I spent $1000 on Spotify Ads To Promote a music (this is what happened)

[@orendjohnsonjr]

Unlike Andrew Southworth, i like how you show us how to set up the Spotify ads instead of just showing the Spotify for artists charts.

[@LAMBORGHINIACE]

I’m at 200k streams overall with my music close to a million I’m still pushing

[@SMARTMUSICBUSINESSVIDEOS]

Awesome dude! Congrats!!!

[@LAMBORGHINIACE]

@@SMARTMUSICBUSINESSVIDEOS Hardwork though ⭐️

[@xanderusa1]

only paying ads on Spotify? How much have you inverted to get those 200k if you don't mind me to ask.

[@PrimeMinister-l7t]

How much they pay you for that?

[@oxy333.]

Man I’m proud of y’all I just dropped my first single and it has 50 views is all good we still pushing

[@unleash_the_maker]

you spent 250$ and didnt show what happened...the video title is kinda clickbaity tbh

[@yasin6904]

Thanks for saving us time

[@Enginerosemusic]

I would recommend to drop and album or a mixtape and then drop more singles to fill the space, in a few months time, if you keep playlisting, and running ads for a year, you’ll definitely come out with a hit, keypoints pitch your songs for playlists. Spend a little on ads and then along the line. You should recover money spent, because money will be made too when you start getting streams. That’s why a high quality cover, that’s trendy or unique is very important

[@KhadanOfficial]

Thanks Manafest..U Really Lookout🙏🏾💯

[@MinuteTakerMusic]

Hi Chris, thanks for this. I'm thinking of trying out some spotify ads but when I asked them a while ago they said that you can't send people to a particular song because the non-premium spotify users who are being targeted can only play songs on shuffle. So you can send them to a playlist or an album but you have no control over which song is played first (which is obviously not ideal if the ad is promoting a particular song and they don't get to hear it first). How do you get around that?

[@bigboydaddy1712]

Following…

[@levelupentertainment8519]

We need this answer 👍🏽

[@TheReason101]

You put the song first

[@MinuteTakerMusic]

@@TheReason101 But it plays the songs on shuffle so there's no saying they'll hear that song first

[@stephenhendricks]

@@MinuteTakerMusic make a playlist with similar songs of yours. Or make a playlist with the same song like 8 times lol

[@Enginerosemusic]

I just realized that you have to put the videos everywhere and right now then only promote on KZbin google and Spotify, then the videos will automatically go viral on KZbin and Spotify later on, pitching your song for playlists is the best compared to ads, then used the money for KZbin marketing, bear in mind how much yore willing to spend per view

[@dozhadeville444]

Thank you brother! This was super helpful, new sub and I’ll be tuned into your music 💯

[@g4ostyofficial]

I had recently had some songs blow up on Spotify a little bit, honestly it would be so cool to get that many streams. I lost my job last year and have been doing my music full time right now and following my dreams.

[@katastrophickhaos]

I downloaded the song Save You thanks to this video! Your little promo trick on this video got me lol 🤘🏽🤘🏽

[@sour412music]

Good stuff man. I been getting steady playa been wondering how to get the next push. The most listeners I’ve seen was 15 it’s about 5-9 consistently

[@marsexalted]

How much is that costing you for 5-9 listeners?

[@sour412music]

@@marsexalted ooo it actually hit 38 the other day! Spotify takes 30% of the discovery mode plays.

[@chickenmuffin]

Hopefully not much that's pretty low... mine is at 5 and I haven't done shit, just started. @@marsexalted

[@alexmemumusic4351]

Thank you so much!!! 🙌🙌🙌🙌🙌

[@yamato_Princess_Wano]

We will start tomorrow here in germany for my artist 2KAY hopefully it will be good enough with the first song but we will definetely push for all songs with patience 😁 oh btw in germany you will need a company and a company tax vat ID. No. Without that you can not run the ads campagne Great info man thanks for your help !!

[@RealReeseElDon]

5 months later now. how did it go?

[@Epp638]

Ja man, wie liefs?

Still no answer here?

[@MattLeFaitMusic]

Great video bro! Are you still taking the time to search and message users to be added to user generated playlists or are you letting the ads and algorithm let them find you?

[@yardygangtv]

That shit is so manual.. i've been using this automated outreach program for IG and it's going crazy. I'm going on tour next year with an indepenedent label.

[@YoungLightOfficial428]

wowthis video is so!!! helpful!!! i had no idea!! about spotify ads or how they went about it thank you so much!!

[@CamelaWidad]

Wondering, can you split test with one budget and do two ad sets, one video & one audio for this? Kind of like Facebook ads and spread out that budge to see what works.

[@MazsaiMX]

amazing video man! Thank you very much!!

[@jason.martin]

Do you have strategies for other social media such as FB, instagram or youtube? or is spotify the one you want to focus on, as in FB is kind of useless now for promoting bands

[@QuickNap]

I am hyped! My top song is at 93k streams so far

[@SMARTMUSICBUSINESSVIDEOS]

Boom! Thats amazing, congrats!!

[@cblanchhiphop]

Congrats! Did you use Spotify Ads? Still deciding if this is worthwhile compared to IG/FB Ads

[@QuickNap]

​@@cblanchhiphopnot yet but will do soon

[@Prenticetherapper]

130 Million without a record label is impressive!

[@opfer1555]

I love your editing style so much omg

[@BUCKSHOTSTV]

How do you add the call to action? Is there an option to upload a call to action file that will over lay on the track, or do you upload a special track just to use for the ad? I don’t have anything to promote, but I watched the video and that was a question I had lol

[@SirMalorak]

I reckon you'd add that to the audiofile. Just add a voiceover of you asking people to click, with the vibe of the music you're promoting. If you're promoting a lofi song, don't yell. If you're promoting a hype Phonk song maybe don't calmly ask them to click and relax!

[@Child9Music]

hmmm, I have some issues with this... my ad wasn't approved - reason: Audio ad contains only music. well I set it up the same as you with a 30 second clip of the song with a listen to the track click thru. any ideas?

[@chejoseofficialTV]

Do you recommend this over the Marquee adds? Knowing that Marquee are really a retargeting for existing users who follow you already?

[@SMARTMUSICBUSINESSVIDEOS]

Yes, do both. Spotify Ads are fanbase building, Marquee are fanbase development :-)

[@anthysorbano]

Thank you for the video!

[@MrMorenoMusik]

kool video ... its my first time here .... thks for sharin I have one question for my first campaing, how much money will you recommende me to spent per day ?

[@CrystalReneeMusic]

Thank you, yet again 🙏🏽

[@mrgrj9797]

Hi chris i gat some qns that are poping in ma head. Do i need a specific adevice to carryout the promotion? Are the streamings made on an advert counted on the song streamings?

[@adamlasher]

Hey. I made an add with impressions as the goal not clicks…. In order to change it… do I have to pause the ad and then edit it? Or do I need to just start a whole new one? Thx for all these videos!

[@yardygangtv]

You have to pause it... but honestly i've been using this automated outreach program for IG and it's going crazy. I'm going on tour next year with an indepenedent label. It's like ads on steroids. It does all the audience work for you using the data you give it.. If your already budgeting for ads... just allocate that to this.

[@unsolvedmysteries_crime]

Thank you

[@peterjlake2531]

Chris, I've found your videos and Spotify 2.0 Profits book very useful. However, I've now set up my first Spotify Ad and for the UK they require a VAT number to set up the account. Unless I own a company, I won't have a VAT number. Spotify have told me so on the chat. How do you do Spotify Ads without a VAT number? Or is it not required in the USA for Spotify Ads? Thx

[@UNLEASHEDMUSIC]

I appreciate your channel man,, thanks for sharing with us .. stay blessed

[@CalvinBowles]

How much did earn and in what currency. You made a bundle I bet? Your a distributor?

[@NVRLOSTT]

would you recommend this for an artist just starting out ? no fanbase no nothing etc just starting music out ? What video should l start from , from you if you were building up a new artist from scratch ?

[@BrettRobinsGleason]

I'd love to get the training but the platform looks different now - has the training been updated?

[@CalisRemedy]

I tried this and it keeps getting rejected

[@Staykool777]

GREAT VIDEO!!

[@Enginerosemusic]

Does the songs get added to playlists

[@Tanz_Productions]

Results?

[@SMARTMUSICBUSINESSVIDEOS]

Right here: open.spotify.com/artist/4uOFEWy9mIcvQbr03IbPcL?si=vL63KkgJSLyNPhwhslCaqQ

[@m4dmusic]

But free users CANT hear the link to a specific song??????? So the click leads to a playbutton not working - any solutions?

[@QuickNap]

If the plaque counts per title then how did you got it for your overall streams?

[@CHOEYGMUSIC]

Hey everyone - just wondering if anyone has an Ad preference? Facebook, insta, or Spotfiy ads? I haven't really had much luck with any of them yet... but might be as my funds are quite low so not cranking up my ad funds. Interesting to hear how the video ads performed better - I'd think that most Spotify users aren't checking their device. Great to know and something else to test!:) always recommend the full 30 secs? Good to know we can turn it off when we need. I might turn off my FB Ad (was only $70 but no real results...) Cheers and best of luck to all!

[@viggohansen.]

i'm getting 2016 vibes from this video, wait is he a time traveller?

[@vanioofficial]

Fantastic explanation!

[@Nikulvankar]

hello thanks for this video .. I have a question how can I change currency option for billing

[@launchpadinfinitybass]

Eyo. my dude! question about your remix. U remixed a hugely popular song. I have some popular songs I want to release remixes of but I dont wan to get sued for copyright infringement. Since you are confident enough in your remix to the point your even promoting it to their audience, giving the chance for one them them or someone on their team, label, lawyers... hearing it much higher, you must know something I dont know. What gives you that confidence? Have you already gotten it approved by them or their publishing house or label or whoever owns the rights to the original and have something like a 50/50 split royalties contract signed by all parties? Or some other agreement with the original songs rights holders since doesnt spotify submit all numbers to ascap, bmi and sesac? The big artists and labels often dont wanna support artists when they are smaller so I've found it difficult to get big labels and artist to take my remixes serious yet, so just wanna put it out there for free for my audience that keeps asking for me to release them....but due to spotify's work with ascap, bmi and sesac I dont know if I can legally release them to a distro service like distrokid/cdbaby/symphonic. Any thoughts advice? On a less public forum I'm @launchpadinfinity on insta. Feel free send me a DM there. Theres 100% chance I will see insta, much smaller chance Ill see a response to this message. Anyways bless up, and move love on all the advice. "Starving artists to staring artist"....deff my new mantra now. Best wishes, Nick Launchpad Infinity

[@AustinYCooper]

Would running a Spotify ad be recommended for artists with less than 8 songs? And also, whats the difference between "reach" and "impressions"

[@kaysanda]

Yes you can run ads for an artists with less than 8 songs. Impressions is how many times your ad is shown. Reach is the number of people that heard it. So Spotify can show your ad 10 times, but it's possible only 5 people heard it. In that case, the 5 people would have heard it 2x each.

[@AustinYCooper]

@kaysanda So might be better to try impressions first. Thank you for the reply 🤘

[@remyrotten]

The website is a little wonky for me, and it won't even accept my card, it's frustrating

[@oneyrls7601]

Heyy I see that one of yours ads got rejected, all the ads I have submitted have been rejected as well. Do you know why yours was rejected? I am having a hard time figuring out why my ads were rejected.

[@ET-Han]

I followed all these steps but spotify rejected my ad and said " Reason Audio ad contains only music. Recommendation Submit a new ad with a clear voiceover that explains what's being advertised." So im really confused of how you are supposed to promote a song with a voiceover on top of the audio??

[@ZARASTUDIOPROD]

How did you get the Spotify badge with 1,000,000 streams, what is the link? I also have a song with 1,000,000 and I want a badge, please help me.

[@hambonetunes1988]

I tried signing up but the page seems stuck (spotify ads), maybe they are having tech issues today. Nonetheless, great video!

[@SMARTMUSICBUSINESSVIDEOS]

Try a different browser

[@hambonetunes1988]

@@SMARTMUSICBUSINESSVIDEOS yup, I guess it hates FireFox.

[@orendjohnsonjr]

Can we pay after the ad is done running or is it impossible to do that?

[@TheClaudio7078]

Thanks for the info

[@JadaaMusic]

Some youtuber is saying spotify ads mess up your spotify algorithm because its promoting to a bunch of people that dont even like the genre of music we make is this true?

[@Andrewpryce011]

Over time the algorithm with find people that likes your music that's why you have to leave the ads running for at lease two months

[@Reidy-tonicrecords23]

Im spendin miniscule amounts on fivver just now but ive got a real peach of a tune coming ..Halo..its so catchy. Its infectious. Annoyed me to complete it. Stalked me. Im gonna soend some dough on promo.

[@SMARTMUSICBUSINESSVIDEOS]

Do NOT pay anyone on Fiverr for Spotify Promo, those are not real streams, there bots. Congrats on the song!

[@Reidy-tonicrecords23]

@@SMARTMUSICBUSINESSVIDEOS cheers mate. The song wrote itself. As the best ones normally do eh? Ill keep that in mind about fivver

[@JohnMSD]

I'm currently halfway through a video campaign ad with clicks rather than impressions. Would you say that was a mistake because it's in a beta or?

[@SMARTMUSICBUSINESSVIDEOS]

Clicks is fine, just depends on the data you're getting what's your CTR and cost per New Listener?

[@JohnMSD]

@@SMARTMUSICBUSINESSVIDEOS 0.88% CTR I'm not sure how to see cost per new listener yet but its a $250 budget, I'm doing this as a test run for future campaigns. 55.56% intent rate

[@itsmylife4395]

@@JohnMSDhey any update on your results I’m looking to try the clicks method Aswell

[@JohnMSD]

​@@itsmylife4395 I've run 3 campaigns varying between $250-$300 using clicks, one in mexico and 2 in the US. The US seemed to do better for some reason and overall I definitely noticed results, some increased streams (on all my songs not just 1 since it is linking to a playlist after all) and a small increase in new followers as well. It's not a HUGE bump, but it's noticeable enough and advertising is tough to begin with honestly. For me it's worth it and when I have some spare cash I will try again but probably with double the budget and see what that does. The ads weren't enough for me to trigger the Spotify algorithm, I'm suspecting I will need a much bigger budget and probably multiple sources of traffic (tiktok,instagram,fb,etc) to accomplish that. Hope this helps

[@youngraybeats]

my ad keeps getting rejected

[@anietieubi8416]

Which music distribution company is the best bro?

[@chickenmuffin]

Distrokid.

[@hiit7818]

What was the maximum click rate you achieved, please?

[@SMARTMUSICBUSINESSVIDEOS]

3.55% is highest I've seen targeting the USA. Other countries my students have got higher

[@hiit7818]

@@SMARTMUSICBUSINESSVIDEOS nice

[@anietieubi8416]

Which music distribution company is the best bro.

[@chickenmuffin]

Distrokid is great.

[@mistapete903]

My ads page doesn’t give me the option to do $250 monthly minimum, instead it gives me a $15 daily minimum. What could I be doing wrong

[@CamelaWidad]

I have the same when I set this up. Won't let me do a monthly amount, unless I'm missing something.

[@mistapete903]

@@CamelaWidad I figured it out, you had to click lifetime budget instead of average daily budget

[@CamelaWidad]

@@mistapete903 LOL I figured it out too!!

[@QuickNap-Official]

I found nothing about prizes can someone help? Or is it free when requirments hitted? What about shipping costs? I am living in Europe

[@JEFFERYPAUL1]

Can you spend 100$ or is 250 the min?

[@lastspoil5547]

Bro I thought Facebook ads was the way

[@chickenmuffin]

I feel like he's right about not having people switch away from what they are doing.

[@thisisaviva]

Are you spending more than you are making?

[@SMARTMUSICBUSINESSVIDEOS]

I used too 20 years ago when I was building my music career. Not anymore :)

[@mountaeils]

i need a VAT number... what should I do

[@thugitz1990]

ty

[@Enginerosemusic]

How do you iTunes promotion?

[@cblanchhiphop]

Who has seen better results from this as compared to FB/IG Ads?

[@xanderusa1]

Even thou the ROI is not compensating the amount spent. I still don't get it why ppl throw their money this way.

[@SMARTMUSICBUSINESSVIDEOS]

Amateurs focus on the front end, professionals focus on that back end. That's why labels and casinos win, and indie artists don't... Sorry you don't see the opportunity... :(

[@xanderusa1]

@@SMARTMUSICBUSINESSVIDEOS if ur music is good enough u wouldn't need to spend a dime. Russ said it.

[@doubleahitmusic]

@@xanderusa1 Russ didn’t say that 😂 In fact he talks about getting a loan to fund these areas of your music business on the front end. Expenses include radio and social promotion (ads).

[@xanderusa1]

@@doubleahitmusic Well, that should be something new but the old Russ said to the vomit your music IS your own ad and singers shouldn't be paying to be listened but the opposite.

[@LyteSpeed44]

i really don’t think this is the way to go. people get ads so often (every 4-5 songs as you said) they just tune out the ad i’m at 550k streams a month/134k monthly listeners and i haven’t paid for promo in a year (last time was around feb 2022 for a couple tiktok creators) i genuinely feel that networking with other artists in your genre and simply putting out good artists, as well as analyzing your data from the algorithm and executing on that is much better than spotify ads

[@MucaMusic10]

Hey, nice one. And hwta made you make those good numbers?

[@LyteSpeed44]

@@MucaMusic10 networking with bigger artists in your genre, not cheaping out on a bad mix when you have great vocals and beats, and dropping consistently

[@MucaMusic10]

@@LyteSpeed44 Nice one. That's what I'm doing. So hopefully good thnings will come out soon

[@tyrez1407]

Why not do both 🤷‍♂️

[@Enginerosemusic]

@@tyrez1407of course if you can run ads on your music, you’re a boss for record labels, because even big labels run ads all day. And you’re are a small artist, you need ads to kickstart things, because now nobody wanted to work with an artist that starting from zero like myself for instance, I had 50k views on fb, if I had that on KZbin it will grow from their

[@Dananeer1]

Without money as an indie artist how to promote songs

[@EdgarsBukovskisMusic]

My spotify is very bad.

[@FortheSoulFtS]

really useful

[@Tauramehtar]

I liked the video and it was no longer at 420 likes...I feel ashamed. 😂

[@NadejdaMitrofanova]

I'm looking for a sponsor to promote my songs.

[@garethde-witt6433]

Not worth the hassle it’s a waste of money

[@mccorrect3470]

🔑🔑🔑🔑🔑🔑🔑🔑🔑🔑🔑🔑🔑🔑🔑🔑🔑🔑🔑🔑🔑🔑🔑🔑🔑

[@iam2morrow]

Can you do it for me as a manager

[@KingRionessyVibez]

❤

[@cruxxxmusic]

Im at 50 streams haha

[@royalprincekizzouk]

@Chris I don't have time to create a Campaign for this business I need you to do it for me how much is the budget for your Labour? Please let me know it's urgent. @Royal Prince Kizzouk

[@SMARTMUSICBUSINESSVIDEOS]

Email [e-mail] and we'll send you details

[@chickenmuffin]

It took the same amount of time as watching the video lol.

[@gasparucciox9706]

there's a bunch of fckg thiefs out there for music promotion! 😡

[@SMARTMUSICBUSINESSVIDEOS]

hundreds... Collaborations, social media ads and organic are the best bet!

[@rrmc]

muito obrigado mano fé-/ tanks man you top info