Social Media Management: Skills & Tools You Need

These are the social media management skills you need to thrive! Get 30 days free on any Metricool plan with code LATASHA using this link: my.mtr.cool/astrla They also have a free plan!!
FREE social media manager starter kit: bit.ly/thesmmstarterkit
0:00 - hello!
0:42 - smm tool
1:30 - planning content
6:39 - scheduling content
9:47 - reporting & analytics
13:47 - any questions?
The Social Media Management Toolbox is my bestselling template pack for social media management service providers! Get access to customizable onboarding documents, case study documents, portfolio decks, strategy documents, and more! courses.latashajames.com/cour...
The Freelance Social Media Management Roadmap is the ultimate guide to starting a freelance SMM business. In this self-paced course, you'll learn how to price your packages appropriately, how to set social media goals and measure success, how to host discovery calls that actually convert, and lots more! courses.latashajames.com/cour...
find me here!
» podcast: the freelance friday podcast
bit.ly/freelancefridaypodcast
» instagram: @thelatashajames
/ thelatashajames
» twitter: @thelatashajames
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» tiktok: @thelatashajames
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my business email: [e-mail]
SUBSCRIBE for weekly videos on life as a social media manager, entrepreneurship tips, and online business tips: goo.gl/3Klxj9
Disclaimers:
Thanks to Metricool for sponsoring today's video!
You understand that any client or student testimonials or results featured in our promotional materials, programming, website, or social media platforms do not guarantee any particular outcome, experience, or result will be achieved. The information provided throughout my content are resources for educational and informational resources only. Latasha James in no way guarantees that any User of its website or programming will achieve same or similar results or income. Latasha James and its representatives make no guarantees as to expected or average results or earning potential as a result of consuming Latasha James’s content, both free and paid. You understand and accept that results vary by individual, and Latasha James cannot control any such outcome.
#SocialMediaManager #Freelancer #Entrepreneur

[@maylasantiago5087]

I started working as a SMM without knowing. I was hired as an Admin and now I'm in charge of growing their followers on ALL SM platforms 😂😭 prayers up!

[@BBs1mon]

Hope you mention that next time you renegotiate your pay.

[@JediKnightmare]

How’s it going?

[@jonasangie13]

Omg same 😭 how are you doing? 🥲

[@MK-mi6ws]

@@jonasangie13 i'm going through that right now, i think i''m overwhelmed.

[@JediKnightmare]

@@jonasangie13 how are you going?

[@copy_ruth]

God 😮... I started this video 1pm and now it's 3:10pm.. even though the video is just for 15 mins, I had to pause in-between to practice out what you were explaining. Your teachings are so actionable. Thanks Latasha.

[@MeditativeMuse5860]

Latasha, you’re my favorite 💛 so giving! I hope your businesses thrive forever from the beautiful energy you’ve sewn into all of us. Your channel is supremely helpful can’t wait to start the SMM in a box course

[@edwinburgos4984]

this channel is a gold mine!!! you don't know how much you're helping me!!

[@jerry.cray..]

I work as an in-house social media manager and your channel has been so helpful and insightful for me! You’ve made my role so much more enjoyable. Thank you!

[@Theblerdgurl]

Thank you for this! I've been looking for another SMMT and this was right on time!

[@user-wl2yj1oi6e]

Thank you so much for your videos! I left my previous job a few weeks ago and I was searching to start a new career. You inspired me really a lot, I made some planes which I want to do next month and hope that I can start my career in an interesting field!

[@marcoarigliani3460]

Do what everybody else is doing if you are okay with only having what everybody else has.Information that will pay you everyday, you've got to stop saving all your money. Venture into investing some, if you really want financial stability. Choose to grow and elevate your mind by studying audios, videos, attending conferences that will give you the edge!

[@jeanstrassl9956]

In situations like this,I always recommend to people on getting guidance at least from someone that understands price action and all that while you strive on improving yourself by watching videos and learning fundamental analysis.

[@ViniciusOliveira-fj5nf]

Such an informative comment!Hope it is okay with you and that you don't mind sharing tips on how to invest. I have watched a lot of videos on YT but still can't understand nor set my mind at one thing.

[@kaiaschwartz2428]

@@ViniciusOliveira-fj5nf I totally understand , I was able to grasp enough knowledge and got profits through successful investing with Daniel Christopher Downes . I would recommend him to anyone who is confused or has zero knowledge on what and how to invest.

[@hervenacitas8265]

Lately I’ve been thinking of buying cryptocurrency for retirement, I’ve set asides $350k to invest but along the line,I usually get cold feet, maybe because I have no idea what I’m doing,

[@kaiaschwartz2428]

@@hervenacitas8265 Daniel Christopher Downes can be found online through his name as he’s a financial analyst and trading expert who has shelled out theories and idea for years.

[@Iamdannidorsette]

I loved this video it is a great one. I learned so much as a college student . Thank you Ms. James

[@bestof_alba]

I started my business and I’m excited 🙌

[@imstuckinatrashcan]

Thank you for the tips!!! ill defer be using them for when i finally get a client

[@fruitfullynourishing]

This video came just in time. I'm in the process of changing careers. I want to focus on offering premium services-ads.

[@thelatashajames]

Amazing!!

[@fruitfullynourishing]

@@thelatashajames Thank you. I want to deliver value and results, so can you recommend an excellent Facebook/Instagram ads training program?

[@jordansalerno3366]

Super helpful info, thank you for sharing 😇 will be taking nuggets from this

[@christieharrison560]

SUCH a helpful video. Thank you.

[@kristinajuric8354]

Loved this video ☺️

[@caylasemeraro2895]

this video was great thank you!

[@sashaladygray]

I've decided to go back to college to get my degree in Digital Marketing with a focus in Social Media Marketing. I'm excited for the future in this field.

[@surfbumdj]

Don’t waste your money on that. A degree doesn’t mean anything in digital marketing. You’ll learn outdated skills and information when you could invest your money in real world SMM courses with usable information, tools and techniques Just my .02

[@l7j11206]

@@surfbumdjwhat courses do you recommend?? TIA

[@ratebghussain2808]

thank you i think i had a good idea

[@Temiigold]

Thank youuuu❤

[@MeditativeMuse5860]

Thanks!

[@97NANAZ]

How do you feel about Etsy templates for social media management?

[@kuchmwandie9374]

This is really interesting🤔

[@ravinanagra5746]

Love the outfit! That style really suits you!

[@ravinanagra5746]

Ps thank you for the tips

[@thelatashajames]

Thank you so much! ❤

[@jasmynjohnston9333]

Thank you so much for posting all these amazing videos. I find them so informative and motivational! I would LOVE to know your opinions on rates as an entry lvl social media management freelancer! is this the type of career where you have to DEFINITELY take on more than 1 client to earn a livable income? I just started my journey in this field because of my passion for it because I have a love for creating , being creative, planning and just being helpful and of service in general! I am currently working with a small business for free in exchange for experience. I know Nothingggg on the financial side of things and it would nice nice to connect and hear your opinion or anyone else who started in a similar way :) tysm again!

[@asmaramalik8747]

Thank you, for sharing your workflow. I am newbie too & want to gain some experience. And Latasha'a channel is so insightful 😊

[@kamlatopno8813]

Owesome 😊

[@Jascensionvoid]

Hi. Just found your video and it was helpful. I'm curious if you have any videos that teach from beginning how to start an agency or be a social media manager? I'm currently running a popular foodie instagram in my area where I feature local restaurants and thinking of maybe trying this out with a client or two? I know how to do the instagram side and I have a background in internet marketing and even online information publishing. So yeah, just no clue where to start, what to charge?

[@lavnagar5085]

But how to get clients

[@azharbacha4833]

love you mam you are the best, I subscribe your channel now

[@AbigailAnderson-nm6tu]

when using the Metricool do you add in your clients? or do I add in my own marketing agency I guess that is what I am confused on

[@josiahnjue9148]

Can I get started when all I have is my phone?

[@cannahelp2586]

That me what do I want to be when I grow up.

[@sssdornier]

Can you please make a video on the best tools that you are using at present. Please do it.

[@thelatashajames]

Definitely! Stay tuned, I'll post it sometime in December 😊

[@sssdornier]

@@thelatashajames Ok I will wait. Please include all tools that you use at present. As it will be a very educative video.

[@autumnlabriola1058]

Hey there! I’m not a social media manager. I’m a microblading artist that watches your channel for my own business and I’ve found it incredibly helpful! Would this tool be good for me or is it too much for just one persons small business? Does it also work for Google?

[@thelatashajames]

Hi Autumn! Great question! I think this is a great tool for a solo business, even if just for the analytics alone. I would recommend starting with the free plan to see if it gives you what you need, and they have several different tiers of their upgraded plans if you need more functionality!

[@autumnlabriola1058]

@@thelatashajames thank you! And I know this video isn’t about password protection but do you have a recommendation for that? I’m looking into last pass but I’d like to know what you prefer for something like this. My ads manager was hacked a few weeks ago and it was a huge hassle! Looking for more information on security

[@thelatashajames]

@@autumnlabriola1058 I use 1Password! I've used it for a couple years and have never had any issues 🙌🏽

[@achrafrhioui3060]

thank you very much for your videos which are really interesting, please I need your help, I am a manager of social networks for a public administration I am responsible for the management of the training and the security of these social networks I I have a team of 14 people who are content creators and I need a tool to follow the approach I have put in (content search, content control, creation of video or images based on this content, control graph, publication and follow-up of publication) it is very difficult to manage this process using excel that is why I need a tool that will help the team to follow this sequence

[@user-by7gg3zl5q]

How do you share the planner with your client without them logging into your metricool?

[@thelatashajames]

You can invite clients to view content calendars in your Team Settings!

[@user-by7gg3zl5q]

@@thelatashajames thank you

[@francescablain9894]

Can You translate in french

[@aymanamanhir]

Can you please share some real trust worthy tools instead of ads and recommendations

[@thelatashajames]

This is a real trustworthy tool that I use every day. I rarely do ads on my channel so not sure what the issue is

[@FaithBreaux]

Can you do client approvals with Metricool and have a gallery

[@itsjeanyu]

This is super useful Latasha! I actually started using Metricool few months ago because of you! :) thank you!

[@thelatashajames]

Thanks, Jean! 🙌🏽

[@khrafsuv]

3 software that I consider essential for social media marketing Content: jasper ai Account management: morelogin Competitor analysis: brand24

[@jakobbourne6381]

If you're mainly doing tiktok , i recommend getting into tools such as *phlanx* as it's a hub that offers engagement rate calculators to offer you a means and gauging engagement rate more reliably than manual means and help you track marketability and content strength and identify market potential

[@ntombovuyongaphu]

Thanks, I really enjoy your content Latasha and it helps me to imrpove my own brand and my LinkedIn page

[@thelatashajames]

Thanks so much for watching, Joy!

[@andreaalemannn]

Does metricool analyze professional facebook accounts?

[@thelatashajames]

Yes!

[@andreaalemannn]

@@thelatashajames awesome thank you!!

[@sansomrandi15]

I guess I don't understand how to use Metricool. I am starting my own freelance social media management business and the sign up side is extremely confusing. Maybe I am missing something?

[@thelatashajames]

Hi Randi! This video goes a bit more in-depth on the basic functions, hopefully it helps! kzbin.info/www/bejne/raLPmoODoZVji5Y

[@voiceofvaino]

Is it only metricool that has these features?

[@voiceofvaino]

Can I use buffer or another SMMS?

[@MsKingus]

I use Metricool as well, it is a great tool.

[@thelatashajames]

Awesome!