How To Crash Paris Fashion Week

[@VICE]

NEXT UP: Oobah is out to help a terrified man fulfil his wife’s dream of skydiving with him through enlisting the help of a lookalike. Will he get away with it? kzbin.info/www/bejne/lXSvmX-hmNJsd9E

[@sontang5621]

13 hours ago damn

[@ontop2324]

@H20 Injector no I’m your dad

[@arnavpoddar]

Only one comment???

[@GERMANAITOR]

This man is the epitome of "confidence is key"

[@turquoisegreene9625]

it's not that he's super confident it's that the people he had to convince were very gullible.

[@Michael-cm5uf]

@@turquoisegreene9625 Nah, it's the confidence. Everyone is incredibly gullible if you create the right atmosphere

[@LAZER_US]

he's like the epitome of whimsical ideas carried out with %95 commitment

[@Zoee934]

No, Trump is

[@jaggler_9900]

@@Zoee934 rude

[@margaritam.9118]

Real Italian designers: [talk to him in Italian] Giorgio: sorry, mate.

[@davidyasser9591]

Margarita M. This comment is so underrated

[@arateki3942]

I laughed

[@GLxSliDer]

Già

[@yellowcactustvz4929]

Bellaaaaaaaa

[@sharangadeka5156]

Inglorious bustards.

[@AsterOoi]

I think the main reason why he succeeded in getting into Paris fashion week is because he just looked so exotic and eccentric. No one would deny someone who looks like that as a fashion designer. They're all bonkers

[@xxxxxxxx8903]

Yeah, he totally gave off the right vibe! xD

[@nahblue]

Meanwhile, I wonder if the real guy would even be able to get in.. Facade indeed!

[@joeljon4699]

That and he had an entire camera crew following him around

[@KpopNiDontStop]

This was all staged they knew it was a joke LOL.

[@kelvinvan4467]

thats what i thought too

[@crystalsugar4136]

I appreciate the guy at least trying to find the original creator and “giving him” the gift of growth in his brand. Instead of just impersonating him and playing it off as a joke he was able to get this guy as a worldwide brand.

[@rionas8031]

I wish he did that with my brand 😔

[@potassiumcyanide3857]

@@rionas8031 try to do the same, don't stay under the bridge for too long

[@nerd_world8919]

Yeah it was very wholesome and nice

[@hoohohohter]

@@rionas8031 You can do it yourself. Advertise - advertise - advertise. Brand yourself. Content Manager and Lead Designer for [a digital marketing agency]

[@Dragonwing16]

@@rionas8031 if this video proves anything you can do it too, basically fake it till you make it

[@enk989]

Next, people buying Georgio Peviani jeans from the knockoff market thinking they're GP fakes, without realizing they're the real deal 👌

[@holdfastholdtrue]

Ha! Ha! Perfect!

[@DamianLewd]

Or better still there’ll be knocks offs 😭😭😭

[@bim23885]

Yo, I got 6 pairs of jeans from this guy, they are all urban hip hop jeans, they look absolutely sick! I am a big big Giorgio Peviani fan. =D

[@enk989]

@@bim23885 flexin' on that GP👌I need me some for real, like asap

[@diegoferreira3444]

Peorgio Geviani

[@jennh3106]

It wasn’t about the denim’s quality, it was about the way this dude carried himself. He knew exactly how to fit in & make THEM seek him out instead of the other way around. Moral of the story: fake it till you make it.

[@arjunroy9635]

Jenn H u know because of this guy i was wondering what's the difference between gucci clothes and the 10$ clothes, i just thinking that actually it's because of the name, that makes "gucci" clothes are so expensive

[@tomomo285]

if you take in all the shit that comes with apple products along with marketing, research, etc. it makes sense why it costs so much. Same with other brands

[@oliverpiercy4077]

나리Nari bollox

[@flowerboy7908]

And his exotic look

[@rawrberrys]

Proof that confidence is key.

[@justentertainingtv9686]

rawrberrys yes and networking

[@Seh_the_h_is_silent]

That's so stereotypical of you. This shows that fashion has always and still is. A scam.

[@the_sideshifter]

IGNORANCE is the key and it looks like you're running out of space on your keychain :D

[@evacookie2194]

And looking very white.

[@rawrberrys]

trrrrue!

[@jonultime]

I heard Georgio Peviani can get a table at The Shed at Dulwich without waiting.

[@AlbinoCrow]

😂

[@aitor.online]

well he knows the owner

[@robpaulson6568]

And he can get one at dorsia at 8 on Friday as well.

[@solarcowgirl]

@@robpaulson6568 And he’s got a gorgeous apartment. Super expensive too.

[@Zintlle]

@@aitor.online 😂😂😂😂😂

[@bathasleftthecave]

lol this started out as a mockumentary but morphed into a genuinely heart warming fashion collab

[@danielpooser]

it was still pushing sarcasm

[@aarond9563]

I love how this man went from literally clowning this brand to doing an interview with them and then a lookbook.

[@billgrim7646]

he didnt clown the brand once .

[@AndresRuizHi-Techchina]

The owner of the brand was a really really nice person, anyone could be really piss off but instead he smiled and was surprised about it.

[@DakaONER94]

Never clowned the brand what are you on about

[@Matthew-vw6gy]

Yeah he never disrespected the brand once. The only thing he clowned on was how you really just have to show up and look the part in Paris and no one can tell the difference.

[@haute03]

I can tell that everyone who replied to you has no idea what "clown" means within this context lmao. That awkward moment when people misinterpret AAVE...Anyway, I agree! This story came full circle in the best way.

[@KCisScreaming]

This man is so goshdarn smart. The world is literally just confidence and networking

[@jamescrud]

Yeah I'm pretty sure doctors, engineers, and scientist, etc, get by with a little more than just confidence.

[@lospollosfinger8079]

James Crud I mean there’s been doctors engineers and I’m sure scientists who got in with just confidence and no qualifications

[@nizaraassoul6073]

@@lospollosfinger8079 Yeaaah. And one of them ended up putting goat balls inside of people's scrotum for a 1000 bucks

[@josephynecuda1619]

@@nizaraassoul6073 Who?

[@AB-vu1yl]

@@lospollosfinger8079 doctors with no qualifications? I don't know which country you live in where unqualified doctors are allowed to practise lmao

[@sudonim7552]

Is nobody gonna mention how good this guy actually looks in that dress...?

[@bot7070]

Name Name he actually rocked it just a bit of styling he could make a fashion statement

[@sleeplessknight2260]

High fashion tends to be designed around height not body shape

[@seank7413]

He also kinda thicc in those jeans

[@mr.100rupees3]

Very populist

[@sam_9228]

@@seank7413 yeah 😳

[@akualikewater]

This is the funniest thing! Shows that sometimes prestige and branding is more important than how beautiful the product is. These people would not have given the brand a second thought of they just saw it in the market

[@fozzybear7526]

akualikewater yeah I guess at least with the internet and such it means that anyone can fake it to make it

[@asukayin6487]

It is, and there's nothing wrong with that. the brand and image, and constituents that come with the brand are all viable aspects of a piece. There's nothing to belittle here other than the fact you only see clothes as something to cover your body with

[@faizalf119]

Fozzy Bear actually before Internet people already con their way into many stuff. The movie Catch me if you can was based on an actual con artist who bullshit his way into many jobs.

[@asukayin6487]

Faizal F that’s just irresponsible. Yes, anyone can take advantage of trust, but why?

[@faizalf119]

dante jason Money and thrill mostly. Frank Abagnale faked many cheques and pretend to be doctor or pilot just for the fun of it.

[@MintyFreshYT]

It helps that this dude looks more like a fashion designer than some actual fashion designers.

[@CodeNameDrew]

I gave the 667th like on your comment. You're welcome.

[@Jay-jn3sl]

*If streetwear is a religion, Peviani constantly sins.* That slogan could actually work

[@wianwian149]

That's actually a very smart and catchy slogan.

[@Pratamaekoyulianto]

Up for this, it should be their slogan

[@cL-bf2ug]

stealing this

[@Hyzengard2]

I need to use this you fucking genius

[@johnnywalker3862]

Kinda unoriginal i’ve heard that many times

[@0omatthewo0]

Giorgio peviani : start a humble jeans shop *Paris fashion week* this guy : im about to start this man whole career

[@ytuseracct]

now I want some Georgio Peviani denim. The red ones actually look great lol

[@briggyb]

No, they don't. 😊

[@pavladavlas]

Bridgett Beardsley that’s your subjective opinion, though. Take your negativity somewhere people will tolerate it.

[@briggyb]

David Pavlas who is being negative. I was being silly. See the smiley face at the end of my comment? Calm down. Sheesh.

[@pavladavlas]

Bridgett Beardsley ever heard of “passive agressive?” That’s how I interpreted that emoji. Mistake on my part.

[@briggyb]

David Pavlas that's the problem with any kind of online response. You never know the person's intent behind it. I truly was being silly. Thank you for responding the way you did. I appreciate it.

[@pauz5864]

we're gonna catch you someday

[@coloradodirtbike5930]

FBI 😂 pussy

[@redjaxs7675]

FBI his name is in the description... Its not that hard to find him

[@mrstocks]

u stole my steal

[@Sir_Opus]

oh noes he stole your steal

[@thadalicious-i4k]

FBI Maybe he can come work for you like Frank Abagnale???

[@GrosPointRouge]

When you think about it, the plot was more than credible. Just the fact that he had an entire filming crew following him everywhere made him look 100% legit.

[@ftgv1]

Gros Point Rouge Also makes it even more likely that it’s staged. Butler is an actor with charm and a pretty face

[@madwolf0966]

ftgv1 while yeah it does seems credible but I highly doubt it is 100% real.(except for the Real Real Paviani Part)

[@Udontkno7]

It wasn't filmed the first time. So, he's telling a very genuine story. People believed him without a crew.

[@alysiamerdavid-wasser9165]

@@Udontkno7 #PicturesOrItDidntHappen😉

[@cfv7461]

The photos at the party and those with other designers look real. The rest could be shot later, as advertised at the beggining of the video

[@danielbeauchamp2317]

I'm crying. This is honestly touching. Just an immigrant having to hide his identity to enjoy some success in this world.

[@Rathore12438]

So true

[@thebabscast5154]

He is an entrepreneur. Immigration is the ultimate manifestation of that instinct

[@Active0Bserver]

I feel like it wasn't that he had to hide his identity (unless i missed something in the video), but rather that he used a name that would catch people's attention. It was hella smart.

[@frostymarbles2655]

@@Active0Bserver I guess Daniel was pointing that the fact that he has to change the brand to something that sounds Italian is kinda sad.

[@hakarkurd5216]

Lol why do you think of that he is using the name becouse the name is so exotic and Italian I want geovany clothes not Adam's that's the fact another example is McDonald the founder of McDonald's is ray crock he stole the restaurant name from another restaurant and the reason was McDonald is so American it sound American no one wants to eat food in crocks restaurant

[@menetric12]

Fake it till you make it

[@holdtrue2021]

TrainerRubyCheah, some of my best threads were knockoffs, life's too short to wear boring clothes! 😝

[@Aishaa_aa]

literally

[@rubenscott3972]

TrainerRubyCheah my friend did that in a insurance company he screwed up his first one but his ok now at 28$ a hour starting

[@menetric12]

Crystalline Entity *BA-DUM TSS*

[@menetric12]

Ruben Scott 28 bucks hourly? Whoa

[@jkaygoulet]

99% of succeeding in ANYTHING is being confident. This worked (& all of the "fake outs" he does work) because Oobah does everything with such confidence. He really became Georgio Peviani in that instance, and he represented himself as if he knew he was meant to be at the top. The real lesson to learn here is to be confident in anything you do, or at least fake it till you make it. If you believe in yourself, others will take notice and believe in you also. You only live once.. so chase those dreams like you know they're already yours. Confidence is the single best thing you can do for yourself. If you don't have faith in yourself, or you product, or creation - why would anybody else? Own it!

[@AR-yl7fz]

A really great comment right here

[@ftgv1]

Nice comment, what you say is true. But this video is definitely staged to prove some kind of point. Butler is an actor, he was allowed to enter the fashion show to film his little fake investigative piece..

[@dikshantraj6005]

This is precisely what is wrong this culture of confidence. Build ability and skill, confidence without the balls to back it up is a fool's paradise.

[@jaketapper1953]

99% of succeeding is actual work.

[@mranonymous1547]

Made me realize ppl don't care about quality anymore. They'll but literally shit if it's popular and on social media. Although Georgia peviani is a nice jeans.

[@weinerglory]

yea

[@simple-human-being]

True, but the issue with that is it isn't sustainable. People float to other brands/designs/art. Quality keeps people around, however. Converse shoes is a great example of that - people of all genders, ages, class still own one at some point in their life.

[@TheDetonadoBR]

No, expensive brands are literally shit already. That's the real realization.

[@1980Raffael]

Balenciaga... Vetements...supreme... Yes.

[@moederschip5913]

@@simple-human-being All stars are actually pretty bad shoes compared to modern basketball shoes (the origin of the brand), they were on every pro baller feet back in the tiny shorts days. Then they went every (obviously being on tv every night helps). Now most people own a pair because it's been such a popular fashion shoe that's it's a must. It's has nothing to do with the quality of the shoe. There are way better shoes performance wise (durability, comfort...) and from a style standpoint (veven if subjective, all stars aren't the hottest pair of shoe ever) it's just that it went into the mainsteam at an era when only tv and papers really influenced mainstream...

[@maccabeehuxley3035]

Couldn't help but laugh when he puts on the most expensive dress and says, "I am gliding around looking stunning and nobody is saying a word."

[@cristalmeza5272]

He did tho lol

[@AmelieMews]

*I love the design. It´s so populist* Hahahaha, I can´t.

[@MisterCruser]

Hahahahahahaha

[@nathanaelraynard2641]

Heck what does populist even means lol

[@gsgzhzvs2632]

@@nathanaelraynard2641 It means what commoners would wear

[@AdrianGarzaDFW]

BAHAHAHAHAHA

[@laurabowles]

That did me in

[@veannshef.c.3274]

I want to see him fake his way in the contemporary art world or something

[@BernieBakari]

Would love to see that! I think somebody might have done that already, the film/documentary "Exit through the gift shop" might have demonstrated that possibility or might be true if we are to believe Banksy's response!

[@patrickturner6082]

That would be the easiest one yet lol

[@brooksjonesmusic]

Banksy is clearly his inspiration for all of these ideas so its actually already been done

[@TheOriginalFayari]

That's really dangerous. He'd get killed by high rolling money-launderers.

[@wafflemakerx7652]

Same

[@aarond9563]

"If you say streetwear is a religion then Peviani constantly sins"

[@Applecatstime]

Bobbito Chicon honey it was in the video

[@unknowndevice7441]

Bobbito Chicon yep all you need is a catch phrase and a fake card

[@fuicus3848]

wig

[@glenmog9178]

😂😂😂😂

[@senpaisun7234]

that line hard asf 💀

[@Hitt0011]

This dude is actually a gem at Vice, don’t lose him!

[@JakeLProductions]

It was all because of his brillaint execution. He looks the part but also acts as though he should be there

[@Lyw1234567890]

This man needs his own series where he scams his way to the top of every industry!

[@beanoman01]

You could call it "VICE LIFE HACKS WITH OOBAH BUTLER" and this could be episode 2 of series 1

[@Digamortis]

That's pure genius!

[@AshishHekre]

Lisa Wang u need to be my gf

[@teodor9543]

oh god i hope he doesnt go for some head surgeon career

[@gloriakristiani5372]

Look at the name of the series now!

[@mifnp8887]

This is a perfect example of how fake and superficial the fashion industry is. Unbelievable.

[@prg4647]

Not only the fashion world. The social construct that the humans have carved is full of mindless interactions just seeking to make connections and attain more power. He is also showing how easily people are persuaded into thinking that something has a high value just because of how said item is perceived

[@opahmar]

@@prg4647 Exactly. And more so in fashion, not only high end but street wear. How expensive are those Yeezys or whatever they are, as ugly as they look?

[@TheMrFrankov]

@@opahmar one word Iphone

[@opahmar]

@@TheMrFrankov I've always said this to my wife who is the prototypical Iphone user because she's American. Iphone is a good phone but should be half the price. Because it thrived in the USA, Asian and other country people started buying them as luxury brands. Nothing against the make which is excellent, but is nothing special.

[@FromMic]

You can scoff all you want but without that superficiality this golden nugget of comedy would have never happened.

[@bellzy7899]

this man is at the level, where if he wanted to become extremely wealthy, he just would

[@andrewyanghebat8799]

Reality is what i want

[@CatsInDungarees]

That's cos he is 😂

[@raywalteroutdoors]

I actually checked out the website. It looks good but there isn't much to it. You can't order online. Hopefully they put it to use. I'd never wear this stuff but I'd love to see this humble guy succeed beyond his dreams.

[@MadameIvetta]

Just of curiosity, why would you never wear this stuff?

[@RimZeime]

@@MadameIvetta Not his style.

[@moniquebrittany23]

Yessssss I hope they do too !

[@raywalteroutdoors]

@@MadameIvetta Jcrew, Woolrich & Levis are more my style with exception to suits. I only buy high end italian suits (Zegna, Canali, etc) but don't let me fool you they all come from Goodwill in a high end area. 👍

[@raywalteroutdoors]

@@moniquebrittany23🤞

[@Lyonessi]

I think it's nice how he found the real dude and now his designs are wanted

[@videos-ou5ju]

If one can fake their way into a private event, he or she deserves to be there.

[@queenbean6922]

videos even kylie jenner

[@whitewalker8647]

Yeah even the hitman that tried to asassinate the host

[@bingitybong6518]

White Walker Was that a mothafucking Hitman Reference?

[@not_your_kareshiiii]

If one can cheat on an exam, he deserves to pass

[@MAXLAWLESSIBIZA]

His parents called him OOBAH? No wonder he's wacky, his folks obviously had a sense of humour.

[@liviusss]

"I love these jeans, they look so populist!" LOL

[@JohnJFebreeze]

liviusss and by populist he must mean Indian store front in Islington

[@AB-vu1yl]

lmfao right? these people are trying too hard

[@kenisonline]

A B have you tried at all in your life mate ? At anything ?

[@kenisonline]

Might not have meant it, doesn't mean it can't be

[@ZallopV]

they are average people jeans so he wasn't wrong lol

[@joes661]

I love this guy because he makes the most funniest things

[@lightning5273]

What inventions has he made?

[@joes661]

Lightning , he also did the number1 on trip advisor without even having a cafe

[@Sazed0]

This reminds me a bit of the show Nathan for You, check that out if you enjoy this sort of thing.

[@VaniillaRH]

Genius but can we take a second to realize how with both of these experiments (fake fashion designer and fake restaurant) these guy just proved people don’t give any real tangible value to things anymore, it is all based on prestige or the ilusion of it in this case. Kind of sad.

[@MrHosterX33]

VaniillaRH it always been like that

[@nntflow7058]

Oh yeah, like Viat money, Gold, silver, or shares.

[@TheAcenightcreeper]

NNT Flow viat mate? I think you mean Fiat....

[@Antron7000]

thats 100% of everything though. money in and of itself has no value you have assigned it that.

[@TheAcenightcreeper]

blooduhz no, I don’t wonder. I use my brain and think gee, what resources were involved in the making of this product? Is it egyptian long staple cotton! Sea island cotton (the rarest cotton in the world), was it made by hand or by machine, how many have been produced? I ask myself those questions and then i come to a a rational conclusion and make the determination if said product is worth what they are asking for it. We are not living in an illusion. We are living in a world with limited supply and unlimited demand. The other nice thing about living in this world is that you ARE NOT FORCED TO BUY ANYTHING YOU DO NOT WANT! If you believe you can make the item for less, then do it. I don’t know if you know this, there are a couple small companies, walmart, uniqlo, topshop, that sell clothes for 1-10 USD. Making an argument about one aspect of an industry shows a lack of knowledge and thought on your end...

[@in3vitableTIMING]

What makes this social experiment really interesting is the perception the fashion industry has on people. Adam has created, established and then maintained the brand for 30 years but if he rocked up and asked for a pass would he get one? Would influencers be willing or interested into giving Adam a shout out without payment? Or invite Adam to after parties and networking events? This is a real big eye opener! Like damn 😦

[@seignee]

Wtf isn't this the guy who did the shed restaurant AHAHAHHAHA I LOVE HIM BLESS HIS SOUL

[@raghavgupta7715]

Yes he's the same guy.

[@almightytallestred]

Oobah Butler is the guy's name. He did one more for VICE, kind of a follow-up to the shed where he sent fake versions of himself around the world to interviews (the whole world wanted to interview him after what he did with the shed) kzbin.info/www/bejne/sH69aHWppLp0fZo

[@b1nku]

He's a social engineer

[@bugayden2287]

boopy ··· yup this is his KZbin series

[@lostsoul2602]

Girly Nerd I legit love this guy 😂😂

[@JustKevYTP]

Give this man a cookie!

[@khunopie9159]

Cookie? I'd have to eat a ton of soy to transform into Georgio Peviani!

[@nbschriz8509]

Fuck no he need more they a cookie he need a life supply of cookies

[@lilyl201]

Kevin Li I see you EVERYWHERE

[@gzo7988]

This demonstrates how dumb “high fashion” really is. I love this guy

[@johnxina6291]

This is still on the tame side, leaning towards streetwear. If you think this is stupid wait till you see real high fashion and their extremely stupid designs.

[@catherinevaz6139]

@Kate Yara : Louis Vuitton is an old French brand, that was here way before fashion became crazy and all that! So, no. But I agree with you on what you said ( and a lot of brands today make shitty / ridiculous clothes that cost WAY TOO MUCH MONEY! )...Sad.

[@darthclone7]

well anything art contrived seems easily manipulated they've done this with food critics were they served them with fancy cut sandwhiches which they had alot of positive adjectives for.. but is later revealed to be a sandwhich from mcdonalds. same with paintings.. its hard to conceive concrete values of perception when experience itself is some what abstract

[@spaghettigal]

If anything it demonstrates how easy it is to fake your way to the top if you're confident enough. Doesn't say all that much about the integrity of high fashion; I think that's just you projecting your beliefs.

[@catanne4700]

Right?! It honestly just feels like it's most often about expensive materials and thinking you're better than other people. I remember being like 10 and watching some weird runway models thinking, "okay, so pretty models are still pretty in ugly clothes, is this the moral of the story..?"

[@Delibrium]

this just proves how empty and fake the whole fashion, blogging and influencer world is

[@Philphy]

DELIBRIUM but if we’re talking about making dreams and ideas reality, it really is a fantasy like space where you can fast track whims into tangible results.

[@tistarrak242]

Everything can be faked, on another level it’s just called fraud. I suppose most people think the same mostly

[@jai598]

It really shows us that how confidence alone can move mountains

[@Limitedonathios]

I don't think it needed proving. The point of all of those things was that they were intangible to begin with. Something that you can always keep out of the hands of others for no *good* reason--or no reason--at all. A way to secure power and influence with such fleeting and hard to pin objectives that it was truly exclusive. That's why fashion has had such a dark modern history. That's also why influencing is so broad talent with the stage of the internet. Someone can blatantly rip off a smaller creative and thrive, bc they have the access to this "world" and associated stature. Mainstream fashion and influencing, in the name if vanity, has always heen vapid and empty and that was always the point.

[@sambatra6162]

@@jai598 true

[@PCUBED09]

'If streetwear is a religion then Peviani constantly sins" LEGENDARY lmao

[@bbonifacio5384]

"If you say streetwear is a religion then Paviani constantly sins." -"Georgio Paviani" Let's ponder on that wonderful quote for a bit.

[@joshuagranat1949]

Balentino Bonifacio it sounds like it’s out of “Zoolander”. So good.

[@freddy7171]

Hahaha that was the best bit loool

[@AuStin-xy4yv]

This guy proves that “fake it till you make it” is legit

[@sweetscience8038]

Au Stin if you're a young white male with blonde hair and blue eyes sure

[@faizalf119]

SweetScience 93 Oh please stop making this a race thing. If you actually watch the video the fashion people filled with many Asians and Blacks. Since the brand is named after a white Italian man of course it need to be Caucasian. If the brand named from someone in Japan or South Africa of course they going to use Asian or Black. No one going to believe a Caucasian with the name Shuji Okamoto.

[@sweetscience8038]

Faizal F I respect your opinion, but I really don't think that if an Asian man tried to crash Milan fashion week with the fake designer name Shuji Okamoto he would get the same reception or acceptance as this guy. Like it or not, white privilege is a real thing.

[@NoName-hh5nq]

SweetScience 93 white privilege only exist because of people like you giving them the privileges, you basically admitted you would be more likely to believe this guy makes designer clothing because he has blonde hair and blue eyes

[@rayz0rxxx]

blonde hair blue eyes are superior change my mind

[@quinn3919]

As a photographer i think the fashion industry is one BIG joke. They are so full of themselves, lost in what really is fashion and something like this proves my point.

[@coolejvids]

We need a whole series on this guy faking his way into everything

[@CD-cy9mg]

Awww I liked how they did something philanthropic and actually helped the designer by making him a website and creating a look book. Good job Vice👍🏻

[@thebullybuffalo]

Chris MDi I was about to thumbs up your comment but realized that it wouldn't be at 69 thumbs up anymore

[@nora4981]

It's not like he was in dire need of the money..

[@saran6651]

You put the Art in Con Artist

[@RK-zf4jw]

Sara N. Hahaha lol

[@gavinpancirov]

This brand just went up in value at about 1000%

[@steffieswift5484]

I seriously wanna try out some Georgio Peviani

[@RK-zf4jw]

Steffie Swift imagine if V switched from Gucci to Georgio Peviani

[@Heedy770]

I think you can get them in Amazon

[@krusher181]

Yeah, I’m pretty sure you can just google em, and buy em. It’s not actually high fashion. It’s like a small scale shop doing cheap designer homages.

[@inw527]

www.amazon.co.uk/Georgio-Peviani-Comfort-Straight-Religion/dp/B013P7S7ZY/ref=sr_1_1?s=clothing&ie=UTF8&qid=1535156783&sr=1-1&refinements=p_89%3AGeorgio+Peviani

[@SantoVacio]

Same lmao

[@hannahmeaker4595]

he could be a spy for british intelligence like seriously.

[@pilotgauge5641]

yeah he look russian too

[@lake-om5ss]

@@pilotgauge5641 *BRITISH* intelligence. Not russian.

[@tragedy2590]

lake 1862 he said he LOOKS russian, headass

[@Exath8630]

Plot twist : he is actually a spy

[@s_apienza]

MI6

[@JPTHRICE]

'dreistigkeit siegt' is a german saying which fits perfectly to this. it is so true. just step into a room and act like you are supposed to be there. look like you are a part of something and nobody will question it. just do it lmao

[@bear8ful]

JP3 Wait wait what’s the literal translation of “dreistigkeit seigt”?

[@joshevers3585]

“Audacity Wins”

[@cornelius2993]

Kenne ich noch gar nicht

[@__-go9cj]

as a natural fish out of water wherever i go. i need this.

[@drunkenmasterii3250]

Especially in a universe as futile as the fashion world.

[@ekagranigam2813]

The stories he'll tell his children will be fuckin amazing

[@chere100]

I especially like how this ended. Feels nice.

[@anastasiachristina]

Can Hollywood make a movie about that

[@KAFaye-nk5tl]

anastasia how about a movie about this man bc he sounds pretty interesting himself.

[@evanderzufarsetiawan2511]

anastasia maybe

[@AwesomeRegularDude]

Catch Me If You Can is a pretty good movie

[@umbra9705]

It'd be ass

[@kaitlynd9324]

A movie? Uneccassary

[@Nomadsou]

"I am the real Georgio Peviani"- Adam Asmal

[@MrSmith1604]

LMAO

[@dymanicdude5157]

666th like

[@mr.m7791]

@@dymanicdude5157 667th, sorry Satan - Not today!

[@dawey8897]

"i am the real georgio peviani"- Dayron Arias

[@teeteesedusa]

Fuuuuuuuuuccc lmao

[@Jimmy_Johns]

Plot twist: Adam just filled his store with Georgio Peviani’s jeans and fooled VICE about being the original Georgio Peviani

[@seadrik3905]

Where is his store located? I want to buy something. For real, tell me please

[@greipapa]

Give it a try and check the website, perhaps there is a real address there

[@seadrik3905]

@@greipapa Found it. Thank you

[@zacktrever1878]

If ur from the UK, u should find em at ur local flea market

[@truthbetold89]

Check Georgiopeviani.com

[@kniffol]

11 White Church Ln, Whitechapel, London E1 7QR, United Kingdom

[@igitt426]

Absolute madman.

[@BothHands1]

Madlad*

[@sb4675]

*madman in a box*

[@allyannafontanares9642]

Is it just me? Or is he the adult version of dash in the incredibles?

[@miniena7774]

Frog prince LMAO 🤣

[@2thezaza]

and 244 other ppl, your the dumb bimbo lol

[@margaretwilson8736]

Dashs super power is super speed and a wickedly dry sense of humor. 🙄

[@sooyoungjung7257]

naw its malfoy in the flesh

[@ruth540]

Omg you're right :O

[@Biskwyy]

Tears down the fabric of Fashionista's Elitism and prove that quality and beauty can exist everywhere and anywhere.

[@k_a_y_l_e_e]

my mans, back at it again.

[@zzzemoji]

just noticed that i'm actually wearing a Georgio Peviani jean. some little instagram brand sold it to me for 50£ lmao...

[@MimixLight]

💤 dude you got ripped off

[@ricchburglar]

How is it

[@MarkSkids]

That's a lie

[@0lliebaz]

drop shipped lol

[@totallynotzokix11_mc21]

@@yellowcactustvz4929 Dude, where I live most jeans are even more expensive than that. I'm not talking about the brand name jeans, just any generic jeans cost more than that.

[@Lionfrog13]

If you’ve ever been around artists you know that this would work. I can’t imagine most of them would be mad. It’s just a performance art piece.

[@SubodhKhanal]

I could hear him say Georgio Peviani all day.

[@Reunion4ever]

What a nice man the real Georgio is...I’m happy he got publicity. I love the website and would love a pair of those jeans 👖 ❤️🤟

[@squatcurldeadlift7346]

The first thing I'm going to do when I visit London is buying a pair of Peviani jeans.

[@MrTheRealThing27]

PERSONALITY is the KEY ! .....thats all!

[@whyalwaysme2522]

Or the lack of it.

[@TheGameFans15]

Social engineering

[@sam2866]

Ngl I would totally shop in Georgio Peviani, the clothes look freaking good with fairly cheap price

[@DpointWarThunder]

That's a great story for a film. Directors should think about this opportunity. Imagine film called "Gergio Pevianni" based on true story.

[@DpointWarThunder]

Something related to devil wears Prada or smh like that

[@zweij]

Jayran Gt Watch "Česky sen", a czech movie from about 2004 or sth. It tells a story of a fake supermarket which marketing was boosted AF and made thousands of people come to its opening. Too bad that the building was fake - and as soon as the customers walked to it, they realised that it is only a material with a print imitating a building's facade. Is is a really great film, what is more, it happened in real life! It is a great analysis of social media and psychology

[@zweij]

Jayran Gt m.imdb.com/title/tt0402906/

[@Itsachapel]

Jayran Gt yes!

[@jeja6048]

There is a movie about an artist that was from Detroit that made music but he wasn’t so famous then some rumors were spread about him taking suicide. His music became very popular in South Africa but everyone thought he was dead. The man didn’t know that his music was popular there. And the movie is about people trying to find him and in the end they found him. The movie is called searching for sugar man

[@log794]

“I am gliding around looking stunning, and no one is saying anything-“

[@LaFlaneuse0]

haha iconic

[@CalopsitaVanderbilt1911]

He is not the only one - i consider it art - not fake

[@daniyal_hazim]

Myriii1911 Мириам agree much! What he did was an art. The power of suggestion.

[@michaelsomluzarte]

I'm Brazilian, I don't really enjoy fashion channels, in fact nothing related to fashion, but this video moved my feelings. I opened this video expecting a different ending, and I was delighted.

[@bookdream]

I don't know anything about the fashion industry so I may be wrong. But to me this just further validates the image that it's not really about fashion as in what looks the best, its more about how good you are at fitting in with the crowd and acting the part. Which makes the whole thing seem really pretentious and bullshit.

[@asganawayaway]

Hobbes That’s the essence of fashion industry

[@sirashley2355]

yeah and we the consumer just benefit and mooch off of these people making products just to fit in to that group, by buying their products/knock-offs/or inspired by pieces(like the georgio peviani-georgio armani). fueling them to do it over again next fashion week, once it started it cant be stopped. Circle of life. Fashion industry has always been weird like that. i dated someone at an art university and MAJORITY the Fashion students were like that no matter their upbringing or financial status.

[@zoellazayce6796]

What are you talking about? Georgio Peviani is made high quality. The owner said so and so did the tailoring expert.

[@asukayin6487]

You are wrong, fashion is a very articulate form of art, especially now that it has reached it's post-modern phase, and so fashion now has transcended clothing itself to the concepts that come behind the pieces. It's not pretenttious, it's self-aware and ironic. it's not bullshit, it''s open to interpretation and guided by aesthetics.

[@faizalf119]

Hobbes That's it, that's the point. It became this way after they mainstreamed the manufacturing process and it cuts the cost down a lot. But cheaper price means devaluation of value in fashion industry and no way they going to accept that. So they made up this "trend" bullshit so they can sell clothing at premium price. The truth is most of the clothing you wear was manufactured in India or Indonesia for a small fraction of the price. The worst example of this practice is the bullshit Supreme brand.

[@dionpinto3627]

I'm sold...I want me some georgio peviani

[@allwellallgood5947]

hope the price hasn't gone up xD

[@manfredthetailor]

I’m feeling the same way!

[@shifttube1283]

the owner seams nice hard working guy cool for yall to help him out..........

[@infinitejellyfish1591]

This was oddly emotional. I’m sobbing over here. (Side note: I need some new jeans so Peviani, I’m lookin at you my man)

[@legoguy217]

Damn smart marketing for a brand.

[@GhostSamaritan]

Plot twist: This whole video is an ad for that clothing brand.

[@carljohnson4473]

isnt this the owner of the number 1 restaurant in London called "the Shed"

[@discoatafuneral8331]

No that’s in Mississippi

[@JD-ky9ys]

@@discoatafuneral8331 what

[@biff5664]

This guy needs his own series.

[@reef363]

I think it is his own series "VICE LIFE HACKS WITH OOBAH BUTLER"

[@kropotkinnie]

georgio peviani looks like the exact kind of guy i'd expect to actually make a cool accessible but nice fashion brand and i hope he pursues that

[@kropotkinnie]

just realised there's a real store for it and i'm totally going to buy something from there

[@VICE]

Buyers from Milan wanted his denim in their stores, the inner-circle wanted him at their showrooms, and A-Listers partied with him at night. But Georgio Peviani doesn't actually exist.. does he? WATCH NEXT: How My Shed Became the #1 Rated Restaurant in London - kzbin.info/www/bejne/mKKzcoV_gK2VhJo

[@isaaqlaaantiiwaqooyiiyokoo8575]

VICE woow i like what u hav done mate and the way you faked ur way to the top but what amazes me is hw u knew that georgio is not real man in the fashion industry then later u searched who the real man is and found out sitting in his small shop some in the Sunday market 😁😁 VICE ❤

[@MoxieBeast]

this is excellence.

[@juliansinclair3799]

As a young designer who presented at this year's London fashion week, I think that's amazing, wish you'd have come to my show tbh

[@queens.jheights]

VICE u

[@Shineynsparkles]

VICE Bruh .... Find paviani

[@jerrypie]

Oobah has some great business/social skills man, not everyone could've done this. Props to him

[@krispino4610]

Been seeing this for so long but still can’t get over how he played the model 😢😢😢

[@Joyfulminimalist]

He sells himself really well, that's for sure

[@dfyt4246]

not everyone can pull this off. hats off to you sir.

[@s.f.694]

Adam (the real Georgio Peviani) is such a kind man :) and kudos to Oobah for getting his name out there and infiltrating the fashion industry! Confidence, looking the part and people skills takes you places. Oobah knew how to market the brand. Incredible.

[@Ad-skip]

This story went from mild fraud investigation to pretentious call-out, to hilarious infiltration, to heartwarming ending. It has all the ingredients of a best-selling novel!

[@nina-cr5pe]

vice, please more of this guy and less of the garbage you've been putting out

[@crieseasily]

this took a surprisingly happy turn towards the end lol

[@idaho307]

The dress did look amazing on him though!!

[@themad7184]

The definition of aesthetics and beauty is in the hands of popular culture. Here is the best proof. Congratulations.👏👏👏

[@Amin_3k]

You have boosted this man's carreer a lot! thanks !

[@god563616]

I'm telling you this guy is 1000% GENUIS. CHEERS TO EVER KNOCKOFF DESIGNER. YOU ARE TRULY LOVED❤

[@DonMyersOfficial]

god563616 knock off designer is not okay. The only reason why the brand is so expensive is to keep the exclusivities. Copying someone’s work is diminishing the brand. Also knock offs are illegal criminals should not be loved.

[@avianm.1346]

No one: This guy: *how I faked my way into the 2020 elections

[@themorningstar6272]

Well, if Trump can do it...

[@kuykasamjoktar6191]

@@themorningstar6272 Ronald Reagan,George Bush,Obama,Clintons and Trump are same liar politicians. When will you understand that they don't care about us?😂

[@themorningstar6272]

@@kuykasamjoktar6191 When did I say that I do? I am a conservative libertarian mix, my views would be more close to the Republican party's in most aspects than the DNC's. Hillary Clinton was the worst candidate in the history of the DNC, she's an insane authoritarian sociopath and America really dodged a bullet on that one. Trump is just a vaguely populistic business dem, where the dems used to be before the identity politics bs. However he campaigned on several things that made me think of supporting him, but which he then did a 180 on after being elected, just like all presidents before him: "I love Wikileaks", being the main one. After the election he says "I don't know anything about Wikileaks". Then there was "I'm in support of the second amendment". Afterwards "I like to take the guns first and due process later". The there's the vaccines which he was against during campaigning just to get the votes, afterwards "they have to take their shots". He also claimed he was going to release the 911 docs... Where are they? Etc etc. Presidents are just puppets. They have no idea what happens on the higher security clearance levels. They are selected by the shadow government, and they all take orders from the same people. USA policies both foreign and domestic are written by private groups like pnac and the cfr. Then international politics are synchronized by the same people at the Bilderberg meetings. It there ever is a president that doesn't obey, they take him out. John F Kennedy said he was going to start using silver backed currency that isn't just monopoly money printed out of thin air, he said he was going to break up the CIA. A week later he was dead. They probably just show the tape of his murder to all presidents who elects after inauguration. So even if a president wants to 'drain the swamp', it is simply impossible, the CIA will take you out if you try.

[@lunawhite4779]

It might actually work since the world has already gone crazy. I love Oobah Butler and his contents btw

[@alialqasemi5800]

You're fukin genius 😂

[@audrasupernova]

Ali Al Qasemi low standards

[@N3therWolf]

Sister SIDS your comment screams insecurity and a shitty life😂

[@JustNatax3]

This shows once again how you just need confidence and be a high functioning pathological liar and you can rule the world... lol