Inside Raf Simons' Dior | The Business of Fashion

In an in-depth video interview with BoF’s Imran Amed, on the day of Dior’s Cruise show in Cannes, The Business of Fashion goes inside Raf Simons’ Dior.
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[@curlyclem]

Amazing how calm he seems considering how he really felt about being at Dior. I will miss him at the house!

[@sera6266]

raf simons is the one who made dior wearable. dior owes a lot to him, no matter what you think

[@WeBrodiesJerk]

eh, maybe women's Dior, Kris Van Assche's Dior Homme collections from 07-09 were incredible, Hedi Slimane was also great.

[@icemeoutlikeelsa]

Dior was always wearable, even Galliano had more wearable pre-collections in stores that looked amazing.

[@luluk2112]

i don't know if its because of Dior but honestly he is my favourite designer!...i love his designs, his aura, his energy...

[@Rakim8]

'energy'?? He's an isolate, deep thinking creative but I wouldn't say what he exudes is 'energy'.

[@user-fr7ix5ge3q]

+Rakim8 well said!

[@Taichientaoyin]

I prefer John Galliano

[@theespottedgiraffe_5368]

aw 2018 is goated

[@emotionaldistress]

@@Rakim8 everyone exudes energy lol

[@ec796]

I love these designer interviews, it's lovely hearing their point of view.

[@benjaminmirt5029]

the part where he describes how he moved his perspective from "conceptual" to "aesthetics derived from impressions of nature" for dior and how it was relieving and that he admits that he was never looking at it that way and then the pause and the slight nervouseness. maybe still in doubt still in the dialogue with those concepts, wondering, contemplating... if thats him being truthfully right there and not a marketing move. it totaly shows how cool that guy is. very inspiring, thank you.

[@kevinwasabi]

Raf is such an amazing person.

[@goliaboi]

+NADS IQ do you know what apathetic means? please just spewing out garbage

[@leticiateixeira3761]

Raf is the best! I love how he respects Dior so much, he tries to keep it like it deserves!

[@writeract2]

A little more incisive interviewer would have made this interview better tho Mr. Simons did his best in giving as full, complete information as possible. For someone who supposedly doesn't like giving interviews, he was and always seems to be wonderfully forthcoming, informative and direct. Some very interesting & beautiful cuts & design's in the collection, love the desert landscape look & fabric shoes.

[@masegomorgan]

The intro to this video brings tears to my eyes it's so beautiful

[@legarconquiment4285]

FACTS

[@clarag2633]

a very modern and almost romantic vision of dior spirit! one of my favorite designer and i think one of the best designer od this century !

[@glukopeponi5959]

Very interesting Even briefly, sharing his thought process is incredibly interesting And I love his idea of imagining Dior in the 60's - 70's

[@domingosmestre1489]

Very interesting video thanks for your work

[@CooksFSH]

Raf Simons is my hero!!!!!!

[@flyesthuman]

Same same

[@dieselats1]

Very good information love it

[@AS-ln7sr]

Very good video!

[@afumemma9036]

Great video

[@VideoFreeXD]

Sería realmente bueno, tener el contenido de The Business of Fashion en versión traducida al español.

[@carolevonaarberg472]

such perfect English! Syntax and usage!

[@kingmohamed5217]

great content

[@alexg8502]

Interesting video and content

[@JustinLHopkins]

I miss him at Jil Sander.

[@valeriehitier9026]

Grand talent et d’une personnalité attachante Raf

[@garfield5444]

Good to learn

[@abujabal6015]

Cool stuff!

[@saralarsson6577]

Amazing

[@wackercat5754]

thats amazing

[@exequielcortes2806]

Love Dior 🤩

[@isabellrynkiewicz4500]

Love this 😍

[@Peramdivya]

Good video .

[@goliaboi]

luv him

[@maxsoderberg4997]

Great!

[@dreelow3784]

Awesome

[@johannjara173]

He is amazing designer 🔥

[@kamalamuchhu7888]

Good video...

[@MrAzizi07]

Raf got that Apple watch.

[@km81115]

Andre Isis apparently you dont know him at all... the shirt is from his own brand ( fall 2014 )

[@ToastedTurtleOnRye]

Andre Isis You said his shirt isn't as good as his designs... when the shirt is his design.

[@ToastedTurtleOnRye]

My point is that he was seemingly saying that the shirt was crappy and his designs were not. A is a subset of B, so A cannot possess a contradictory quality to B. That's what Andre was saying.

[@ToastedTurtleOnRye]

My point is that he was seemingly saying that the shirt was crappy and his designs were not. A is a subset of B, so A cannot possess a contradictory quality to B. That's what Andre was saying.

[@ToastedTurtleOnRye]

+NADS IQ That is some surprisingly classic insulting you got going... but I already know english, thanks. I suppose it's actually not clear, though. So you could be right. He could have meant "No sense of style like his designs" as in, "No sense of style, just like the rest of his designs." or I could be right and he could have meant "No sense of style, not like the sense of style his designs have." I read it as the second because it seemed he was joining in the complimenting of Raf's watch choice, and that he was watching a Raf interview... so it seemed as if he would be here because he liked Raf's designs.

[@janoxd8180]

Very good

[@zephanknaus5784]

Why didnt anyone mix the audio?

[@dallasgraybeard59]

raf looked like he just wanted him to get to the questions lmfao

[@kiwikkoush4820]

Good video

[@flyesthuman]

Genius

[@bangrecords4346]

Love dior

[@maysycrazy]

Great videon

[@emadkazmouz2654]

Good montage

[@Mastergameshorror]

I Adore him

[@yunggirl5042]

I love her so much

[@Vstrum]

Yung Girl Her?

[@htmbnz7220]

Who ?

[@florieborie123]

Song in the beginning?

[@danielnayyu4700]

Is this the guy that made toosie slide bomber

[@monzay9100]

Please dont touch my Raf

[@sungminchoi4626]

I get raf simons cuase I'm gifted

[@squircled6274]

The 2017 ig post of someone in raf Stan’s caption:

[@hasankose5037]

Nice

[@3rdwarddove]

i saw this house on netflix and remembered this video lol

[@callousconflict]

what kind of shirt is that? i need it lol

[@Warren_90210]

I think I saw a little nod to what Phoebe Philo is doing currently at Céline. Probably unintentional, but I see the full skirts and looser shapes. That's not a bad thing, though.

[@onyxcorvus9097]

I miss Raf at Dior, Maria Grazia is fucking it all up...

[@yurnjaeinger1080]

Thank you for taking the time for chatting with me Raf: Completely ignores this guy. This just shows that he's not humble and arrogant

[@roseandren156]

Woww nice video good

[@joshuamorrowfan]

his best fashion is hidden. it's there. it's real hidden. you have to look for it. i like his light blues and limes.

[@Chansning16]

Cool 😎

[@paulcartographer]

change the interviewer pls he is very dry.. or maybe inviting the designers to interview each other. inception concept of interview.

[@TheWaldocrazy]

Thats a cool concept , but I'd be really difficult to pair 2 designers that like each other 😂

[@dllnprt]

Raf is G-O-D

[@lousantos3021]

He's talented but he doesn't have an ounce of arrogance which makes him more attractive.

[@Spartacus-eh3ex]

😍😍💯👏🏼

[@mohammadalwaked9786]

Nice, very beautiful

[@yohannesberhane6141]

Nice nice

[@user-vg3mq2kq1e]

Who knows what brand this blue shirt? Thx!!!

[@Air.keccc1]

His own brand

[@giovannigalveston6852]

RAF, Dior's Ghost is waiting for you with a can of black spray paint.

[@Bjarkenielsen3]

What jacket is he wearing?

[@Bjarkenielsen3]

+Nguyễn Duy Anh thank you

[@stefansodergren6428]

💪

[@michelljohanen8275]

Jo

[@Robert_U]

Dior Dior

[@sawmookabaw]

Who's still watching this show in this2023👋✨

[@karin2bard920]

👍👍👍

[@yaharybrambila7235]

I'm the next designer and yes I'm bringing couture backkkk

[@Vstrum]

Yahary Brambila Hows it coming along

[@ertalila4875]

💪🙏

[@AngelHernandez-yx3bm]

ID on rafs shirt ?

[@Air.keccc1]

Raf simons x sterling ruby bleached denim shirt

[@ZoraTheberge]

RIP

[@gabbe6321]

😀😀😀👍👍👍

[@FoxGreyhound]

i love pierre cardins house, good choice

[@bundess5473]

Yohji vs Raf vs Rick owens who is better designer

[@arschleckerify]

none

[@zetsuXitachi]

they're all very different-- can't really compare. If I had to, I'd edge it to Yohji just because of his longevity and influence on many of the big designers of today.

[@danieloceans9652]

+zetsuXitachi yeah agreed! Slight edge to Yohji

[@zololion1066]

rick because his stuff feels wearable in public, comfortable and clean, with the slight edge of feeling different and unique. also his sneakers are so beautiful. yohjis stuff is gorgeous though

[@rickhendriksen1877]

IMO raf but rick is great too

[@isolala100]

Spending *5 mins* talking about the Dior house and the Dior customer before Raf and *only* referencing Dior himself... When Dior before Raf and the customer before Raf *obviously* was all Galliano... What kind of interviewer is that... It's super embarrassing how transparent it is that *BoF* were not allowed to mention Galliano (and ofc I know Raf wouldn't have wanted to talk about him, but that's beside the point). But how to talk about the Dior customer before Raf without mentioning Galliano? That's not journalism BoF...Certainly not business oriented journalism. Imagine interviewing a Tim Cook being new at the job, and not even mentioning the Steve Jobs before him? Lousy.

[@miladkhaghani592]

خوب بود بد نبود

[@itsyoboyd7824]

Lil Uzi Drip

[@raphaelobeng5901]

good good good good good good good good good good

[@ramonalmeida3479]

I guess they shot this video at a time when Raf was in the middle of painting the ceilings and walls at his home

[@zurg5319]

Ramon Almeida stfu

[@buddy77587]

Hope its faux fur!

[@alexvasquez4738]

please don’t touch my raf

[@jonnyfendi2003]

Raf "It was a bit scary at first".....Yes because John Galliano can do what you do in his sleep.

[@writeract2]

jonnyfendi2003 No need to be cruel, Raf's seems like he's a nice guy, he's bringing his own slant to the house which is taking it to possibly a needed change in direction...and meeting their bottom line, unfortunately a necessary evil for any business in current state of affairs in the world. Galliano made his own talented contribution for which there is also a place, but why, as people r doing, endlessly compare the two when both styles r distinctively separate & individualistic.

[@jonnyfendi2003]

writeract2 La Principessa Anne Please, go look at any Galliano interview especially the recent Vogue Festival one with Alexandra Shulman and hear Galliano talk about fashion. Shit will give you chills on how much knowledge Galliano holds.

[@writeract2]

jonnyfendi2003 Agreed, Galliano has an incredible, wonderful natural gift and flair for this and he is missed. Raf has his own purpose to fulfill. Galliano, among many other things, is a romantic and like many romantics are drawn to a sense of the non-real & fantasy, sometimes drawn from historical past. Raf comes from viewpoint more of practicality, the contemporary/modernism and eminent wearability for women, not that Raf's wk is devoid of poetry. He has his time there as will others, I'll chk out the video b/c if nothing else, i luv hearing John talk, he's always interesting and a lovely (& now very humbled) person.

[@erickreyes6969]

jonnyfendi2003 john galliano and raf simons are totally different designers. neither one of them can do what the other can. raf simons is very good at pulling back, he is like the steve jobs of dior, what is not necessary is taken out. just because raf simons edits well does not mean he makes non-impact design. sometimes, editing is harder than additions.

[@buddy77587]

jonnyfendi2003 Oui, thats mean........

[@Codigital1]

My first version is better

[@ramo5283]

Hahahahah

[@sirslime1687]

Please dont touch my RAF

[@Nero-ox5tw]

The question is will RAF let you touch his RAF

[@iceman-vs5yi]

PLEASE DONT TOUCH MY RAF

[@MrMshade]

he is the worse thing that has happened to dior

[@DubsMood]

+Alex X *worst

[@sandeepr1488]

Good video...

[@johnserty6705]

Nice

[@abfhsyafrrun5742]

Woww nice video good