HubSpot’s Approach to Recruitment and Retention with VP of Talent Acquisition Becky McCullough

Great recruiting goes beyond numbers-it's about quality, relationships, and delivering value for both the business and candidates. But how do you build a recruitment process that achieves all three?
Becky McCullough, VP of Talent Acquisition & Mobility at HubSpot, shares her approach to measuring recruiter performance, improving the candidate experience, and driving efficient, high-quality hiring practices through periods of rapid growth.
Becky also talks about:
What success looks like for recruiters
How to implement a candidate experience survey that works
Managing recruiter efficiency while maintaining quality
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Chapters
0:00:00 - Intro
0:03:14 - Building a new recruiting strategy at HubSpot
0:06:45 - Creating a great candidate experience survey
0:13:56 - Shifting from output to outcomes
0:15:58 - Advocating for resources in recruiting
0:17:54 - Redefining recruiter performance
0:18:14 - Key metrics for recruiters
0:21:02 - Setting expectations and coaching
0:27:23 - Linking talent strategy to business goals
0:28:57 - Elevator pitch for talent leaders
Connect with Becky on LinkedIn: / beckymccullough
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