How To Stop Wasting Money On Clothes You Never Wear

[@vivayo4588]

This are my fashion tips: 1_ eat well 2_exercise 3_sleep enough 4_create meaningful relationships with humans 5_stay clear of trends . Voila any clothes would look fab on you because you will feel great (HEALTHY physically and mentally) and clothes won't be your "plaster" to feel good.

[@zocava90]

Love your comment. All those things are the reasons I curbed a clothes addiction. Once I started exercising consistently and working on my mental health, I no longer went shopping for new clothes. I donated nearly all my clothes and was happy wearing the same outfits over and over. Now that I’m happier in my body I have the confidence to wear the clothes I actually want to wear and not let aesthetics and trends choose for me.

[@Kelly-pp1et]

🙌

[@thatElene]

Great tips ❤🎉

[@chrisli7668]

So true

[@chantalszemenyei1682]

Soooo true

[@r.b.l.5841]

Turned 50 time for a change ditched the junk "food" (it isn't) planted a garden got a bicycle skip supper one day a week (wednesdays) lost 40 lbs feel fantastic downsized the wardrope learn something every week read a book every month go outside every day - no matter the weather, Live.

[@EmilyElizabethMay]

I could cry, I love this! 😍 so intentional, so beautiful, I bet you feel amazing 🩷🙏 big congrats!!

[@r.b.l.5841]

@@EmilyElizabethMay thank-you Emily, for your inspiration. I hope you're able to influence many others to make good changes to their life!

[@hardingtoplis6980]

This is brilliant. We don't need much more advice than this!

[@alomaalber6514]

my rule is fit is everything, and I know my colors, even if I am not wearing it now I put it aside and may restyle it later or even re-sew it. I splurged on cotton "retirement" clothes and was glad.

[@IAmPhasion]

This is beautiful

[@lucydeboxer2565]

I have a donation box that I've labeled "Poor Decisions" 🤣

[@carolined4546]

😂

[@itschelseakay]

I love this 😂

[@EmilyElizabethMay]

😂 BRB, re-naming my donations box

[@trixi1608]

Haha, I have a bag for the same purpose, I haven't labeled it though.. ;-)

[@lisa-janeomalley7041]

Dressing your fantasy self is expensive and wasteful. It took me until my early 50s to realise this. The last few years gave me spare time to binge watch KZbin for videos like this. I wish this had been around in the 80's. I would have saved a fortune on flouro clothes and saved a lot of landfill too

[@EmilyElizabethMay]

🩷 so tough feeling guilty for the waste, I too have felt this way about my previous shopping habits. Giving you permission to let go of the guilt now 🙏 I’m sure you have made such a big difference to the planet with your new consumption habits already 🩷 I hope to talk more about fantasy self soon, maybe I’ll plan a video. A few years ago I wasted so much money and resources on my fantasy self. My fantasy self still lives in my wardrobe but in a way more mindful way, and these are some of my most worn items! Definitely think I’ll plan a video for this. Thank you so much for watching and sharing 😌 xx

[@tigrezz0852]

Can so relate Lisa! ❤

[@minorityfringe387]

Yes, I hear you!! I'm 58, almost 59. I buy a lot less clothing these days but make much smarter purchases now. I know who I am now and what I like. No more fantasy self. If I have any doubt at all, it goes back to the store. I really like my wardrobe now probably for the first time in my life. I wasted so much money trying to keep up and buying trendy things that didn't suit my style or body. I worked in a large medical department at a university with lots of women - administrators, doctors, nurses and secretaries - and it was a big fashion show. Women dressing for women. I spent way too much time and money shopping to keep up with the others. I have a smallish wardrobe now, not a capsule wardrobe, but a much smaller one and I am so much happier with it. I used to always feel like I had nothing to wear but I never feel like that anymore. Covid also had a big part in changing my mindset and while I still like fashion and buying a few new pieces to update my wardrobe for both spring/summer and fall/winter, I became a lot less concerned about shopping and enjoy buying less. I love watching videos like this too. It makes intentional shopping so much easier.

[@lisa-janeomalley7041]

@minorityfringe387 we are the same age so lived through the same ugly 80's fashion scene.

[@ms_prescott_regrets]

Move over and let me join you. My reason was different but it resulted in the same thing. I literally love all the things I have and enjoy wearing them. I am working on getting more creative since I have plenty of things to work with.

[@cpcs90]

“It’s not saving money if you weren’t gonna spend that money in the first place” - THIS 🙌🏽✨

[@shelleyschultz8337]

The fashion industry itself has made me a more conscious consumer because the quality and construction is so poor currently and I refuse to pay for junk. Scouring second hand slows down the shopping process, I’m able to find better quality and I’m keeping something out of the landfill.

[@EmilyElizabethMay]

Loveee this! High standards for quality is so important, I think I have been caught up in the past, for buying before looking at the quality for sure. Hunting for a particular piece second hand really does slow down the process. That’s a great point. Xx

[@MNP208]

I would shop more second hand,but I’m allergic to the mildew I encounter in most second and shops.

[@EmilyElizabethMay]

@@MNP208 aw bless you, that’s not good 😖 I don’t know where you live, but there are some different second hand shops around me that sell clothes from peoples wardrobes, they are only in store for two weeks. Which means they’re not sitting around for ages in bags and bins. They’re higher quality too, and great brands. They’re not a charity though. The money spent goes to the business and the individual person selling their rack of clothes. I wonder if you have anything like that near you 🩷 x

[@MNP208]

@@EmilyElizabethMay I can go into a smaller, second had boutique, but I find the larger stores to smell bad. We have mostly Plato's Closet and Clothes Mentor type chain stores.

[@darlenemahaney1258]

I do buy for fantasy self, but I wear the clothes! I've found that its just as easy to wash a floaty linen dress as Jean shorts and a t-shirt. I live in a small town in Indiana but I just can't accept jeans, t-shirt and sneakers everyday of the week!

[@adriana12995]

Amen! I agree so much! This idea that dressing up on a daily basis is an unrealistic fantasy from the internet is something I couldn’t disagree with more. You don’t have to be a farm worker to wear floaty dresses lol and the picture that was shown at the beginning, I don’t think the woman in the picture was trying to suggest that she does hard work with those clothes. People can wear prairie dresses on a daily basis and take cute pictures on a field and just go on with the rest of the day. That’s realistic to me. I think most people are too stuck on the idea that they need to wear things that are socially acceptable at all times, which would essentially mean that you should wear tshirt and jeans almost always. That’s so boring to me! I’ll continue to wear my floaty dresses in my town in Texas while going to the grocery store 😂

[@MinkaSchlossberger4ever]

​@adriana12995 this is so true!!! If You are afraid of standing out...Always waiting for the perfect occasion...You will not get the Money s worth out of Your wardrobe. Tone down the dress with sneakers and jeans jacket....casually enough!!!

[@coolchameleon21]

same. i buy a lot of clothes, but i style and wear all of them! fashion is one of my biggest interests, so i love styling clothes

[@carolyntrousdale2800]

Hurrah! I’m there.

[@ThunderPrincess2500]

​@Justonevideoplease You're absolutely right! If you're buying for Dream You and you are actually wearing the items, Dream You is actually Real You! It also means cost per wear makes those clothes worthwhile - it's what we all aim for. Contrast that with, for instance, buying into the classy sophisticated advertised looks of business clothing but actually just wear sweats working from home. Which is how I stopped buying business clothes almost entirely - they really were for a fantasy human who doesn't exist (a me who works in an office). Could I wear these clothes to sit at my desk at home? I could, but if I am radically honest with myself, I know I won't. I wear my company's (free) logo polo on calls anyway. If I am entirely honest, Real Me refuses to be uncomfortable all day with no one looking at me. Smart shopping starts with radical honesty with ourselves and being true to our constraints and priorities. So long as you are being true to your own needs and wants, no one can fault you.

[@lalablotz7348]

Lifestyle and the fantasy self…..oh boy. I retired 2 years ago and everything with the way I dress changed. I worked in the beauty industry for 4 decades so I dressed well every day and loved it. Now I stay home about 5 days a week…. Had to learn that I simply don’t need many clothes anymore. I have to constantly remind myself not to buy things because they simply don’t fit my lifestyle anymore.😅

[@kimnolan4084]

same!!!

[@stelaidrizi]

I love that you said to ask ourselves if there is an activity that we have too much clothes for or one we don’t have enough for. I am a stay at home mom and for the longest time I didn’t have beautiful and comfortable lounge pants so I would either wear my pajamas until it was time to go out or wear outside clothes like jeans but they didn’t feel comfortable to lounge on the couch with the kids. It has been two weeks and I finally have some elegant lounge pants and I feel so good wearing them.

[@lillianbarker4292]

There was an old book in the 80s called Color Me Beautiful. It helped me find my color palette and style. It saved me so much time and money! I may want to buy something with ruffles and flowers, but I now know I won’t ever wear it or feel comfortable in it. I notice what I really wear in my closet: understated natural textures and shapes, good fabric, no shiny silk. But that’s just me. One of my elderly friends looks fabulous even now in ruffles and lace.

[@kathygann7632]

Me too!

[@EmilyElizabethMay]

Oh!! 😍 thank you for sharing

[@nyssamo9302]

Signe from Use less is a color consultant and I think it's based on this!

[@guerralg63]

Me too 2😊

[@reneedennis2011]

I remember that book 📖!

[@alessandracm1921]

It took me years to realize I had two types of wardrobe: one that is very simple and neutral and that I actually wear ...and a second wardobe that I would buy "fantasy" clothes, clothes for a future profession, clothes that I saw in a movie (peaky blinders!!! ) and so on. No need to say, I hardly look for the second category when I dressing myself. As someone said on the comments: waste of money.

[@EmilyElizabethMay]

Such a common experience 🩷 it sounds like you’re way more aware of it now! Especially knowing where you get influenced by. I’m wondering if you can locate any parts of your fantasy self that you did wear? Or if it was all unworn? For me, my main fantasy self is an effortless French girl. But I’ve managed to inject this into my personal style without copying outfits from head to toe. I love cardigans, have for my whole adult life. But where I wasted my money was thinking of needed all the cardigans with all the patterns. Any cardigan I would come across in a charity shop had to be mine because it matched the French girl style perfectly. Now that I have a colour palette I follow, I only have a few cardigans and they all fit with my colour palette and are worn consistently.

[@NoOctopuss]

I've recently decided that whole "what season are you" thing actually makes sense having watched a crapload of Carol Brailey videos. Wearing colours that showcase the people wearing them, and seeing brighter, clearer skin, has completely convinced me. I'm decluttering so many things I thought I'd never get rid of, but I can't unsee the change now that I'm wearing "my season".

[@evelyn23435]

I think learning what fits/cuts you like is vital. For example; I hate turtle/mocknecks, i bought one a while ago because of how “versatile” they are and every time I tried wearing it I would change before leaving the house because I couldnt stand the fabric on my neck.

[@lillianbarker4292]

When I became a mother I had to accept the fact that I didn’t wear things I had to hand wash, iron, or take to the cleaners even though I loved them.

[@kathygann7632]

Don’t worry. Your kids will grow, and when you retire, you can rediscover those clothes- if you want.

[@yingkouzen]

Same here

[@maddyG7414]

The fantasy self was something I never had words for, but it’s exactly how I’ve approached fashion in the past…but no more! I want a wardrobe I love.

[@loveyb9090]

Also ,may I add go in store and try a similar frame of a dress or top in store before buying it online. The cottage look and puffy shoulders are not for my build. I learned form fitting suite me best but not super tight. I like body suits shirts that stay in place versus t shirts.One thing I need to stop is "I can buy this if I ever go to" or shopping out of boredom...😅. One thing is in the summer I like festivals and concerts so summer clothes are worn.

[@thecanemercado]

Secondhand shopping has impacted my closet and budget, especially since it’s so easy to checkout over mobile apps. I’ve recognized this and took a pause. Great video and tips.

[@EmilyElizabethMay]

👏 first step it realising! 👏 well done So true that online is so easy to checkout!

[@lisa5451]

I have a similar issue with cream knits. I keep buying them because I’m searching for the perfect one. Glad to know I’m not the only one with that problem 😂

[@PumpkinMozie]

7:05 the word you were looking for was probably “exacerbate” 😂

[@EmilyElizabethMay]

🤣 that was it 😆 used that word so many times but total brain freeze on this particular day 🤣🤣

[@kathygann7632]

@@EmilyElizabethMay. Don’t you hate brain freeze?

[@EmilyElizabethMay]

@@kathygann7632 gets me far too often these days 😆🫠😴😋

[@dianebaileymusicministries]

I love how you gave her the right word . It reminded me of my sister who is able to do it with direct simplicity 😅

[@carak4356]

I had to say goodbye to my cat last week. I just got back into the world today. seeing you two together did my heart good ❤

[@EmilyElizabethMay]

Oh my heart 💔 I am so so sorry 😔 sending so much love. Im glad Fanta put a smile on your face xox

[@wendybarker590]

I'd give this video 10 likes if I could, going beyond what other content creators are offering and there's much to think about. Have been an enthusiastic op shopper for 40 years curating a working wardrobe that I've loved and enjoyed. Now in retirement I realise that op shopping has become more of an obsession (a way of filling a void) resulting in purchases for a lifestyle I no longer have. One form of "diversion" therapy that seems to be working is spending time in the great outdoors learning and foraging for edible ingredients. Does anyone see a transferable skill here? 😊 Fanta seen here wearing one of my favourite colours is such a bonus. Will watch this video again, even in my 70s I'm learning and evolving.

[@frenchstyle7038]

I love your comment! I relate a lot with what you say. ☺

[@EmilyElizabethMay]

So much I love about your comment! 🩷😻 you’ve noticed your unhealthy shopping habit and swapped it out for a more healthy one! So good !! Continuously learning throughout of lives 👏 And Fanta wearing one of your favourite colours 🥹🥲🧡

[@lillianbarker4292]

Me too! I want to enjoy my clothes and look put together but I’m really not going to many parties 😂. I’m working on my style and looking for other activities besides clothes shopping.

[@AlexLouiseWest]

I can relate to this: foraging or growing fruit and veg rather than shopping makes better use of the same instinct.

[@jessbrown2943]

My biggest style slip up was buying nothing but cropped shirts and jumpers for like 3 years, I’ve since put on a little weight and moved to a city 3 hours from the coastal town I used to live in, and I’ve found I have nothing to wear, I went out a got few sweaters because I was freezing and have just been wearing those on rotation.

[@EmilyElizabethMay]

Aw this is such a big lifestyle change too though moving cities always calls for a wardrobe adjustment. I’ve moved cities/countries 3 times now and every time I’ve had to adjust my style accordingly. Sounds like you’re on a new style journey now ! Hopefully my closet curation series coming up will help you a little bit xx

[@kathygann7632]

Having my colors done created my palate, and it wasn’t at all the colors I’d chosen before. I couldn’t believe how much better the winter colors looked on me over the soft, heathery, beautiful summer colors I’d chosen before. But those bright jewel tones and black and white made my skin glow.

[@donnacolwell3988]

I'm retired, but I still find myself looking at an item of clothing and asking myself if it would be appropriate for office wear. I have more than a few fashion mistakes hanging in my closet right now. I recently bought two dresses second hand that look very nice, but don't suit my current lifestyle. I didn't spend much, but I still wasted money on clothes I'll never wear. Those dresses need to go in the donation bag now.

[@tracythomas343]

I have worked very hard on buying less for the last two years. I finally am no longer impulse buying. I’ve been able to come up with my three/four words. Edgy, classic, comfortable, slightly equestrian. I had to chuckle about your comment on cream sweaters. That’s my kryptonite too. 😂😂

[@EmilyElizabethMay]

Hahaha we all have that one item we keep buying 🤣🤣 Yay well done! I’ve come so far with my impulse purchases as well. Now that my purchases are slow and more intentional, I feel like I’m enjoying the process rather than focussing on the destination.

[@lauriejohnson-daley3753]

My kryptonite as well 😂

[@lindaraj3643]

What did you do?

[@olgaanisimova6916]

Brand marketing is not as evil as Instagram these days, as it feels even more relatable. You see “next door” girls/women in their rooms or coffee shops wearing designer items and convince yourself you need to look like them therefore shop for similar items. Instagram makes one subconsciously compare oneself to others.

[@coldcomfort1932]

The “Style Slip Up Diary” is a great idea. I have my wardrobe digitised on Open Wardrobe and I’ve set up a wardrobe on there called “Gone 2024” where I’ve moved any item I’ve sold, passed on or donated and then put the reason in the notes section of that item. It’s been great to review and see the items I no longer have. Conversely I also have a wish list wardrobe on there now where I put photos of the item I want to buy and I use these to create outfit collages with the things I already have so I can see whether I would wear them. My no buy finishes at the end of the June and I will have a curated list of items that I’ve considered and will be buying. Thanks Emily, great video!❤

[@SorchaRattigan]

What a fantastic idea! I hadn’t thought of using it for that! I have desperate color schemes into seasons and then every 3 months I have a reshuffle. This helps me to pare down as I wear less than I thought I would / realize I don’t like certain fits etc

[@madisonhealey]

Luckily I was able to reign in my trend-shopping.... but I'm still such a sucker for my fantasy-self. my strategy has been to just wear my fantasy-self clothes to the grocery store, for a walk in the park, to the doctor, wherever, cause what the hell! 😁

[@laureenstathes3522]

I have been finding myself incorporating new responses to my shopping urges the last year. I am doing much better slowing down and asking "wait don't I already have something extremely similar to this?" Also, recognizing I was shopping for a fantasy self has been another eye opener. But last month I had a birthday and just like every prior year all the emails started pouring in with my birthday discounts, coupons, etc. I made it through without falling prey to the ploy. I wasn't in need of anything from those particular retailers so I just passed up on the offers. It wasn't without some mental wrestling, but I did it. Thank you for your channel.

[@EmilyElizabethMay]

Oh this is amazing 👏 those birthday emails can really catch you out hey! Well done for saying strong. It’s such an active decision you have to make, to really “decide” that you are going to focus on recognising those shopping habits. Sounds like it’s getting easier for you now that you’re so aware of it! ❤️🙏🙏 I think mine ebs and flows still, and that’s something I want to improve on personally. I think maybe I will come back and watch this video every month or so as a reminder for myself 🥰

[@tigrezz0852]

I picked up a great tip from Marie Anne Lecouer to write down or keep a style diary.. all the same, great video Emily! I never thought of jotting down the “why” when it’s time to purge my closet!

[@EmilyElizabethMay]

Oh amazing!! I don't know of Marie but I will check her out, seems like we're on the same wavelength 😆🙏💕x thank you lovely! x

[@tigrezz0852]

@@EmilyElizabethMay like the first comment by Lisa - young women nowadays have easy access to anything really! I am entering my 50’s soon and only in the past decade have educated myself in terms of which season/colour analysis, body shape, aesthetic and the like… so overwhelming but so needed at this day and age. I am still guilty of some things,(ie asking you the blue jumper from your previous videos) 😅 but I am aware and trying to practice what I have watched & learned through these years, THANK YOU for your hard work!

[@JP-nl4dp]

When we shop, my sister and I always joke about fantasy self as we look at clothes...we talk imaginary life where something we are admiring would actually work, laugh and move on. Our purchases are more thoughtful and less waste. We keep ourselves honest.

[@EmilyElizabethMay]

Love this 👏😻 joking about it is such a good way to get it out of your system and be realistic ! X

[@VBoo459]

It’s quite funny, we fantasise over this ideology that isn’t practical at alllllll. During winter/Sprong, I literally wear the same things. So I only own 2 trousers for summer, 2 wool trousers for winter and 2 leggings. Then 3 jumpers. I keep rotating and I don’t need more. Summer is my weakness though 😅

[@dinameshrif6430]

A great message worth sharing. I recently donated almost half of my closet when I gave away things I never wear to charity.

[@valiaudet3415]

Im loving the long frolicking dresses for summer. I'm able to wear them over my dirty shorts and dirty legs to run to the local shop, then come home, off with the dress and put t-shirt back on to return to my dirty chores. 😂😂😂😂.

[@EmilyElizabethMay]

Ohhhh hahaha I love this 🤣🤣 honestly they’re the easiest throw on aren’t they!? You’re dressed and looking respectful in seconds.

[@fruitytarian]

I do this too 😂❤

[@sunnynights68]

These are great tips! I’m actually working on trimming my closet because I can’t find the stuff that I really do want to wear underneath the stuff that I don’t wear. That’s a struggle in itself. I think we all need Fanta therapy instead of retail therapy!😂

[@sandracarter7231]

I'm a winter toned skinned woman. Black & red & teal are the basic colors. I have a couple wish lists! Two things I know I want more than anything else is a pair of cowboy boots & a moto jacket. They will go with my band tees

[@michellepereda9916]

This was so informational and useful! Definitely the fashion content we need!

[@EmilyElizabethMay]

❤️🙏 thank you so much, that means a lot. So glad you enjoyed it xx

[@newyorke172]

I’ve been thinking about what I actually wear on a daily basis, not what I want. I love work wear but I work from home!

[@suefountain2119]

Please can you address the aspects of fashion to accommodate HOTTER temperatures e.g. fabrics, cloth cut and styles

[@carolyntrousdale2800]

I get this. Presently I am thinking out my clothes style and will proceed forward to start that change. But….what do you wear at home, when not going out, just around house wear? Do you change clothes if going out….grocery, lunch , shopping, activities? Or this new style you are progressing to, do you wear it at home too….cleaning house, cooking, sitting around, gardening, taking a walk?

[@abymuri04]

I’m working on buying only what I really love and not just what’s trending. For many years I’ve been thrifting and getting nice pieces that suits my style

[@EmilyElizabethMay]

Well done ❤️❤️😍 slow and steady for sure. Thrifting unique pieces is the best!

[@MNP208]

Many KZbinrs are wearing clothing that I would consider “costume”. Actors don’t wear the same clothing in real life as they do in a movie or play.

[@EmilyElizabethMay]

Oh really, what kind of things do you mean? Do you mean the outfits don’t seem practical for everyday life? X

[@MNP208]

@@EmilyElizabethMay I'm referring to the "fast fashion" influencers. They purchase copious amounts of clothing to model on their channels. They can't possibly wear all of that in their daily lives!

[@EmilyElizabethMay]

@@MNP208 oh for sure! I totally agree, such a huge waste as well 😢

[@MNP208]

@@EmilyElizabethMay But if KZbin is their source of income, I understand why they do it. For all we know, they may return the clothes later. 🤷‍♀

[@EmilyElizabethMay]

@@MNP208 aw this is very true and definitely an empathetic way to look at it 🩷 I still of course worry that it sends the wrong message of overconsumption.

[@jackiebabe0326]

Great contents. Though some people don’t need advertisements to purchase things / clothes. Take my mom for example, she’s over 70 and buying clothes is like her hobby! When we tell her “you didn’t really wear those clothes”, she always says “I shop so I am happy”, actually, she doesn’t spend much on other stuff such as food, beauty, housewares… and she uses her own money…we just can’t blame her for that. I sometimes think this“mindful” or “intentional” shopping behavior is related with personality. Some people just don’t want to be mindful…

[@EmilyElizabethMay]

This is so interesting. So true that it's related to personality and values too. Sounds like she is being intentional with her spending if she's doing what makes her happy.

[@carolineg3079]

She might be beyond changing her habits now - if she can afford it probably best to say nothing or she'll resent your interference. My friend just decluttered her mother (80s) down to her last 50-60 t shirts and she immediately went and bought some more 😮

[@EmilyElizabethMay]

@@carolineg3079 awww ❤️ my grandma was exactly the same. Absolutely in love with clothes and in love with shopping.

[@busrayalavac]

I shop it makes me happy too but its an addiction. Addictions make you happy thats why theyre called addictions. If something adds no value to your life but just makes your dopamine go up usually its an addiction and unhealthy.

[@justynawisniewska1213]

It really does sound like a shopping addiction.

[@63Lsp]

You really nailed it for me with "fantasy self" when you first started talking about it. I still haven't found myself at all those chic cocktail parties😂

[@jengenx7729]

This was really helpful!! I am a thrift shop addict, but it has been a relatively sustainable way to figure out my style….So hopefully now I can take a step back from adding to my closet now for a while!

[@lillianbarker4292]

Thrift shopping is my weakness and strength. I have some things from Goodwill that I wear a lot and really love. But sometimes I just have to stay away because it can be too tempting.

[@kimnolan4084]

I just discovered your channel and I love it!! The bit about the fantasy self really spoke to me! I love the french style, but must keep in mind that I probably weight 20 lbs more ( at least ) and am 30 years older than the people wearing the clothing that I'm looking aton youtube and pinterest. I also need to stay away from youtube influencers who do fashion hauls. annnnd... I also have too many nice things that don't fit my lifestyle....but how to let them go??? Helllllppppp!!! lol....I have subscribed! Greetings from Boston, Massachusetts!!

[@frenchstyle7038]

Congratulations on 100K Emily! You deserve it! 🥰 You always share amazing content. Love seeing Fanta! 😻

[@EmilyElizabethMay]

🎉 thank you so much. You are so lovely 🩷🩷🩷 Fanta is so proud of his mum too 😆 always stealing the show xx

[@frenchstyle7038]

@@EmilyElizabethMay 😂😂

[@CanadaFree-ce9jn]

I bought a Barbour coat as a fashion item. Barbour was a company that made rain gear for military as well as workmen at sea and on land more than 100 years ago. There were work gear people could afford at that time. Come the '80s they become a fashion brand with high price tag to match by advertising it as part of an English country lifestyle fantasy complete with photos of clean people gently walking in an open field. However, who takes a $500 coat to get ripped by thorns, scorched by campfire, and bloodied by hunted deer? Before you buy anything, be true to yourself and know if you are buying for an actual need or for an image.

[@calliehouse461]

very helpful and video was easy to watch bc it was so organized

[@ms_prescott_regrets]

Excellent video with so much useful insights. I am looking forward to your new series. Thank you again for sharing this with us. I haven’t written out 🎉sentence per say but I can identify my three words plus the two extra which I cannot remember what they are called 😮 I’m classic with a French Chic and sporty feel like Ralph Lauren. My other descriptives are vintage and quirky. I work at home doing a day program with adult daughter who has Autism. So I have to transition to going for walks and CBI settings like the store, Starbucks etc. Sometimes I will get in a rut because I didn’t get enough sleep (this is typical if you have a child with Autism or obviously have small children). My goal is creativity. My fantasy self is Rita Hayworth especially her role of Gilda but obviously that doesn’t work with my life 😂😂😂

[@Sonyacita]

First thing on my new wish list: those jeans. In a million years I wouldn’t respond to those online but on you they’re amazing!

[@Wicked-du1zl]

I love second hand shopping, however, this last experience I paid $10.00 on a SHEIN skirt that was $8.99 on website. “Some” second hand store are getting expensive. 😢

[@user-yd4yr5hr3s]

Beautiful Emily have not seen you In forever congratulations on your becoming a wife and mother so very happy for you can’t wait to watch all your new videos you really stepped up and was always one of my favorite🥰

[@RachelJayne92]

My colour palette is: black/grey/white, emerald, burgundy, rose, and I’d love to add navy, but it just doesn’t seem to be around in pieces I love.

[@cherryvanderstelt8193]

I am so with you on the cream knits! Love them so much!

[@Satsusss]

Your cat is absolutely gorgeous 🥰 cat mummy of four here. New subscriber.

[@EmilyElizabethMay]

Aww thank you!! 4 kitties!!! Must be a busy household 😆 how fun 🥰🩷 thanks for subscribing xx

[@heyjenknee]

Hello, I just watched your excellent video. You talked some good points.!! The "missing out" of sales and unique thrift finds and the buying for your fantasy, dream lifestyle. I definitely buy for the life I don't have. My weight also fluctuates which really adds a lot of saved clothes. I'm working on getting better. I could type so much more but it's not a bio here. 😂 Thanks for your effort. New subscriber. ❤

[@elizabethpace1591]

Congratulations and well done. I am very happy for you. This is a very helpful video as I have fallen victim to repeat buying and fomo syndrome. I have to remind myself before buying an item. Also I think Fanta is adorable 🙂🧡

[@EmilyElizabethMay]

Thank you so much lovely 🥰🩷 repeat buying is such a biggie isn’t it. Really catches me out so easily! Glad you found this a good reminder, I think we need that every now and then. (Fanta says hiiiii 👋)

[@KimFales]

Great video! I'm really trying to buy more intentionally to stop making repeat bad purchases. Very helpful to list out what doesn't work ❤! Love your cat 😺, as well!

[@EmilyElizabethMay]

Yay glad you found it helpful 🙏🩷 thank you for watching! 🐱 Fanta says hi 🐱 x☺️☺️☺️

[@juleannedawson9287]

These guidelines and suggestions are perfect. Thank you so much! I really need to do more evaluation of what is motivating me.

[@varshagarla4133]

this video is so helpful & informative! thank you for taking the time to share this comprehensive advice!

[@EmilyElizabethMay]

Aw thank you for the lovely comment. You’re so welcome! Glad you liked it x ❤️

[@bumblebee_ms]

Oh no, you mentioned Pinterest, that is my soft spot. I am in love with it for so many reasons, and so addictive. Congrats on 100K subs, what an amazing feat!

[@EmilyElizabethMay]

🥲 I’m with you! 🥹 Aw thank you so much. So very proud 😌🥰🙏🩷

[@morganfroelich9366]

Love all the inspiration you offer and I really have changed my way of shopping for everything not just clothes bc of your insightfulness. Your videos are always a positive watch and leave me encouraged and inspired ❤

[@MarionMyers-gj1ww]

His bbkbags tote is beautifully colored, very sturdy and the perfect size. Not too small, not too big. I look forward to joining my rotation.

[@rosieburrows3410]

Funny how Fanta decided to jump up onto your lap just as you were discussing FOMO guess he was feeling left out too 😹 Great tips too, by the way 👍

[@EmilyElizabethMay]

Hahah oh that’s so funny, I didn’t even realise😂 he loves to be involved! 🥹🩷🥹🩷 xoxo

[@SOLSTICE-SISTER]

I’m so glad I’m not the only cream jumper addict! 😬

[@melissa-jadewilliams8136]

White shirts are my kryptonite, I also can’t find the perfect one!

[@fatamorgana7110]

I just found your channel. Love it. This is a very helpfull video for me.

[@louiseb4509]

I just wanted to thank you for all the great videos and information you put out. I really appreciate your approach to fashion and style and that you are not all about buying more and more stuff. You'd think at the the age of 59 I would know better than to be 'influenced' to think I 'need' this or that item. I wish you'd been around when I was a lot younger as it is only now that I am starting to develop my personal style and feel more comfortable in my clothes. Oh well, better late than never 😅

[@MrLachris]

so great advice, very wise, I really like your videos 💕

[@_jesa]

congrats on 100k emily! love your thoughtful and unique content. have u thought of doing a fan meet?

[@EmilyElizabethMay]

Thank you so much 🙏🩷 ohhh no I hasn’t thought of this, I would definitely consider it. Would you be interested? X

[@thunter8718]

My kids wear uniform to school. I’ve adopted the same for myself , two pairs of pants and a few shirts. That’s it, I don’t have to fuss with getting dressed to just sit at my desk all day then have to run around to drop off and pickup my kids.

[@nattyophelia7879]

I dress for comfort not fashion. I have fibromyalgia and often times restrictive clothing causes major issues for me. Much rather be comfortable than worried about chasing trends lol

[@EmilyElizabethMay]

Oh fibromyalgia is an awful thing to live with ❤️ sending love ❤️‍🩹 I understand somewhat in a way to dress for comfort. Last year I found out I have arthritis in my big toes, and I had to overhaul my shoe collection. I’ve recently invested in some barefoot shoes for when I’m walking far.

[@nataliehale96]

I also love cream knits 🥰

[@Luvorangi]

If you find a nice pants or shoes it is okay to get the same ones in different colors

[@econhelp583]

Ha ha! I have no idea how this popped up in my KZbin feed. How could the algorithm possibly know I have daughters in their twenties for me to share this info? I am a 60 year old dude that spends about fifty dollars a year on clothing.

[@EmilyElizabethMay]

🤣🤣 this made me chuckle

[@tabethaakins2478]

When you said stop buy cream sweaters, my mind went to all my graphic tees that I have. I label them nerd shirts, anything that is gamer or anime or even a favorite TV series shirt. I have way too many.. I know my project is going to be pairing them down into shirts I actually wear and shirts that I am like would I even miss this if I donated it or gave it away to my boyfriend's niece .

[@sammc2601]

I stumbled across this video and got so much ou of it; ty! Subscribed.

[@EmilyElizabethMay]

Oh yay!! 🙏🩷 I’m so glad to hear. Thank you xo

[@lindaabraham8715]

Emily: Please note the difference between "less" and "fewer." You should make fewer mistakes, not less mistakes.

[@EmilyElizabethMay]

🙏🩷 noted! Thank you

[@deborahmorris9963]

Great tips! I really like the idea of doing some other activity other than purchasing to get a dopamine hit. Phantom is very sweet. I’m now going to watch your video about what to do with the clothes that no longer fit into our wardrobe. P.s. I love your Aussie accent.

[@SueRosalie]

All marketing is like that - aspirational

[@jocelyncleghorn3510]

Lets make Aussie-outdoor-babe the new aspirational fantasy self

[@EmilyElizabethMay]

Ummm I love this!!!!! 😆🤩🥲🩷🩷

[@rosej9686]

Congratulations on 100K subscribers! 🎉

[@EmilyElizabethMay]

Thank you ☺️🙏🥰❤️

[@MinkaSchlossberger4ever]

Are there no italian cafe s or icecream parlours in Your town??? Get Your kid, wear a dress, strawhat, glasses....and get an icecream and coffee....European girls mostly wear jeans and sneakers.. and look all the same!!! Don t be afraid to stand out!!!

[@EmilyElizabethMay]

🥹❤️ hehe I love this. I am definitely embracing my fantasy self more these days, just in a practical way as well 🤭☺️ I’m excited for warm weather to come back after your comment ☕️ 😜 ☀️ 🍦

[@MinkaSchlossberger4ever]

@@EmilyElizabethMay You are lovely..and can wear almost everything. Your Formula works very well for You....but Sometimes it s fun just to go a bit fantasy-crazy...it Just hast to fit Your mood!!!

[@annahargrave8309]

My problem is my fantasy self is 20lb lighter. I get so depressed clothes shopping now that I often avoid it, then have nothing to wear that I feel good in!

[@acrobaticanna]

Love your hair style Can you talk about finding the perfect hair style I think you found yours!!

[@soledadpottstock5952]

Very useful info, like always!! ❤❤❤ Could we have a video about ethical brands? Shoes, jewellery, clothing... I really want to buy from these type of brands, but I feel brands are not always honest 😕

[@Mags106]

Being s short, slightly overweight person there is no choosing , there is only trying to get whatever fits without being uncomfortable. Anyone over a size 38 or 40 will know the struggle.

[@SincerelyxYours]

Love this! I am on my journey with my wardrobe! It’s overwhelming but I have the plan in mind. Btw, can you post what you wearing, I love this wrap shirt

[@EmilyElizabethMay]

Yay for a plan 👏 as overwhelming as it can be, I hope you enjoy the process 🩷 I’ve just added the top to my description along with my discount code! Xx

[@darlenemahaney1258]

Exacerbate? Congrats on 100k and great video!

[@EmilyElizabethMay]

Yes!! 😆🙏 that’s the word I was after. Hehe thank you so much 🥳🥰🩷 x

[@Myaussiehome]

Love your colour palette idea.

[@Patricia-pq4jq]

Farmers are the hardest workers on the planet

[@Sonyacita]

And uh oh… is that French girl drinking coffee universal then?

[@user-td8xw8wg4r]

Are you able to share the brand and style of the light blue jeans you are wearing in the brief clip where you turn around and flop onto the lounge please?

[@EmilyElizabethMay]

Brand is Rollas. Heidi Jean in Old Stone. I have linked them for you in the description under “what I’m wearing” xx

[@beththomas8430]

Where can we find your brown leather belt bag?

[@adventureswiththerobin]

My fantasy self is also that French girl 😂… and I live in South Florida

[@whiskersBOOSTER2]

Such a great video! Just subscribed😊.

[@EmilyElizabethMay]

🙏🩷🩷 thank you SO much!

[@martaoliveira535]

Wonderful video. Thank you!

[@darmendelowitz2087]

Your cat is adorable ❤

[@EmilyElizabethMay]

😽😻🥰 hehe thank you

[@GlowMacarena]

Thank u for this video 🙌🏻