How Laufey used Spotify for Artists to maximize her release

[@ChristopheFilippi]

This kinda feels like a slap in the face considering half of these tools are not available to the vast majority of indie artists...

[@Kanemo89]

And why is that ? You know labels and big companies like Sony music control Spotify biggest playlists and more and they get prioritized over the independent artists.

[@ChristopheFilippi]

@@Kanemo89 Yea playlists are a lost cause imo. And those other tools to grow your fanbase only become available once your fanbase has grown 😂 "Catch 22". Edit: to be fair I don't blame Spotify, it's the same everywhere else, and actually worse with e.g. Apple Music (who pay more, yes, but seem to have zero care for indie artists).

[@SpellsandCurses]

Why would you create a promo video for Spotify features that aren't available to a large majority of artists? Countdown Page aren't available to most artists Playlist Pitching rarely if ever yields a playlist placement for most artists Marquee requires a high amount of funding to see any real effect Clips feature isn't available to most artists Merch feature isn't available to artists that don't use Shopify Thanks for Canvas and Artist Pick, I guess...

[@butchbrown7]

Its great to see so many artists publicly show their concerns about categories that don't work on Spotify 😂

[@SpellsandCurses]

@@butchbrown7 💯💯💯

[@studioviktor8673]

SOO REAL

[@itsMickyLee]

Spotify, why do you remove songs for "fake streams" but you keep the playlists open? We can't even control what playlists ppl add us to. Please consider thinking through this more.

[@AdeleMcAlear]

If you're going to put stream thresholds in place in order to get paid, then the least you can do is give us the tools to drive more engagement. 1) 15 months after it was announced, Clips STILL aren't available in Canada or Ireland, the places where I have artists and I joined the waitlist after it was announced in March 2023; 2) Same for Countdown Pages; 3) Marquee is not available for Irish artists, and despite me being in Canada (where it is available) I can't access it for this artist It's very frustrating to see these types of videos when I can't access the tools.

[@butchbrown7]

Spotify definitely has many issues you already mentioned the Question is what they offer has it ever worked?😂

[@speedcrawlmusic]

Thanks Spotify! ❤ And awesome music Laufey! ❤‍🔥❤‍🔥

[@locationstheband]

I didn’t know about clips, that’s sick! Adding to my release plan 🤘

[@cyane]

Well a lot of these features like Marquee or Clips aren't even available in Switzerland and i've been averaging around 50k monthly listeners for some time now. :(

[@harperthomaswav]

Love the tips! Would love it more if I could do half the things it says.

[@zero2OO3]

wheres the pre-release to the independent artistis?

[@butchbrown7]

Spotify treats many independent artist in a different way than mainstream artist some have multiple releases on the same day on Release Radar 😂

[@zero2OO3]

@@butchbrown7 fr

[@butchbrown7]

@@zero2OO3 I read a few testimonials and its almost like the Villainize independent artist. They hit people with Fake Streams alerts but find ways to let mainstream artist make all the money. The Owner is a Billionaire 😂 but I have to say their sound quality it best on all platforms

[@LanceThomasRecordProducer]

The irony is that Laufey last year had 30+million monthly listeners I checked and the vast amount was in India...I gather they stopped paying them...

[@DynamizeBubune]

Wow that's awesome more vim there my Brother's and sisters 🎉🎉🎉🎉

[@officialbigspooky]

Not available for me in georgia only pitching and artist pitch on my profile is

[@philippruizlozano]

17K streams? Wow! So she earned $5 from all that work, right?

[@Official_MonumentOfMisanthropy]

nice. now make ALL those Spotify features available to the large majority of artists that don't live in the US, France, Spain, UK. too. thx. 😀

[@deepspaceocean]

Hey there, Spotify Against Artists. Maybe you should go back to paying us for every stream you stream using our music on your service. I'm a small artist and this summer I will do my part and cancel my Spotify subscription (I was an early adopter, handing out invites), and start using KZbin Music instead. Where do you think I will point my listeners from now on? Morons.

[@tuesdayevenings]

"Spotify Against Artists" that's a good one 😂

[@butchbrown7]

I've Noticed an uptick in Main Stream artist using You Tube Spotify definitely has issues with independent artist & streams. It's like they let mainstream artist make all the money & independent artist not only get 4 cents a stream they dont have all these categories working😂 they need a restructuring

[@XeniusChannel]

Let me guess, the marquee campaign is not free.

[@WillieTheAutomaton]

This is cool and all, but half of it you can't do unless you've been accepted into the program, so not all that helpful for most people.

[@MaMobileMassage]

How come only certain artists get on playlists, I know an artist that used to get on playlists now no longer has got on any editorials and they have quality music and a decent amount of streams. 70k per song. It feels rigged. Like everything else. Why are yo charging more to customers but paying less to artists?

[@beatsbykana]

so this is useless as a "small" artist in the eyes of spotify. thanks for the tips guys

[@dimitrios_siranidis]

Easy 😌