How We Would Break Into Tech Sales in 2024 | Higher Levels Podcast Episode 3

▶Take our free tech sales course: app.higherlevels.com/c/tech-s...
▶Break Into Tech Sales: www.higherlevels.com/ascensio...
▶Become a top peforming SDR & Get Promoted to AE (SDR Accelerator): www.higherlevels.com/sdr-acce...
0:00 Introduction
0:35 Major Topics of Discussion
1:55 Psychology of Breaking In
3:04 How Many People Are Actually Applying the Right Way
4:00 What You Don't Know About Tech Sales
6:30 SDRs Are Still Getting Results
7:15 Biggest Mistakes of New Applicants
9:00 How Do You Stand Out?
12:39 Competing Against Experienced Candidates
13:54 What is the Value of a Bootcamp?
17:30 Eric's Biggest Failure Breaking In
18:27 Eric's Secret to Breaking In
20:17 How Much Do Tech Companies Value Certificates?
23:08 Focusing on the RIGHT Things
28:00 How to Research Companies Effectively?
31:38 How Much Work Does it Take?
33:20 Be Willing to Not Be Perfect
36:45 Where a Lot of People Quit
38:16 Our Failures
40:10 Eric's Biggest Regret
43:10 Closing Thoughts (Get Off Your *ss)
Listen on Spotify: podcasters.spotify.com/pod/sh...
#techsales #B2BSales #SaaSSales #SDRJobs #BDRJobs

[@techsales-higherlevels]

We own and operate Higher Levels: ▶Take our free tech sales course: app.higherlevels.com/c/tech-sales-mini-course ▶Break Into Tech Sales: www.higherlevels.com/ascension?via=youtube ▶Become a top peforming SDR & Get Promoted to AE (SDR Accelerator): app.higherlevels.com/c/sdr-mini-course/

[@Surefoundation504]

Thank you guys! This is reassuring for someone who is willing to put in the work!

[@Pacmaster3000]

This channel and these long open convos they post are a goddamn goldmine. I have no degree, only an insurance license and experience and am in the 2nd round for an MDR position at a household name tech company in Silicon Valley. Soak it up, friends! Best of luck!

[@techsales-higherlevels]

Good luck!

[@Pacmaster3000]

@@techsales-higherlevels thank you! I got the 3rd and final interview!

[@techsales-higherlevels]

@@Pacmaster3000 love to hear it - keep us posted on the final results and good luck!

[@xpndofficial]

Wanted to mention how valuable this video is, as someone who has always come across tech sales and never took action, I think it’s time! Getting out of the D2D industry to transition into this, super excited to see where I go, I appreciate your content!

[@techsales-higherlevels]

Thanks!

[@michaelfibich9504]

As someone in tech sales, this conversation has incredible advice on how to gain traction in the current market. There is a tremendous amount of noise from average employees that were part of an over-hiring boom. Nailing the fundamentals and making incremental improvements will pay dividends when things open up. The people that can level up and persist through these constraints will be better for it.

[@techsales-higherlevels]

Appreciate it!

[@RyanDeSalvo]

I think this is one of the best pieces of content put together thus far, great stuff and thanks!

[@techsales-higherlevels]

Thanks Ryan!

[@arjunsyan6254]

This content is top tier. Thank you!

[@techsales-higherlevels]

Thanks for watching!

[@lawrenceyoungii2191]

Amazing video guys. This was very insightful. I’m applying to positions now

[@techsales-higherlevels]

Appreciate it and good luck!

[@dennis5108]

I’m in custodial and doing a boot camp now to get into sales tech really excited for this change

[@isaiahj3968]

Same here. I work in custodial and want to get into tech sales so bad. Which bootcamp are you taking?

[@mattyostpille7842]

Tbh you don’t have to start in tech sales especially if you have no sales experience. Get a sales job to start building up experience. Tech boot camps are ok but they’re not a golden ticket, there’s so much competition out there right now fighting over limited tech jobs that any sales experience is going to trump a boot camp, imo

[@ademolaadedeji4497]

Really wanted to leave a message to let your team know how grateful I am for these videos. Its very eye opening and helpful to know that there are ways to take your job search to the next level and really be competitive in ways that others applying for similar roles may have overlooked or hadn't even considered. Or even if they had, they weren't willing to take that extra step that you are suggesting. It really gives a sense of 'There are no excuses' and all thats left is to get to work.

[@techsales-higherlevels]

Thanks for watching and for the support!

[@West_Sinnoh]

When it comes to applying & working for a company that sells a more technical product, does an engineering/CS degree give you any type of edge in SDR or AE roles? Perhaps companies see you as someone who can better understand the product & that way you can more easily see how it fits the client. Reason I ask is I've seen a couple cybersecurity SDR roles have 'technical background' as preference/requirement on job listings.

[@albertlara97]

Great video! Personal anecdotes are always appreciated. I ended up reaching out to an Alumni of your program for current advice. Better to ask a fisherman how to catch a fish right after pulling one out of the water!

[@dahgpioasdgoiadsg]

Hey Eric, I’ve watched several of ur vids and am really interested in tech sales now. The only problem is, I’m Canadian, and it seems all of your content are based on US market. Are you familiar with the Canadian market? Do those same fundamentals apply for us as well?

[@techsales-higherlevels]

Yes, we've worked with tons of Canadians and have videos of students on our channel based in Toronto (look for the Brex SDR video). There are tons of opportunities in Canada

[@levernfitzpatrickjr.3969]

If I were to cold call a company that I applied for, what would be a good pitch and close?

[@techsales-higherlevels]

What's your background? What company are you calling?

[@levernfitzpatrickjr.3969]

@@techsales-higherlevels coursecareers graduate and mental health technology.

[@christpher.]

Is getting a degree in business a good idea when considering to get into tech sales?

[@techsales-higherlevels]

It doesn't hurt. While you're in college I would encourage you to work a sales job even if part time and join student sales organizations if they're available

[@jbtsg]

What are “OT”s???

[@techsales-higherlevels]

OTE - On Target Earnings. It's your total salary if you hit your quota. Simple example, 50k base and 50k commission pending your attainment for a total of 100k OTE

[@aaron416_]

Your free course is not loading.

[@techsales-higherlevels]

Can you try again? If you're having issues feel free to email me at [e-mail]

[@hootiehoo7625]

“They landed higher OTE” this is such a horrible statement for people breaking into tech sales to hear. 99% of people aren’t getting anywhere close to their OTE. Don’t get stuck on high OTW

[@techsales-higherlevels]

What are you referring to? Do you work in tech sales?

[@CB-ny6tu]

I highly encourage ppl not to get into tech sales. Yes the pay is great but the turnover is high for a reason. The “put in the work” excuse is BS with this industry. You can bust your ass in tech sales and you would still be put on a PIP. Stay away from this field. Utilizes your sale skills in a field that doesn’t bring stress to your life.

[@techsales-higherlevels]

It's not for everyone

[@Ryder-King]

When it comes to applying & working for a company that sells a more technical product, does an engineering/CS degree give you any type of edge in SDR or AE roles? Perhaps companies see you as someone who can better understand the product & that way you can more easily see how it fits the client. Reason I ask is I've seen a couple cybersecurity SDR roles have 'technical background' as preference/requirement on job listings.

[@techsales-higherlevels]

It can be an edge when breaking in no doubt. That being said it has its limits. Just because you can understand the tech doesn't mean you can sell it effectively. There are numerous ways to find an advantage and I've seen people without technical backgrounds do just as well if they want it, but yes it can be a big advantage.