How the European Super League Fell Apart - A Timeline

The Rise & Fall of The Super League - A Timeline | Sign up to The Athletic: www.theathletic.com/tifofootball
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The Super League lasted all of three days. It was football's biggest story in decades when it was announced on Sunday, and by Tuesday it was all over. This video charts the key moments in that timeline.
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Additional footage sourced from freestockfootagearchive.com
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#ESL #SuperLeague #EuropeanSuperLeague

[@toolkeet5556]

Imagine how fast UEFA, FIFA and the broadcasters reacted to this. But when fans and managers complain about ticket prices and the schedules no stead fast response.

[@SdoubleA]

FIFA and UEFA are the same pile of shit as ESL was. I wanted the ESL to happen simply to stick it to FIFA and their corrupt and vile regime.

[@calahoon22]

Or the accusations of corruption within the organisations and even slave labour in Qatar!

[@tbatallen]

@@SdoubleA I fully agree Anil that FIFA and UEFA need reform and increased transparency. But wishing for the European Super League to have come into existence is like praying for a stroke so you don’t have to think about the cancer, rather than just trying to treat the latter.

[@rjfaber1991]

@@tbatallen Exactly. And for the global football pyramid to work, we also need a pyramid of regulatory authorities. Reform is definitely needed at UEFA, and FIFA may even require a complete rebuild to deal with their institutional corruption problems, but we can't simply abolish these institutions.

[@konnichiyawa1360]

@@SdoubleA both are evil but fifa and uefa are lesser so imma side with them but fuck them too

[@niamhoconnor8986]

Plot twist: the Mega Deal tune was actually supposed to be the anthem of the European Super League

[@mixerr3417]

Nice joke😂

[@ixaixa35]

Fuck, BRING THE SUPERLEAGUE BAAAACK

[@Aalienik]

Welcome to the super leaguee...

[@roshanraju2704]

😂

[@FloatingOnAZephyr]

That might have swayed me on this issue, can't lie…

[@connorferris3755]

This video lasted longer than the super league

[@uncreative5766]

With much more acclaim, to boot.

[@ComradeHellas]

good one, but thank god it failed

[@dulcedeleche000]

R/whooooosh

[@4thzone697]

No way it was longer than what I just produced. I had a shite so long it touched the water before it broke off.

[@sixseven2620]

@@ComradeHellas Good one, Ponton.

[@definepoetic]

The Mega Deal song is too powerful... it must be stopped

[@Aguilaclc]

02:32 When you're so used to talk about football that no one noticed that you called him "Prince Willian"

[@SamisAga1]

He doesn't cares about Arsenal, just royalty.

[@applehack97]

I did actually, but I wasn't sure if it was a typo or his actual name is spelled with an N

[@John-rr9fv]

@@SamisAga1 Prince William is an Aston Villa fan

[@ElvPresidente]

I noticed lololol

[@deenfredericks7091]

Yeah the problem is not many channels on youtube covering European football are from Europe but from the States. There are so many. And a lot have fake news and no research involved.

[@od9694]

A lesser channel would have thrown any old video together to get in on the media hype not Tifo, that’s why we watch this brilliant channel

[@JK_JK_JK_JK]

🙄

[@ComradeHellas]

true

[@samkelesibusisothabethe472]

Totally agree

[@joshberkin5567]

Except they did

[@jacob4tee]

They literally did tho

[@JK_JK_JK_JK]

Big Sam lasted longer as the England Manager than the ESL! 🙄

[@alainmagera502]

no

[@alainmagera502]

esl best thing to happen to tennis

[@tipperary1082]

I don't think the super league was ever offered the England job

[@youman5079]

😂😂

[@stevendchu]

Other things that lasted longer than the ESL: Everton's title challenge Spurs' title challenge Gary Neville at Valencia De Boer at Palace Moyes at United Villas-Boas at Chelsea Hodgson at Liverpool

[@MSehested]

I hope Peter Cech was wearing the helmet when send out to calm the crowd 😀

[@nikhilsrl]

He wasn't, but the image looked really cool. The Tifo guys having fun.

[@danonck]

In FIFA he would

[@michaelkitchin9665]

They always seem to send Cech when there's bother. Do Chelsea have no other talismans or does Petr just look breaking shit up?

[@Showtime_Mike]

The athletic almost seemed like a legitimate news organisation until the last 50 seconds of their broadcast.

[@odysseas573]

What happened in those last few seconds?

[@soludsnak]

Joe's silly songs and jingles database.

[@neos9934]

Hahaha

[@denniskamau921]

That jingle though 😂

[@miz5138]

A video on Schalke 04’s downfall ? Their relegation has baffled everyone in world football, considering they were one of the top teams in Germany.

[@Darwinek]

Not really baffling considering the club is almost out of money and plagued by horrible management in the recent years.

[@lonestarr1490]

They're one of the most popular teams in Germany. It's been a long time since they've been considered a top team. Their in decline since at least 2014 - with a exceptional second place in the season 17/18 that can safely be considered an unfortunate accident. Unfortunate, because it overshadowed the many issues the club had and thus rendered too many people careless.

[@tomsweeney7922]

HITC Sevens has a good video on Schalke

[@dbilly121]

I was about to say but Tom beat me too it, HITC Sevens did a good one the other month about their downfall.

[@StuartGarlick]

@@dbilly121 They make good content, but the guy hosting it seems to have this very specific intonation when reading a script where he goes up on the final word of every sentence like Jeremy Clarkson, and I can't not notice it when I listen to him.

[@nicklikethesoup]

This song should exist in full.

[@jakehyams8659]

On the athletic

[@BerSeben0502]

For just 1 pound per month

[@rcb_reddit]

Chelsea anthem

[@pranavkrishnan2579]

2:30 Breaking: Willian moves from Arsenal to Buckingham Palace

[@KneesOfTheBees23]

2021 really turning out to be quite the sequel to 2020

[@catinthehat906]

Perez probably took advice there was no legal impediment to the proposed football Superleague following a recent ruling by the European Court on a dispute between professional speed skaters and the International Skating Union. Notice that no European politicians threatened legal action to prevent the ESL because they did not have the power to do so, it was sanctioned by the EU Courts. So had we still been in the EU the UK's legal power to prevent English clubs joining the Superleague would have been limited. Without those English clubs participation, the ESL was a non starter. Brexit prevented the ESL.

[@theyoutubeaccount8499]

2021 = 2020 Won

[@NIDELLANEUM]

@@theyoutubeaccount8499 in what accent one and won sound the same?

[@whyteej]

1:14 They left Spurs off the graphic. Lads 😂😂

[@ritacamacho7280]

Everyone keeps forgetting about Spurs man

[@warrenkang8173]

It's

[@youman5079]

I mean they are a small club

[@quyc6720]

White shirt same as madrid, they didnt bother themselves with duplicating

[@lucienb7143]

@@youman5079 u dumb or u dumb? They r bigger than city and Chelsea

[@pphyjynx8217]

Don't forget that Ed Woodward quit in part because the players revolted and were disgusted that they left Ole to the media sharks without telling them. (Big ups to Maguire and Shaw specifically)

[@steliosmouratidis3829]

Man, I can't get over the outro of the video

[@HermSezPlayToWin]

2:33 Prince Willian is from an alternate universe with a full head of hair. He would look good with an afro. 😂

[@liltone9614]

Can’t believe no one is pointing that out

[@luminousinferno443]

lmao

[@nusratparveen82]

Lmao

[@prithviprakash1110]

Ander Herrera, those Leeds players, James Milner, Jordan Henderson, alongside Klopp, Guardiola, and Neville. Massive respect to these guys for standing up when the stakes were so high. The greed of the Super League has been contained, but we must stay united against the greed of UEFA as well, given their ridiculous plans to change the format of the Champions League.

[@fllx7957]

Should have included the clear statement from the Bayern Munich board against the Super League imo, the confidence they had in their statement made me quite sure that the Super League won't happen

[@callisto3605]

Yeah and now Rummenigge got the eca presidency as a reward from Uefa,don't consider them as saints they were clever not to join this madness and now togheter with Psg the oil club will reap the rewards,football is rotten,Uefa needs to be dismantled.

[@meyercraft790]

@@callisto3605 PSG president Nasser Al-Khelaïfi was rewarded with the eca presidency

[@jinjunliu2401]

@@callisto3605 yeah I am pretty sure that something like this will happen again and next time it will sadly be a succesful breakoff, unless uefa will undergo some dramatic changes. The PL new rule saying that clubs will be kicked out after trying to leave means that next time the clubs will go when they are 100% certain that the breakoff will succeed and they will do everything in their power to make it happen as they have no going back anymore. Something like what happened now exposes the problems that have been there for long, there won't be another chance to fix things anymore if not now. So in the end football will die off anyways, be it from uefa or from a break off

[@PsilentMusicUK]

@@callisto3605 UEFA are rotten to the core, but the ESL would have been infinitely worse. UEFA could persist just fine if it were drastically reformed, but removing promotion/relegation destroys the heart and soul of all that makes the sport appealing.

[@merym9647]

Fun fact : the english premier league was created the exacted way the super league is supposed to form .

[@BucketofBaskets]

Now we should come together to fight UEFA to save the Champions League.

[@edd0f]

nobody cares man. You just made UEFA more powerful and they are rewarding oil money clubs as we speak

[@frankreynolds9930]

@@edd0f Great. Better get more Tv money from Uefa than increased ticket prices.

[@edd0f]

@@frankreynolds9930 They haven't spoke about increasing the share of tv money. They are going soft on financial fair play rules that benefits only 2 clubs.

[@frankreynolds9930]

@@edd0f Well they are already looking for fundings and ffp actually was already soft months ago because clubs income was going shit due to pandemic. Also ffp has pro and cons. Its benefits elite clubs more and doesnt let lower clubs compete with them.

[@edd0f]

@@frankreynolds9930 That's not true. Lower clubs compete by selling well and buying smart. Nobody is throwing money at them if they can't repay it. PSG and City are the exception because we all know where the money comes from and for too long they have got away with it which makes UEFA a joke. Now they don't need to pretend and those people protesting the greed in football are looking the other way or they have been brainwashed and used.

[@otto_jk]

I don't even care about the video I JUST WANNA LISTEN JOE SING ABOUT MEGA DEAL

[@od9694]

Bruno was the first player from the “super” clubs to condemn it

[@mayureshvaidya387]

"Dreams can't be buy"

[@siralexferguson4640]

@@mayureshvaidya387 🤣

[@santiagobauza4257]

Cancelo almost at the same time too

[@applehack97]

@@mayureshvaidya387 bought*

[@od9694]

@@Rezcuz what where you expecting a series of novels based on the reasons against a super league

[@jackbrownio3]

The Mega Deal song needs to be a permanent fixture

[@jabirrashid8654]

Tifo always coming in clutch when we need them

[@footballfactor410]

One of the most intense times of football and I'm soo glad that the European Super League has FALLEN APART!

[@preyeyinkore7238]

Or has it??? 🤣

[@the_one_the_only4651]

The! ESL has fallen apaaaaart agaaaiiin! The! ESL has fallen apaaaaart agaaaiiin!

[@alainmagera502]

i'm not glad

[@mandolfc9549]

This is shit will be back like Thanos army in Endgame. It’ll be back bigger and stronger, the fans must unite with their clubs and spread that money around before buddy comes back lol

[@Casey-bw7lc]

So overblown, get over yourself. It's just a fucking cup competition, it wouldn't have been that big of an issue.

[@LukeD-Always]

When luis figo condemns a move you know you’ve been greedy lol

[@shakypirate]

Even Twilight showed better promise than Super League

[@reksiohundson8706]

I honestly had more fun with twilight that with harry potter , but I need to admit that both are dumb.

[@the_one_the_only4651]

But, on the plus side, The Bix Six and loyalty is still a better love story than Twilight.

[@alainmagera502]

no super liga bettzer than avengers

[@yabannamba7678]

twilight jokes in 2021, what kind of boomer millenial are you

[@shakypirate]

@@yabannamba7678 Stop with the Gen Z attitude

[@ratedpending]

aaand it's back

[@mr.bettafish6313]

Mega Deal song actually the real reason of ESL fall out.

[@mishael8579]

LOOOL THE ENDING SONG. PLEASE DO A FULL VERSION FEATURING IBRAHIM SANGARE

[@jebus89]

"Help me this is Joe I've been turned into a genie and trapped in this cta..."

[@alvin5292]

The mega deal tune is my new favorite tune of all time

[@abusaeed5083]

48 hours of madnesss. Gotta love it💥

[@marxbanger2886]

the ending jingle has the mighty boosh vibes, i like it.

[@SquidoKiddo]

The Gary Neville reaction was such a powerful force in stopping it, I still love that video even though it's (superleague) already been binned.

[@FeatherWait]

It must be hard for Prince Willian to stay in form for Arsenal with all his royal duties.

[@lunasmokezim1718]

If they had announced the Super League with that Mega Deal tune, we all would be buying season tickets lol. That tune is a banger!

[@samlaw9938]

Was such a great time to witness the effectiveness of fan power, unity and community.

[@chromeantennae]

Been waiting for Tifo to cover this issue. 💙

[@danield8528]

The new Champions League format is just UEFA’s version of the European Super League and barely any pundit is talking about it:

[@wir154]

I think they were trying to humour those clubs likely to try and break away. Now that those clubs have been shown to be in a far weaker position than they thought, UEFA should bring in "Project Level Playing Field" and revert the European competitions back to knock out tournaments, with 2 legs in each round, except for the finals, no parachuting of eliminated clubs from one competition to the other, countries only getting extra places in these tournaments based strictly on their leagues 5 year coefficient, have as many teams as possible starting the competitions at the same stage and, if there is to be seeding, clubs being seeded purely on recent performances, not because of who they are! It's too much to hope this will happen unfortunately, but now that the greedy bastardes who tried to break away know that it would be likely to fail if they did so again, UEFA should go on the offensive and try and have as level a playing field for everyone!

[@danield8528]

@@wir154 This is why I stopped supporting Arsenal. I had to do it. It was the last straw for me from mismanagement to players not even trying any longer. 8th place is not good at all. I haven’t watched their games in almost a month since this Super League nonsense started, and have been looking elsewhere for a team. Same with Barcelona. I will not support clubs who’s CEO’s don’t care about the fans at all. I feel bad for the players I am leaving, but they should have stepped up and said something. Even if they were let go. It would have made a HUGE Statement. But alas, all the players care about is money also. Bunch of wanks.

[@davidashmore3929]

Banger of a track.

[@unutilized]

Thank you for the great content Tifo!

[@siddharthrox]

The video is great. But is it Prince William or Prince Willian?

[@Crevulus]

I've just lived this reality for the past 5 days but I'm already watching nostalgic recap videos

[@markm4603]

What Europeans need is a league with a salary cap.

[@razvantomi5518]

ahaha Love the new advertising you guys are running for the Athletic. Might just jump back in on a subscription

[@cyberpokey]

Fantastic summary and highlights the insanity that we witnessed in this whirlwind few days!

[@M.Sajid98]

Fun Fact: It took longer to make this video that Super League existed :p

[@_Chairman_Meow]

I wish you included more of Perez's quotes and press conferences. Not only were these major events but they were also hilarious and embarrassing for him and the club

[@FriendlyShampoo]

Didn't he say that "Young people don't want to watch 90 mins of football" or something and try getting it brought down to an hour per game?

[@_Chairman_Meow]

@@FriendlyShampoo definitely something along those lines amongst other things

[@rupeoverlay3153]

I’m not signing up to The Athletic but if you release the single I’ll buy it

[@adibahmed9542]

Perfect video

[@_official_royalty9646]

I didn’t want to watch another video on KZbin about the ESL but Tifo made me feel as if I never heard a thing😊

[@SinnohGreen]

I‘m not even convinced by the deal. It’s the song that makes me wanna subscribe to The Athletic.

[@edmann1820]

I paid really close attention to the song this time. Is Alex providing the backing vocals?

[@benjaminnichols4423]

Great video

[@fykoseik]

One of the most useful video's for esl

[@RaedVS]

Perez is still claiming Juve and Milan are still in it too, and that all teams involved have binding contracts, can you talk more in depth about this complicated situation in a further update?

[@elr456]

Aww you should have added each instance of each club revealing themselves to be a member I couldn’t believe it when Liverpool revealed themselves to be in full support and that they would move forward with it.

[@vengefulhero]

Love the professional journalism. But these graphics are just **chef kiss**

[@Krissdafish]

Man the collapse of the super league and the way it happened almost brought a tear to my eye. Players, pundit, managers and most of all the fans came together to crush the super league in a shorter time than was spent planning it. Pure beauty right there. Ive noticed some commenters all over the web commenting that the UEFA isnt neccesarily good guys either, which might be true but atleast the existing competition offers a chance of participation no matter how small the odds. Though they should think about restructuring the football pyramid so that transfer and salary gaps isnt that huge of a gap, increase requirement for homegrown talent, and league winners from all countries be guaranteed a group stage spot either in CL or EL. Its a shame that they give preference to teams that generate the most income.

[@RCkiller1999]

The BoJo art is amazing

[@Daza-La]

Florentino Perez: "There was someone at one of the English clubs that had no interest in it. This started to affect the others. This created fear. One of the English clubs were never convinced." Roman Abramovich chose sport over profit because he actually is a football fan. He's invested over £1bn in English football so not surprising. Ironic the man who is accused of ruining football with his money was the one who saved it from becoming all about money.

[@sergegaash]

lol, thats why UEFA ripped up the financial fair play yesterday for PSG and the PL big six, now those owners can overspend as much as football needs.

[@user-ny1sc1ys4o]

You don’t even know if it’s abramovic

[@Daza-La]

@@user-ny1sc1ys4o Liverpool, Arsenal, United owners were all very keen as this is the model they follow in the US. Daniel Levy was jumping at the prospect of making money. Any Spurs fan will tell you all he cares about is making money (like the Americans). It can only be City or Chelsea. If it was City he would have said some people (as they are owned by a Royal family), not someone.

[@sergegaash]

@@user-ny1sc1ys4o it was Sheikh Mansour. City and PSG didn’t like the Super League because it was planned to have salary cap and more restrictive financial fair play rules (with expenses around 50% of revenue instead of today’s 70% that UEFA overlook anyway).

[@user-ny1sc1ys4o]

@@Daza-La it can still be someone and I don’t think Perez is the most reliable source

[@Javier23gol]

Fast forward a year later, UEFA announces changes in their Champions League format to support bigger clubs. Ridiculous.

[@HonestWatchReviewsHWR]

That was a MEGA video.

[@MusyTheBest]

Top notch football analysis and videos. Second-rate ads making and marketing

[@bigfella1612]

1:30 of a 7 minute video was ads for the athletic, great stuff

[@zyakko82]

2:33 Damn. Didn't know Willian was so close to the Royal Family.

[@mo5ksa]

I love your channel and it's always great work. 2:33 - "16 : 19" is not "6:19 PM"

[@toolkeet5556]

The biggest tricksters out of all this were UEFA, FIFA and the broadcasters. It's only when the dust has settled that the fans would realise that they have been duped again...

[@SdoubleA]

UEFA is now dominated by PSG's owner. Expect even more corruption than ever before.

[@youman5079]

The most craziest week of football I have ever seen!

[@LawrenceRoss1906]

The Petr Cech rugby helmet graphic took this Tifo video to the next level. LOL I can just imagine him yelling at some office assistant, "I know I'm retired, but take my old helmet off the wall, STAT! This is an EMERGENCY and I'm the EMERGENCY KEEPER!"

[@BOABModels]

I was not expecting that end!

[@gauravchauhan554]

When you realise ucl will be turned into something like super league in 2024😞

[@JK_JK_JK_JK]

Wait what?!?! 🤔🤨🧐

[@andypandy1114]

I mean tiff football made a video 2 weeks ago so I'm sure they're aware lol

[@mikeisthelunawolf]

Good song in the end of the vid!

[@Bzorlan]

2:34 Leeds players all wore pre match tshirts saying "football is for the fans". These shirts were also left in the away changing rooms for Liverpool players to wear in protest, but were unfortunately taken as Leeds trying to insult the Liverpool players.

[@moobslikejagger5653]

The ad at the end was so trippy

[@-sirdanbart-7921]

The Champ League were about to introduce changes. The new proposed ESL was communicated first to counter any pre-empted Champ League changes. It was supposed to be a threat [bluff] to the Champ League changes as a break-away, but blew-up in their face. But then again, the Champ League withdrew their proposed changes.

[@sentmanflyingpoker6909]

I watch a bit of football. Follow it on the internet too. That was a nice podcast but the song in the end was MEGA. You can have my money.

[@rafadinhoforlahm]

This is the type of video which I wish I could burn on a DVD so I can keep forever.

[@5thdawg917]

The power is in the people and politics we address Always do your best, don't let the pressure make you panic

[@ndjk2821]

I'm only here for the jingle at the end.

[@MrRoryG]

4:04 😂 Petr Cech sent out with head gear 'n' all.

[@abbasrizvi5386]

1:25 Only Spurs kit isn't there

[@DayWalker745]

Great video! But that outro is "mega" annoying. Just ask us to join the athletic in your normal voice at the end of the video and I'm sure you would get more buyers.

[@Shundi12]

I feel like Mr Weebl made The Athletic ad at the end :D

[@SMarshall92]

When Liverpool's timing sponsor withdrew, I was expecting the timestamps to disappear from the video 😂😂

[@AN-qi6ye]

Prince "Willian" :)

[@Muawaz-iq2yp]

Hi Tifo can u do a video on how to become a UEFA certified coach/manager.q..what the process and correct procedure is...tx

[@ValryshaClips]

2:33 Prince Willian - Football joke or an unfortunate typo?

[@nabri-nfg3262]

Legendary

[@sxcJOELisNotsexy]

Chelsea fan: In a way, I'm proud that my team were part of a group that gave UEFA a well needed kick up the arse. Though I'm even more proud that they were the first to respond to the fans and leave.

[@labibfaiyad5964]

In their last video, Tifo said they'd make a detailed video about Super League once they have more information. Shit ended so quickly that they didn't have time to do so.

[@jamesyelton11]

I wish this happened in tennis, when Piquet ruined the Davis Cup and then when Aus open and Wimbledon curbed unlimited 5th sets.

[@homosapien5156]

Yup. We are seeing the sport dying in front of our eyes

[@rancidliquid]

Ok. Here’s what I don’t get. Setting up of EPL was due to money. the expansion of UCL is based of money and will run the players to the ground with more games. In comparison to the expanded UCL the ESL seems like a lesser evil and player friendly. The main Downside of the ESL is having a fixed core group. If they didn’t have that it would have carried on.

[@joeroganpodfantasy42]

What you saw was UEFA corruption, everyone who spoke out is an official at UEFA so don't bite the hand that feeds you. Apparently competition is not allowed. EPL should have focused more on advertising how better it was for players and smaller clubs cause they would have to expand. Also showing how corrupt FIFA was , they didnt do any of that they thought by being nice they would overtake the ruthless corrupt big wigs.

[@prnxcarter8800]

I hadn't actually seen Premier League for some time because I'd been busy with college and stuff, and the day I came back they announced ESL and I was seriously losing it. Thank god that crap is over now!

[@pongomb]

The irony of the Premier league banning a club to break away from them when the league itself was made that way.

[@accountuser5588]

No, it was called Division One before 1992 when they decided to rebrand it as the Premier League. Promotions and relegations continued as usual. The Super League is different.

[@pongomb]

Correct me if I'm wrong, but the 5 popular English clubs met with TV prepresentatives and formed a breakaway league outside of the Football Association. There is a system of promotion and relegation, but so did the Super League plan have one. It all just sounds too familiar to top European clubs trying to get more revenue with their own league outside the UEFA.

[@harsshillala]

Who else got goosebumps from this

[@gavinperry8433]

Never forget that spurs where one match from wining an actual Trophy but thought about thr esl money and fired mou arguably the greatest cup winning manager 😂

[@philophos]

Weird how it jarringly switches from the 24 hour clock to the 12 hour clock in this video.