How Rihanna Pulled Off Floating Super Bowl Halftime Show (Exclusive)

Jesse Collins, executive producer of the Super Bowl LVII Halftime Show, chats with ET about Rihanna's performance and how they pulled off the floating stage.

[@signalfire15]

The ending shot when she was singing Diamonds with the camera heading downward and the fireworks on top was stunning! Production was great!!

[@carolinaleiva2653]

Goosebumps!!! 😮‍💨

[@-VoDkAsVengeance-]

Did anyone else notice the platform wobble quite a lot during the very end of this?? She immediately started looking at the rigging and the crew, she kept her "calm" face but she most certainly didn't look calm about it lol

[@cheznardi]

Yes! I got chills❤

[@marilove11]

agreed

[@anna-is6tt]

🥰🥰🥰

[@mitziemclarty8147]

This was just excellent no one had to be half naked no unnecessary wardrobe changes just a wonderful performance great singing. Wonderful production 👏

[@northernlights6984]

Would be even better without crotch rubbing!

[@ohlaaax]

Dang. We're pooping on wardrobe changes now? People can't even change outfits anymore?

[@drea12187]

"because it wasn't my business, has nothing to do with me..." Respect for those words.

[@latoyajibodu5498]

I love that response and he was right. It's none of his business

[@imanjama7858]

I wish everyone understood that line ( because it wasn’t my business) ⬆️ 👏🏽👏🏽🙏

[@naer-g437]

Definitely respected that response! I hope others follow suit.

[@MarcMarshall94]

I mean, I get it, but he clearly meant in terms of how it impacted the show preparation lol.

[@shawnab9940]

@@MarcMarshall94 and that's exactly how he should have meant it. He's there to talk about the production.

[@nicholasgarrick8855]

Props to the production team this looked like a live music video the amount of prep needed to make this happen is insane.

[@Timothyrpiano]

Congrats to him, Rihanna and everyone else who was involved! They put together a great show!

[@hisfavvv]

The performance, vocals, choreography and production was amazing. I loved it. She was doin her! And she did it well.

[@Imtwixtedd]

She don’t need no one with her , she stands for herself, she’s just amazing

[@susanabrown1736]

She is grotesque, nothing to admire. At 5'8" and 190 lbs she looks like a statue

[@Rtp174]

👏🏽👏🏽👏🏽👏🏽👏👏👏👏👏

[@joannajamerson35]

People are complaining about no Jay z. Like wtf. Why do we need Jay z

[@sophritoh]

@@joannajamerson35 what? I haven’t seen even ONE person mention jay Z. Are you the one bringing him up in some reverse psychology type ish? Because I haven’t seen anyone mention him, lmfao… why would anyone even think of him when discussing a damn Rihanna concert…. Yeah she’s signed to roc but that’s about the extent of it… they’re not rly in the same vibe at all, it’s not cohesive as a musical collab… Nah but fr though, where are these mystery comments you’re talking about, cuz the only thing I’ve seen bringing up jay z is your own comment…

[@RaysCorner]

Just her and Auto-Tune!

[@kari8187]

She sang her heart out too ❤

[@salmaal-shaoily5809]

What a historic pregnancy announcement 🥳🎉🎊❤🏆💐💐💐 friendly choreography, her and her dancers epic performance

[@duderRechthat]

Why would she announce to strangers that she is pregnant. This isnt a pregnancy announcement, this a woman doing the superbowl halftime show, while pregnant

[@Hddjridhanaksldndh]

@@duderRechthatshut up

[@nankyahawa7986]

Riri looks great.she didn't disappoint. The performance was a blast.

[@robinsommer6009]

ONE OF THE GREATEST HALFTIME SHOW I HAVE EVER SEEN!!! THAT ELEVATION SET A NEW PROTOCOL IN EYE CANDY DELIGHT 😍😍

[@angelajames9853]

Some people said it was awful....what were they watching... It was spectacular!!!

[@allisonfoster1367]

IKR! I was so confused hearing the rumor. Like, I know Rihanna didn’t disappoint. Can’t be true. Then I saw it for myself and now I know that you’re simply a hater if you watched that whole production and wasn’t blown away.

[@alimacoulibaly1786]

They can’t see 😂

[@brittneythompson2041]

I loved it!! ❤❤🥰 she did a great job 🇧🇧👑

[@nicholasgarrick8855]

Riri look beautiful phenomenal performance she didn't disappoint what a comeback 👸🏽❤.

[@paulineweber9331]

It was an avant-garde Super bowl halftime show with an emphasis on simplicity, symmetry, and taking up space both vertical and horizontal. I think it was one of the best!!

[@drewzcutz1]

Rihanna's Super Bowl performance was simply amazing! Her energy, stage presence, and vocal talent were truly remarkable. The way she interacted with the audience and brought her unique style to the stage was inspiring. It was a true pleasure to see such a talented artist in action and she truly delivered a memorable performance that will be talked about for years to come. Well done Rihanna

[@reginapates]

RIHANNA'S PERFORMANCE IN HER SUPER BOWL HALFTIME SHOW WAS SPECTACULAR!!!!! SHE RAISED THE BAR FOR SUPER BOWL SHOWS!!! I WAS BLOWN AWAY BY THE SHEER MAGNITUDE OF IT ALL!!!! PURE TALENT AND ALL CLASS!!!! IT WAS MAGICAL!!!! GREAT!!!!

[@gillianroberts5598]

All my questions about this half time performance was answered in this interview. Thank you ET

[@Mary_305]

This was a killer performance last night. Congratulations 🎉 Rihanna 🥰

[@faithblack3851]

If you know Rihanna...you know this production was all her. She is very involved with her image. I have to say again ...that I come back simply for her voice. Her audio team is incredible...phenomenal job.

[@YorrickLiu]

the baby should be so proud to watch the replay in the future : I flew with my mother in front of millions of audiences!

[@jenniferbullett7254]

I was thinking that myself.

[@em6744]

Rihanna congratulations 🎊 👏🏾 💐 🥳 💕 💖 love from west Africa Liberia 🇱🇷 ❤️ 💖 ♥️

[@hazeltaliaferro201]

She was perfect. Haters are always going to hate

[@jenniferbullett7254]

Yes as always. People always be hating. Rihanna did her thing though. 🙌❤

[@susanmensah400]

Congratulations 🎊 👏 💐 🥳 🎊 my Caribbean queen 🍾 👸 you are a beautiful and blessed woman

[@pollycampbell3140]

It really was an amazing show, visually.

[@judithmilbourne3162]

60 feet in the air OMG!!!!

[@pao6852]

Goosebumps

[@chach1070]

Aaaaaand she’s scared of heights!!!?!???

[@islandgirl7519]

I'm wondering!

[@lacylu7881]

She did so amazing!!!!!

[@ladjei19]

No social issues, no demonstration, no skin showing… just real talent

[@donnajohnson5688]

Are you kidding you put a white women with all white dancer and the building would be burnt down . Now I think the show was great I loved it .

[@Xgil2Play]

@@donnajohnson5688 what does that have anything to do with... anything?

[@thornyback]

@@donnajohnson5688 that is nonsense. You know just as well as I that nothing would have happened if Britney performed that with dancers in black outfits. Literally nothing would have happened. I can tell you 'Truth' social would be alight with conspiracies if they had worn black right there. Stop trying to incite racial hatred with claims like that. We see you like to feel like a victim but you really are not. One ww to another.

[@divahproductions]

I agree

[@natashaclarke9488]

❤I LOVED HER PERFORMANCE ❤SPECTACULAR ❤❤❤❤❤

[@magdalinepalmer1699]

Just delightful to watch!! Tears flowing down my brown cheeks watching her just singing beautifully was so incredible!,❤❤❤🎉🎉

[@rhettrossos3172]

Still not over her performance

[@kellygardner5417]

That big, cheesy smile says it all. This gentleman loves his job, and really did Rihanna justice. So fun. I’m jealous ❤️❤️❤️

[@seanakridge2971]

Rhi Rhi didn't need to bring another artist on stage....she killed it on her own!!!

[@hchoc2011]

They did a GREAT JOB 👍

[@zenakarhani8915]

The best Super Bowl performance of all time!!

[@wsintel]

Not the best but she did good

[@roslyndaniel2687]

@@wsintel could you do any better?just asking smh.

[@kathleenweinberg5991]

Rihanna did a wonderful performance and congratulations she's having another baby

[@danyulwilliams9823]

She did fantastic!!! RiRi did awesome!! ❤😊❤

[@Mariec237]

I've been seeing a lot of people saying she was boring.. Personally, I don't care what nobody says, RIRI CAN NEVER DO WRONG 😂🤣😂🤣🤣😂 her vibe is UNIQUE ☺️☺️

[@kaybrown2201]

I don't know what more they could expect from a pregnant woman. I could not even walk a minute without being tired and wanting to fall asleep much less to perform on a global stage and dancing.

[@cheznardi]

Agreed! She has a lane of her own and stays true to it❤

[@BluDrop5]

She was underwhelming.

[@allisonfoster1367]

@@BluDrop5 If you’re not into pure visual art, choreography, talent and stage presence.

[@nikkyahloo]

SHE PULLED THIS OFF & SHE WAS PREGS🔥 LOVED THIS, SHE DEFS GAVE US A SHOW TO REMEMBER😍

[@13thdisciple]

Simplicity, class, style at its best.

[@susanabrown1736]

"simplicity"...? Over-dressed, excessive make-up, and grotesque silhouette !!!!!!

[@acefully4703]

You guys in the Us just do the unimaginable with innovations.👏

[@abdikadirabdirizak2118]

The superstar stand her ground we loved and enjoyed her presence ❤️❤️❤️

[@wandahoward-holmes4825]

Fantastic interview!!! 🎉🎉🎉🎉🎉❤

[@nashnyabe7470]

the man knows how to answer questions. HE really doesn't talk about anything outside his jurisdiction

[@soniareyes4612]

She was amazing you don't have to show skin to look beautiful like Rhianna AWESOME PERFORMANCE

[@Rtp174]

I love this cool …beautiful… classy… performance…Impressive… RIRI is a bad girl

[@angelahunter6687]

Congratulations Beautiful Rihanna

[@angelamedley5824]

Amazing! Love the show!

[@leewiththeteatarot4444]

Great COVERAGE ON EVERYTHING 💯💪🏽

[@Chasi385]

Love my Rih! She killed this. One of my favorite halftime shows. 💎🎈💎🎈💎🎈💎🎈💎

[@maleisac4727]

Kudos to him and entire management ❤❤❤👏🏾👏🏾👏🏾. Excellent production

[@zeniapeak5207]

RiRi did great !! She is a good performer. Take it easy and rest.

[@heartspeaks]

“None of my business”= She Moved in Silence Until Time Of Reveal… meaning No One knew for sure until the Super Bowl Bruhhh

[@thisismarcooos9406]

Ahhaha i love how he isn’t talking about her pregnancy but just about the show in general

[@animerecapguy25]

All throughout the performance I was keeping her from falling in my head.....my fear of heights would have definitely taking over she's just good.

[@leewiththeteatarot4444]

Everything WAS AMAZING 🤩

[@rd5107]

Just incredible!

[@evamekonnen]

I was at a residential building over the weekend and there was a 9 month pregnant lady delivering cart full of groceries . She was working as Uber delivery personal at 9 month . Wow !

[@aidahoe2946]

Shes 1 of 1, shes number 1, shes the only 1! Dont even waste your time try to compare Rihanna to others!

[@staceyl8098]

What a woman what a mighty goddess woman🔥🔥🔥. Riri is that woman. Such a flawless performance.

[@misspoint_2501]

Amazing amazing amazing awesome awesome awesome very well done set up Floating stages main stage yessss absolutely a beautiful job you all done❤

[@SecretWars98]

Rihanna always deserves to be at the Top* 💯

[@genevieveborja2606]

There’s No one Like RiRi’s Wit and Unique Super Bowl Halftime Supremacy. It was Absolutely Entertainment with High Respect and Fusion. Exceedingly Cloud 9. Kudos!!! To The Entire Team of RiRi aka. Fenty. To God be All The Glory.❤️❤️

[@audreymorgan7787]

Rihanna is wonderful but there is always people that hate as long as you are black there is bad mind God cover Rihanna and keep her safe

[@9ine_598]

Maroon five ain't black. Justin Timberlake ain't black... ???? 🙄

[@D-MARIE77]

Great performance #Rihanna

[@ZackyBro101]

DUDE looking like the light skinned version of CHRIS ROCK!

[@anthonygause8082]

Rihanna Did Her Thang Yesterday At The Superbowl I Love It 😍😘🥰🥵😉

[@marilove11]

Great show!

[@chiomaubani4680]

Simply spectacular

[@anandwrld]

amazing show!

[@brittneythompson2041]

Wonderful and well put together show 😍🫶🏾👏🏾👏🏾👏🏾👑

[@serenus369]

Loved her performance, she is amazing.

[@allisonfoster1367]

You really can tell that some of these comments are from people who just do not like Rihanna and will not admit that, even to themselves. This whole production raised the bar in so many ways.

[@1981pjt]

I loved it!

[@angelamurphy2996]

Love her ❤️❤️❤️

[@frankbabya]

This was so beautiful 🥰 Rihanna ☀️

[@angelamurphy2996]

Beautiful ❤️❤️❤️

[@anna-cooks]

She's pure class.

[@mrit409proofnotfeelings7]

Crass or class

[@latnscorpio1]

Class???? Her opening song was “Bitch better have my money.” 😂

[@anna-cooks]

@@latnscorpio1 OK you have a point there...lol...but she wasn't a Las Vegas type of act...a little more appropriate for kids to watch

[@latnscorpio1]

@@anna-cooks hmmm🤔 ok lol

[@christyleblanc1387]

Rihanna performance was simply beautiful and so happy fer her and a.s.a.p rocky to there ❤️ baby boi and new pregnancy 🙌

[@karfeelye9942]

High fashion. I love the performance

[@susanabrown1736]

'High fashion"? A model of average size to her grotesque body ?

[@Xgil2Play]

I want the version of Work they made. It sounds more romantic with the newly added chords.

[@victoriousangel8911]

Riri performance was spectacular. Love 💕 it Love ❤️ it Love 💗 it!

[@verniciamury1831]

🎉❤awesome job

[@Keke88]

AMAZING

[@Patslifesjourney]

I SUPER LOVE THE HALF TIME SHOW.

[@speerrituall1]

Women can do many things while pregnant. We must go on. Ri has done ariel performances before.

[@gabby7313]

Outstanding!

[@lolagagasuxx]

THIS WAS INSANEEEEEEEEEEEEEEEEEEEEEEEEEEEEE

[@keepitonmeatalltime5008]

The Best to EvEr Do It Congratulations 🎉🎉🎉🎉🎉🎉🎉🎉 Ayyyyeeeee Y'all did That 👏🏾👏🏾👏🏾👏🏾👏🏾👏🏾👏🏾👏🏾👏🏾👏🏾👏🏾💎 Rihanna We Love You 💎 🎯🎯🎯🎯🎯🎯💎🎉🎉🎉🎉🎉🎉🎉🎉🎉🎉🎉🎉🎉🎉🎉💎

[@laurahuynh8333]

That guy is so humble. The fact he gave praise to Rihanna before himself is sweet.

[@stoyannawolowo7895]

Love Riri🎉🥰

[@Missiuniqk]

Well said man

[@CITYBEACHTV]

Bravo to this man 🤍

[@Rtp174]

Dancer in the sky💯💯💯💯💯💯

[@ScottThePisces]

Simple: She asked Kanye for his stage designs and crew 🤣

[@allisonfoster1367]

You mean she and her team took it to another level all while paying homage and putting on an amazing production?

[@MsTambri10]

He’s asking him questions that Rihanna should be answering.

[@joanncarbajal3963]

Good job

[@hassanhassan-hm3tj]

Congratulations

[@themagdozasyourbisdakfamily]

Shes diamond ya'll..

[@miguelnegron6337]

This dude is genius!