Innovative Clothing Or Fashion Faux Pas? | Dragons' Den

Best friends Nancy Zeffman and Eileen Willett are seeking a £50,000 investment, in return for a 10% stake in their business, Cucumber Clothing. The company produces clothing and sleepwear to help keep women cool and prevent overheating, but when Touker takes a closer look at the fabrics, he makes up his mind...
Season 17, Episode 14
An international sensation, Dragon's Den features entrepreneurs pitching for investment in the Den from our Dragons, five venture capitalists willing to invest their own money in exchange for equity.
#DragonsDen #Clothing #BusinessPitch

[@TheMrsnikkisixx]

£179 for a polyester jumpsuit?? Who in their right mind would pay that?? Unless they have a dragon-esque bank balance!

[@akyhne]

Those who pay more than £178,99?!

[@Dr--Prepper]

"they are anti- crease, which is really good for the environment" You learn something new every day

[@tylerwilkinson5378]

I guess it’s because you’re not using an iron, which uses electricity.

[@thandiebbz1]

Literally my thought when Deborah nodded at that

[@remchaill9898]

Irons and clothes presses use huge amounts of power, like any heating device.

[@Mand3012]

@Paul Blackman what are you on about

[@mohammedyakub3760]

@Paul Blackman I mean, the cycle one isn't true if it is done right. Cyclists can go on cycle lanes etc

[@Andrew-1828]

If my gf came home with this and told me she paid $185 usd for a dress to SLEEP in, i would have sent her to the insane asylum.

[@paemonyes8299]

I’d sleep naked if I was with my boyfriend ahahaha

[@ryanmorris8427]

I love this community. It’s a mix of people saying what they had for lunch and others slating a business/dragon

[@JazzyMarineVet]

Vert true, not sure if I'm more excited to see the actual video or read the comments 😎

[@Connieisland0]

Ahah indeed, I'm having focaccia with potatoes

[@ifwecouldvote]

I had soup. Theo the fetus.

[@Anrahya]

Gravy Cottage cheese and bread for me

[@joepeacock2253]

And the other 3rd is people making Jenny jokes

[@catman2484]

The fact they came in wanting Peter, rather than the guy who's made literally hundreds of millions of pounds in the textile and fashion industries, shows they are bordering brain-dead

[@nolandalby5969]

They remind me of the Harry Enfield sketch with a shop full of wank….’I saw you coming’

[@lightyagami2366]

Thats exactly what i thought.

[@raoulthompson]

I thought their stupidity was obvious from the moment they were talking about affirmations and high fiving in the elevator lol

[@joewas2225]

The fact you think they're bordering brain-dead goes to show you have 0 knowledge of what Peter has in his portfolio of businesses & investments.

[@Roastmaster704]

Lmao

[@stoneheart_raven]

How can they charge that much money for such Blah clothes? solid boring clothes that I would never wear. The clothes should be 40 pounds at the most. Deborah got it right. Natural material beats manmade.

[@scootsmcgoots]

In Canadian dollars, that red jumpsuit that she's wearing costs over 275 dollars for what looks like oversized, unappealing pajamas. Haha. You ladies are hilarious. Global domination indeed.

[@tootsd]

In USD it is about $246. I just don't see it.

[@scootsmcgoots]

@@tootsd Yes, I don't understand it either.

[@techwiz81]

Anyone willing to spend £150 on a nightie wants something nicer than this. These outfits look like they’re off a Walmart rack

[@jasonking2218]

Toucker has made his fortune in womenswear..no doubt his desk is full of fashion magazines which he flicks through to keep on trend..the second he reacted like that,you know they have a rubbish product

[@SuperNuclearUnicorn]

These days he probably has like 20 monitors with tabs from ASOS, Next, H&M, Uniqlo, all just covering his screens

[@Nocturnalux]

It was obvious even before that.

[@smoothmicra]

Hmm, come on ladies, 160 quid for a polyester frock is never going to be a "global" success. It might work if the technology was radically new, if it somehow kept you cool in the middle of a heatwave, but we all know that it won't do that. Sara's idea of putting them on the TV shopping channels is good, but you need to be punting them out at 50 quid a throw for that to work.

[@athanasiosp.]

Here is a shapeless flat curtain to put on yourself that will probably cool you off a little more compared to an actual dress/shirt that touches your body only for 150 pounds.

[@BenjaminGoose]

You forgot "polyester".

[@misc_chi]

What happens if its cold outside

[@spitkitten]

I love Touker's flex in this episode :D

[@faridabaouiurbano5823]

Taking off his glasses and all. Lol

[@cindyliberman7609]

Sarah wants to put them on TV and they didn’t fight for her!!!

[@philipmann5317]

no kidding. they were hooked on peter. It just shows how a contestant should have no preference, and no assumptions .

[@harrymartin684]

"Nancy and Eileen" sound like a couple of housewives from the 40s

[@atomicsnowflake]

I've been on the website and their clothing is so expensive 😩

[@commanderkeen3787]

Anything clothing-related automatically offends Touker 😂

[@JoshF848]

He seems very easily offended in a lot of these. Or if all the other dragons have really slated someone he’ll act a lot nicer and then make them an offer for 49%

[@ifwecouldvote]

He is envious of the high quality and nice designs. His stuff is junk.

[@wildnfree101]

@@JoshF848 plus free office space

[@cekojuna6930]

Well dude is a pro in his field. Same way Peter would berate someone whenever it’s tech related if it doesn’t impress him.

[@cekojuna6930]

@@ifwecouldvote Funny enough that is true and also wrong. Considering he does cheapen out on the manufacturing but he also has an eye for high quality materials which he points out, like the guy guy with half-backpack and half-brief briefcase.

[@BeastTheMadness]

You gotta admit that at least Touker knows his stuff.

[@Flofer12]

And he has lots of office space.

[@balance3201]

He has to

[@mohammedyakub3760]

Honestly, how on earth can it cost £25 to buy wholesale polyester clothing?

[@jonathandansem]

They’re inexperienced

[@Japan_Malaysia]

andouille and boiled potatoes

[@andrewgurney6019]

Chicken biriyani and a dose of reality, the mark up on that tat was outrageous.

[@Zoe_Langa]

Sounds like a great lunch!

[@Thundermoney]

I just had the exact same right now 😂

[@drvs2262]

The way those 2 women reacted as the dragons declared themselves out is why they won’t succeed. They can’t hide their emotions. I thought their reactions were a bit rude. (mainly the one in red)

[@PhilosophyofElivagar]

I kinna agree but I'd be pissed too if someone called my product "blegh" and tried to pass that off as constructive criticism. I know jack about fashion but I always get the impression Touker isn't as adroit in the modern fashion world as he was back in the day

[@TheManInBlueFlames]

Well tough for you, the brand is now over 400 BILLION!

[@KlawMan27]

@@TheManInBlueFlames Are you sure you found the right one?

[@monarkjain613]

@@TheManInBlueFlames no it's not. They are about 36k worth.

[@TheManInBlueFlames]

A guy just posted the update in the comments section.

[@Mugairyuiai]

Just a couple of boiled eggs and toast today.

[@NecroMorrius]

They were not happy when Sara mentioned QVC lol

[@markeightfourone8693]

I know ('how dare you suggest a tacky shopping for us!')

[@janeclarkson8471]

I thought exactly the same. They’ve got “superior” printed on their foreheads and QVC doesn’t match their ego!

[@Cloud__ffvii]

‘I think women will be your core demographic for the women’s clothes you’re selling’ Genius.

[@BenjaminGoose]

No, she's referring to the type of women that watch TV shopping channels.

[@RiotontheRadioMSCR]

5:05 Leaves Pizza Jones & Sour Davies a little underwhelmed

[@BenKellyMusic92]

"These dresses... * Do not take into account Brian's figures" 🤣

[@lightyagami2366]

I was waiting for Touker's comments on this and finally after 6 minutes and 45 seconds, he finally broke up the silence.

[@robertwagner6601]

The Dragons really missed an opportunity here. Cucumber Clothing is now worth over 400 billion and has exclusive deals with Jupiter and Mars. These Dragons really don't know what they are doing!!

[@gdog7391]

Thanks Robert. Can you add a link where you found your sources?

[@robertwagner6601]

@@gdog7391Of course, my source is Jenny Campbell. I was out last night so I inevitably bumped into Jenny as she was also out. She was more than happy to dish some dirt on the other dragons!

[@lukebignell7846]

@@robertwagner6601 according to companies house they have a net worth currently of 36,000.

[@gaaraxnaru]

@@lukebignell7846 Pretty sure they're joking, hon.

[@robertwagner6601]

@@lukebignell7846 Companies House cannot include figures acquired from interplanetary deals.

[@hellaSwankkyToo]

uhnmm yea they’re right - those designs are _awful._ great idea, bordering on genius, however the execution is just….abysmal. i’d also argue: the fact that their preferred Dragon was Peter instead of the very, very obvious choice says a lot too. :0/

[@SimplyTheBex]

Surprised at the lack of people wearing their birthday suits for bed! Can't beat that for comfort!

[@DarrenJCalvert]

Spot on!

[@The-D33J]

Totally agree, even on the coldest nights I can't wear bedclothes

[@SimplyTheBex]

@@The-D33J I just always worry in case someone breaks in or I go sleep walking 🤣

[@The-D33J]

@@SimplyTheBex I live alone so sleep walking aint a problem and if anyone ever broke in, seeing me sleeping naked is gonna send 'em running for the hills anyway 🤣🤣

[@ultimanecat3091]

“Women get hot for so many different reasons.” 👀

[@jannea.6032]

Yeah, that caught my ear too. "Women get hot for so many different reasons" made me wince for a second as regards the cucumber reference.

[@Niki-xr6cw]

giggles ..yeah that statement cracked me up.

[@PT-kk8dp]

I don't know why (actually I do it's because of Touka's face pulling) but Tej and Touka remind me of Ren and Stimpy

[@jannea.6032]

Not only do polyester and polyester blends make me hot, they make me stink too.

[@nineteenfortyeight6762]

And feels gross against the skin once you are hot

[@athanasiosp.]

Would you prefer a polyester curtain or something high quality like a beautiful silk dress for probably the same money?

[@nineteenfortyeight6762]

Neither, both those fabrics are hot as hell

[@peterd788]

You need some nerve to sell polyester smocks for that sort of cash.

[@AwesometownUSA]

2:26 “so many of the conversations with our friends revolve around the issue of getting hot” I guess when you’re wealthy and don’t have any real problems to deal with or have anything interesting going on, you really have to scrounge for things to talk about haha

[@williamgreen1512]

I'm thinking they could launch a " we don't like onesies " collection , don't know if it's just me but they look so hot and claustrophobic .

[@AuroxDD]

Touker's stank face this episode 🤣

[@NatalieCWilliams]

"Deborah, what do you wear to bed?" 😂😂 Can't believe Peter Jones asked that question!! 😂 I quite like the styles and the idea of their clothes

[@hang5952]

Loved her response too🤣

[@adeebh1238]

It should not be more thank $50 the price is crazy

[@michaelmcgee5478]

Yeah my first thought was "God that's ugly" the concept was brilliant but execution flawed

[@MJ27129]

Ohhh yes lunchtime with dragons.. Where my hungry people at?

[@RockyDave]

Pizza.

[@erepsekahs]

No disrespect for the ladies but the clothing really did look quite awful, and marketing a polyester fabric as cooling seems a bit of a stretch. Additionally polyester is flammable and burns slowly leaving a molten residue which sticks to the skin. The prices are inordinately high. Nice women, but a nasty product both in design and content.

[@HarshDethe]

Fashion tycoon says "yack 😖" That sums it up...

[@nickolasmenez]

Just had a quarter pounder with no pickles and a sprite from McDonalds..

[@boltywolty123]

Nice!

[@robertj5208]

Wow!!!...What a GREAT voice!!! 👍😁😁

[@Jamie-2004]

10:57 That should be the thumbnail...

[@LeadsTheFallen]

Steak bakes aaaaaand wedgeeess :)

[@edwardwilliamson1]

sara absolutely right here about the price

[@MADMAX7330]

Touker was shockingly blunt when he told then they look 'Uackkhh' 🤮

[@c.m.9369]

Why on earth going for Peter, when Touker is sitting right there?!

[@dilwich]

Wow what a pampered society we live in . . .

[@Squoggs]

The blonde lady has a really pretty smile tho

[@mohammedyakub3760]

Do you mean Sara or the entrepreneur?

[@bagullordofdarkness4525]

Went a bit wild and risked reduced sushi from local store.

[@moonaj89]

Madman

[@JazzyMarineVet]

How did sushi taste?

[@bagullordofdarkness4525]

Good though little sour but gonna put it down to the rice vinega and pray

[@ifwecouldvote]

Let us know the results tomorrow 😄

[@RockyDave]

Expensive kit!

[@damianjaviervediamcmahon7149]

Deborah you absolute LEGEND! That little crack at the end was... chefs kiss!!!

[@philoman699]

“Ye would go out in nighteyyyyy”

[@a697ag]

I read that in Shrek's voice

[@woody41165]

At 0:16 if you pause the video and take a good look at the picture of Peter, is it just me or does he look a lot like Tony Blair.

[@World_AA]

wow creepy

[@asamusicdude]

meanwhile the younger generation is literally going out in public in pajamas. At least here in Socal

[@shaunohagan1491]

THe clothes are something like you would get from a supermarket.

[@GodotOfficial]

Just open the window if you're feeling overheated lol

[@ixios4624]

I just wear whatever I was wearing during the day to bed. oh and i'm having hungry jacks for dinner

[@ifwecouldvote]

That's hardcore.

[@gdog7391]

Legend. That’s how I operate. My wife has pyjamas. Ridiculous…

[@Thundermoney]

How dare you have Hungry Jack's. One phone call and Ronald McDonald will haunt you for eternity

[@ixios4624]

@@Thundermoney I was gonna have maccas, but the menulog guy took the order LMAO

[@missceebrownin]

I love the concept but the clothes look ass. Maybe they could have accessorised them a bit?? Anyway, chicken and gravy pie with beans 😊🍽️

[@blueribenaberry]

Gravy!? With beans!? I have to know if you’re American or a Brit because my Brit self is baffled 🤣

[@missceebrownin]

@@blueribenaberry lol!!! Chicken and gravy pie.. So basically pie with baked beans!!! Brit here, love pies 😍😍😍

[@blueribenaberry]

Miss C Brown Ahh!! I wondered if you were American & using ‘gravy’ like they say ‘biscuit’ & it was actually something totally different 😂 But this changes everything!! I’d never have thought beans with chicken pie would work but I must try it...I’ll decide if you’ve improved or ruined my life come dinner time 🤣🤣😜

[@jimsmith1856]

Polyester. LOL.

[@8-bitsteve500]

Crazy prices

[@shannoncarlson6960]

I think you just need to go to a hot place or athletics and you'll learn what's cooling.

[@tinderella2386]

It’s the UK!! When does it Ever got hot in the UK to warrant this potato sack dresses

[@rumourhats]

climate change: hold my beer

[@mma_library]

The real OG's know this episode is a repost 😁👍

[@TheManInBlueFlames]

It's not...

[@dadestor]

@@TheManInBlueFlames It is, I've seen it

[@TheManInBlueFlames]

Well i've employed 99999 aliens and they say this is not the case.

[@dadestor]

@@TheManInBlueFlames Well those aliens are wrong, why do you trust them

[@TheManInBlueFlames]

The 5th of September 2020.

[@thomasvalois9797]

Some noodles and salmon for lunch today

[@rachmadsuhartono]

Pretty in red

[@timl4257]

Debra is wrong, cotton is the worse thing to wear in warm weather. Polyester is the recommended material

[@AJB393]

Started on One Pitch, now it's 4AM, Bloody Dragons Den, I'm Doin A Jenny! 😝

[@rossi6113]

"Smash it" must be the most irritating sentence in the whole world ever.

[@Devils-advocate78]

I want to know who the guy is that's charging them £25 a pop for those awful polyester dresses. He seems like a better investment

[@FCN933]

7:42 Just wow...

[@rinainlondon9672]

The price is not good

[@NUFC_1]

The clothes hide layers of blubber

[@faridabaouiurbano5823]

Why do I keep getting suggestions of clips from same episode? Lol is it accident or smart algorithm

[@LouterLikeaBaws]

Ladies: "We want world domination." *camera pans to Peter* Peter thinking: "I'd like to see you try."

[@polinatalmeltzer450]

It’s so relatable though. I’m always hot 🥵 Always, although I’m underweight, sunny summer or arctic winter, doesn’t matter, I get hot just like that!

[@SHINBET666]

11:46 Total Minx 😈😉👏👏👍

[@giselletdc1871]

Ouch Touker!😅

[@jenniferindigochameleon6680]

What’s for lunch?

[@fraz2187]

roll and linx can’t beat it

[@harrylambiebaker5268]

Stop been weird, why do u care what people have for lunch. Your life must be very boring

[@method8637]

@@harrylambiebaker5268 if her lifes boring yours must be 10x worse, calm down??

[@ifwecouldvote]

I had soup and a sandwich. That's a meal!

[@GothamClive]

They are each other's other other halves.

[@nineteenfortyeight6762]

Neither of them us any part of themselves

[@syounas4677]

I don't think they are anything special or new about the design. They use similar types in the hot eastern countries anyway

[@Jamie_Winsh]

I'm not a women who gets hot but I wouldn't want to wear the long dresses and I wouldn't want to wear them in bed. It would be better to wear t shirts & shorts etc made from the thin fabrics

[@ZAINALI-xm8ln]

Of course your not a woman, your iron man

[@Jamie_Winsh]

@@ZAINALI-xm8ln exactly 😂

[@davidmg1925]

I agree with Peter. Pity, as a very good brand name. They did look awful though. + they sound dear to me. In an already over saturated market .......

[@jovi911610]

At least they stayed cool..

[@getin3949]

Cotton is KING, always has been and it's gotten so expensive you rarely see it anymore unless you want to pay over $100 for a good quality blouse. Everything now has polyester added or rayon, etc...man made fibers which do NOT keep you cool.

[@joewas2225]

100% bullshit

[@irishaudia6c750]

Here before the people taking lunch comments

[@badgasaurus4211]

The sweats beat you to it

[@JazzyMarineVet]

Well what did you eat for lunch? This is a fun Friday I hope it was delicious

[@prodigalparties]

Sara wearing her favorite dress AGAIN

[@roccoxxxx1]

It's a bit like trying to sell an innovative kind of water that prevents you from being thirsty

[@llddau]

Wow, those things were totally hideous. Tell ‘em they’re dreamin’!

[@javn2124]

They are such a rip off the clothes look like £5 dresses in market stalls in London or else where it’s cost them £25 to make them but wtf £117 on their website for one dress no way

[@nineteenfortyeight6762]

Silk is hot as hell. Linen? Cool. Polyester? Hot as hell.

[@mattpeacock1435]

Touker is in the fashion industry, but every clothing product on here he slates.has he wver inveted in a clothing product on DD?

[@ArkNation6666]

I think I missed it but did they ever say how much money has already been invested into the company?

[@avivgalmidi]

The presentation usually takes a couple of hours, we only see ~10-15 minutes of it. A LOT is cut

[@kjame7741]

Fish salad for dinner for me. Went for the healthy option

[@quarryspanish]

eggs on toast for me.

[@ZAINALI-xm8ln]

🤮🤮🤮🤮🤮🤮🤮🤮🤮🤮🤮🤮