How Goose Gear Was Built : Brian Fulton

[@PeterAlfonso]

Shout-out to the person walking backwards to record this the entire time!

[@xtoverland]

Ya 😂 for a sec I thought it had to be someone shooting on the back of a golf cart but no 😮

[@christopherharris6005]

Awesome video as always Brad.

[@anthonymrskipt9252]

I have a Silverado ZR2 Bison with an Alu-Cabin and getting Goose Gear was clearly the right call for us. We did this build this spring around the time Goose Gear was moving from CA to CO (if I understand the story correctly). We were trying to hit a particular date for a camping trip to CO and the guys at Expedition Superstore in SLC (whom I’d also highly recommend) were clearly super-stressed that the Goose Gear was not going to arrive on time. In the end, they told me the “owner” actually loaded everything into the shop truck and drove it himself from the factory in CO to SLC. If that was actually you, Brian, many thanks (and, of course, if not you, many thanks to whomever made the drive! We made our trip and couldn’t be happier with the Goose Gear. We’re about to head to CA for another trip on Tuesday and still haven’t figured out how to use all the storage. Honestly, if you’re thinking about Goose Gear and your budget allows - I wouldn’t hesitate going with Goose Gear.

[@stuartmaclean5572]

Nice to hear the old man of overlanding getting some love state side. ASPW is a huge inspiration.

[@flyfisher530]

Man this was such a great interview!!! Thanks Brad for sharing Brian's story. Such a good guy and one of the best in the Overlanding community! The quality of @goosegear is second to none and I have seen it installed and used on Defenders, Broncos, Jeeps and Grenadiers! 👍

[@harrisonme3439]

Yep. More of these please. Great stories and inspiration. I liked the walking/talking format, specifically the changing background of Overland Expo kept the interview fresh the whole time. It was like combination great/inspirational stories with a tour of Overland Expo. Really packed a lot of great content into the video.

[@My8j]

Brad, you're rocking it. Goose Gear is the best. Awesome interview.

[@ricardoherrera3291]

This was an excellent video and it would be great to see more videos similar to this one. Thank you!

[@cumminscoal7474]

Cool! Just installed Goose Gear second row seat delete plate system in my 23 Gladiator yesterday!

[@ricomacpherson6845]

Thank you, Brad and GooseGear this interview

[@phantom6knight]

Heck yeah! More videos like this! I know all these products, and learning about the people behind them is both inspiring and helps to foster a deeper sense of community.

[@tembotusk]

Great interview with Brian! Love to see more owner operator interviews in the future. Viewers often only see the finished product and really don't understand the blood sweat and tears that goes into starting a compay or bringing a product to market. It is far more than the sum of the parts. Great job Brad!

[@Beardinc]

Love this format interview! After hearing the mission from Goose, how could you not want to support them? I hope that in the future that Trailrecon is able to do more of these origin story /interviews. Excellent job all

[@compass504]

Great Interview.. Thanks!

[@andrewsharman4419]

Great interview!

[@bretthawton]

What a fascinating interview!

[@MikeGinSoCal]

Great interview and finding out about the history of these companies. I was a corporate guy and business owner before retirement so it’s nice to show that it’s not all roses and rainbows as an entrepreneur in this competitive space. As I start to build my GX in SoCal I really liked Goose Gear. Nice to know he was a SoCal guy. Thanks for the interview.

[@wolfdenexpeditions4830]

You should put a Mitts Alloy Trey and canopy on Doc! That would be a wonderful way to accomplish storage and accessibility on the Gladiator!

[@SammyK4585]

Great video, here is a vote to do more of these types of videos! It was cool to learn more about what goes into Goose Gear products. 👍 Respect to Brian and his team.

[@thomasbranic]

Brad, I loved this style of video. Hearing about Goose Gear was great. I knew they were a great company, but I didn't know about the Indepth stuff that you guys talked about. Thank you for all the challenging work you do to entertain us all.

[@garya6647]

Excellent Brad, really interesting. You’re a good interviewer. Would love to see more and especially producers for international markets. Cheers

[@scottstephen7077]

Loved this. Didn't make the expo and this reminded me that I can't miss it next year.

[@danroberts8141]

I loved this video Brian. I have been communicating with Goose Gear over last couple of months. I am going to order a full seat delete kit as soon as it is available for a 2025 Landcruiser. Saving my money now.

[@dj_2023]

Looking forward to availability in Australia. I really appreciate the personal aspect of this interview and hearing the story behind the business.

[@JohnBarrios-x7l]

I loved it... Your videos are a great learning tool!!! I've learned a lot of good information!!!! Please don't stop because I'm enjoying and learning!!!! My drea is to get out there.

[@aroundthenw]

Love my Gladiator Goose Gear seat delete.

[@timbaker4423]

Great interview with a genuinely good person.

[@toddshook1765]

Great interview. I like these types of videos; not only the adventure but the gear. Just like when talked with Jerry about pre trip before your Arctic Circle trip. It’s great to show case vendors.

[@timbaker4423]

I made it to the Overland Expo in Loveland! Had a really good time and talked to a lot of off-road enthusiasts. Wish I could have met you. Decided to do a few days of backroad driving and camping on the way home. Phantom Canyon Rd and Shelf Rd are fun drives with great views.

[@davidcooper3957]

Thanks Brad and like Brian said it is expensive but extremely well done. He’s right about the JKU I built ours with a ARB refrigerator slide and a storage door for underneath in the jack area. Just plywood picking up the mount holes but still took me a few days. Great interview and he might need a sales person to help sell the gear or a project manager to help run the company.

[@OverlandPioneers]

Brian! The man!

[@amateurshooter6054]

Thanks Brad

[@petermcguinness8222]

Get it down here in OZ Brian! Great gear. Perfect for Landcruiser 70 series and 300s. Nothing wrong with the mid 250 (our Prado) in the US of course. They're awesome and so versatile. But they ain't the apex of the genus. Goose Gear durability is an excellent match to the fail-safe quality demanded of 'no-hiking-out' remote travel in Australia and Africa. Everything must be over-engineered. Twice. You'll do really well, I reckon. I'm a customer waiting to happen...so there's one sale! Thanks for the vid Brad!

[@johnowens8530]

Like many people, I have always been shocked by how high the prices for goose gear have been. I have never said very much about this since I didn’t know their overhead, materials, employees costs, etc. Now that he says they have always been in Southern California, I am betting that has been a big part of causing the prices to appear to be high.

[@dorknerd]

Gosh I love their products too. Clearly thoughtfully designed with great components and precision accuracy and finish. However at $1600 for ONE drawer I would have to put real adventures and experiences on hold. I’m looking at some other solutions that are also lightweight and can outfit the entirety of my cargo areas for the price of just one drawer from Goose.

[@Matt02341]

I have plastic drawers to store my clothes in my Jeep. It’s amazing how much I need to reconfigure my Jeep due to time of day (eat sleep work) it would be awesome to have one setup that works for all those.

[@bobfarrell6510]

Excellent video

[@OutontheTrails]

Great video! Would love to get some Goose Gear in our rig. Hey Brad, I think we crossed paths yesterday at Coyote Flat Trail, near Bishop? We were in a yellow 2 door jeep (like Regina’s) pulling a red teardrop trailer. Your party let us pass by. After we passed I told my husband, “Hey, I think that’s Brad!”

[@JeepTJ1999]

This was a very interesting video & kept my attention the whole time. Maybe because I want to eventually install Goose Gear in my new Jeep Wrangler for overlanding, but I liked how y'all continually walked for this video. Kuddos to the camera man or woman that recorded y'all doing this video without tripping & falling. Unless y'all edited that out🤣. Anyway, this video was awesome that kept my ADHD brain intrigued & I watched it until the end without skipping parts or stopping it all together.

[@RedHawkish]

Brad that was great

[@ForeroWorks]

MC, what book was he referring to at 16:38? Always looking to expand on that leadership aspect!

[@jonnelson2370]

@ForeroWorks - the book is The E Myth by Michael Gerber

[@ForeroWorks]

@@jonnelson2370 thank you!

[@Rooftroop]

Hmm May need to check them out to see about rigging up a work truck.

[@Anders0nic]

I’ve had several different kits from Goose Gear over the years(full bed buildout on a Tacoma Wedge Camper, rear seat deletes,etc). All were of the highest quality craftsmanship and engineering. With my current Jeep, I decided to give it a go at designing and building my own Goose Gear clone using most of the same design language and materials. Now that my own rear seat delete is almost finished(still installing the electronics), I can say that for the next vehicle I will just be returning to a Goose Gear customer. I’ve spent over 40 hours in design(no CAD just hand drawn), sourcing materials, fabrication and finish work and I still couldn’t match the quality of Goose Gear. And I am Damn Proud of what I’ve managed to make for myself. Goose Gear, simple stated, makes a high quality product that is well engineered and will stand the test of time.

[@AWDTransitOverland]

When you walked pass me I realized I need to lose more of my belly. Brad = skinny, me = fat in that brief shot :-). Other than that, interesting video and the strolling interview came off great!

[@StephenSkoutas]

You asked for feedback on this type of video. 👍🏻👍🏻

[@garretlewis4103]

My wife runs her own business. She says make it your passion. Something you enjoy.

[@DENVER-tu2gt]

Ok, winter is creeping up on us. The snow is coming for some of us. Can you help solve the long-lived question on 35 or 37 snow chains for icey or deep snow? If so, what kind? Sorry if you went over this already

[@ranarch]

When are you going back

[@ohnoadventures]

👍👍😃

[@OverlandingArmyVeteran]

Would never own anything from them, they are WAY over priced. So many others out there realize this and make the same quality for less. It gets old the prices of things just because they can.

[@aroundthenw]

This has been debunked online. If you have a discounted source for the materials and already have the proper tools as well as a high-quality protective spray coating system, then maybe. And that doesn't account for the time to make the templates, test fit, and so on (time is money also). If you don't have any of the above, then the cost is affordable for the product you receive, and most of their products can be installed within an hour to a day depending on the product, again time is money.

[@GATORADDAM]

You still haven't answered if you'll be at Overland Expo East......

[@erikherroz2638]

when was the great recession?

[@norcoredneck]

Instead of “ it’s just plywood “ how about “ everything has its place and everything is in its place”.

[@J.Young808]

I would love to get a Goose Gear system for my 2023 Tacoma Access Cab rear seats.

[@mattdagger1480]

I just wish they would make their stuff out of materials that wont ever rot... I just don't understand the price to materials. yes it's quality I just don't logically understand the wood choice personally.

[@Openmindpureheart]

HB for Colorado? Nope