HYROX365, Global Wellness Economy Report & the Emotional Weight of Body Image | Bryan Myers

On this LIFTS podcast Escape Fitness CEO, Matthew Januszek and Mo Iqbal, Founder & CEO of SweatWorks sit down with one of the industry’s most experienced strategic leaders, 2023 EY Entrepreneur of the Year Mid-Atlantic and President & CEO for [solidcore], Mr. Bryan Myers.
In this podcast, we discuss our thoughts on the industry post-FIBO, as well as recent headlines making waves within the industry including the launch of HYROX365, findings from The Global Wellness Economy report and the mental and emotional factors associated with weight and body image.
Topics discussed include:
● The growth of FIBO as an international fitness trade show.
● The success of HYROX and the launch of HYROX365.
● Findings of The Global Wellness Economy report.
● The controversial advice from ‘fat activist’ Virginia Sole-Smith.
● The mental and emotional factors associated with weight.
● The challenges of parenting healthy lifestyles in modern society.
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0:00 Intro
4:23 The growth of Hyrox and its partnerships
9:41 Fitness and wellness entrepreneurship in the US
12:22 The Global Wellness Economy Report
15:12 US healthcare spending and outcomes
18:44 Mental and emotional weight in relation to body image
23:53 Challenges of parenting in modern society
28:46 Wellness, consciousness and investing in health
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Want to learn more about Escape Fitness and invest in quality functional equipment? Click here to download our catalog! escapefitness.com/catalog (US version) escapefitness.com/catalogue (UK version) ======================================================== 0:00 Intro 4:23 The growth of Hyrox and its partnerships 9:41 Fitness and wellness entrepreneurship in the US 12:22 The Global Wellness Economy Report 15:12 US healthcare spending and outcomes 18:44 Mental and emotional weight in relation to body image 23:53 Challenges of parenting in modern society 28:46 Wellness, consciousness and investing in health