How to start selling DIGITAL PRODUCTS! (& why it changed my life 👀)

Digital products can be a GAME CHANGER for artists looking to grow their income and build passive income streams. Use this link to get your .Store domain for 99 cents: go.store/kelsey
🌟 Check out my 200 page educational workbook! www.kelseyrodr...
Digital products can really be just about anything, and creatives of all types (whether you're a ceramic artist, oil painter, or game dev) can design and sell digital products that can dramatically grow your income.
The key here is simple, a tried and true strategy that people have used for centuries to design products that actually sell: PROVIDE VALUE.
As soon as you figure out how you can provide value, you're only a few steps away from starting to build out a passive income stream.
🌿 MY LINKS & STUFF
💕 Buy prints of my work!
www.kelseyrodr...
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💬 Join the Discord: / discord
🍿 WATCH NEXT:
How Much $$ I've Made in 2023: • My UPDATED art career ...
My digital products strategy: • I made $15k from digit...
📖 RESOURCES FOR ARTISTS
✏️ New Master's Art Academy* (this is how I'm learning art online, and is an affiliate link that helps support the channel): www.nma.art/?r...
📚 My art book collection: bookshop.org/l...
🎨 How I plan my paintings: milanote.com/k...
⚙️ GEAR & FURNITURE ⚙️ referral / affiliate links
○ Desk & Chair From Fully: bit.ly/3U8xJXt
○ My monitor stand and fave desk accessories: bit.ly/3fr5e8A
○ Main Camera - Sony FX30: amzn.to/3ZxxKYH
○ My lens filter: www.moment.8oc...
○ Where I get my music from: www.epidemicso...
Email for business inquiries ONLY: [e-mail]
Referral or affiliate links in this description allow me to gain a small commission off of any purchases you make through the link, at no extra cost to you. It's a great way to support the channel :)

[@KelseyRodriguez]

If you have any questions on this topic let me know and I can answer them in a future video! 🥰

[@shainorsham4334]

Thank you Kelsey & keep up the good work ! 👍

[@pau2553]

Hi Kelsey! I noticed that the link in the video description to the lens filter is not working. I was curious to know about it, so I hope it can be fixed 🤩 Have a lovely day! 🩷

[@TAREEBITHETERRIBLE]

*ur sho cute Kelsey*

[@Brancalbin]

Your voice is so smooth whats that mic tho i know its more than the mic.

[@Abigail21321]

I dont on this topic but was curious if your Discord server is down or something? I recently noticed its just disappeared from my server list and the invite link doesn't work :/ thank you!!

[@safegourd]

My family has been pushing me to start an art business for YEARS and I think I might finally make the jump! Thank you for creating all this content to help other artists, you make the process seem a lot less daunting.

[@itsjessicahomann]

please DO .... honestly .... if there is anything we should do in life, its follow our passions and make money while doing it if we can lol !!! YOU GOT THIS NOW GO DO IT hehe

[@safegourd]

@@itsjessicahomann Thank you for your encouragement!! I’m still at the very start of the planning stage - school and work and life seem to be sucking up all of my time rn sadly. I know I have room to carve out for art, I just need to make it a bigger priority! It’s always helpful to have people like you remind me that what I create is important & has value, so I really appreciate your kind words.

[@blackgirlemonight]

yes and i love that you have a positive family support group

[@safegourd]

@@blackgirlemonight Aw thank you, I'm glad too! They really are my biggest fans, I'm grateful for all the inspiration & motivation they give me :')

[@roughiness]

@@safegourd You have an awesome family if they push you like that :) Believe me it's definitely worth it!

[@tulikas9862]

I like that you are using designer language and sorta translating it for artists. I'm a designer (branding and packaging), so I can definitely hear all that vocabulary and where it's coming from. Most artists are so small and isolated, they can really learn so much from designers about marketing, creating their own brand and products. You're doing good work.

[@alviscardi]

Honestly, I watch a lot of these videos from all kinds of creators. You're the most genuine and down to earth, honest one out there. All the best to you.

[@Truthavision]

Absolutely agree. Even her affiliate segment seemed like I didn't wanna blow my brains out.

[@EmilianoKalb]

KEYS 00:04 Digital products can be valuable for you and your customers 01:45 Create educational products with value proposition 03:33 Identify problems, define purpose, and differentiate your product 05:11 Create a comprehensive product for a specific market 07:01 Creating a minimum viable product is important 08:43 Feedback is important for designing effective instructional content. 10:24 Good product photos and compelling product descriptions are crucial for selling digital products. 12:08 Creating clear and informative product descriptions is essential.

[@xuanhoangluong5623]

Thanks! This is the comment I needed right now.

[@TheTaylorLayne]

Stumbled upon this video after being curious about digital products. Not only was this video helpful and easy to follow, but you have a charisma to you that's enjoyable to watch!

[@cinnflowergirl]

Thank you so much for sharing! It's so helpful. I've been in this world for almost five decades. I've struggled with chronic illness (including Hashimotos and major depression) most of that time. It took a long time to just admit I was an artist. So bravo. I've learned that being kind to myself is better for my productivity than bullying myself. I've been practically bed ridden for over a year and my brain is coming back online. I have lots of ideas but my body isn't always cooperating. I'm a photographer, painter, welder, landscape designer, etc. but it doesn't matter if I cannot create. I'm doing more stuff digitally and your content is just the things I need. Instead of using my little bit of energy on research, I can spend more time working on my plan to take over the world (lol), ehem, create. Bless you. ❤❤❤

[@DigitalBeautyVault]

Kelsey I just discovered your channel and what really struck me aside from your awesome content is how sincere you are in wanting to help us succeed as well. Thank you :)

[@CC-pd2wy]

I’m so happy this video isn’t just “sell the most soulless content that’s AI generated so you can make the most money” Because so many videos on digital products that I’ve clicked on have been like that 😭 But I’ve been subbed to you so I knew this would be good! Thanks for all of the tips ◡̈

[@CaliberDawn]

That’s like 100% TikTok 😭 and it’s so disappointing to see

[@slimreaper3797]

I cant stand ppl who hate on Ai...it is an amazing tool that can take some of the workload off us artists/creators

[@scarlett-moriko1543]

@@slimreaper3797Ai used as a TOOL to HELP artists etc. is fine (such as speeding up the process etc.) . But Ai generated art is NOT art. It uses stolen artwork made by real humans and churns out soulless slop.

[@JohnPaulArt-lpz]

@@slimreaper3797 we like ai but not ai art.

[@sharirvekineorzea]

Your content about online art careers is really inspiring. I drafted an entire tentative business plan in like 30 mins after watching some of your videos! Thank you and keep up with the good work!👏

[@piafrancia]

Wow, this came at the right time. I am enrolled in a course right now about marketing and sales and will be attending a social media marketing class later this month. Thank you for bringing this up Kelsey! I totally agree with what you said about, no matter how good the product is, if you don't know how to market it, people's not going to know it exist. All the best to you

[@BisayaUnited]

Hi, iv been looking around for a course on marketing, i hope the one u had was good ❤😊 if u can share it here, thats be really great. Cheers!

[@BlakesHustle]

Rooting for u 🙌🙌

[@sweetanarchi]

Your explanation is on point. The way you talk & present it is clear. This is the video I've been looking for

[@rayofsun7680]

I really enjoed your video after looking at so many other ones. I appreciate your authenticity and didn't feel like you were just constantly doing sales pitches. I like your humor too, when you said you file name should not be final final final and final that made me LOL!

[@felipeberrio6161]

Kelsey Thank you so much specifically not only for talking about your personal experience which is really important and valuable to all of us that are starting with our projects and products, but also for encouraging to start in a great way! I am planning to create a good product, I've always wanted but didn't know how

[@KeshArt]

Good for you kelsey! Keep on keepin on👏

[@I_am_Lauren]

I also just word vomit on a page because the visual outline is more important for me to get started than having the details fleshed out first. Concept 80% details 20%.

[@rudy-ishikawa]

Girl, it was hard to concentrate at the beginning, you're stunning, so pretty ! Thank you for the good content, it really helped me to understand a little bit more about digital products!

[@gronklo]

your videos always come at the perfect time!! 💚

[@msverseatileproductions5596]

Lots of great info thanks....ps your thumbnail and thumbnail description got me

[@lisam9103]

Great information Kelsey! Keep up the great content :)

[@sasa18girl]

Perfect way to start the day. I’ve been wanting to sell my artwork for a while now and had no idea where to start. Once again Kelsey your content is always appreciated ❤

[@Mad_Modesty]

I've always wanted to make colouring pages or books. So I thought this would be a good start into digital products. When I looked on etsy what the competition looked like, I see AMAZING art colouring pages that's AI generated :/ It's so disheartening since the level is so high already and they can afford to go stupid cheap. It's holding me back, why bother, you know? I tried starting up with stickers but so far no one wants them. so I'm hesitant to really go for it.

[@ursieg]

Do it !

[@gamerstudios69]

Luckily, i already have 10k followers on Facebook, so i can use that to my advantage. Im at the point where i can start focusing on creating the artwork/designs and start sharing. Hopefully i start selling soon. 🤞🤞

[@Askecho]

Thank you, your videos are very inspiring, there are so many different kinds of digital projects at the moment, and to do a good job you also have to be personally innovative, and your videos have given me a lot to take away.❤

[@nevermorrowarts]

I’m so glad I found your channel! Brb going to watch all your vids

[@reyesoperator]

Very good video Kelsey. Clear and concise. Thanks for sharing the knowledge. Working my own digital graphics on my Etsy story and website.

[@thinkerdreamersketcherspy]

You're so right about KZbin/audience building advice (and most business style content too, tbh) being lacking when it comes to artists. I've watched tons and tons of it, and almost everything is about education OR pure entertainment. I don't want to be a teacher and do tutorials nor do I want to be a comedian and do weird challenges. Nor am I a weeb and do just fanart. Tell me how to make engaging studio vlogs, how to attract viewers with fine art. Idk if it's just the problem of content over art: a 100 hour painting twice a year doesn't really feed the beast.

[@YogaBlissDance]

Show sketches, vlogs, your inspiration etc. THINK CREATIVELY...

[@catgrrr1]

I’ve struggled immensely with this same dilemma, and I have very recently come to a conclusion (I wouldn’t say it’s THE conclusion) that people consumer art BECAUSE it’s art. People will look/watch/read/listen to the thing because it is art. This sucks when you try to apply it to the content model. Because like you said, two 100hr paintings a year are not effective as “content”. And so learning how to walk that line is something I’m learning about. One thing I’ve been doing is finding artists online who make just art as their content and finding ways to be inspired by them. I’ve mostly found that those artists post WIP updates or they make tiny versions of their usual art. Also a good podcast that helps is the Creative Pep-talk Podcast.

[@honeybnoir824]

Same for me, except that I do want to make illustrations and manga in my own style. But like you mentioned, I don't want to do fan art unless it's just for the fun of it and just show it to others on social media if I wanted to. Not intending to have any art at galleries either since it's usually frowned upon, they may take a huge chunk of the money, and I'm not too interested.

[@Skulliosis_Art]

Thank you. This was the boost I needed to get started

[@fangirlauie]

7:07 to 7:58 was something I really need to hear 🙏🏻 thank you for this and your videos 🙋🏻‍♀️

[@natanmandala]

Kelsey's smirk is art itself 🌗

[@sarawretljung]

You provided REAL value here! Another subscriber 💙 Thank you

[@tiagosousa6945]

Love you!!!! Thanks for sharing with us.

[@danielkitura]

12:57 "final final final FOR REAL FINAL" got me laughing out loud 😂😂😂 So true))

[@sketchbookdraws0]

Hey Kelsey! Great video, as always. I love hearing your thoughts on making money as an artist. Keep it up! (BTW. Just so you know, my sister just said that you are pretty😊 (she's 11))

[@BlakesHustle]

Wow! This is so interesting and at the same time very inspiring ❤️

[@farronluna]

this seriously helped me though thank you dude

[@wildlyartisticliving515]

"I pinky primise" love you and your videos young lady. You are a well of information and thank you for sharing so much value.

[@richardsmith175]

The audio on this video is so crisp!

[@OwlDollar]

WOW Kelsey you are the bomb. Your idea for using Discord is real life changer. Thank You🎉.

[@KelseyRodriguez]

of course! glad it helped :)

[@EmileEggleton-kr3vm]

Amazing video!👍👏 I just began my comic book collection and found Toon Haven. They have an incredible range of digital comics for every genre, including the hard to find ones. Lifetime updates too!

[@SothearithKONGMrMuyKhmer]

Thanks for sharing this helpful info. Like to way you talked naturally.

[@MintyMido]

thank you for another helpful video Kelsey! I always have to take notes when I watch your vids LOL

[@justanotherartist5646]

Thank you for this vid!! I'm having a LITTLE trouble brainstorming. I've been working on these designs on these creatures/entities that all sold out to collectors/supporters. A long term goal I have is creating a comic (manga-inspired) that can MAYBE eventually turn into an animated show in the future. I'm having trouble figuring out what problems people may currently have with this line of entertainment. Currently my designs were digitally sold, nothing physically made as of yet (I may be doing trading cards (not a game, just collectibles)). Any ideas of potential problems people may currently be facing that I can work to try solving? Thanks!

[@j.m.hunter6022]

Great video and insights as always. If we’ve purchased the guide before will we be able to get access to the updated version?

[@KelseyRodriguez]

Absolutely! Whenever I update it I send out an email to all previous customers.

[@WedgyBlue]

Ya know I feel hope when someone interested in my art like some want me commissions but not rn.

[@fuzzydragons]

i keep meaning to make digital products to put up on places like creative market or make 3D bases to put on a few of the places that sell 3D products.

[@BrookeKenz]

what platform do you recommend selling on or how to actually market and sell the digital product?????

[@vanessagardner1051]

Thank you for this video. If you made a podcast about artist and KZbin tips I would listen!

[@melonsandcurves]

Congratulations on your success.

[@yogurlb2171]

I'm so glad I watched this video! I admire how transparent you are about your journey

[@williammclean6594]

The thing is I don't really want to like teach people how to draw or make like make a tutorial for anything. I'd rather just sell Prints and things like that on Etsy or my own website. Maybe you could make your video and how you get started with Prints there seems to be so many options with them so many websites.

[@KelseyRodriguez]

I cover that a bit in this video here! kzbin.info/www/bejne/hJeTdZqGqa6so9k

[@williammclean6594]

@@KelseyRodriguez thanks a lot. I never get KZbin notifications so I didn't see this

[@ananyaspaintbrushes6983]

Really need to meet you. I quit my 9 to 5 job because that made me overwhelmed and less appreciated. From the beginning of my life I always wanted to draw and spend my time crafting this and that. Now, I think I need to choose this as my profession but I am afraid of losing everything. Don’t know what to do.

[@TheHappyLilly]

As a note, it may help to have it not be an all or nothing set up. Sit down, review your finances. How much do you need to make? Then look at work options that allow you to get that baseline amount, but also let you schedule in time for creative work and development. It takes time to build up the path you're taking if you want it to be full-time. Keep that in mind.

[@hayapatel_]

Hi! I don't know if you've discussed this in previous videos before but it's been something that I've always wondered about when it comes to selling commissions and digital goods online--did you ever have to apply for a sales tax permit for your state/other states? (this is a very US specific question sorry oof). I want to sell but I get paranoid about having all the proper measures to do so, and I've gotten mixed answers from Google, and looking through the Comptroller's site [for my state] just confuses me on their parameters. If this isn't a question you're able to answer because tax advice and stuff is tricky, that's totally cool; could I ask what resources helped you on that front, though? Thanks!

[@KelseyRodriguez]

honestly, I'd just ask a tax professional in your area and have them guide you through it. Also, don't underestimate the power of a phone call. When I'm confused about this stuff I just try to get a hold of someone that works at the state department of commerce, or even a city level worker, and they're pretty helpful!

[@hayapatel_]

@KelseyRodriguez thank you for the advice! Appreciate it a ton, your videos have been a blessing lol

[@abbycat000]

Unless you’re selling on a marketplace (example: Etsy, Amazon, etc.), you don’t have to worry about taxes. If you’re selling on your own with your own site, then you do have to register with the state. Every state is different, so yes, you’d have to speak to a CPA.

[@milest6111]

Much gratitude 🙏🏾

[@defy_norms]

Thank you so much for this 😃😃

[@inkxja]

Hey Kelsey! Awesome video, and thanks for the info. Was wondering if you could give some guidance on starting up selling digital downloads and prints as well please, I'd really appreciate that! Thanks in advance 🙏🏾

[@AltheaBrock]

I appreciate you for sharing this, excellent!

[@hilarytravels]

Thanks for sharing some great quality and sincere content. I’ll follow you.

[@GameBooby]

I love the way you talk

[@Seeking_Zóé]

Thank you ☺️!

[@farronluna]

commenting for whatever it helps with 🖼 🎨 👏

[@The_Neon_Nubian111]

You just got a new subscriber 🎉woooooo hoooooo 🤠! ❤❤❤❤❤❤❤❤

[@yadigss]

Do I have to register my business before starting ? Also, how does KZbin work with a business ?

[@ZaahirJappie]

Valuable advice, thank you!! Im thinking about starting a template business as well using canva. Where do you think I should focus my efforts.....niche wise? Was thinking about creating templates for service based business, things they can use for their socials etc, but the amount of ideas and templates required is daunting. Any advice?

[@TheBotanMan]

Thank you for this video, truly inspiting and transparent. I'm looking for an option to get there as well, I'm a developer, have some experinece in teaching others: did meetups at job Do you think it's a good to start doing some courses for this?

[@FaycalMob]

Pretty face to start my day ❤ & tnx for the video 👌

[@YaekoSakai]

you just convinced me on doing it

[@Elyn-xh5kd]

*Who is your product/services persona? *What this product/service actually solve? *What sets your product/service differentiat (competition)? 1.Products photos is the packaging of your selling 2.Product description (With for who your product) (Value) (Difference) 3.Delivery Mechanism

[@zoemoffett3232]

Great video!

[@Hermani_.]

Im new to content creation and off the back you have great content with such a clear camera and the audio quality is great as well. I see that you have the equipment linked but what mic does you use or is that the camera?

[@KelseyRodriguez]

The mic is the Elgato Wave 1 with a custom EQ in GarageBand!

[@the.catholicprayers]

First of all, thanks for the content. I have a question regarding digital products, do I need to register them so that I can sell online? For example, an ebook or a workbook?

[@KelseyRodriguez]

kinda confused about what you mean but i didn’t register anything anywhere! you could file for copyright protections though if you wanted (maybe that’s what you mean?)

[@the.catholicprayers]

@@KelseyRodriguez Yes, that's what I meant 😆 I thought it was necessary to sorta 'register' for copyright protections. I have so many ideas for digital produtcs, thank you a lot for the answer!

[@KelseyRodriguez]

You're automatically granted some copyright protections when you create a thing, but if you want additional protections you can go through here if you're in the US: www.copyright.gov. Generally I don't think this is necessary to start selling!

[@the.catholicprayers]

@@KelseyRodriguez thank you once again for the information!

[@thecosmicedge1343]

What camera and lens do you use!? Your videos are very pleasant to watch plus the awesome information = win!

[@chadcarter2026]

Feedback is a gift

[@AllanGildea]

Thanks Kelsey!

[@MsSydd]

Thank you 🙏🏽 🩷

[@krisnianpurrienne2338]

Is it okay to sell different products but your target buyers are different from my other products? I've been told by someone that I should perform and create a consistency over my products so I can create a name (Or should I say "Value")

[@antares_the]

Added to Watch later for sure

[@owusuemmanuella5]

Please where exactly are you going to sell the digital products

[@KelseyRodriguez]

my website. you could also sell on etsy, tiktok, gumroad, etc

[@JohnHealey1972]

Great video. Thanks for the info.

[@ContextandTruth]

This was awesome, thanks for sharing.

[@nikilexaa]

your lashes are so beautiful!

[@catkwilson808]

How do you find what product provides Value thaw people are searching for..where do you search

[@aldorodriguez7310]

I love how she talks

[@Gargi25-l3v]

Ma'am which website is best for selling digital products

[@akashranjan4021]

Where to sell digital stickers?

[@McCallSears]

Would you be willing to share where you get your mockups?!

[@KelseyRodriguez]

Creative Market!

[@McCallSears]

@@KelseyRodriguez thank you!

[@SalamanderFangskin]

Thanks for the informative video! 🤩 Where do I can sell my digital products?

[@speak20]

Thank you ❤❤❤❤

[@secretagentmandy]

I've tried advertising on social media, but I feel like a friend or family member is gonna have to be the 1st one to buy from my Etsy shop. Is that usually how it goes?

[@AI_Cybersec]

Hi Kelsey Please send me the link of your store. Thank you

[@Mimified_]

If I am just starting out and have zero followers on any channels.. can u suggest a way of marketing a $ 10 product?

[@CrimsonLadyVT]

mannn.. i really wanna stay away from social media as much as possible......... i dont wanna use twitter and instagram anymore

[@itss.keelah9551]

Thank you❤

[@user-yo6er4ot2f]

I have a question, is there a possibility that someone will steal my account or even hack the PDF files that I sell, or is there a safe alternative other than PDF files?

[@EduardoRPreto]

Design and Art are 2 diferent things. One is not better then the other, but are indeed diferent. Design is "artistic" because have artistic elements, however exist some major diferentiator factors bwtween the two. For exemple, when you have the intention of making something for a specific group of people, the question: "who is your product for" you are no longer doing art. Because art is something that you dont do for a specific group of people. Anyone can relate or apretiate or even have an expirience with, no metter the age. So thats never a consideration. And isnt made with the intention of solving a specific problem. Well, if you feel bad and that pice of art makes you feel better, in that sense is solving a problem but isnt a specific problem that you bring in the briefing. Art dosent even have a briefing but rather a concept. And is important to mention that and to make that diferentiation in the first place. But thks for the videos im gonna keep watching... i mean, sure

[@laughtofeelgood]

Thank you for the coupon code🎉🎉

[@NB-gd5lr]

what platform did you use to make your online store please

[@KelseyRodriguez]

Squarespace!

[@LolieMeel]

Do you have to know how to design or be artistic to creat digital products?

[@Rosarose9]

Hello sister is krita good for making art wall prints and sell it ?

[@lifeofateenageadult]

i needed to be called out on the final final fr final