I Designed Product Packaging for a REAL Client!

[@abiconnick]

How I can help you ⬇ 👉 Wow your clients with easy-to-customize templates www.abiconnick.co.uk/templates 👉 Transform into a highly-skilled, confident logo designer www.abiconnick.co.uk/pencil-tool-course 👉 Elevate your biz with these FREE resources www.abiconnick.co.uk/free-resources 👉 Where I get all my mock-ups & fonts: 1.envato.market/abidesign 👉Free weekly tips, advice & exclusive videos: www.abiconnick.co.uk/newsletter ---------------------------------------------------------------------- After more content from me? ⬇ Instagram: instagram.com/itsabiconnick TikTok: www.tiktok.com/@abiconnick Disclaimer: some links in the descriptions of my videos may be affiliate links which means I receive a small commission. it is no cost to you to use the links, it is totally free.

[@JeremyMuradesign]

We've all been there before Abi haha. I've learnt from the past that when it comes to packaging always check the PPI that it's 300 or more, check any images that it's saved in the right colour mode (CMYK), the colour profile aligned to the printer also printer usually supplies the printing specs/templates as well, and always do a double check by printing it yourself which you did there. These are just a few main tips but yeh packaging is not just about the creativity haha, nice vid!

[@abiconnick]

Really valid tips! My first couple of packaging projects I took on were for sure a big learning curve, but I'm grateful for the experience and what I learned from them! Thank you, I appreciate the support 😊

[@saxardiidmuuse4867]

@@abiconnick I want to contact you from where to contact

[@cecastan]

As a beginner designer, you have no idea how much confidence i got from watching your videos. This chanel became my safe place. Sending you so much love. x

[@abiconnick]

This is just so great to hear! Knowing I'm making a positive impact in some little way is so fulfilling, so thank you for leaving this comment 😊💛💛

[@momonatu4998]

I totally agree!!! I am just like you!

[@cecastan]

@@momonatu4998 so glad to hear that! I wish you all the best in this journey!

[@momonatu4998]

@@cecastan Thank you so much! Same to you!

[@cecastan]

@@momonatu4998 thank you lovely!

[@Rina-xt9yh]

I don't think I've ever watched a youtube video where a designer was this honest about their previous mistakes. Thank you so much for this, I really needed it today of all days since I've JUST HAD a very unpleasant conversation with one of my clients who refused to pay the second half of the money coz he wasn't satisfied with my work. That's the first time something like this has happened to me and oh boy does it make you question your design skills. Your video helped me restore a little bit of the lost confidence haha. Also the packaging is out of this world and I'm really impressed with how well-organised your work process is!

[@abiconnick]

No problem! Think people need to be more honest so others can learn from their mistakes! Sorry to hear that, I know it's never nice but remember you'll learn stuff from this moment that will make you a better designer in the future. You got this 😊 and thank you, I really appreciate it!

[@loomonda18]

More videos on these "quality control" tips please that people don't talk about!! Ex.Using Pantone colours- Loved this!! Thank you Abi!

[@abiconnick]

You got it! More to come 😊 Glad you liked the video!

[@madonnasilva7758]

The final print design is so satisfying and nothing's better than holding a brand packaging you designed on your own hands 😭❤️🔥😎 Thank you Abi! You're hella talented and selfless about everything. Have a nice day!!!!

[@abiconnick]

Tell me about it! Nothing beats seeing your designs on a physical product💛 No problem! glad you enjoyed the video, thank you for the support as always 😊

[@NiaGeeh]

I am absolutely blown away with the production of your channel! Retention must be good with all the "cliff hanger" moments and the endings are perfect to make viewers curious about your previous videos which is how I got hooked onto watching multiple videos! I've been graphic designing for over 10years now and only just been getting into selling myself into this work space and your videos are a huge motivation and help. Thank you so much for the inspiration and help on things I never thought to think of when it comes to designing. Definitely be binge watching more videos and keeping up to date with new ones. Cheers!

[@abiconnick]

You have no idea how much I love this comment 😊 Thank you! A lot of works going into the videos to ensue they aren't only informative but also engaging, so when we see feedback like this it means a lot! So glad to hear the videos have been able to help you in some way, I appreciate the support, and thank you for leaving this comment!

[@am6610]

That end was such a bless!! I was so happy to see that the company sent you a sample! That was unexpected, Your work is always a top notch and the best part is when you choose to not give up and instead figure out what mistakes you made and fix em, Brilliant as always :)

[@abiconnick]

Thank you so much for the kind words, really appreciate it 😊

[@nyme8799]

I would love to see more videos about packaging and the offline process! In design schools they rarely talk about these things, they focus only on the digital part of the design process, so these type of videos are super interesting to me! Loved this, thank you so much Abi💕

[@abiconnick]

More to come! Glad you enjoyed the video and found it helpful 😊

[@sakshibadani4950]

Watching you do so seamlessly gives me a different kind of confidence, as a fresher in designing your video helps me to avoid the future mistakes many designers do. Love the vibe of your videos, you make it so interesting to watch. Ever since I came across your KZbin channel I have been binge watching all your videos on my way to college or home. If I need inspiration or I don't feel like working on designs I watch your videos it just inspires me so much. I cannot even express you in words how much I respect you and your work. Thank You for inspiring me so much. ❤❤

[@abiconnick]

Thank you for this comment 😊 So nice hearing how the videos have helped you! Really really grateful for your kind words and support, wish you all the best :)

[@bunnico]

I’m not a graphic designer or ever planned to be but your content some how makes everything seem so entertaining. I’ve been binge watching your videos a bit too much lately🙈

[@abiconnick]

Oh wow, well this is amazing to hear! A lot of time goes into the videos to try and make them engaging to not just designers but people in general, so thank you! 😊

[@artoftomhunter3805]

Before you ever start the design process, ask the client if they have already chosen a print vendor and if so can they supply you with the dieline. Most larger companies have packaging/engineering groups that determine what size the packaging has to be to accommodate their products and production machinery (for packing). Designers generally don't determine the packaging format, though they can at times if the client has no infrastructure to do so. Also, keep in mind that dielines coincide with the cutting die tooling, so most companies will work with their printer to see if they have existing tooling on hand that matches the size they are looking for. If not, tooling then has to be made which can cost several thousand dollars. You don't want to be the person responsible if you make a mistake with the dieline and the tooling comes out wrong! Let the people who make the tooling create the dieline in their CAD department and send you the dieline as an .eps or .ai file.

[@abiconnick]

Hit the nail on the head! The majority of businesses will already have a supplier for their product meaning they can supply the dieline . But I know a lot of my audience (including myself) work with small businesses/start ups where setting up the infrastructure for the client is required. Great points tho!

[@anushreemohta18]

Can you elaborate a bit about the tooling?

[@artoftomhunter3805]

@@anushreemohta18 A tooling die is a piece of equipment comprised of knife edges that either cut or perforate the box material. Usually if you are working designing for a company, they work with their printer(s) to help determine the best size carton for their product, in a lot of cases they have a packaging engineering group that does this. Based on that, the printer creates a tooling die which is used to cut the box material into cartons. As the designer you will generally be supplied a dieline to set your art up on. That dieline is a flat representation of the tooling die. It shows the trim of the box, where cuts are made and also the perforation lines which may be represented with dashed lines, these shows where the box folds. If the carton size the company is using is a common size, their printer may have an existing tooling die on hand which they can readily use. If they don't they have to create one which can cost a few thousand dollars. Just know if you are designing a package and you create the dieline or download one from one of those online dieline sites, the printer will probably recreate it based on the tolerances they use for their printing equipment and may send you their approved version of the dieline. You then may have to transpose your art to that dieline. This helps ensures that your art setup matches the die tooling so the cartons are cut properly.

[@studiovulcan4411]

I'm so impressed by you. Not for the content of this video, but the way you do videos. You have such a firm grasp on how to KZbin i'm very jealous and will be taking notes!

[@abiconnick]

ah thank you so much! A lot of time and energy has gone into the channel so I appreciate it 😊

[@revynwilliams32]

Abi!!! Thank you for sharing that story. I recently had nearly identical feedback from a client, and was really beginning to question myself as a designer. It means so much to see that a designer I look up to and have learned so much from, has gone through the same thing.

[@abiconnick]

I think everyone goes through it at some point and even though it's horrible in the moment, you learn so much from it! Make sure you don't let it hurt your confidence and keep going, you got this! 😊

[@revynwilliams32]

@@abiconnick definitely taking it as a learning experience! Thanks for the words of encouragement :)

[@sp33dy03]

Honestly I've learnt more from watching Abi's videos than the 3 years I spent studying Graphic Design at college :)

[@abiconnick]

Happy the videos have been so helpful! thank you 😊

[@brunaseco8824]

TRUE

[@ataperecorder]

hi abi! thank you so much for these videos. i’ve always been intimidated by graphic design but have always wanted to become a designer and your style of teaching is one of the only ones on youtube that works for me. hope you’re taking care of yourself, and wishing only the best for you and your business! 💗

[@abiconnick]

This is amazing to hear! Life's to short to not give it a go, you can become a designer, anyone can. Just have to put the work in to getting better and be patience! Really appreciate the support, thank you 😊

[@mariamangion21]

In your presence I feel so safe, cozy & amazing! Thank you Abi for making me smile every day 🙏 I have been watching your content for about 2 years now and feel like I have a friend I'd love to have coffee with and all the other fun girly things 🫶💕

[@abiconnick]

ah yess! I need to do a community meet up one day! Would be so fun! As always, so grateful for your comments and and continued support, never goes unnoticed 😊💛

[@Packhelp]

Abi! We love this video 💙 Thank you so much for showing the possibilites of creating a packaging with Packhelp 🙌

[@Ealdorman_of_Mercia]

Biggest issue of people is that they generally give up as soon as they face the slightest obstacle. Tenacity, perseverance, constant-self feedback & improvement, patience is key to success.

[@GeorgeTibblesEditing]

Abi!! Love your videos. They're really helping personally. Would love a video about font licensing and some other behind the scenes stuff for designers. But thank you for all you do!

[@abiconnick]

Thank you George! Glad to hear the videos have helped 😊 I've made a note of it for the future! Appricate the support.

[@hibaz5157]

THIS IS THE VIDEO I WAS WAITING FOR!!! This gave me flashbacks to this nightmare packaging I made for a bakery. It was my first time doing packaging and I had NO CLUE. I literally made a dieline myself using the line tool (smh biggest regret lol) and I could not for the life of me get the proportions correct. It was horrible and not the impression you want to make as a new intern. In the end a senior had to fix it because I kept failing. One thing I learnt is to NEVER make your own dielines. Leave that to the professionals

[@abiconnick]

These experiences are so horrible at the time but we learn so much from them! A lot of the time the manufacture should already have dielines for all the products they offer! Glad you enjoyed the video 😊

[@hibaz5157]

@@abiconnick definitely learnt that now but at the time it was so humiliating I'm still not over it😂😭

[@abiconnick]

@@hibaz5157 I remember being super embarrassed! But things like that help us grow!

[@tiffanylockett5950]

Great example of "not about how hard you fall"... ...getting back at it with a great & bright attitude is, for many, easier said than done! It helps to know that you'll be Recording Your New Process for viewers, but I know that this gave A LOT of people a nice, bright kick in the pants to just get back at it! A Great Way To Inspires Others. Nice, Abi! 👍

[@abiconnick]

Thank you Tiffany! Really appreciate it 😊

[@tiffanylockett5950]

@@abiconnick ☺🙃🤜🏻🤛🏽

[@avergajixa6051]

Always a treat to watch your videos Abi , as they are always insightful , ushering in tons of ideas for new designers like myself .

[@abiconnick]

This is great to hear, thank you 😊

[@ravenswood118]

Lol, thank you so much for being open about this. Nowadays I only seem to work with people who respect and love my work (not sure if that's because I got better at my job or if I just started picking better clients), but back in the day, I would get an emails like this once in a while, leaving me shocked cause I worked so hard and thought I had something so great.

[@abiconnick]

I think as we evolve as freelancers we start to subconsciously pick better clients, we know which ones will be good and which will be a pain! The thing is even though they feel so bad at the time, we need experiences like this to make us better!

[@johnmaciel]

The Flow of this video was brilliantly executed and really informative! Well Done Abi!

[@abiconnick]

ah thank you John! Worked hard on the planning for this video, hopefully the retention can show this 😅

[@marielledavis585]

Glad you brought up these stumbling blocks when it comes to packaging! Creating quality packaging that isn’t a disaster is incredibly stressful if you don’t know what to research or prepare in advance. Asking the right questions to begin with is definitely key - after creating beauty packaging and textile repeats, I learnt that the hard way!

[@abiconnick]

it can be very stressful! Feel like you have so much responsibility! You're right, asking the right questions is so important!

[@michaelangsten3488]

Your videos Rock Abi! So cool to see someone excel at what they love to do and are very good at!

[@abiconnick]

Thank you very much, really appreciate it 😊

[@TheDesignCorner]

This was so cool Abi! Love how you included the fun elements in the packaging😍 Seeing our own designs in real is a different feeling 🤯😌

[@abiconnick]

Thanks 😊 had a lot of fun with this one! Nothing beats it! x

[@jasontichy9158]

Haven’t done any packaging yet, but these are definitely things I would never think of if I did! Will refer to this video in the future as they are some helpful tips!

[@abiconnick]

Glad it was helpful 😊

[@amgtsyr1475]

many thanks they are real useful information, you are amazing designer

[@abiconnick]

You're very welcome!

[@asokkichu1794]

This video is a lifesaver to many new designers. Thank you for this. 🌟🌟🌟🌟🌟

[@abiconnick]

No problem! Glad I could help 😊

[@ylberlujkaj5010]

Another thing that is really important is to check if there are any spot colors used on the design. I work on a printing company and I deal with these mistakes everyday, so right now I think it's normal. Usually I make a test to check the quality and try to avoid any damage + as I'm a designer for my self, I try my best to communicate with other designers and consult them about the packaging tricks...|Cheers ✌

[@abiconnick]

Great point!

[@marrahailly__]

I'm an aspiring artist and I'm still not yet sure about my path on whether I'll focus on UI UX, graphic design, or illustrating (mainly using my own drawings for a poster design or etc). I'm still not sure if I'm distinguishing the fields I mentioned the right way. But yea, your videos are helpful for me to keep on track of what my style really is. Thank you so much for all the educational videos and sharing your work!

[@abiconnick]

Don't overthink it! Just make sure you are having fun creating and the right path for you will appear! Glad to hear the videos have been helpful :)

[@RamyaBhatt-h5s]

Hi abi i had just started my graphic design journey.i was so overwhelmed by everything.your videos gives me confidence and hope that one day i will be a great designer like you. Thank you ❤

[@abiconnick]

So glad I could help 😊 Wish you the best!

[@urockkthisworld]

Thank you for all the amazing quality content, as always Abi!

[@abiconnick]

No Problem, glad you liked it 😊

[@muhammedpurathayil7041]

Wow!!! Thank you so much😍. Your videos are helping a lot in my personal and professional life. The knowledge you provide is top-notch and outstanding. Keep creating such wonderful videos Abi

[@abiconnick]

Nice to hear it 😊Really appreciate the kind words and support, thank you!

[@MelissaCarne]

Art working is a whole other art form in itself! 🙃

[@creamikaze]

this is super insightful on packaging! im in a printing program for university and package designing and production is one of the many things i'll get to do later in the years. i can see this helping for the future!

[@abiconnick]

Glad you found it helpful! Wish you all the best with Uni 😊

[@theaajbranding2406]

It was an amazing experience to show your packaging design process. Love your process. 💕

[@abiconnick]

Glad you enjoyed it! Thank you, I appreciate it 😊

[@AbubakrMoolla]

This is definitely one of my favourite design channels 😍!

[@abiconnick]

Thank you! 😊

[@liftwkriti]

Your jaw line is on fire! The 3/4-ish profile shots are drool worthy and enviable :)

[@abiconnick]

Haha well thank you! I think this is the first jawline complement I’ve gotten 🤣🧡

[@TeaMilo]

AS YOU WERE IN MY MIND TO COME UP WITH THIS VIDEO CUZ I AM ABOUT TO DESIGN A PACKAGING FOR A SKINCARE BRAND AHHHHH THANK YOU LOVE AS ALWAYS !!

[@abiconnick]

haha I'm a mind reader! Hope the video helps :)

[@mohamedelshebl946]

This video is super helpful! Thank you Abi.

[@abiconnick]

Glad to hear it! Thank you 😊

[@anouarlakhal5948]

Love your videos 😍 I learnt new informations in this video about packaging as a beginner ☺️, would love to see more content about designs printing. how to setup a file for print and how to make sure designs get printed well :)

[@abiconnick]

Glad to hear it, thank you 😊 oo okay! I will make a note of it for future videos, Appreciate the support :)

[@anouarlakhal5948]

@@abiconnick thank you so much ^^

[@abdounun2738]

Very good video . Both informative and entertaining. I really liked how the colors looked similar in both screen and printed packaging.

[@abiconnick]

Thank you 😊 Really appreciate it!

[@swancoffeehouse5983]

I can safely say I've made these mistakes before 😂 For me, it's either being careless or pressured by time. 9 hours in the office, I get randomly briefed that packaging needs to be done for a product and only have a couple of hours to deliver it. In fact, I should have delivered before they briefed it. The pressure of delivering something on time can lead to skipping important steps or blind you of certain quality control aspects. If it helps anyone, don't be me, don't be afraid to ask for more time.

[@abiconnick]

happens to the best of us😅 Being in a time crunch can certainly lead to mishaps! Great point tho! I think more people need to be firmer with their clients and ensure they set realistic expectations and timeliens..

[@Javeriasajjadd]

Hi abi I’m loving your channel but can you go in a bit more detail in how you approach the client like what type of questions to ask and how do you deliver your work to them and if they don’t have dieline template what to do,and also how do you make those videos where you animate your mockups which you show in the end of creating a logo or packaging?

[@abiconnick]

I have dedicated videos for things like this! Questions you should ask your clients: kzbin.info/www/bejne/oYSYm3qOgLuteJY how to present your work: kzbin.info/www/bejne/g4DPhXyEfceGgqM when it comes to how I make the videos, I have a video coming out on on this!

[@Cammmmii]

Abi !!! It was amazing!!! Please make us a video on how you go about charging/pricing clients for finding and ordering from a manufacturer.

[@abiconnick]

Thank you 😊 Noted! i'll add it to my video list!

[@sophiemulders]

@5.27 you create the view of the box adding the front pattern. Do you make those video’s yourself? How did you make that animation?? Would love a tutorial on that!

[@wengi_tuu]

Thank you for always educating us and making it fun. I learn a lot from your videos and I am an architect, same principles and guides area applicable in my line of work. ❤❤

[@abiconnick]

Thank you for your kind words! A lot of time goes into the videos to make them fun so it's appreciated! Glad they have been able to help 😊💛

[@catalinascloset5808]

Thank you ABIIIIIII you are so very helpful. I appreciate you so much ❤❤❤❤❤❤

[@abiconnick]

You are so welcome! Glad I can help :)

[@JovenAlbarida]

thank you for sharing this kind of experience

[@jennycole1871]

Love this Abi! I usually choose my colours for clients based on RGB but should I be doing it based off CMYK if they also have printing elements? Because I found I have to explain if you get business cards printed it won’t be exact same colours as their digital elements for example I recently did a neon colour palette x

[@abiconnick]

Thank you Jenny 💛 So if the brand plans to have physical products then yes choose colours based of CMYK, but say it's a SaaS business the RGB would be fine! x

[@mahkalehenry9255]

Hey Abi, I love it....well I love all of your videos, but his one was over the moon as you said earlier. I'm a graphic designer and quality control is a step many designers overlook when it comes to label design and package design, and sometimes most of them don't feature it in their videos. Please make more videos like this. And should you venture more into package design, Esko Studio(an adobe illustrator add-on) coupled with Astrios CAD are some awesome tools that helps you visualise in 3D the package design before printing, ultimately saving you time, money and avoiding angry clients. Keep up the amazing work, I'm looking forward to Chris Do having you as a guest on The Futur.

[@abiconnick]

ah thank you!! really appreciate it 😊I will do, more videos to come! And thank you for tools I will download them. That would be so cool, I'd love to have a conversation with him!

[@vidushinks]

Great video! 😍 Just one question where does neccessary information go? Like pricing, manufacturing, expiry, barcode and everything.

[@abiconnick]

Thank you!! So because this is just a delivery box none of that information is required! But say on a drinks bottle you’d need all of that info on the actual label or packaging, it depends on what the product is! For this business they have a separate price list that goes inside the box and then dietary information for the brownies states it can be found on their website! X

[@rovelynabarico1042]

Love all your videos..Hope you also have more of tutorial on how to create mock up for realistic screnario/please thanks!

[@itsattaullah]

True, you have to double check all the parameters in package design specially measurements and print format.

[@abiconnick]

Double, even a triple check never hurt anyone 😂

[@itsattaullah]

@@abiconnick Nevermind 😂

[@natalie-dianabusari2168]

Brilliant video and great tips to watch out for. Thank you 🙏🏾

[@abiconnick]

Thank you Natalie 💛 Always appreciate your comments!

[@ahmedemad1937]

Hey Abi

[@manelesteves]

Abi, yesterday i discovered your channel and Im really liking your videos! I have an idea for a video, I think it would be cool if you used figma to make the logo for a brand, just for fun. I think it would be really interesting!

[@abiconnick]

ah thank you! Appreciate the support 😊oo never used figma before! Could be a fun challenge, I will make a note of it!

[@manelesteves]

@@abiconnick 😁 thank you!

[@azyt]

Do you have a desk setup video? What do you use the external hard drive for?

[@abiconnick]

Not a current one (but could do one soon) the external drives are used to back up my system and all of my work :)

[@azyt]

@@abiconnick can you link the item? Been looking for a way to backup my work

[@abiconnick]

@@azyt www.amazon.co.uk/Passport-Portable-External-Password-Protection/dp/B09J1FBP7C/ref=sr_1_5?crid=2EDSY9ST2S44D&keywords=password%2Bhdd&qid=1661848914&sprefix=password%2Bhdd%2Caps%2C68&sr=8-5&th=1

[@icharades]

Just subscribed! Hi, Abi! Asking as a beginner, could you make a video tackling the terms and their meaning in Graphic Designing? 🥺🥺🥺

[@abiconnick]

Thank you 😊 Appreciate the support! Yes of course! I will make a note of it.

[@rowanwoolsey3184]

Looove the live design build feel. Not even a designer and I'm subscribing. 💖💖

[@abiconnick]

Yay, thank you! Love to hear it 😊 I appreciate the support 💛

[@rowanwoolsey3184]

@@abiconnick Brills! (how I say 'brilliant"! 😜) Lots of fun to watch while I write. :)

[@notCelebriTee]

You're such an amazing teacher!

[@abiconnick]

aw thank you! (probably one of the best compliments I can receive😊)

[@alinanaeem6003]

Love how you broke this down into steps ! Great video....Btw, how was the brownie ? 😋

[@abiconnick]

Glad to hear thank you! How wat the brownie? You mean how was the 5 brownies, because I ate them all 👀😂

[@mayjanedoquila]

So helpful~ its my first time to encounter the word "dieline" might want to explore design packaging in the future! and ohh plus the brownie really looks delicious!

[@mayjanedoquila]

by the way how does choosing CMYK affect prints? Is the difference noticeable?

[@abiconnick]

You should do it! Packaging can be so fun! And a lot of the time the client will send you one of the physical products so you get to see your design in real life! Those brownies are now long gone, they didn't last long around me 😂😅 Thank you 💛

[@tardissing5600]

@@mayjanedoquila For printing you should always choose CMYK to get the color closest to what you’re aiming for in real life. RGB is the color profile chosen for anything screen related!

[@mayjanedoquila]

@@tardissing5600 thanks! ☀️

[@completejosh7877]

I see you Abi with the improvements in your video ! Okay I see you 👏

[@abiconnick]

haha thank you! A lot of time goes into them so nice to see it paying off 😊

[@alterakdraws9023]

When it comes to client conflict and negative reviews, it may or may not get in your head, but it could trigger a range of different problems that could sometimes take you a long time to get out of. You start to question if you're even good enough to call yourself a professional. To anyone reading this and going through it, give yourself time. Enough time until you start think logically and not feeling sorry for yourself. Sometimes you figure out that you're doing projects that you only like as a hobby and not as real projects. Sometimes you figure out that the clients you got weren't good themselves. Sometimes you find you're taking things too much personally because of other things going on with your life. And sometimes you may also find out that you need more practice. That isn't a bad thing, it is just a part of life, you sometimes suck at some projects even though it is your passion. Every good athlete performs terrible sometimes, but that doesn't mean he is a terrible athlete altogether. If you had clients before, it means that you are valuable to people, so don't let a bad project put you down. It happened to me last month, and now I'm recovering from it. Now it doesn't matter anymore. 😊

[@abiconnick]

What great advice! Thank you for leaving this comment, I'm sure it will help a lot of people 😊

[@alterakdraws9023]

@@abiconnick Thank you for inspiring me to write this!

[@Zuhkeydesigns]

Aaaaaah the little cute packaging mock-up!!! I gotta get a printer now because that is a brilliant idea. Once again, thank you so much Abi. ❤️❤️ I just rough sketch the packaging design on a paper and draw the die line and cut it out , but it doesn’t help me visualise or quality check my design. One quick question Abi, when ordering packaging for your client, do you request payment for their order during onboarding or just before you place your order?

[@abiconnick]

haha so cute! 😂 No problem, glad I was able to help 💛 So with this I request it before the order as it isn't money for my time/work but for the packaging!

[@Zuhkeydesigns]

@@abiconnick yeah that makes more sense. Thank you! You’re wonderful and one of the only designers I highly appreciate, that truly show us the reality of running a design business while also educating us. ❤️

[@abiconnick]

@@Zuhkeydesigns Thank you, means a lot!

[@tulp_graphics]

I love the real examples and the honesty in your videos. They're really helpful and inspiring! ♡ I was wondering by the way.. how do you do your target audience research? And how far do you take that? It's something I'm not sure of, so if you happen to make a video on that one, I'm definitely all eyes and ears. 👀👂🏻

[@abiconnick]

Glad you liked the video 😊Will for sure make a video on it, but what I will say is the majority of info should come from the client as they know their audience better than you!

[@tulp_graphics]

@@abiconnick I'm glad you said that, cause I feel it is mostly their job to do the research! Reading about marketing & design made me unsure of my role, especially as a freelancer. Looking forward to the videos to come!

[@tijanapantelic6525]

Amazing video as always! But I have a question... When you were creating the brand(logo, patterns...),were you using CYMK or RGB? Thank you! ❤️

[@abiconnick]

Thank you, appreciate it 😊 I was using CMYK because I knew they were going to have printed material like packaging!

[@tijanapantelic6525]

@@abiconnick Thank you so much for the answer! You have no idea how much you are helping with your content❤️

[@laurasalter8855]

Great video, very informative and inspiring. Thanks Abi!

[@abiconnick]

Glad you enjoyed it!😊

[@carmemfreire474]

Your videos make a person gain more confidence 😘

[@abiconnick]

Happy to hear it! 😊

[@kalpananath5232]

Thank you for this video it address points I did not even think about at the first place. Can you please talk about the pitching process?

[@abiconnick]

Glad I could help 😊 Have a video on it here: kzbin.info/www/bejne/omXLYoCAj6l4q6c

[@hannahmcguire4995]

I want to do graphic design and your videos are so helpful and inspiring. Love videos like these. Also would love if you could do more photoshop/ illustrator help videos as I am trying to learn how to use these programs ? Also I would love if you would consider do online workshops 💕

[@abiconnick]

aw thank you, so nice to hear I've been able to help in some way 😊 Yes! Videos are coming, also have a course on illustrator that's coming soon!

[@alexandervanlohen4229]

Thanks again for the best content, it's really nice when there's a new video! You mostly answer exactly the question I had in my head a few days before, thanks as always :)! Another question, which i pad do you use? I had tested the new Pro and the air in the shop, I think both are sufficient to work with procreate, maybe a previous version is ok too?

[@abiconnick]

No problem, glad the video could help 😊 Yeah my iPad is a couple of generations old, as long as it's compatible with a version of the apple pencil then it should be fine!

[@alexandervanlohen4229]

@@abiconnick Thanks for the quick answer! I think I'll just buy a used one then 😊

[@anouarlakhal5948]

Hi abi, do you have any resources about brand identity designs sizes? Like business card, thank you card, poster sizes ... And does each country have a specific brand identity designs sizes?

[@abiconnick]

Each country is different but it normally goes on the manufacture you choose to go with!

[@anouarlakhal5948]

@@abiconnick so the size of each design that will be printed depend on the manufacture that we decide to go with? So it's important to contact the manufacture first to get the sizes?

[@abiconnick]

@@anouarlakhal5948 Yes, this is so important!

[@anouarlakhal5948]

@@abiconnick and about the packaging does the manufacture provide the packaging template for the design?

[@abiconnick]

Yes they do :)

[@aikanshgarg8995]

Hi Abi, just found your channel a couple of days back and have been hooked since then! Your designs are so clean yet fun. I am a front-end developer but packaging design has really got me excited, can you please suggest some resources/courses to learn this art? Or do you teach somewhere online? Thanks, already! :)

[@abiconnick]

Love getting comments like this! Actually currently building my first big course, coming out sometime in April! 😊

[@srccreations]

Really good 👍 Do videos on how to use dieline templates ...😊

[@abiconnick]

Sure 👍

[@kirsty7235]

Fab Video Abi! Could you do a video on packaging up files for clients? Eg. do you send them pngs of their logos in all different colours, do you send them blank squares of their colour palettes to use as backgrounds? What do you send them? Should they be all jpegs so they can use them on their socials or do you just send them the pdfs/eps files and leave it up to them to figure it out to export them?! How long does packaging up brand files normally take? Thank you so much!

[@abiconnick]

Thank you! Yes, I have a video coming soon about this😊

[@kirsty7235]

@@abiconnick Amazing thank you, you are so helpful!

[@semajaeforrest6999]

Lol that call took my place on my bday! July 7th! Love your videos Abi.

[@abiconnick]

Summer birthdays are the best ☀️ Thank you, I appreciate it 😊

[@abigailtate7246]

Such a helpful video! Just wondering, when you order packaging for a client do you get the client to send you the money for it first? If not, whats your go to approach?

[@abiconnick]

Glad it was helpful :) So I always get the client to order the packaging, I supply the manufacture, and die line to upload, then they proceed with payment and placing the order. Ideally you never want to pay for something that the client should, just to minimise risk! But if it's a sample then you're fine to go ahead and order.

[@acewithgrace4]

Okay I'm a very beginner and I'm glad I found your channel. It's helping me alot. I just want to ask about the last step since I'm learning on my own so i have no clue about how things go, do we have to order the packaging for client or the client can get it from his own manufacturer like how this works?

[@abiconnick]

Glad you've been finding the videos helpful 😊The client normally orders and pays for it, we just do the designing (and sometimes help source a manufacture if they don't have one)

[@onlycreativesgraphicdesign8743]

Another great video!! Thankyou so much, Aby. Thankyou for your🥰😘 amiability, to explain this video.😇😉😊 Keep going....

[@abiconnick]

Thank you! Will do!

[@ganeshanvekar5009]

Hey abhi which printer do you use for quality control? and these printer gives accurate represation of colors?

[@abiconnick]

So the quality control is less about the colour and more about seeing if all the elements line up and the assets are distributed correctly throughout the packaging, so the printer you are using doesn't really matter.

[@Chrispeace92]

Great video and easy to understand the process!

[@abiconnick]

Glad it was helpful!

[@KS-pw7yb]

Great job👏, have you designed the inside of a box by chance?

[@abiconnick]

Thank you 😊I have not, but I can for a future video?

[@kamiyasho3899]

can you make a video guide from zero to hero on starting freelance for brand designer, like check-lists on skill sets, client processings, etc. it is like a road map for people like me that would like to give a shot on brand design freelancing. Thank you this would be a big help.

[@abiconnick]

Yes! I was thinking about doing a video where I show what I would do if I lost my business and had to start again!

[@kamiyasho3899]

@@abiconnick Thank you so much... your videos are great help to me as I am preparing myself to start freelancing again but this time it will be on graphic design which I do for quite a long already. But I'm kinda slowing down a bit coz I feel like I'm not ready yet with all the initial process of getting client (my first client).

[@abiconnick]

@@kamiyasho3899 This is amazing to hear, thank you :) You'll never feel completely ready, I know I didn't sometimes you just have to do it and be okay with learning as you go! I wish you the best :)

[@sarahelissastanick-woods3368]

Out of curiosity, in this video you handled the print ordering through the manufacturer. Do you pay up front and then bill the client as it's own line item or do you include it in the overall cost of the deliverables? I've seen some other designers even charge a print management/handling fee. I've been struggling to think through how to manage this better for myself and my clients.

[@abiconnick]

So I charge a management fee if I'm dealing with the manufactor as this takes time but when it comes to ordering the packaging I always get the cleint do it with their money :)

[@sarahelissastanick-woods3368]

@@abiconnick That just makes sense -- thanks a ton! 😄

[@sadiyamakrani3412]

Hi Abi. I like how you guide step by step highlighting all the details. I watch your videos though I'm not a package designer 🙈. You're doing really good 👍🏻. Love from India. I have a request. I actually needed the sound effect used in your video while showing the dimension of the box. I tried searching on Google with whatever keywords I could think of but did not find it. Can you please help me with the name or from where to download?

[@abiconnick]

Really appreciate the kind words, thank you 😊 So I can't help with the name of it but I know its from Envato elements, I get all sfx from there!

[@sadiyamakrani3412]

@@abiconnick ok. Thanks anyways

[@Boushe_desi]

I want a brand identity by Abi so bad 😫😫I would give full creative control 🤞🏾🤞🏾

[@abiconnick]

Currently closed to client work at the moment, but thank you! I really appreciate it 💛

[@monika.71]

Awesome content as always!! ❤

[@abiconnick]

Thank you Monika 😊

[@aymenomar09]

like always you are so perfect ❣❣

[@desigoesdutch1808]

Omg I absolutely love this!

[@abiconnick]

ahh thank you! I appreciate it :)

[@abhishekjha1884]

Once again, a super helpful video!!

[@abiconnick]

Glad it was helpful!😊

[@brendanthegreek]

Is the use of the term "manufacture" versus "manufacturer" a difference between British and American English? In American English we would say "manufacturer", as in "one who manufactures", the same way one would say "adventurer" to mean "one who adventures".

[@abiconnick]

No it's the same here in the uk, just my mistake 😅

[@GALhdz]

Excellent, thanks for the explanation, I just downloaded FIFA 22 and can play without any problems!

[@x3nonbro]

Your videos give me confidence

[@abiconnick]

Glad to hear it!

[@snoopycharlie8718]

What about things like barcode, ingredients, legal information, recycling symbols etc. Where does that all go and who is responsible for providing that copy/ text and in what fonts? Thanks :) Nice concise and interesting video 👍🏻

[@abiconnick]

So I didn't go into the nitty gritty details on this video as it was more of a story, but for this product, there's a card that's placed inside each of the boxes, that has this information! and the client is the one who has to supply the info and I chose the font (with client approval). I appreciate the feedback :)

[@snoopycharlie8718]

@@abiconnick I see :) Thanks 👍🏻 Relate to the video, I'd a client who was TERRIBLE at communicating, even when I asked question after question! It was my early days too, so I was desperate to keep the job, so I battled on... 40 different logos later, (not just iterations!) I had to call it quits. That was hard to take, I thought it must be me. Anyway, next client was very clear, the job was done in a few days, and both she and I were very happy with the end product. Lesson learned - if the client is not clear, I'm not a mind reader.

[@momonatu4998]

This looks so cool! Congrats!!!!!

[@abiconnick]

Thank you!!