I Made HOW MUCH for 30 seconds of music??

💥 Watch my FREE Workshop where I cover How I Create PRO Quality Music at Home - and How You CAN TOO here: produceracceleratorcourse.com...
🟢 Stream My Original Music on Spotify Here 👉 hypeddit.com/nathanjameslarse...
💥 Check out my gear through my Sweetwater Shop: imp.i114863.net/3PEb0A
My Studio Gear List:
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I personally purchase my gear from Sweetwater and have for over 12 years -- these are affiliate links, meaning you can support my channel by using Sweetwater. The reason I trust Sweetwater is because they have the BEST customer support I have ever seen, two year warranty, free shipping, and they have they best reputation in the industry. You will never see me recommend buying pro audio gear from Amazon
Check out Sweetwater: imp.i114863.net/MPRz3
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G-Drive SSD External Drive (storing sample libraries): imp.i114863.net/MPRz3
Logic Pro X: (use the app store)
Antelope Audio ZenGo (not affiliate link - Sweetwater doesn't sell them): en.antelopeaudio.com/products...
Komplete Audio 6 (audio interface): imp.i114863.net/jNJbe
Presonus Eris E5 (monitors -- you'll need to buy a pair): imp.i114863.net/kyJ6z
Komplete Kontrol S88: imp.i114863.net/mLode
Komplete Kontrol M32 (my mini controller): imp.i114863.net/Yg193B
Presonus ioStation 24c (FaderPort alternatively): imp.i114863.net/mgz5Va
Presonus Atom SQ (another MIDI controller): imp.i114863.net/KeJj3y
Lauten LS-208 Mic: imp.i114863.net/MPReJ
Avantone Pro CV-12 Mic: imp.i114863.net/d25dM
JZ Mic Black Hole: (Producer Accelerator members get 50% off - not sold on Sweetwater) usashop.jzmic.com/collections...
Shure SM58: imp.i114863.net/2oVmz
Audio Technica ATH-M40X (headphones - I have 2 pairs): imp.i114863.net/BNRL1
Novation LaunchPad X (also compatible with Logic Pro X): imp.i114863.net/0gRaM
Furman for Power Strip: imp.i114863.net/QOJy3x
Sample Libraries / Plugins I HIGHLY Recommend:
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Native Instruments Komplete Ultimate (this is the BEST bundle you can buy - I have the Collector's Edition): imp.i114863.net/OkyDz
SkyBox Audio's Hammers + Waves (FAVORITE PIANOS): www.skyboxaudio.com/?ref=qSSI...
BABY Audio Plugins (love ALL of them): bit.ly/babyplugins
Arcade: output.com/products/arcade
Signal: imp.i114863.net/Qa2DA
EastWest (Hollywood Orchestra): imp.i114863.net/PemxY
AutoTune Pro: imp.i114863.net/qnA4XN
Spitfire LABS (free): labs.spitfireaudio.com/

[@NathanJamesLarsen]

YES I did repost this video - it's a long story but my original video somehow got embedded onto a porn site which led to stuff I don't want. Won't get into it but I had to repost to prevent that from happening Thanks for watching everyone and I hope you find the video interesting and encouraging! ❤

[@BENJAYmusic]

It's okay. I'm happy to watch it again.!! 😁

[@paradox6331]

"I Made HOW MUCH for 3 seconds of music??" (the joke is about ph intro)

[@halfbee7886]

It’s probably because of those XXXX letters. Still, thank you for re-uploading. Yeah, titles and thumbnails are difficult to get right.

[@PretzelPup]

Thanks for the insight. I'm a software developer. This is why I don't freelance or contract. "Give me quality in 24 hours, b/c we have no idea what we are talking about, but it sounds good to us". I wish you could pressure them right back. Anyhow ...

[@NathanJamesLarsen]

Yeah I hear you.... this is what i'm currently working on establishing now. I am building a whole new social media presence for myself that will hopefully allow me to directly work with the agencies and not with a production house so I will be the one with more control and I am getting hired based on my brand and not based on another production house with a "roster" If a brand came to me directly to hire me because they love MY music then I would have much more control (I think)

[@konstantin3101]

Hey Nathan, great insights, and congrats on great work. Thanks for your videos, keep it up.

[@24vojo]

NJL you are an absolutely amazing teacher. You break down information so well and so concisely that even slow people can follow. To this day, i still follow the plugin flow you recomended for vocals in one of your videos. This video is very informative and very well edited. man.

[@follytree]

Thank you, Nathan! Super helpful! Really appreciate your take on this!

[@matnetik]

Well explained, I do this for a living and will add on a bit - it's a competitive industry and there is quite a bit of uncertainty with the clients. Even when an ad agency has an idea for a song or style, it has to go through many departments until it has a final approval. As you mentioned in "revisions" - there are times, especially in the trailer side where the editor team loves it, ad agency approves it, then marketing at the studio wants to go a different direction, etc. That's just the game! But when you land one, it is extremely motivating. I would also mention that it's a very niche market and hard for just "anyone" to tap into - other than library houses, it's definitely a "who you know" industry - cheers

[@NathanJamesLarsen]

Totally agree with all of this - I just wrote on a commercial where they wanted a very specific sound and then literally a week later after we all sent music in - they went total 180 and I got dropped off the gig - stuff happens. And it is not easy to get into as well that is true

[@matnetik]

@@NathanJamesLarsen I feel your pain! 9 edits of transformers for marketing to pick another song 😂🥁

[@twixmaestro7722]

Very fascinating, thanks for sharing Nathan! I haven't heard much about the custom commercial music side of the industry before, but this was cool to hear about! Congrats!

[@chiparooo]

Very interesting! Had no idea. Thanks for sharing!

[@matthopper451]

This is the best explanation of this I’ve ever seen.

[@morizanova]

Thanks for share this kind of video . Would love seeing following video about tips and tricks to tackle those "problems" in music ads workflow

[@juergen_b]

very interesting insights, thanks!

[@Pax30001]

Thanks for sharing!

[@mkirbymusic]

This is an amazing insight into what is usually regarded as the most lucrative side of the sync licensing business. Thanks for this

[@bobloomis246]

Nathan, thanks for the insight. Did you get any additional needle drops for the license to air? Any residuals per airplay?

[@kazvanrooij]

Excellent video :D

[@oveesounds]

Really nice and informative video for the beginners! A small piece of advice from my side to everyone watching the video (of course in the end it's still up you), but I recommend to avoid any jobs that don't have a kill fee (or as Nathan said, demo fee). There are a lot of companies that will happily use you without paying you a single cent. Please always negotiate the kill fee!

[@SomedayTomorrow369]

Very interesting, so do they keep the copyright on the tune to use in future projects or could that see you receiving further payments ? Thanks

[@MoreLinenBliko]

KZbin is weird sometimes, but glad you repost it!

[@StormBolt111]

Damn Great video, i wish i could see the commertial that you scored

[@detonario]

we got it nathan

[@rickramirez8168]

How do I get started in something like this?

[@peterberk7961]

Another great episode, very informative (as always) and realistic. Congrats! You’re asking “Would I do it?”Well .. Had the fortune of having my music for commercials a couple of times on national tv. But weirdest experience: made music for an agency that gave me two briefs (separate directors). One director liked what I demoed for the other and vice versa. None of the 2 made it to the final commercial - Bit frustrating! Not for the faint @ heart 😊 All the Best!

[@NathanJamesLarsen]

Yeah I wrote for a brief a few months ago where the original thing they wanted was one thing and then another "decision maker" came in and threw it all out the window. That stuff just happens

[@jnsaudio81]

I wanna do this

[@thomask9577]

I think I saw this video a couple days ago…

[@NathanJamesLarsen]

Long story... the title had "$X,XXX" and somehow it got embedded on a p*rn site and led to some stuff I don't want... very frustrating

[@thomask9577]

@@NathanJamesLarsen I’m sorry to hear that. I’m watching again :)

[@OrojinMusic]

Heck yes. 1-2 songs per month would be a comfortable living, I probably just need to get a little more comfortable with my string libraries. So where do you get access to these briefs and jobs? Or should I ask you in PA? Lol

[@NathanJamesLarsen]

I'd look up Tommy Zee he explains very well better than I can

[@4kstressrelief274]

Hey, I know you put this video up awhile ago, so I highly doubt you’ll see this, but if you do I have a a question. How do I get In contact with a music or production house?

[@willjoby1961]

As an editor of commercials I do feel sorry for composers. So many times I've seen briefs go out to composers one day. Then, while the composer is working on it the agency creatives have changed their mind about what they want. Definitely get a demo fee!

[@NathanJamesLarsen]

Yeeep.... every single time I got revision notes - the edits were different on the commercial and I had one specific big drop moment that kept getting moved on every revision. It was quite frustrating haha

[@ProducingInTheBox]

This is such a good video! 🤌

[@dennisl501]

I am guessing that the Beatles would not have been fans of this business model. 😊 For me, the cash flow and the FDA’s are why I would answer no to your question, Nathan. To begin, in my experience, ad agencies are notoriously slow in paying their invoices. Imagine being a subcontractor of a subcontractor for an ad agency. Ad agencies can invent overnight submission timelines, name drop globally known brands from their client list as bait, but forget the talent’s name 90 days later when they call the accounts payable department to beg for their past due check. Oh, now the talent must sign an FDA and never reveal the client’s name on KZbin while the ad agency can brag about its clients on its web site. What? Plus, competition with 10-20-100 other bidders on the front end is only 10%-5%-1% odds of landing a job: a 90%-95%-99% failure rate. That is a monstrous variance in comparison to the “exclusive full time composers” who told you that they land 20-25% of their submissions. Still, a weak 75%-80% failure rate. Ouch! 5:50 So, let’s say that one is reconciled to the stresses of this industry. I then wonder. If the ad agency’s FDA prohibits the talent from revealing on KZbin the famously known company for which the talent’s music was created, how will the talent ever build a portfolio that would become a powerful tool for future sales and additional work at a higher rate of compensation? Pass. 😊

[@user-pj3qs3wb8s]

Hello!　I like your arrangement very much. I am 22 years old and I want to be like you. So I want to know how old are you and how many years have you composed？

[@NathanJamesLarsen]

I'm 29 and I started composing when I was between 10 and 11. I started producing when I was 14. I did get a degree in music composition - but I dont think that is necessary. It's better to learn from someone actually doing what you want to do in more of an intern method than school in my opinioin. My best advice - make as much music as humanly possible and build a social media presence around your music.

[@user-pj3qs3wb8s]

@@NathanJamesLarsen Thank you so much for your advice！

[@harshsuniltrivedi8284]

Re-upload?

[@NathanJamesLarsen]

Long story... the title had "$X,XXX" and somehow it got embedded on a p*rn site and led to some stuff I don't want... very frustrating

[@robertvarner9519]

AI will probably do this process in the future.

[@sebastianatkins4472]

I want to be the first in the comments 🎉

[@lordhazelnut1359]

Hello there

[@Rio-uv1gs]

Everyone is selling courses on how to do sync licensing and get placements

[@NathanJamesLarsen]

I'm not.

[@Rio-uv1gs]

@@NathanJamesLarsen 👍🏾

[@nitram46]

B.S. You didn't deliver what is inferred in the title. No $ amount revealed. No confidentiality agreement would prevent you from disclosing how much you earned(as long as you didn't identify the company or music piece. You earned one DISLIKE for fraudulent advertising.

[@NathanJamesLarsen]

You know I am actually doing my best to play it safe so I can keep doing this work - if there were to even been a hint that would make one of my clients think I'm talking about them it could actually harm that relationship. Maybe assuming the worst that I'm somehow being fraudulent is not that great... I DID however give a very realistic range of payment which is actually more important that a singular number of which I got paid

[@nitram46]

@@NathanJamesLarsen Did you deliver on your title. ???? I liked the content. But you suggested a CONCLUSION in $ terms. Thanks for the reply though.