How the Sony A7S Changed the Film Industry Forever

[@indymogul]

Follow Dave on Twitter at twitter.com/davemaze or IG at geni.us/davemaze_ig! Thanks for watching!

[@carolsampaga2048]

3rorr 2Hay

[@googleinvestigator5255]

カ、そあ

[@TheFilmLook]

We've been using the A7s Mark I for over 5 years now and we are still impressed by it! Absolute genius move by Sony. Thanks for sharing! Wicked vid!

[@threefoldtv]

Thanks for this walk down memory lane! So fun looking back on how camera tech has progressed over the years.

[@indymogul]

Totally! It's been a wild couple of years for our industry and I can't believe it's almost been a decade since the a7s was announced! Crazy!

[@damianvodenitcharov773]

Hah, I remember getting the first a7s. Out on events, photographers and videographers would ask me about it cause Sony was so new to the game back then. Everyone was shooting Canon, there were some Nikons here and there, but that was it. And then I'd show off the crazy ISO values and show them how you could close down to f7.1 or whatever, and still overexpose...at night! Professionals with years and years of experience were like "holy shit, wtf is this wizardry!" Of course nowadays, every camera has really good low-light capabilities, but back then it was unheard of.

[@winnyjstew]

Yup I remember them days haha

[@jonfraserdop]

Upgraded from a GH5 to the A7S iii and haven’t looked back! I love this camera!

[@indymogul]

Wow! Great upgrade! It’s truly a solid workhorse.

[@ridhwannasution5085]

Mft is a crap. The color science of gh5 better than any mft cam in his class by far. Olympus nah, g85 nah, 😂 i think mft should think "why nobody buy me". I use omd em5 mk 1 and 3 and still not impressed when i look head 2 head with my a7iii and a7 ii before

[@cj7073]

@@ridhwannasution5085 another internet professor bashing gear

[@BrandonSallinger]

Never knew I needed a series about this camera but I’m glad we’re here 🍿

[@indymogul]

Heck ya! Thanks for watching!! Such a fun journey this camera has been on

[@SePark]

This basically summarized my entire Sony journey. Well done Dave!

[@indymogul]

That’s awesome Se! It’s crazy how time flies! It’s almost been a decade with this series!

[@DineshBhadwal]

Great video. I think any Sony mirrorless needs a lot of care in terms of how we light our scene and what is the quality of that light source. They also require accurate white balance settings before hitting the record button. It took me ages to get good colours out of my A7s. It did make me better at using light in a proper way.

[@gabrielmachadobsb]

The a7s series and the gh4/5 were literal game changers and made Sony/Panasonic the new big two instead of Canon and Nikon (although canikon are catching up) While Sony definitely led the full frame mirrorless market, we can't forget how panasonic pioneered internal 4k and 10 bit 422 on those tiny cameras. It's crazy to think that until the a7s 3, no hybrid camera had a codec as robust as the GH5, years after its release! Now Panasonic just needs to get their autofocus together so they don't get left behind like canikon did in the past haha

[@werelive]

the most beautiful story EVER told. RIP 5D.

[@houseofintent]

The Alpha 1 is now the best Hybrid camera as of earlier today. Maaaan, so many choices...so little money lol

[@jacksonchamblee]

I still think it is amazing that an entire feature film was shot a7sii's. But now with internal 4:2:2 10 bit 4K on the a7siii there is no telling what will happen next. I got my own a7siii at the beginning of the month and I love this camera. While I may not be able to use all the features do to my computer's limited tech, this is still a great camera for any filmmakers who want to recreate the feel of a full production without spending around $50,000 then this camera is for you.

[@ThisIsTechToday]

This is such a good summary!!

[@indymogul]

Thanks Brandon! Was nostalgic to make! Lol

[@SimoBenziane]

except, what he called color science isn't called color science, Gerald undone did a Video on that

[@indymogul]

Thank you Mohammed for that

[@raredreamfootage]

5:56 - The Sony A9 was the first camera to use the bigger battery.

[@JOEMDMD]

I have the gen 1, it is my first full frame and first mirrorless camera.

[@abmstudio3678]

The more I hear about the A7S3, the more I am in awe of it. It's literally the perfect camera.

[@samsonkipp]

i just bought an used a7s first series for a bargain and it did really save my a*s on a shoot last week where i could crank the iso 25600 for the first few shots in the dark. rental service and studios are closed due to covid so i had to work with the available light which is quite limited in winter. i’m gonna sell it again and go for the next gen a7iv though cause the 12mp pictures are a little bit small tbh 🔥🔥🔥

[@joshantolin]

Upgraded to a7s3 from 5div 🙋🏻‍♂️ happy I did. 🤩

[@lonesomelooch5661]

Still using my trusty A7s and Atomos Ninja setup, debating upgrading. This video is exactly what I needed.

[@MainStreamTravel]

Awesome! Still very happy with the A7Sii. Pretty sure I will upgrade to the A7Siii in the future. 😍

[@indymogul]

The A7Sii is still a beast! So many incredible films made with it! If you’re still loving it and it works well for you no need to upgrade!

[@MainStreamTravel]

@@indymogul Exactly! I still love it...but...those features of the A7Siii 😍😍😍 Great video man. As a Sony fan I really love watching these kind of background stories! Thanks! 🙏

[@orangejjay]

One of my favorite nature docs was filmed on the A7sii: A Night On Earth In Color ... gorgeous stuff. ❤❤

[@samigowdy]

Still rocking my Sony A7Sii!

[@neonmammals]

Id just like to show some respect for the effort and time taking to add the out of focus foreground text that was there due to "punching in" on the previous shot with the text on screen. for less that a second. ... nice!

[@indymogul]

Haha thank you! Something I’ve been doing since Kinotika days! Just a fun will tid bit haha

[@swaygfx]

Sony just know how to think about longevity ...And quality. Killing their competitors

[@Whatsup_Abroad]

Now if only they would concentrate on useability.

[@ZhemingZhang]

Using my OG a7s with a cracked 1/4 mount. Still works tho.

[@Carboxylated]

Still using my old A7ii hah! I'll upgrade when I can but it does really good s-Log2 with heavy adjustments, the image can look cinematic. Great video!

[@indymogul]

It’s still an incredible camera!!! That’s awesome you found a good look for it. It’s such a powerful tool for sure.

[@zakaria600]

Damn, I just saw a video of you building a water proof camera rig 10 years ago, you've changed a lot lost weight wow

[@NelsonStJames]

There is still an A7s in my future. I was fascinated by this camera when it first came out.

[@ResizeFilms]

ASIII is a beast of a camera in almost every way, only downside for us is actually the flipping screen, much worse for gimbals and even handheld with a rig, it’s completely off. Don’t like to have to watch the screen off axis. If I need to record myself for any reason I just mount a monitor. I’d rather choose a tilting screen any day. Entertaining video though, greetings.

[@indymogul]

Great point! Would love it if more people did what panasonic did with the S1H. It has best of both worlds! What do you think of that flip out display?

[@davidlongenecker9414]

About to place an order for mine! Upgrading from a gh5. Never thought I’d buy a Sony lol! This thing truly does everything I need it to... now no more excuses 😂 if my camera isn’t holding me back, I’m the only thing holding me back

[@finnillson4808]

Poor Panasonic. The train has left the station and many got on board the Sony wagon. I upgraded from a GH5S to an R5.

[@indymogul]

It’s so true isn’t it? The A7S iii is so close to perfect it’s kind of strange we have “arrived” here lol. So happy you enjoy it.

[@indymogul]

Very true. If they did good autofocus the S5 would have been a killer camera. The autofocus situation is Panasonic’s issue IMO

[@davidlongenecker9414]

@@indymogul it's the only thing keeping me from the Panasonic FF cameras. Oh well, the a7siii is on it's way to my house

[@lianalehua7424]

You make the best videos, Dave. Seriously. Excellent! Thorough coverage. Thank you!

[@indymogul]

Wow, thanks! So thankful you enjoyed it! Would you mind following me on social media if you enjoyed this!? Twitter at twitter.com/davemaze or IG at geni.us/davemaze_ig! Thanks for watching!

[@pielandre8275]

Cool to learn about a product by the history aspect of it.

[@indymogul]

Thanks Nicolas for the comment! Ya it's a pretty cool camera series. Excited to see the future of it and hopefully you learned something in this video!

[@hydersagg]

I picked up a a7s for $300 locally with less than 9000 shots! Super excited!!!

[@TechAisle]

That was so well done, although I do not have any kind of budget for it, I am exicted for the a7s iv!

[@mirrorlessny]

hope it's sooner than 2025

[@doobie_rockz]

A7s III is damn near perfect. Hard to beat

[@indymogul]

It seriously is! Couldn’t agree more. You got one?

[@finnillson4808]

12MP is too limiting for me no matter what people say. The DR and 4K120p is excellent however for the price. R5 is what I eventually settled on. Bottom line, we are spoiled for choice.

[@jianxiongRaven]

3:30 love the music here with your 'no no no'

[@DanRaines]

I am not convinced that VHS is dead. We all thought that vinyl was dead, and now it is on its way back. I think maybe it is just in time out. Anyway, great video as always Dave! Thank you!

[@indymogul]

Good point! Haha. VHS will be like how people are about film soon ya?

[@DanRaines]

@@indymogul could very well be. They will have fix the clock issue on the players though.

[@davivalentefoto]

Dave is the best person ever!

[@indymogul]

Awe shucks dude! LOL thanks man

[@rvarghese3062]

So enticing to watch the sony A7s journey line...... Nicely done vlog 👍

[@goldframefilms6335]

This is great, you gotta do more history videos!

[@indymogul]

Awesome! So glad you enjoyed it! Was nostalgic for me to make!

[@ryandyc]

Whats a good way to get that old timey fizzling/crackling effect in the footage?

[@jasonshald1912]

You forgot the Video Devices PixE5, beat the Ninja to the small form factor by years! I ended up with an Pix E7 because I was already used to big rigs and have old eyes, but the e5 was absolutely and option.

[@ZevHoover]

not sure what you are on about, my original A7S has continuous AF.

[@indymogul]

I tried to use continuous AF on it during my review and couldn't figure it out. My mistake! You're the second comment I've seen about this. My bad for missing that spec. Thanks for the comment!

[@JimHarrisonFilm]

I came here to point exactly that out. 😄

[@ZevHoover]

@@indymogul That's odd! it is contrast based and slightly iffy, but actually I have used to to good effect on a number of shoots. its smooth and accurate.

[@befilmmaker2876]

Great camera for low light

[@Filmedbylamar]

Would you recommend the Sony a7R ii for videographers?? In 2022?

[@krisantoinette871]

I loved this! Thanks 😊

[@indymogul]

Thanks Kris!

[@iamdaveface]

A7s 1 has continuous video auto focus. Not a touch on the new cameras, but with face detect it’s perfectly usable.

[@indymogul]

Wow really!? I thought I tried to do it and I couldn't get it to work. Dang it. Mad I missed that. Thanks for pointing that out!

[@iamdaveface]

@@indymogul no probs! Loving the channel guys. I just didn’t want people on a budget skipping on the mk1 which is still a great camera!

[@manuelmannymoreno1070]

The one bit of information I think you have overseen on the first gen was waiting for an “affordable”4K recording option. I remember dreaming of being able to use the odyssey 7Q but it was priced at $5k back in the day. The Átomos was announced and I waited months for it! Then the battery issues with that monitor!? !@&: 😤 lol how time has passed!

[@indymogul]

Great points! I think the GH4 was out back then wasn’t it? And of course how could we forget about my dream camera the 1DC 😍 I don’t remember many people shooting 4K on the a7S original also because the FS5 and FS700

[@scuderianorreno]

We didn't wait. We used Video Devices Pix E5 and E7 with our A7S cameras for 4K footage. I'd say they were affordable.

[@IvanGRANID]

Thank You for this great video!!!!!

[@indymogul]

Thank you Ivan!!

[@TheDivotking1]

Newbie here. Looking to shoot 4K vids for relaxation vids of rivers , mountain snow storms etc. How much over kill would this be? Any other recommendations or thoughts appreciated? Thanks for your great content and subscribed to guide me on this journey. Cheers from 🇨🇦

[@indymogul]

Honestly can’t go wrong with many options out there including the iPhone 12 Pro Max! Depends on what all you wanna shoot and how high end you wanna go. As far as Sony cameras the new a7siii is gonna be the best but also the most expensive. You can easily get what you want with the A7Sii but there’s plenty of other options. Do some research and figure out your budget and you can’t go wrong with what’s on the market.

[@musicaccount9007]

Hey good afternoon! Quick question! Whats should I get to shoot music videos and vlogging!? a7s or a7sii?? Thanks in advance!

[@Leprutz]

When i saw the price I felt like.... Hm bmpcc6k is kinda up that range... But no AF, no ibis... So basically yeah the 7s3 is quite impressive.

[@indymogul]

Yes! Once you look at all the features and the cost savings you get on the back end and if it SAVES YOU TIME it’s worth it. But the camera still is quite pricey!

[@filmstockreel]

I really liked this. Thanks for taking the time to make this and create such content. Your energy allowed me to watch the entire video without getting bored. Please make more content like this maybe diving into the history of Sony color science or just color science in general between different cameras.

[@jmbernicle]

Heck yeahhhh Dave!

[@indymogul]

Thanks Jake for helping out!!

[@jmbernicle]

@@indymogul any and every time 😎

[@echoauxgen]

Yes a great series of cameras and used by many for video but few for stills!!!! I started with the A7S in 2014 for the Bracketing of 5 @ +/- 3EV BUT know one had a book on any through the years until the A7Siii. Yes Video is great but still how did a camera with Video AND Stills go so long 6+ years with no book to learn about video or stills camera settings. Was it because of the 12MP's. As a stills camera it is like night vision. Exp: I would take the A7s hunting and when in a deer stand or sitting on a stump in total darkness in thick woods if I heard something I could watch deer passing by or keep an eye on one laying around till the 30 minutes before sunrise rule came. Or finding the spot that I had scouted to do a still of the MW. But still I had to play with settings to get what I needed. Currently I also have all three but for stills not video. What I can not believe is not one book about the A7s or the 5+ years of the A7Sii no book just KZbin videos about video. Of the millions of users no book about Slog or even best post processing programs. I even captured the the 10-08-2014 Lunar Eclipse after finding out about and using my old Canon Film Lens telephoto 100-400mm that happened just hours before sunrise but still no book to get info from a book and no KZbin to find info on how to do just night playtime!!

[@EindhovenVuurwerk]

Nice video! I have a Sony HCVX870, make fireworks videos only. Not an camera expert like you guys with the colour grading etc. Now i am looking for a better setup incl extern mic.. looked up the prices for these camera’s and lenses.. little shocked now xD but what could you recommend me?

[@indymogul]

Recommend for a mic?

[@EindhovenVuurwerk]

@@indymogul thanks for replying. A mic and camera aswell.

[@travisbastian2283]

I want to switch to Sony so bad. But I’m already invested in canon

[@gwm-btdbattlesagar.ioandmo9988]

get an adapter

[@indymogul]

Canon has amazing options! I am loving my C70! Highly recommend that camera.

[@busiestytnerd5175]

Save up some money, sell everything, combine the money to upgrade into the sony loadout.

[@olivierparent3554]

Canon is amazing dude dont stress. A guy making a video about sony doesnt make canon bad. Plus the a7s series is so overhyped it feels like it is the hipster's camera XD

[@shzammpatapon9865]

@@olivierparent3554 of course it deserves the hype, it's a low light cinema beast sensor with the body of a mirrorless while can take pictures and have ibis. of course people would drool over the camera for how cheap it is compare to the old standards

[@FILMFRAT]

Hey really love your content this is amazing. What is your preferred camera you use for filmmaking, I'd love to have a conversation and maybe even collaborate on different ways in telling stories through film!

[@YakiDamingo]

Yes I'm still in love with my a7s (first version)❤️... But I have a question that maybe you can help me with lately I've been shooting in 60 frames per second but when I get it in my editing software it doesn't read at 60 frames do you have any idea what may be the problem? Thanks

[@sandhanitizer15]

Is "Stabe" the cool thing to say instead of stabilization in the world of camera enthusiast's?

[@twinkie1773]

So would you recommend that I get the a7iii or the Sony a7sii? I want the a7sii but I've been hearing and seeing that the auto focus is terrible. I see them floating around $900-$1200, I dnt want to spend that and have to worry about the auto focus. Idc about the battery life! So did the update help it out or gone ahead with the a7iii?

[@Defreyor20]

Sony a7s is a giant for many generations before .

[@rocheuro]

Canon was first LIGHT years before ;) with it's 5d mk2 (also with better colors accuracy and skin tones)

[@divil2273]

Still rocking a7sii

[@andrewtregoning]

brilliant vid, wonder what happened to this channel?

[@kaifengstudios8466]

cant wait for sony a7s iv

[@ZachMayfield]

I mean can we all just admit that this Dave guy is hot as frick?

[@majestysutedja286]

You know that’s rightt!

[@finnillson4808]

Sony simp is prowling.

[@indymogul]

Sony simps 4 life

[@cinematicdlp]

I enjoyed to have a Sony A7S II ! thanks for your video

[@simonbaigrie2485]

Would have bought the a7s3 in a heart beat except I still do 50/50 photo and video

[@gurugamer8632]

Is that Sony A7SIII / FX3 better than Panasonic AU EVA1? Sony is full frame and EVA is Super 35

[@mt-nv4jd]

Where do you install the film in this camera?????

[@alitrust6058]

I missed you guys

[@indymogul]

I’m sorry 😢

[@alitrust6058]

@@indymogul that was fast

[@PhueLeeMedia]

Dave, do Panasonic Lumix GH series 1 thru 6?

[@ShawnJonesHellion]

Didn't the low light ability go down far on the 2nd?

[@goldenmomentmedia8121]

My beloved camera ❤️👍😍😍😍🤩🙏👌

[@AlexisHerrera94]

amazing pice of content, just making me more ancious to buy one of those

[@indymogul]

Thank you for the kind words! Hopefully you learned something!

[@videosound20]

bravo!!! amazing style of vloging and special thanks for sound design and fx)))

[@faroukalfi3453]

Did I hear it wrong? No video AF on the first A7S?

[@akhtarnadeem621]

Indy Mogal stopped?

[@TimandLauren]

Indy, why is the asiii better than the sony alpha for video?

[@indymogul]

Lots of reasons! Flip screen, 10bit 4:2:2. 4K up to 120fps. Many others!

[@TimandLauren]

@@indymogul alpha one does 10 bit 4:2:2 i thought? No?

[@JD-ik4gw]

@@TimandLauren That's correct... I'm a bit confused. I think they just missed those specs. It's literally just the flip out screen.

[@TimandLauren]

@@JD-ik4gw yeah, the alpha one i think is the better video camera, only diff is the flip out screen and the 3k price tag

[@chamithathukorala1985]

Perfect Thank You Sir ❤️❤️❤️❤️❤️

[@daviematthela1634]

You are the best

[@indymogul]

Thanks man!

[@dvdaltizer]

Yay!

[@abdullah.aljaberty]

Juicey informations thanks bro

[@olsonspeed]

"Final evolution"? Is there an extinction event on it's way we don't know about?

[@BadKarma714]

Love the video wish I could afford a good camera I had a Canon T2i and T3 I and a Lumix G7 And they all got stolen from my house I am so mad that happened I had to stop making KZbin videos and lost many jobs because of it.

[@indymogul]

Oh my gosh! I’m so so sorry to hear that. I got robbed once too. I know how you feel. Please stay creative regardless. Shoot on your phone and save up your money for maybe another G7 or something similar. Hang in there.

[@donnieyen4]

But you bought the canon c70. Why not the A7s3 ?

[@indymogul]

The answer to that question coming soon with next video :)

[@mariofeil2165]

I think the title is misleading as Sony never changed the Film Industry forever, they "only" made a lot of things right over the years. No one really cares about ISO after all but image quality and it took some time for Sony to adapt to that. But, you gotta start somewhere to gain attraction and with 100k ISO, they caught the attention of many... Canon changed the film industry as the 5D really changed the way people shoot. Arri changed the film industry again with the Alexa as people like Roger Deakins jumped ship and never shot film again (almost) so those 2 cameras really revolutionized everything. Sony is still improving and I love their cameras but working in industry for many years, everybody just cares more about the next Alexa than the next Sony really :)

[@indymogul]

Good points! I apologize if the title seemed misleading. It is the game we play on KZbin to gain attraction or interest in the video with a catchy title. We do feel the camera has changed the industry with its small form factor and power in low light. But certainly hasn’t changed it in the ways Arri has.

[@mariofeil2165]

@@indymogul I know (referring the title) and no worries. I'm just not a huge fan of those headlines but I understand why you chose to do so. BUT as I'm also a fan of Indy Mogul, I would click on those videos anyway even if the title is just slightly less catchy ;)

[@raffafotografo]

watching this video with my old little Sony nex 5n (my main video camera for profesional work) right on my side kkkkkk im wondering when i will get paid enough to get a sony a7s at least kkkk

[@oliveroljica6932]

9:10... that stacking seems strange :)

[@BeYounique21]

Waiting for sony Fx 30

[@LESURELOVE]

Is this camera better then the Bmpcc 4K and 6k

[@indymogul]

We think so! But both are different. A7S is a hybrid camera so it’s nice to have that option.

[@olivierparent3554]

Well one thing I love about the blackmagic is the ergonomy of it. The a7s feels too much like a photography camera to me but thats just my personnal opinion and at this price rang honestly both are amazing.

[@Whatsup_Abroad]

Depends? If you are shooting on a film set probably not. The ability to use xlr, raw codecs in camera, record directly to an ssd, etc on the blackmagics would make them preferable in that type of shooting environment. Also the blackmagics don't apply any sharpening or noise reduction to your video whereas those things can't be completely turned off on the Sony. These features will generally make the black magic preferable on a film set or production shoot. The a7siii would be a better camera for run and gun though.

[@mskalo-1848]

The sony a7s has autofocus for video

[@santiagoaguilar8429]

You like like Riley from tech linked

[@MaxRovensky]

Where is Eric

[@LRGLA]

The A7sii is great when it standing alone. If you put it side by side with the A7rii you cant really tell the difference other then low light but even then a super35 crop on the a7rii can give it a nice run. Ill keep my faster AF, color, and megapixels and if i have to ill invest in some lighting. Why would i get the 7S? i just don't get it maybe im missing something. Enlighten me please

[@danielsoreda]

Manufacturers default LUT ≠ "Color Science"

[@stmsaiya]

2 years to find out about this video of a7s history rumors say in 2024 a7iv will be in q3 or q4

[@dkt6408]

What about the Sony A1?

[@indymogul]

We made this video way before the A1 was announced. Short Thoughts are: the A1 is a photography camera and the a7S is for video. No need to get the A1 even for filmmakers unless 8k is essential for some reason. What do you think about it?

[@MarcinHaFilms]

@@indymogul exactly! Spot on.

[@dkt6408]

@@indymogul you can brag about having 8k 30p and 4/2/2 16bit raw over hdmi. and it's better than the R5

[@mktstreaming8074]

Hola te consulto algo para que me puedas guiar. Son mejores estas cámaras, o son mejores las filmadoras Sony, ejempo la Son Handycam FDR-AX33 4K, para grabaciones de video clip y streaming. Desde ya muchas gracias, así me decido por una u otra. Saludos