Inside the $70 Billion Youth Sports Boom | Kindred Report

The youth sports market is experiencing unprecedented growth. With over 60 million kids in the U.S. participating in organized athletics, the global market is expected to reach nearly $70 billion by 2030.
Join LionTree’s Alex Michael as we dive into this evolving landscape and market of untapped potential in our latest Kindred Report.
With insights from GameChanger President Sameer Ahuja and MOGL CEO Ayden Sal, we explore the innovative platforms and technologies making a difference, the high costs of youth sports, and how companies, schools, and student athletes are navigating the impact of new NIL rules and monetizing their name, image, and likeness. Plus, don’t miss an on-the-ground report with Kindred Media’s Laura Clinton on how fans are engaging with sports content today.
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[@rtanksley]

Amazing overview by MOGL of how they are helping college athletes from traditionally non-revenue-generating sports connect with brands that are looking for athlete influencers at scale. Well done!

[@everettwinters8152]

I grew up in a low income rural town where families spent next to nothing on sports. Just got the basic equipment and joined the school team. We didn’t even have AAU. The fact that parents spend this much blows my mind. Can someone please explain why?

[@BullishStudio]

Youth sports is BOOMIN 📈