How to Monetize your Knowledge with an Online Course in 2024

READY TO APPLY? Apply to The Authority Accelerator here: authorityaccelerator.sunnylen...
An online course is not what you think it is. It's not just about dumping your knowledge into a curriculum and hoping for the best! Most people think an online course means:
- Taking all the knowledge they have
- Writing it into a curriculum
- Slapping it onto a course platform
After a decade of helping individuals turn their expertise into thriving businesses, I've learned the secrets to crafting courses that people eagerly invest in. The difference between an online course people will happily pay for vs an online course they won’t is what we call the difference between Googleable and profitable.
In this video, we unveil 6 game-changing strategies to monetize your online presence.
Forget the outdated approach of slapping information onto a platform. In 2024, a successful online course hinges on identifying a core transformation and delivering it through a streamlined blueprint that ensures your clients achieve REAL results.
It's time to shake up the way you approach online education and transform your know-how into a cash-flow goldmine!
Let me know what you think by leaving a comment below.
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VIDEO MENTIONED:
The Best Online Business to Start in 2024 (to create wealth for years to come): • The Best Online Busine...
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00:00 - Introduction
1:08 - 2 key things to create a course that people are really excited about
1:54 - What differentiates a course you can monetize
6:37 - Monetizing with a backwards business plan
7:24 - 2 factors to push your content forward in front of the right audience
8:10 - Prompts to find where your ICA is hanging out
10:36 - Monetize your knowledge with Profitable Offer Prototype (P.O.P.)
11:08 - Flywheel to success
12:06 - 2 options for selling an online course
15:30 - Horizontal vs vertical scaling
16:28 - The biggest thing to focus on when monetizing online
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▪ FREE TRAINING (hosted by Sunny Lenarduzzi) - 3 STEPS TO SCALE YOUR EXPERIENCE INTO A 6-FIGURE ONLINE COURSE (without Paid Ads!): authorityaccelerator.sunnylen...
▪ READY TO APPLY? If you have an expertise to share and you're ready to make a big impact by creating your highly scalable online course, click the link below to schedule a time to see if we're a fit to work together inside of The Authority Accelerator:
authorityaccelerator.sunnylen...
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• How to Monetize your K...
#OnlineBusiness #Entrepreneurship #SunnyLenarduzzi

[@SunnyLenarduzzi]

READY TO APPLY? If you have an expertise to share and you're ready to make a big impact by creating your highly scalable online course, click the link below to schedule a time to see if we're a fit to work together inside of The Authority Accelerator: authorityaccelerator.sunnylenarduzzi.com/application-organic-a?KZbin&How+to+Monetize+your+Knowledge+with+an+Online+Course+in+2024

[@jennwendel9432]

How do we know we’re ready for this program? I have the idea (I’ve helped people double and triple their income), I need help organizing and staying on track. I like to work with checklists and workflows.

[@SunnyLenarduzzi]

@jennwendel9432 great question! Truly, the best way to determine whether we're a fit would be scheduling a call to speak with a member from my team. That's the first step and you can book a call through this link: authorityaccelerator.sunnylenarduzzi.com/application-organic-a 🙂however, let me know if you run into any issues there!

[@MuchoHop]

I’ve heard this 20 times and I need to hear it 20 more!! Thank you Sunny. ❤

[@SunnyLenarduzzi]

HECK YES!

[@chasingrainbowschannel]

Thanks Sunny! I appreciate all the information and questions to think about. I have been spreading myself too thin, trying to reach too many people, and trying to write my course before asking my core audience what it is they really want or need for transformation. This helped me so much! I've watched so many of your videos before, and heard you say a lot of this before, but for some reason today it all clicked! Thank you for that!

[@SunnyLenarduzzi]

oh, this fills my heart with joy - thank you so much for your constant support!

[@prettylittleinvestor]

I love when u ask questions because I’ve gotten the answers right 👍👍

[@marcelwilliams7354]

Thanks you Sunny your super helpful and your Amazing 😉

[@prudence_business]

Awesome video, Sunny! Loved this!😃

[@SunnyLenarduzzi]

Thank you so much 😁

[@jasonmcdade8837]

Excellent information!! Thank you so much.

[@SunnyLenarduzzi]

You are so welcome!

[@SherifaNakalema]

That's powerful 🎉.Thanks Sunny❤

[@SunnyLenarduzzi]

You are so welcome

[@joshuachileshe9570]

Im glad i found your channel. I was almost launching my online course until i came across your channel, and then i realised i had a lot of work to do. 😅 Thank you, sunny 😊

[@SunnyLenarduzzi]

Happy to help!

[@AidaMemisevicTV]

Can I just say... you are awesome! Great content!❤

[@SunnyLenarduzzi]

You are! Thank you :).

[@LifeAfterReligion]

Excellent material thank you!!

[@SunnyLenarduzzi]

Glad you enjoyed it!

[@VickyTePuniPortraits]

This makes sense. Thank you

[@SunnyLenarduzzi]

You're welcome!

[@vinciwashere]

very helpful, thank you

[@SunnyLenarduzzi]

Glad to hear that!

[@AmandavanderGulik]

Thank-you Sunny❤

[@SunnyLenarduzzi]

you bet, thank YOU!

[@cyprus-selectestates]

You are brilliant 🎉

[@SunnyLenarduzzi]

Thank you!

[@darleneatkinson3906]

Sunny Lenarduzzi, this is my very first time watching any of your videos, I bought 8 courses before in the past, my hang up is I seem to struggle with grasping the concept how to go about accessing them to bring me money it seems it is either me or people just not interested as their great FREE content on You-Tube for the cost of internet connection. Also, I struggle for asking people to pay me money if it is a low price I can ask for few dollars but when a course mention sale it for say $500.00 or more dollars I feel very uncomfortable for asking that high of a price so they either sit on my computer never promoted or some was sent to my house so they sit in the closet so I did not need to think about how much money I lost from purchasing these courses. I have access to the internet from Sept. 1992 until present which is Sat. Jan 13, 2024. So, I seen many things online. Hopefully life good for you. Happy delated New Year 2024! oh, thank you for this video.

[@SunnyLenarduzzi]

Happy New Year to you! People pay for transformation, not information. Anyone can peruse the internet for *information* but that doesn't necessarily help them take action. We've seen course creators in almost every niche you can think of achieve success with their programs! You can learn about some of them here: kzbin.info/www/bejne/pXeuZHdnrt51oJo. Best of luck!

[@jdstrobist]

Thanks for sharing this valuable information 😎✌️

[@SunnyLenarduzzi]

You bet!

[@flyingwithhopes3958]

Thanks sunny

[@SunnyLenarduzzi]

You're welcome!

[@jpete4001]

Thanks for this❤

[@SunnyLenarduzzi]

You're so welcome!

[@mishmish2261]

Thanks for the video. I totally understand what is being taught here. My biggest problem/pain point is trying to figure out where/what MY expertise is. I cannot figure out what information could be extracted from the knowledge I presently possess.

[@SunnyLenarduzzi]

You can do it! I have plenty of videos on my channel that help tackle this. However, if you are still feeling stuck, please know that this is something I cover in depth in my program The Authority Accelerator. sunnylenarduzzi.com/apply

[@ana_claws530]

Where have you been all my life!!?? I wish I would have known about you way before but things happen for a reason and I am here on your page now! 🥰🥰

[@SunnyLenarduzzi]

happy you're here!

[@BrandMachineChannel]

Sure! It is what I'm working on my channel, reveal a piece of what I learned in 10 years of business.

[@SunnyLenarduzzi]

Others will benefit from what you can share as an authority in your space with over 10 years in business!

[@hiteshmjain2342]

Your video lover Love from India. I liked all of your videos.😊❤

[@SunnyLenarduzzi]

Thank you!

[@noamay]

Great videos, how much does your program cost?🎉

[@SunnyLenarduzzi]

Thank you! We vet each applicant to ensure they are the right fit before disclosing this information. If you are interested, we would love to speak with you. You can schedule a time to meet with a member of our team here: authorityaccelerator.sunnylenarduzzi.com/application-organic-a :)

[@Sew_Passionate_Memories]

Yes!!🎉 I just got 2 paying students!

[@SunnyLenarduzzi]

AMAZING!!

[@TheAuthorityAccelerator]

🚀🚀🚀

[@SunnyLenarduzzi]

🚀🚀🚀

[@prettylittleinvestor]

So I took a course creator class and the instructor said to pick a profitable niche. My course ideas are super niche, ie probably not “profitable”. But, if I do that transition statement exercise u said to, then do I need to worry about the niche being profitable? Thank you 🙏

[@SunnyLenarduzzi]

We always say, "specificity = sales, broad = broke." If your niche is specific enough, it can be profitable :). Today's video might be helpful - Choose the most PROFITABLE niche for your online course in 2024: kzbin.info/www/bejne/nXWmk42trM9ob5Y

[@Spiritandvitalityplus50]

Do you also offer coaching to course creators (beginner-level) who are willing to invest in paid ads and content creation?

[@SunnyLenarduzzi]

Our coaching program is the Authority Accelerator. It is an organic method and doesn't include paid ads. If you'd like to hop on a call, we can chat through whether it's a fit here: sunnylenarduzzi.com/apply :).

[@krishnarajbastola50]

Good luck 😊😅

[@SunnyLenarduzzi]

🚀🚀

[@swaghqofficial]

Love your work Sunny. Why not just find and focus on a problem rather that the person? your tribe will come out of the woodworks if you call out their pain points rather than call them out by the psychographics?

[@SunnyLenarduzzi]

Thank you! On our channel we talk a lot about what we call the 3 key factors. Key factor #2 is focused on one specific place on their journey where they must make a change - which addresses their painpoint and the urgency for them to find a solution.

[@swaghqofficial]

Nice Sunny. I'm a scan your channel for these. Respect the Hustle. #respect@@SunnyLenarduzzi

[@user-tn6di3bm8y]

Hello i have some broad questions if you dont mind !! for context im doing a porn recovery course ) How much do we charge for the prototype The live sessions are the prototype correct ? IS IT A GOOD IDEA TO HAVE A COMMUNITY of all my student for them to talk to one another or is that trading money for time Thank you your videos are so helpful your amazing!

[@SunnyLenarduzzi]

First, I love this idea! I also appreciate you coming to me with your questions. As I'm sure you can understand I'm often asked for advice when it comes to online course creation. When it comes to pricing your POP and POP delivery, this is something I tackle in depth in my Authority Accelerator program. If you'd like to hop on a call, we can chat through whether it's a fit here: sunnylenarduzzi.com/apply

[@rindordrums]

I found your TOS kinda scary. 😱

[@SunnyLenarduzzi]

✍️

[@rindordrums]

@@SunnyLenarduzzi Gave me a chuckle but not sure what you mean. :)

[@rindordrums]

@SunnyLenarduzzi I have my own method of Emotional release and identity change. I found the section of your TOS called "Your License To Us" a bit concerning. Like if I share ANYTHING about my method with you, You Own It! Here's a small sample of your TOS... "...when you submit, email, text or deliver or post any material, you are granting us, and anyone authorized by us, a royalty-free, perpetual, irrevocable, non-exclusive, unrestricted, worldwide license to use, copy, modify, transmit, sell, exploit, create derivative works from, distribute, and/or publicly perform or display such material, in whole or in part, in any manner or medium, now known or hereafter developed, for any purpose." Like they say, "The Large Print Giveth and The Small Print Taketh Away."

[@bramilan]

So, do YOU speak Italian or not? With this example and your family name... 😀🇮🇹

[@SunnyLenarduzzi]

un po' 🇮🇹

[@YogaBlissDance]

Your example resonated with me so much Sunny I want to move to Italy and am learning Italian- AND I have not watched your channel for over a year! And this is the first video I chose to watch and you give that example. I think Spirit is talking ot me.@@SunnyLenarduzzi