How My Startup Launched Its Biggest Feature Yet - Building a Billion $ Company (Episode 3)

In this video, I take you behind the scenes of how we launch new product features on "Launch Day". Not only do I explain the full process of how we're launching this feature, but I also show the results of the launch, so make sure to watch the full video to see how much $$$ we made!
Specifically in this episode, we talk about:
- Our new product feature
- Our email marketing strategy
- Why we're rolling out this new feature
- Our social media launch plan
- How much $ we made from the launch
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Want to start monetizing your content? Check out my company, Stan:
stan.store
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DM me on Instagram: / jayhoovy
I'm funnier on TikTok: / jayhoovy

[@rangerwoodland]

Pretty great for a day's work!! Nobody out here is providing this level of transparency into the startup process. Appreciate all that you do to make this accessible!

[@tylerthefailure]

not exactly a day's work

[@jayhoovy]

My pleasure Ranger! Thanks so much for the kind words! Really appreciate your support and I'll keep documentin' away!!!

[@ZeAmigosUnited]

Your social media manager is an absolute legend... you are so lucky to have her. She's definitely in the top 1% of social media managers. Keep this woman happy, she will be intrumental in your quest to $1B valuation.

[@jayhoovy]

Lo truly is the best! On top of being a phenomenal Creator, she's also a phenomenal human being who's going to do awesome things for her own business one day too!

[@ZeAmigosUnited]

Such a great example of "documenting > creating". More companies ought to do this. Brilliant marketing/brand building for your company.

[@I-Know-Best]

JAY!!! You’re doing such a great job and I love what I’m seeing. Honestly, the best thing I saw during this entire video was how extremely positive, funny, engaging, and informative your meeting were with your team. They were just as inspired and excited as you were for each of their respective projects and that shows how motivating a leader you are. You really have that skill nailed and it led into such an amazing video. Can’t wait to see more and I hope you achieve your goal!

[@jayhoovy]

🥺🥺🥺 really appreciate your kind words - I'm still learning how to be a good leader and manager for folks - still making plenty of mistakes! But I know I couldn't do this without my team.

[@I-Know-Best]

@@jayhoovy Haha, I'm the one that just graduated undergrad so I'm trying to learn from you! Hope everything goes well and cant wait to learn along side y'all. I follow you guys on insta and will continue to show my support. I really like and believe in your team. -Alex

[@ashimaadventures]

The crickets to the “how are you doing” is so real 😂. Love these videos! I’d love to hear how you handle the curveballs/bugs/obstacles in building your startup. The mental challenge is so real and I know you mentioned you were nearing burnout soon

[@jayhoovy]

Ooo yes I will make a video on this Ashima!

[@shadowdude90]

1 million subs soon. 100k customers soon. Lets go🎉 i cant wait to be a content creator myself and use stan. Love the energy!

[@jayhoovy]

Heck ya Shadow! So excited to watch you start your journey! Keep going!!

[@namsan329]

You are by far one of my favorite KZbinrs, I've been binge watching you lately I can't wait to see your growth. It's already so noticeable!

[@jayhoovy]

Aww thank you so much namsan! I really appreciate the kind words and am pumped you're here along for the journey!

[@annynantasiri]

I appreciate you, your team, and the effort putting in and sharing your journey with us so much!

[@jayhoovy]

I appreciate YOU Anny for being a part of the journey🙌

[@DivineBre]

Your channel is growing!!! Good stuff

[@gyuioppoiuyg]

Cool new feature! Following your journey is always fun!

[@cadeclark1]

Favorite KZbin channel now, so much value!

[@jayhoovy]

Thank you so much Cade I appreciate you supporting the journey🙌

[@turtledoeslivebro8211]

Love this level of transparency! Great quality video. You are, at least in my eyes, a good role model for people like me that want to make this jump. I’ll be watching every video of the way to your success.

[@jayhoovy]

Awww thanks so much for the kind words Turtle! My goal is to make entrepreneurship super accessible for everyone so you can achieve your dreams too - by learning from all my mistakes and lessons learned

[@bizzille5989]

Love the content! Keep Killing it jay!

[@jayhoovy]

Thank you Bizzille!!

[@MultiMojo]

Thanks for sharing - love the transparency ! Great startup marketing strategy for a product catered to content creators

[@onlyjesus6421]

Awesome content, thanks and I really appreciate it

[@Khoi_Huynh]

i really like these types of videos where you go in and show us how you and your team actually do work. As a Junior Product Manager these videos are so hopeful for me. thanks so much and keep it up!

[@jayhoovy]

I really appreciate you supporting the journey. Thanks for the kind words!

[@mattappleseed007]

Congrats on the new feature launch Stan!

[@jayhoovy]

Thank you Matthew🙌

[@ABC112010]

Love your content ❤

[@jordanaguirre5813]

such a sleeper channel for what the content provides, glad to see the usually hidden insight into the start up world. a bit over a 6% conversion rate on day 1 is awesome dude!

[@jayhoovy]

Thank you so much Jordan!! Appreciate you being along for the journey so early in the process!

[@RileyMackillop]

Amazing content. I find these follow you around for the day videos so insightful. Seeing your actionable takeaways from each meeting and how you structure your time is amazing for a fellow entrepreneur! Sending support from Aus on your journey!

[@jayhoovy]

Cheers Riley! I'm visiting Aus for first time in Aug!

[@videogamesplayerr]

I love your project and your energy and I hope you'll go further than you dream of

[@jayhoovy]

Appreciate the kind words🙏 I hope YOU go further than you dream of!!

[@themeniacs7376]

Thank u for sharing ur journey man, this motivates ❤

[@jayhoovy]

Thanks for being here for the journey!

[@238BibleStudies]

Definitely... I'm definitely enjoying my Free Stanford U continuing Ed! Thanks for sharing, founder james

[@stefan2405]

sick content, keep grinding

[@theseongseop]

I love to watch your journey and make an excellent first move!

[@jayhoovy]

Thanks for being here for the journey Seongseop!

[@ducpham9111]

very inspiring, congrats Jay!

[@jayhoovy]

Thank you! Appreciate your support🙏

[@Bunny-mx1fm]

Thanks jay again such an underrated channel

[@jayhoovy]

I appreciate it Bunny!! Will be well rated soon enough with your support!

[@lifeofluba]

congrats!!!

[@betrmanagement]

Love this content!

[@jayhoovy]

thank you so much for the kind words and support @betrmanagement!

[@savaok255]

This is so cool. I feel like im learning so much from these videos.

[@jayhoovy]

Glad you enjoyed Sava! Let me know if there's any other topics you want me to make videos about!

[@akanksh5108]

great video as usual

[@Omahaneb6]

Very informative!

[@benjaminpowell5376]

Hi Jay, love the vids; breathing transparency into the entrepreneur space. I've just left Uni and my plan is IB and possibly a bit of VC before being an entrepreneur myself - would love to know if you strongly advise spending time in both of these industries before being an entrepreneur!? - or do you not think helpful?

[@benjaminmoyer7245]

555 was total pro members all time. 5 was how many you added that day which wasnt even the highest day in that chart... there were 8 higher days. ❤

[@katiexu1559]

This is sick!!

[@jayhoovy]

Thanks as always Katie!

[@sexymeal2427]

Why has youtube not recommended this sooner?! This is great content

[@jayhoovy]

haha! welcome to the fam! glad to have ya!

[@felipesouza8055]

i love u man - keep walking

[@jayhoovy]

love u too felipe!!! excited to see where your journey takes you as well

[@JakeHenry]

ayhoovy's behind-the-scenes look at a major product launch is a masterclass in strategic planning and execution. It's a testament to the power of a well-coordinated team and a reminder that success is a result of careful preparation, relentless execution, and a dash of excitement. Let's continue to learn and grow in this entrepreneurial journey together!

[@jayhoovy]

appreciate the kind words Jake!!! cheers

[@JakeHenry]

@@jayhoovy keep it up!

[@jpthinks]

I loved the wedding congratulations. I would have to not thought to do that until like 4months after. 🤦🏽‍♀

[@nosaiyare5190]

I'm stealing that visualization exercise

[@jayhoovy]

hahaha take it! ✨✨✨

[@samuelcook7588]

leh GO !!!

[@jayhoovy]

Thanks for the support Samuel!!!

[@jonathanbouchard9817]

great job

[@jayhoovy]

Thanks Jonathan!

[@habibi750]

You are a really cool boss. I hope your team knows that.

[@jayhoovy]

[@mattshieldssmma]

loving these vids brother! u said in a previous video that getting to $50m ARR would bring u to a $1B valuation, curious how those numbers work out? that's a 20x multiple of ARR which seems high but I might be missing something. Are there other companies that it $50m ARR and reached a unicorn valuation?

[@jayhoovy]

It’s definitely a stretch at 20x in today’s market, but with a strategic multiple + profitable growth, it’s a feasible valuation!

[@MultiMojo]

@@jayhoovy Probably need to sprinkle in AI/LLM based content generation and upsell to a higher tier. That should help justify the 20x valuation multiple and boost revenue.

[@mattshieldssmma]

@@jayhoovy love it, best of luck brother! would love to have u on a pod one of these days

[@thespur2522]

I don't know but there seems to be a spring in your step. It's as though you've decided this "REALLY IS" what you want to do. It's great to see. Almost like that excitement and nervous energy the first day of school or Christmas day to open your presents. I think as founders we can become so jaded by all of the things we have to deal with or go through. That it's easy to dim our inner light and just go into robot mode at times. And then we just start losing that spark gradually and the journey becomes more of a burden, than the necessary but fulfilling walk we need to go on to reach our destination. Keep it going Jay. I, and judging by the comments, so many others. Are rooting for you bro.

[@jayhoovy]

Wow - thank you so much for the kind words Spur. My energy and motivation has definitely gone through peaks and valleys - I actually earlier this year had a serious burnout session where I almost decided to walk away from everything - right now, I'm feeling really genuinely good about what we're doing, how we're helping, and how much more fun we have ahead of us. Really grateful again for your kind comment - and for you supporting along the journey!

[@MatthewHuo]

+$650k ARR, very nice!

[@sunleticonversations5784]

Wowww

[@kuzi3980]

The moment this startup goes public I'm investing

[@michael4072]

Can you share some advice on how to pitch a VC investor? Thanks!

[@jayhoovy]

Yes!!! Uploading a video next week of me meeting with Lightspeed Venture Partners - stay tuned! And make sure to subscribe so the algo doesn't let you miss out!

[@michael4072]

@@jayhoovy Awesome! Can't wait! :)

[@AnimeIntroStyles4]

I don’t know a lot about your company, but what I do know, is that Vitaly is a lucky man.

[@jayhoovy]

I’m even luckier to have Vitalii tbh - couldn’t do it without him :)

[@cooltrucly]

when i first started the video i had to double check that i wasn’t watching it on 2x speed, how do you talk so fast man 😂

[@jayhoovy]

Lololololol I feel like I try to talk slower when filming too!!

[@psychosidx]

You should start a referral program , wherein on 10 new friends joining pro will make the yearly plan free for referrer, just an idea 😂

[@VICTORYGARDENS-wn9us]

congratulations i am starting a non profit victory garden project

[@sneeds2108]

What were you expecting sales wises on day 1? You seemed a bit disappointed.

[@jayhoovy]

Yea admittedly wanted a bigger conversion (maybe 1000 or so folks?) but I think we'll get there over time for sure - and we learned a ton!

[@fayazmaihandost]

My friend I have 9 great idea I believe that can make millions can I come talk about it with you guys maybe you guys can help me on that. Thanks

[@xhantimda860]

🚀 Great job Jay and team. If you ever need a Senior Full Stack engineer hit me up 😅

[@krisb-travel]

Mailchimp is the absolute worst, so expensive for about 200% more cost , I think they only exist because people don’t realize it’s easy to switch over

[@AaronRackley]

Let me know when you need a technical lead/engineering manager :)

[@Kayakamuy]

I want to join your team

[@jayhoovy]

We're always hiring awesome people! You can always see our open jobs on our Careers page!

[@orekihotarou8200]

w

[@jayhoovy]

W Atharva

[@TT-by7tv]

Love the channel! You are cute :)