How to Book 100 Qualified Sales Calls Every Month in 2024

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How to Book 100 Qualified Sales Calls Every Month in 2024
In this video, I'll walk you through exactly how to book more sales calls using cold email. Whether you're into B2B lead generation or looking to grow your SMMA business, cold email is the simplest and most cost-effective way to get clients and increase your sales calls. I'll break down why cold email stands out from other marketing channels like paid ads, SEO, and content marketing, and how it can help you book more calls, even up to 100 calls a month!
Let's start by comparing cold email to paid ads. Paid ads might seem like a quick way to book meetings and sign clients, but they come with high costs and risks, especially if you’re not completely sure of your target market and message. Cold email, on the other hand, has minimal upfront costs. You just need a few tools: domains, mailboxes, a lead list building tool, and a sending platform like Smartlead. With these, you can start booking sales calls and see a return on investment almost immediately, without spending a fortune.
The quality of prospects you reach with cold email is also much higher than with paid ads. With cold email, you can precisely target the prospects you want to work with by adjusting filters on your lead list tool. Plus, you can personalize each email, even if it's automated. I’ll show you how we used AI to personalize 50% of our cold email scripts, making them unique and effective. You can’t achieve this level of personalization with paid ads, which is why many people tend to ignore ads altogether.
SEO is another common method, but it takes months or even years to rank well in search engines. The quality of leads from SEO can be hit or miss, and you often end up with unqualified prospects. With cold email, you can directly target the exact clients you want, ensuring higher-quality leads and more productive sales calls.
Content marketing is great for building trust with potential clients, but it shouldn’t be your sole strategy. It lacks consistency, and results can be slow. You might get 10 leads one month and 0 the next. With cold email, you can scale your efforts as needed. Want to double your meetings? Just increase the volume of emails you send, and you’ll see immediate results. Cold email provides the consistency and scalability that content marketing often lacks.
Relying on referrals or your network is another way to get clients, but it’s not predictable or consistent. Cold email, however, allows you to launch a campaign and start booking meetings right away. The prospects who agree to a sales call from a cold email are often highly interested in what you’re offering. They wouldn’t take the time to book a call with a stranger unless they were genuinely interested.
So, how do you book 100 qualified sales calls every month with cold email? It’s all about the numbers. To get 100 qualified sales calls a month, you’ll need to book 111 calls to account for a 90% show-up rate. To book those 111 calls, you’ll need 370 positive replies, assuming a 30% meeting booked rate. To get 370 positive replies, you’ll need to send 61,667 cold emails a month, which is slightly more than 2000 emails per day. To do this, you’ll need 80 sending accounts and 40 domains.
Cold email is powerful and can transform your business by consistently booking more sales calls and getting clients. By using the right tools and strategies, you can scale your efforts and see results quickly. Whether you’re an SMMA looking to grow or a business aiming to increase your B2B lead generation, cold email is the way to go. So, get started today and see how cold email can help you book more sales calls and grow your business in 2024 and beyond!
Remember, the key is consistency and volume. The more emails you send, the more replies you’ll get, and the more sales calls you can book. Don’t rely solely on other methods like paid ads, SEO, or content marketing. Use cold email to take control of your lead generation and watch your business grow. With the right approach, you can book 100 sales calls a month, or even more, using cold email. So, dive in, start sending those emails, and get ready to see your calendar fill up with high-quality sales calls!

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