erlich85]

@@eve36368, I don't see what skin color has to do with it. and you can't really put all the american media in one group, it's very diverse as you must know, at least as diverse as the American people. Of course Qatari media is not diversed at all, since as i stated before, it is controlled by a dictator.

[@origamimadesimple2051]

13th

[@dcinsc7]

There is NOTHING principled about political advertising, ESPECIALLY anything connected to AOC. You are giving a positive spin on socialists! Favorite political ads: Reagan’s “Morning in America,” Bill Clinton’s “Hope, Arkansas,” and Ted Cruz’s parody of “Office Space” - “It’s Good to Be a Clinton.”

[@Sphrerikal]

Socialism is good

[@rkstat1158]

Ok let's cut the crap, which minute does AJ+ propaganda starts???