How Home Care Thrives in the Post-COVID World (with Steve the Hurricane)

The Home Care Heroes podcast shares insights for home care agency leaders with an emphasis on caregiver retention. Learn more at www.ankota.com....
In his 3rd appearance on the Home Care Heroes podcast, Steve "the Hurricane" Weiss takes us through some very critical topics for "post-Covid times."
Steve takes us through a lot of important content, including the following:
Hit the ground running: Folks are craving face-to-face interaction. Be safe but get out their and don't let the "COVID Fog" hold you back
Margins: Caregivers are commanding higher rates than in the past. This is inevitable. For your private pay and long term care insurance clients you need to raise your rates for your agency to thrive.
Top referral sources have changed: Hospitals and Skilled Nursing are trying to minimize stays for non-COVID cases creating a large opportunity
Caregiver turnover: Some "mixed news" and some great recommendations
Millionaires' Bootcamp: Steve also announced an exciting upcoming live boot camp that will be held in November. This Millionaires' Bootcamp is targeted on helping agencies grow and thrive. Here's the link to learn more: (www.homecarema..., but for a pro-tip, leave a note with us at Ankota (www.ankota.com...) to see if we can get you a special discount code.
Home Care Heroes is produced and sponsored by Ankota - the Software for the Heroes of Home Care. We truly embrace the notion that caregivers and home care companies are heroes. Our top priorities are simplicity, caregiver retention and outstanding service. Visit us at www.ankota.com.

[@nbchomecareupdates7882]

What do you think should be charged in New Jersey?

[@ankota7393]

Hi Nicky - This is always a tricky question and depends on your market. But as a general guideline, you should look at what is being paid for caregivers (wages, travel, etc.) and that should be 55% of your total revenue. If you haven't worked with Steve's team, consider one of their bootcamps or check out their website at homecaremaketing.net