I Taught 116+ Salesmen My Closing Framework

Want my books for free? Go here: www.acquisitio...
The easiest business I can help you start (free trial): www.skool.com/...
If you’re new to my channel, my name is Alex Hormozi. I’m the founder and managing partner of Acquisition.com. It’s a family office, which is just a formal way of saying we invest our own money into companies. Our 10 portfolio companies bring in over $250,000,000+ per year. Our ownership stake varies between 20% and 100% of them. Given this is a YT channel, and anyone can claim anything, I’ll give you some stuff you can google to verify below.
How I got here…
21: Graduated Vanderbilt in 3 years Magna Cum Laude, and took a fancy consulting job.
23 yrs old: Left my fancy consulting job to start a business (a gym).
24 yrs old: Opened 5 gym locations.
26 yrs old: Closed down 6th gym. Lost everything.
26 yrs old: Got back to launching gyms (launched 33). Then, lost everything for a 2nd time.
26 yrs old: In desperation, started licensing model as a hail mary. It worked.
27 yrs old: "Gym Launch" does $3M profit the next 6 months. Then $17M profit next 12 months.
28 yrs old: Started Prestige Labs. $20M the first year.
29 yrs old: Launched ALAN, a software company for agencies to work leads for customers. Scaled to $1.7mmo within 6 months.
31 yrs old: Sold 75% of UseAlan to a strategic buyer in an all stock deal.
31 yrs old: Sold 66% of Gym Launch & Prestige Labs at $46.2M valuation in all-cash deal to American Pacific Group. (you can google it)
31 yrs old: Started our family office Acquisition.com. We invest and scale companies using the $42M in distributions we had taken + the cash from the $46.2M exit.
32 yrs old: Started making free content showing how we grow companies to make real business education accessible to everyone (and) to attract business owners to invest or scale their businesses.
34 yrs old: I became co-owner of Skool.com to help the many people who want to start a business online do so.
Today: Our portfolio now does $200M/yr between 10 companies. The largest doing $100M/yr the smallest doing $5M per year. Our ownership varies between 20% and 100% ownership of the companies. Many of them we invested in early and helped grow (which is how we make our money - not youtube videos).
To all the gladiators in the arena, we’re all in the middle of writing our own stories. The worse the monsters, the more epic the story.
You either get an epic outcome or an epic story. Both mean you win.
Keep crushing. May your desires be greater than your obstacles.
Never quit,
Alex
FULL DISCLOSURE
I make content to make money - just - on a longer time horizon than most. I want to build trust with business owners so we can find the best ones and help them scale. And if they’re awesome, write them a check and go all the way as partners.

[@adleg_marketing]

This is literally the best high ticket sales training I've ever seen.

[@DANE-t1d]

I feel blessed to be just getting into sales and learning this stuff from the get-go. So glad I haven't filled my brain with all sorts of unnecessary shit.

[@mivids100]

What is high ticket sales? I see loads of ads for it

[@myhealthsolution651]

@@mivids100 typically things that cost 2K and up.

[@adamripperdan]

Just Gold! Sometimes I can't believe how someone can summarize a business lifetime of experience and teach it in 30 min! Amazing Alex

[@PhonkAttack4DX]

repetition

[@dihme2797]

Just begun high tiket Sales, i genuinely think these are the best trainings available. Thanks a lot, if i get very good at Sales, i'll come here in a few month to update you and you guys on how my journey going on

[@tobylyons803]

how's it going

[@benbyrne3822]

Great stuff as always Alex. I love the question, "Would you sell this to your mom?" Really cuts through the BS.

[@TrentonTompkins]

I had my life fucked up by being "sold" ITT Tech. There are a million good products, no one should sell bad ones.

[@timdronen]

When you work with your mom 😎

[@RevealedFilms]

I wouldn’t because she doesn’t need enterprise level Digital transformation lol 😂

[@alexander.tsvetkov]

30:54 this is the most valuable piece of information everyone can receive.

[@ethanlebaron8410]

I've seen and searched for so much sales and negotiation knowledge, I believe this to be one of the best videos on the topic. It all leads back to actually caring about your fellow man and making a product or providing a service that actually freaking benefits them. The better you understand them the better you can serve them.

[@pain2performance]

I remember getting annoyed by seeing this guy all the time and I'm in Tanners program. Then he started talking about how great you are so I decided to check you out. Now I think everything that comes out of your mouth is pure gold... legend.

[@upper9052]

From another video of his, you don’t have to like the person to learn from them.

[@WorldKingLive]

I’ve been in sales all my life… Alex my man you’ve explained sales process perfectly! And love the CLOSER acronym!

[@andypandagram]

Short and concise! Very nicely put together for our benefit Alex!

[@RobertSanLuis]

This is the finest masterclass on sales I've ever seen! Alex, you are awesome! Thank you sir.

[@geoattoronto]

He covers everything really well!

[@johnmcilvain5538]

Did he drop gems or bombs?

[@Tenacious_Legend]

This is literally the best sales presentation I've seen in 7+ years.

[@THambrough]

This has to be the best information I've ever received off of KZbin for sales help. Thank you for making this free. As a business owner whereing every single hat right now, including sales, this was so helpful. Putting it to work now

[@shalifmusic]

PRACTICAL. You make this shit Easy to grasp! Literally anyone can run a 6 fig - 7 fig biz If they apply this and stick to it!

[@rafsrafe13]

Golden, the funny thing is, i've seen this presentation b4, but i still was able to retain so much value once again, thanks broo, you really the man!

[@mjmallari796]

What a generous, brilliant man! Thank you so much, Alex. So passionate and patient.

[@haroldjrodriguez]

When your team texts you BEFORE they wake up (34:41) it means you got a killer team! Haha Just a bit of jokes! Love you Alex, been a "disciple" of your content. You've changed my life.

[@BlaQFireNation]

This was soooo good! Had to grab a paper and pen! And I have a lot of testimonials and I am a team of one. I WILL be printing my testimonials out and reading them more often! Thank you

[@ChrisOzar]

Guy at the end says “I can tell that isn’t a script” while the entire thing was scripted and on display 😂 the power of good sales

[@nikhitb6683]

This session is an absolute masterclass! Alex, you are just amazing

[@shalifmusic]

Just transitioned from selling telecommunications to Much higher tickets! Major shift! 💥This was juicy too!! Flying out the gate with it! Thanks Alex!

[@AustinStrader]

This really is the best sales training I’ve heard… you should/could be able to teach this to a bum off the street or a kid right out of college(same person) this in half a day and put them to selling after a few role plays.

[@prezedentx]

Wow. One of the best, valuable and informative videos for FREE on YT…..I should be paying for how valuable this info is - thank you so much for sharing this information 🙏

[@iamoke_malachy]

This is gold mine for all the beginner sales rep who really want to a rockstar sales rep.tnanks Alex for this stuff.

[@yoancyr9690]

i just can't believe all of this is free.. guys selling these types of courses for 5-10k, cheers alex, thanks for not selling us anything even tho you probably could

[@fitwitfan]

No exaggeration, this hit me hard when you mentioned about discipleship. We gotta be so convicted on what we believe in that we will not waver for no one. I am a believer by the way so that was a trigger for me along with me “selling” just made perfect sense. Thanks a lot!

[@MattTradesLife]

I've paid for content far less informative than this. Anyone not listening is literally losing deals.

[@krisb-travel]

Alex is just another tai Lopez, failing at their own thing but selling how to fix the thing they couldn’t fix

[@ppcclips]

@@krisb-travel and you know this because you've worked with him or for him lol 😅😅😅 ? Why are you even here if you know how to do what he's teaching. Seems like a pretty good way to waste your time. Don't you think?!

[@krisb-travel]

@@ppcclips does he own a whole chain of gyms? NO! he failed at gyms. So now? Now he sells courses to people who actually owns gyms teaching them how to run a gym. LMAO. Why am i here? looking for good content, same as everyone else

[@jamestierney9291]

It’s amazing how when you pay for things like this you appreciate it, but anyone who hasn’t paid for training, self improvement, etc lost interest or skipped 90 seconds into the vid.

[@SeaTaj]

@@krisb-travel I don't think you've listened to his stories.

[@FreedomVibeArt]

One the best sales methodologies that I've seen in more than 5 years of learning about high-ticket sales. Thank you for sharing, I'll be reviewing this framework many times as an educational tool.

[@chef9980]

“They have conviction in their skepticism and you have conviction in your product” wow, killer content.

[@mso008]

This is the best business channel on YT.

[@NutriTalkInspiration]

Alex, your training is invaluable! You're talking pretty fast but I'll keep rewatching your content until it sticks becuz I know it's applicable.

[@BrendanHufford]

11:07 Shoutout to everybody who is here for the sales content, but also thought "Holy crap, I remember that ad." 🙌

[@IFYOUWANTITGOGETIT]

Conviction in their Skepticism vs Conviction in your product…one will win. 💯

[@oxfordsarkar]

So much value in this video. It reinforced what I was taught after paying £3000.

[@remotesaleschris]

This is probably the best sales closing video I've ever seen! It's so simple and how humans think

[@tobymcfadden]

This is criminal how much free value this man provides

[@navigatorofthevalley]

The fact this training is free is pretty insane.

[@pyko04]

Never heard anybody to explain the sales process so good, I'll definitely revise mine, thanks

[@sahandmalaki7222]

By far the best sales training I have seen!!!

[@jasontruong1869]

Perso 15:25 - Clarify 15:57 - Label 16:11 - overview 17:09 - sell 22:40 - explain 27:35 - reinforce

[@tranlam5383]

Phenomenal information! Alex is so real and practical

[@ThomasPacheco80]

If youve been in sales for a bit, you KNOW EVERY second of what Alex said here is spot on.

[@alexschwartz1483]

Can't believe this is on here for FREE! I have been a sales manager for a while in the door to door space and this is GOLD and easily worth millions in revenue and thousands in commissions. Right here!

[@eamonshields2754]

Absolutely The Best Information Online… And It’s FREE !! Thank You Alex

[@stevenpearce4923]

This Guy Is GOLD......Thanks Alex

[@ajk9450]

I needed this more than water today, thank you sir

[@BabyMister]

I love how you have applied the informationfrom making friends and influencing people so deeply in your business processes and how well it actually works. Have read the book three time since you recommended it and now see clearly how you have applied the knowledge learned

[@glitchmaster1632]

What was the name of the book, I cant hear clearly what he says in the video and cant find the book on obstacle overcomes

[@EddyLeeKhane]

​@@glitchmaster1632same here, all variations don't seem to have it

[@Arctic-Mike]

It's How to Win Friends and Influence People by Dale Carnegie @@glitchmaster1632

[@TomasBeing]

Damn this was good. Thanks Alex, haven't taken notes like this since my uni days, this got me pumped up. Excited to apply it in practise!

[@tradways]

Love it! Good s.h.i.t. (super high intensity training)!!! I had to stop in the first 3 minutes of Alex teaching to start over with a notebook!

[@Icyjuicemanreporter]

Everything I learned this month about selling is listing all obligations and then comming up with solutions for them

[@geoattoronto]

Objections?

[@williamboyer6416]

Wow... Can't believe this is free. Thanks a lot.

[@youdontneedtoknowsteve7843]

The ultimate gym bro we all need in our life!!

[@JacobGrahamFit]

"Notice I have a lower tone right now so you listen to what I'm saying" 😂 snuck that one in there

[@naturalbornvitality1561]

Love this. And it works. I've used this for my 2-3k Product. My success rate is about 70%. I love the anecdotes and would love more specific examples on anecdotes for motivation, purpose and direction and other common problems.

[@juliuspreloznik7236]

hell yeah, that’s awesome to hear

[@EddyLeeKhane]

Wow, usually the best ones have like 26-28%

[@blueoceanzstrategy]

Alex you are truly a great man

[@inurzone]

That’s Some Original Content ( Thank You Alex ) 🍻

[@Mr5Stars]

My Lord!!!!! This is amazing ...thank you

[@AdrianAza888]

Thanks bro im trying get through all of your vids a lot of info in them keep going!

[@michaelstopperich8528]

Because they don't put the work in and it GRATES on their SOUL...Well said.

[@AlaskaJiuJitsu]

I binge watch your content. I'm finishing up my Batchelors in Outdoor Studies with a focus in Adventure Therapy this fall. I am creating the first academically accredited Jiu-Jitsu program and would like to be a billionaire teaching people how to use it. I'm ranking dozens of seo optimized domains for Jiu-Jitsu. I retired from the Army 18 months ago and just want to build strong foundations for philosophy and morality, utilizing Jiu-Jitsu around the world. I want to help every grappler launch his or her own Jiu-Jitsu gym. I have created a "train-the-trainer" program for k-12 jiu Jiu-Jitsu, where if a student starts by age 12 or 6th grade, they would graduate as a black belt. My last years in the Army were as the number one instructor at the USARK NCO Academy. Yes I have NCOERs to prove it, I know you love proof. If you read this, thank you for your time. What advice would you give me or things to watch out for?

[@lacierechterman1702]

wow....I am so glad I have found this video! This helps SOO MUCH with perspective in approaching the client calls! Thank you!

[@christiaanbotelho5755]

Mozi nation! Alex you are inspirational. Love from Japan man.

[@karlkedves5000]

incredible. preaching straight up game no bs. took lots of notes. ✍🧠 thank u

[@KickersOfEarth]

By far the best training i've ever seen

[@dino_chizinga]

This is free???This is Quality!!!!💥

[@Heygeraldinefranco]

Wow this is 🔥 so good!!!! The way Alex teaches is easy to digest!!! Thanks again for another great video 👏🏽

[@alexb5787]

This is gold. Its just saved me weeks of research and failures.

[@RonPro-u1t]

Alex is a G.

[@701maxx]

"and notice that i have a lower tone right now - so you'll listen to what Im saying and think that its important" lool hes the goat

[@patrickmccormick7338]

Knowledge, passion, and wisdom. Awesome.

[@milliondollarjourney-samma3897]

WOW! This is INSANE value :) Thank you Alex! Mind blown!

[@ShaytoyaMarie]

love to see these older videos

[@jeffmangold]

Absolute GOLD. Thank you for this 🧠📈

[@jordanacwm5493]

Thank you. I like this a lot, it's going to be useful. Can you cover the Explain in more detail please?

[@Stefan_Cinecreator]

This is insane valueable content! Thank you for that mindset shift

[@federicoparis9523]

gold content as always in your channel alex. Thank you!

[@GilliMarieMoody]

This was rather phenomenal, man. Cheers.

[@ibrahimrifath]

best sales lesson ever gotten! thanks alex

[@tasosgiannoulis3552]

Pure gold this masterclass! One question when is the right time to walk them through your demo? I assume is when you sell the vacations right ?

[@dheshpadiachey2041]

Great video, thanks Alex!

[@HunterVarnum]

This is GOLD man... Thank you Alex

[@farmerjeffmays9858]

Always Valuable Content 💰

[@nelsonvalderrama8371]

Great, thanks Alex, Nelson, Chile

[@truthfitness1]

This is gold dust thank yiu guys

[@AlexHormozi]

✊🏽

[@iamardemise]

Brooooo- HE IS DROPPING BARSSSS…. Im screaming

[@JuanPerez-vw6kh]

Thank you for your time and content videos!!

[@aimeevandijk4206]

God I appreciate this person so much.

[@MarekGrodzki]

Totally amazing. Alex, thank you. 🙏❤️

[@SatyamMonot]

this is such a goated video im going to keep rewatching this video and put this into action on a daily basis esp the training at the end - best way to brainwash myself is with this type of content - you're pretty much the sales/biz coach of an entire generation of young (18-23) people coming up and also of current biz owners who are building everyday - thanks for putting such valuable content have already closed quite a few deals with this framework and i aint stopping anytime soon

[@johnorji360]

Belief is not Binary. The most convicted person will always win the fight.

[@walidkholmi]

Thank you for your effort to share this. Currently I'm struggling making sales. This will definitely help me and the firm. The link for the free training isn't working, can you help to activate it again?

[@AlecGeometry]

This is gold! Thank you Alex!!

[@globalana8951]

Leading with the heart always makes one rich. I know it for a fact. I also know the downfall. Great video.

[@cryptoloser93]

This video could literally teach anyone how to sell.

[@JonBoy420]

Why did I get nervous when he mentioned Alex Becker...Please don't let me down!

[@nilsmarketing]

Just bought your book on Amazon!

[@jordanlynam3135]

Alex you just saved my life.

[@ReyRackz-r9l]

This is the greatest video because he sold them in the end

[@meetesco]

Wow powerful content Alex, next time I see you, I might fan boy on you, 😁 We met at Dan Martell intensive in San Diego 2019

[@fresh2def973]

This was spectacular. Thanks so much for sharing.

[@hec_salgado_]

EXCELLENT!! Full of value and insights.