How To Use Buffer | Best Social Media Management Software for Small Businesses

In this Later tutorial, I share how you can better manage your social media marketing activities with Buffer.
Buffer is an easy-to-use social media management software that is ideal for small businesses.
👉 Get started with Buffer for free here ➜
appwiki.nl/link/brand/uXPL05p...
*(This Buffer link is an affiliate link, which means we will get a commission if you upgrade to a paid plan (with no extra cost to you) through this link, and this helps support our channel so we thank you in advance!)
Social media management platforms like Buffer allow you to save time and energy by reducing the time friction of creating and publishing content across channels.
► Check out the full step-by-step article over on our website here:
stewartgauld.com/how-to-use-b...
► Read our Later vs Buffer comparison guide here:
stewartgauld.com/buffer-vs-la...
Rather than manually jumping from one platform to another, you can simply create a post once and schedule the content to be posted across all your channels at the same time.
Buffer, allows you to connect Twitter, LinkedIn, TikTok, Instagram, Pinterest, Facebook and Google Business Profile so that you can simultaneously publish and schedule content across all these channels.
Buffer also offers a generous free plan for small businesses looking to get started with effective social media management. This free plan is limited to 10 posts per social media account per month and you can only connect 3 channels.
► This is the tutorial we mentioned in this video:
How to use Linktree:
• How To Use Linktree | ...
► In this Buffer tutorial we cover the following chapters:
0:00 Intro
01:23 Getting started with Buffer
02:39 Buffer’s social media channels
03:13 Buffer pricing
04:50 Signup with Buffer
05:18 Connect social media channels
07:01 Buffer’s publishing calendar
08:25 How to schedule posts with Buffer
10:22 Modify each channel’s posts
13:19 Analytics
13:47 Manage engagement
14:20 Create a landing page (start page)
16:40 Invite your team
16:56 Apps
17:12 Campaigns
17:45 Outro
► Are you interested in joining our small business community?
Join us to receive actionable tips, tutorials and tools to grow your small business online (Subscribe to our email list here): mailchi.mp/71ac3fcdbfdf/stewa...
Let me know if you found this Buffer social media management tutorial helpful. Also, if you require any help or support with Buffer, make sure to get in touch with me today.
Thanks for watching and enjoy!
#socialmedia #buffer #socialmediamanagement

[@MikeBcomedy]

Thank you for this video. I have subscribed to your channel. Excellent work!

[@StewartGauld]

Welcome 🤗

[@livingroom3531]

Great video, thanks for the valuable guide and info Stewart! 🔥🔥

[@StewartGauld]

Any time!

[@GneasysSupport]

Thank you for this incredible video! We was really sicking for this information :D

[@StewartGauld]

Glad it was helpful!

[@katyfelker9937]

Thanks for creating this video! Appreciate it

[@hillsmediahouse]

Brilliant, you explain things so well.

[@StewartGauld]

Welcome!

[@jagdikumar2119]

Best video for buffer tutorial for small business. Thanks a lot sir. Finally I found it.

[@StewartGauld]

Glad it was helpful!

[@NicholasKuhne]

Fantastic video, thank you. So clear and easy.

[@StewartGauld]

You're very welcome!

[@DavidKapa]

Always clear and concise with your videos!

[@StewartGauld]

Thanks mate!

[@user-lu3ol8qg7v]

SSPoster: Unleash Relaxation with Every Click!

[@user-lu3ol8qg7v]

SSPoster: Unleash Relaxation with Every Click!

[@DrAmirahHall]

great overview. thanks so much

[@StewartGauld]

Glad you enjoyed it!

[@carmelbosquet7039]

Thank you, very well explained.

[@StewartGauld]

Glad it was helpful!

[@joerobinson417]

Thanks so much. This was very helpful.

[@StewartGauld]

You're welcome!

[@orishabadonitar]

Thank you so much for this insightful video

[@StewartGauld]

Welcome mate

[@teddyperera8531]

Thank you. This is very helpful

[@StewartGauld]

Your very welcome 🤗

[@bindusiri5651]

It was very helpful..... thank you

[@StewartGauld]

I’m glad 🙂 thanks

[@kspasova1]

Super helpful, thanks

[@StewartGauld]

Welcome!

[@user-qv5jo1gd1x]

very helpful thank s for ths :)

[@StewartGauld]

Welcome!

[@oneentertainbro]

very helpful thanks .

[@StewartGauld]

Welcome!

[@peterziggyw]

Wow. Thanks

[@StewartGauld]

You are most welcome

[@relaxationtubebd]

Good to learn about this program

[@StewartGauld]

Thanks!

[@officialemic5974]

Thank you so much

[@StewartGauld]

Welcome mate 🤗

[@ajoseopeyemi1003]

A new subscriber 🎉. Thank you for this tutorial, it’s really helpful. Here’s my question::: How do I add audio/ sounds to my post ? ???

[@StewartGauld]

Welcome! Unfortunately you cannot do that inside Buffer.

[@jamierogers9880]

Great tutorial! Thank you. I have a question about posting reels to Instagram. Is there an option to add a sticker link on to the video, like you can do in the native app?

[@StewartGauld]

Hey Jamie, I do not think you can at the moment.

[@jamierogers9880]

@@StewartGauld thanks!

[@user-sz7yk4zh2w]

Can I post videos with captions or descriptive audio with Buffer? Some social media management tools do not support accessible formats so I was wondering about Buffer.

[@StewartGauld]

Depends on the platforms that you are posting too. Again, these platforms are limited compared to posting directly.

[@3dmutiny]

Hey, just noticed in your description you say Later

[@StewartGauld]

Thanks so much for pointing this out!

[@mdlawellness]

~Do we have the possibility to preview posts in Buffer? I need to design the layout before posting

[@StewartGauld]

Yes you can.

[@johnnybruner7028]

Hello, thank you for the great video, my question is, are you able to mention or tag individuals in the post through Buffer like you can in the apps here? I ask because most of my business involves me tagging people better being promoted with in the images I am posting.

[@StewartGauld]

Welcome! This capability is limited. Once you have posted you will have to edit the post to tag.

[@johnnybruner7028]

@@StewartGauld thank you so much for the quick response

[@someonepassingbye]

thankyou! anyway, how i can add account for a client at the same time my personal account?

[@StewartGauld]

You will need to use an agency plan for this.

[@james_horan]

I would love to know how you would get customers for a store selling candles, home decor, and furniture.

[@StewartGauld]

Hey James, Have you considered leveraging vertical format video content? And post on TikTok, Reels and Shorts?

[@james_horan]

@@StewartGauld I am, but I can't seem to go viral.

[@IbinaboAbraham]

@@james_horanHey do you still find it difficult gettin customers. I could help you with ideas that will convert.

[@Mr-Silver-08]

Hi Stewart, helpful video, thanks. Somehow, my Analyze tab remains unpopulated (new to Buffer since Sunday 10-jun-2024), am missing something. Would you be willing to help seeing Buffer’s responses are a tad slow (no response received on same question posted here)

[@StewartGauld]

Hey! It can take sone time for your data to populate. Have you had a look today?

[@AuraEcho_Alchemy]

Greetings, would you ever do a Zoho vs Buffer comparison? It looks like with Zoho you will get more bang for the buck.

[@StewartGauld]

Hey mate, Thanks for the suggestion. I will look into this. Thanks mate.

[@andrea__karasz]

looks like zoho doesn´t support tiktok

[@ihiharris6272]

I'm looking to schedule reels that i've edited and added instagram sounds/templates. do you know if can actualy do this?

[@StewartGauld]

Hey mate, Yes you sure can!

[@engieramadan4813]

Hey thank you for this, i have a question. Im a SMM for instagram only… i will have multiple different clients that i work with …. Would i be able to manage all the diff clients on buffer ??

[@StewartGauld]

Welcome. Yes you sure can! With the agency plan.

[@SimplyBronwynMusic]

Can you add music or sounds to videos for insta reels or tiktoks?

[@StewartGauld]

Not through this app.

[@exemplarywriters-ec2zt]

Hi, thanks for the video. Have tried and created my buffer with 5 Instagram accounts. 4 are posting normally but 1 isn't posting, failing to post all the time

[@nature3765]

Can we connect 3 instagram accounts in free plan?

[@StewartGauld]

Unfortunately now.

[@StewartGauld]

Hey! What plan are you using?

[@Mlledreamsx3]

Great videos , thanks for that ! I'm about to pay the 5$ / months but something is maybe changing my mind... How do you put "trendy" music from the plateform then for increasing viewers ? Is there any solution for that ? Thanks you !

[@StewartGauld]

Hey Sarah, I will have to look into that.

[@TheBelgianBlondie]

@@StewartGauld thanks !

[@pascalkuratli84]

Does buffer Support multiple Clients? (Is it possible to manage as a agency the social media chanels from clients?)

[@StewartGauld]

Yes you can. They have a premium plan that allows that.

[@abziie14]

How do you add music to posts/reels etc. for Instagram please?

[@StewartGauld]

Unfortunately you cannot through this app. Unless you do it outside of IG before uploading.

[@chypat1908]

Can buffer allow one to create carousel post cause canva content calendar doesn't? Then I need to know why my buffer preview page at the right hand side is always showing 1hr I don't know if you understand what I mean?

[@StewartGauld]

Yes you can. I’m not sure what you mean in terms of 1hr always showing?

[@chypat1908]

@@StewartGauld I screenshoted to show you what I mean but I can't see where I will upload it here for you to see it. Another thing, thanks for all you do here. I appreciate your detailed explanations

[@achille1577]

Does Buffer allows multiple user with different rights ( owner can revoke access to any user, developer can only develop or post)

[@StewartGauld]

Yes you can change permission levels.

[@achille1577]

1) What if i want to post Pins on Pinterest instead of requglar image ( i will have to do this separately ! )

[@StewartGauld]

Yes that will require manual work.

[@achille1577]

@@StewartGauld That is where i don't think it is fully automated! The reality is various social media platform posts comes in different format/sizes (a PIN vs youtube/post/reels)

[@Ryuga_writes.4u]

I have a question: If I schedule my post for 21 days later and I haven't bought the subscription which will end after 14 days, will my post be posted or not?

[@StewartGauld]

Hey mate! It will post if your using the free feature only which you probably are 🤗

[@kelvintindyebwa9296]

Can the analytics report be downloaded in ppt format?

[@StewartGauld]

Hey Kelvin, I don't think so. I will have to look into this.

[@ddkell8]

Not sure if this was asked but if you don’t have a TikTok business account will it still allow you to connect to buffer?

[@StewartGauld]

Yes of course.

[@jennycali2433]

buffer says it only supports tiktok business accounts @@StewartGauld

[@VPNemo]

Are you able to do panorama post using this?

[@StewartGauld]

Not really mate.

[@stephen9546]

By using does this software, will instagrams algorithm pick up on it?

[@StewartGauld]

Nope not at all.

[@tahabousserhane9616]

3:35 - 10 post per channel yes, but there is no monthly, or yearly limit.

[@StewartGauld]

There are limits, you can see those on the Buffer pricing page.

[@tahabousserhane9616]

@@StewartGauld Scheduled Posts Per Channel The number of posts you can store in your queue (per channel). There is no monthly, or yearly limit

[@atheerh.alayyaf786]

which one is better Buffer or Later?

[@StewartGauld]

I prefer Buffer. We also recommend this for small businesses due to the Google Business Profile posting ability and more.

[@sinceredeku]

Does the PC need to stay online in order to Post the Messages ?

[@StewartGauld]

Yes you do.

[@james_horan]

Does it let me post to Insta and Pinterest simultaneously?

[@StewartGauld]

Sure does mate!

[@hamnakhan769]

But what if i wanna post a video on instagram plus youtube?

[@StewartGauld]

You can schedule the two!

[@Leila.Abadi.]

How to add musics on stories?

[@StewartGauld]

You cannot with this tool.

[@yanettediaz3218]

Schedule FB reels it's possible?

[@StewartGauld]

Yes, sure is!

[@kryptoage4275]

wheres the analytics tab for TikTok?

[@StewartGauld]

You will see all platform analytics under 'analytics'

[@doshop9550]

Ticktock’s videos should be 3 seconds long and reels videos 5 seconds

[@StewartGauld]

Interesting. What makes you think that?

[@timmyc0des]

Having issues connectin my instagram account

[@StewartGauld]

Did you manage to sort this out.