Jio Mart can KILL Dmart? : The most EPIC Retail War of India (Business Case study)

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Video Introduction:
If you have seen the case study we did on Dmart you know all about the Discounting technique that Dmart uses to lower the prices of the goods it sells. This is a huge hit for the local vendors and grocery stores in your locality. Startups like Bigbasket also have been doing the same in their own way but this is where Reliance Jio Mart is now acting as a saviour for these local stores, in this video we show you how. Watch it till the end to understand the challenges Relaince will face.
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[@BSh2023]

The long queue outside Dmart inspite of home delivering Jiomart and BigBasket says it all.

[@adwaitvedant3297]

Jio mart will be successfull in metro cities..while DMart will win in tier 2 , 3 cities and towns

[@MZD15]

@@adwaitvedant3297 it's vice versa

[@MD-mi3nl]

Also Reliance cannot match DMart pricing. They tried on few products. But they can't give on 100% of products like dmart

[@partha3584]

Can you tell me what is different between D-Mart and other retailers like Spencer, Big Bazaar, Aditya Birla's More?

[@vaibhavsen5032]

@@partha3584 watch d mart case study video of this channel, you will understand

[@SG-jl5wt]

Think Schools success formula 1. Great case study info (in the video ) 2. Excellent narration ( Not a single word extra in the video ) 3. Lessons from case study 4. Video is based on buzzing topics 5. Study material ( to connect more with the target audience )

[@soumyajitroy5239]

You forgot to mention one thing Hi Everybody!

[@unfairtaxationonindiansala828]

One more important thing , updating the thumbnails of videos based on the trend which makes the content to reach once more

[@PVivekmca]

And that old partial doordarshan news music 😂😂😂😂😂

[@bigbull6084]

kzbin.info/www/bejne/epiuioJnbNeFd8U

[@THE.SUKOON]

kzbin.info/www/bejne/n5bLnqarpNiSbLucttps://kzbin.info/www/bejne/n5bLnqarpNiSbLs

[@ShubhamSharma-bw4io]

I disagree on some points - I dont think so the increased profitability of kirana stores will last long as competition within themselves would reduce margins - Credit would play a big role in this model - This models is just like zomato, etc where they first provide benefits to the seller and then exploit them or run them out of competition once the process becomes irreversible

[@nitinhajare7454]

Totally agree. we have seen same kind of scenarios in case of ola and uber also

[@medicinemian]

But what is the future of small unorganised kirana stores then??😶😶.. Maybe, they would have to tie up with some of the corporates, all thanks of digital home delivery system..no one would step out of house

[@charan775]

and also reliance themselves have reliance fresh, retail. they will prioritize those instead of kirana stores

[@medicinemian]

@@charan775 kirana would be the another reliance fresh, according to brochure

[@pareshbhangale2816]

Yes once in monopoly they do more harm than good ...Zomato is doing same now ..if u go to any hotel n see menu card.. Zomato prices are 100 n top of it they charge delivery fees too

[@sushantmatnani955]

Because this video is intended towards owners of small kirana stores, I'll suggest you to translate this into regional languages so that more people can understand and relate. Great content, Thanks.

[@rajeshpramanick5557]

No the TG of this video is not small kirana stores

[@yashraj7028]

It's not for kirana stores..

[@THE.SUKOON]

kzbin.info/www/bejne/n5bLnqarpNiSbLucttps://kzbin.info/www/bejne/n5bLnqarpNiSbLs

[@prashuryaprotimboruah4928]

Agreed

[@kritikumari1733]

Well said sir.. You are right ✔ . And I totally agree

[@animeshbhatt3383]

In these types of wars there is always one decisive winner: The consumer.

[@aurkom]

Not for long, while runway capital lasts.

[@VALAR_Morgulis.]

@@aurkom these wars never ends... Finally consumer benifits...

[@bhargavpatel2720]

@@VALAR_Morgulis. not really, if you look at what ola and uber were offering at beginning to what they are charging now and it will raise more in coming days. when a business starts offering to consumer's they usually be burning there own cash only to make you hooked to there service and then they start increasing there prices

[@aurkom]

@@VALAR_Morgulis. Only in countries with proper antitrust laws ;)

[@aurkom]

@@bhargavpatel2720 Exactly, for new age startups it's till the VC funding lasts.

[@nikunjgoyal1955]

This model can never kill Dmart , the variety and diversification of products that dmart offers wont let this happen .Ppl dont want to roam around different shops for different products . Not even close :P

[@tanujtyagi7839]

Yeah exactly most of the people including me shop from dmart because of wide variety of products, but i think even if jio doest kill it but it's gonna steal a major portion of consumers from them

[@THE.SUKOON]

kzbin.info/www/bejne/n5bLnqarpNiSbLucttps://kzbin.info/www/bejne/n5bLnqarpNiSbLs

[@akashnepak504]

@@tanujtyagi7839 no tier 1/2 middle class will still flock to dmart in huge no

[@tanujtyagi7839]

@@akashnepak504 that's why I said it's not gonna kill it but will steal a portion of consumers

[@praveenmath7401]

what happened to big bazaar with so much variety ?? Dmart is so congested and overcrowded....

[@prashanthjana5895]

Retail and financials are 2 industries where the opportunity size is massive. There won't be one winner. Place for everyone. The most efficient player in retail(Dmart today) and the most asset quality-conscious Financial will never lose. They may grow slower than competition but have the highest probability of sustainable growth.

[@karthikkudathini9615]

Well said

[@MrImmanuelphilip]

EdTech too

[@shikhaarora3508]

What is financials? As in the finance sector?

[@jaypatel7413]

Well said buddy!!.. I think we can include two more sectors in this list. Telecom and aviation. I think opportunity and scale in these two sectors is also massive where there is brutal competition and not a single winner. But yeah innovation can lead any of the existing or new players massive growth and cash flows. So yeah those two are also the sectors to watch out for.

[@johnthomas5090]

A similar situation exists in US between Amazon retail and Walmart

[@phanindra4700]

Reliance cannot beat Dmart. There is impression that D stands for Discount. They have good presence in towns and cities.

[@shivamkhare6171]

no they doesn't...in my tier 2 city there are 3 jiomart stores ...and no d mart ...and it won't be opened in next 5yrs or so .I don't know if they can beat d mart or not but they have much better presence.

[@sarthakjoshi9824]

By that logic freecharge would have been bigger then paytm 🤣🤣🤣 because who wants to pay everyone wants free. Pata nahi kaha se aa jate hai . 😂😂😂

[@brrrboiplays97]

D mart is nonexistent in kolkata so, gotaa disagree.

[@VasuGoenka]

Do not underestimate Mukesh Ambani. What he did with telecom, He can do that with retail.

[@lakshmanankr3945]

No sir you are wrong .No d mart in small cities. Jio mart already win the race by concentrating in small cities

[@thebharatiyasoul]

Now Dmart Has More Crowd over 99 rupees tshirt Selection Site more than anything else 😂😂😂

[@user-jk3rr9wp5v]

50 rupee shorts 75 rupee t shirts 100 rupee tracks🔥🔥😋

[@prabhushankar8276]

😂

[@funnyspace3463]

shopping at D-mart , simply spending 1 hour for parking, 3 hours for shopping, 1 hour for billing. simply wasting 5 hours at outlet and 1 hour outside for Panipuri. Wasting whole day to save 200 rupees. And wasting money on spending un-wanted cheap quality things.

[@THE.SUKOON]

kzbin.info/www/bejne/n5bLnqarpNiSbLucttps://kzbin.info/www/bejne/n5bLnqarpNiSbLs

[@debaprasad9379]

I swear on my life that I would have never able to achieve so much business knowledge if I would haven't met this channel . This is one of my favourite videos of think school . Just how much intelligent is Mukesh ambani coming back with such a great idea to beat d mart 😁

[@nbrahmareddy7690]

Not Mukesh Ambani there are intellectuals behind him..

[@debaprasad9379]

@@nbrahmareddy7690 yeah true.I mean the reliance group.🙂🙂. But doesn't matter to us . We just need to learn from them 😁

[@smashinhot]

Yeah, people are so happy that one man is beating all else and they are cheering and egging him on not knowing that the phenomenon is also coming for them and their livelihoods! Embrace the storm when it comes with the same spirit.

[@debaprasad9379]

@@smashinhot itni English 🤣🤣. Thodi Hindi mein batade Yaar 🙂

[@bigbull6084]

kzbin.info/www/bejne/epiuioJnbNeFd8U

[@gvcnaidu7]

The Jio model is based on the assumption that each and every kirana store will have spare manpower to deliver the products ordered in the neighbourhood, which is not exactly the case. If one goes around looking at these small little stores, they are mostly manned by just one person and employing an additional person for deliveries, which may be very few or none in a day, is economically an unfeasible option. Moreover, people want to see, feel and choose the products. Moreover, the Dmart's advantage is that it entices the customer to buy products that may not be immediately necessary. Whereas one orders online only what one wants. The online thing probably worked very well due to pandemic lockdown etc., but not necessarily during normal times. For most people, especially housewives, going to a big store (or a mall) is a kind of outing they look forward to because in India, besides the TV there is nothing that can be called entertainment. That is how Dmart stores are packed in particular during the weekends.

[@fuji3164]

They will have delivery boys

[@akhileshreddye]

Outing is what I thought will not be in favor of Swiggy and Zomato but these businesses are flourishing. Going to kirana will become a chore and less desirable thing if it is delivered to home at no cost.. the families would rather spend time going to clothes shopping or something.. keep in mind the disposable income is growing in India and families are becoming smaller..

[@aviralrichhariya1550]

but jio mart will have delevery boys

[@asianguy86]

@@aviralrichhariya1550 he told me he got only 30 rs per delivery

[@satish2650]

No one can beat Dmart in Price war even Jio products r costlier than dmart...

[@prem_monani]

offline businesses are never going to die....the psychology that man is a social animal ...due to that people will find reasons to go out and do shopping... it's a very refreshing activity

[@VasuGoenka]

You missed one important point, When Reliance will acquire products directly from the FMCG companies, Eventually it will add the volumes from Reliance Fresh, Smart etc so they won't be ordering for 40,000 packs, They may order for 80,000 packs and can further reduce the prices. Secondly, With shiprocket and more such companies, Delivery is no big thing, They will fix it very soon as they add geographies.

[@smashinhot]

And then one can work for them as a cashier maybe! What a bunch of.....

[@nirbhaysharma9333]

Shipping through Shiprocket is very costly i've used it just to dleiver 10 kg wheat floor it was charging 200-250. So practically it's impossible for kirana store peoplethey have to hire a delivery person to deliver all goods

[@VasuGoenka]

Shiprocket charges as per the volume of trade. Shiprocket is an example that there are a lot of logistics companies that are offering the service.

[@yashvardhanojha6796]

They need to enter finance and offer cheap credit to their partners , like Tata does .

[@THE.SUKOON]

kzbin.info/www/bejne/n5bLnqarpNiSbLucttps://kzbin.info/www/bejne/n5bLnqarpNiSbLs

[@sudhakar3991]

The idea of JIO Mart not only kills Bipoly of D Mart & Big Basket, but there are thousands of sellers who transport goods from wholesale to retails stores (in Tier 1 and Tier 2 cities). Their jobs will get effected. Yeah i agree, those ppl can shift to jio mart boys, but JIO is a corporate entity. Just like zomato or ola or swiggy they also will pay low to their Delivery boys.

[@phanichandravvss1751]

But thousands of retailers will survive and 100 of people will get jobs in native places. It may be low or high. It would be enough to feed his family until he gets back on his feet.

[@kiranmulik456]

@@phanichandravvss1751 I completely aggree to u..

[@bhavyashokeen8106]

Thousands of small businesses will run out of business too because of Jio. Already many businesses have been ruined by Jio and Airtel

[@VALAR_Morgulis.]

But end of the day consumer is happy for prices becoming low becoz of these no of distributor will become less so prices will become less...

[@vivekkrishnagrawal889]

Big fish eats the small or make them slave.

[@KejriwalBhakt]

I just want India to have something similar like Amazon. We need our own monopoly in e-commerce. We have limited control over Amazon as of now.

[@pratikdedhia]

Kuch bhi

[@yogendras04sm]

Why you want to controll

[@vardhanarya]

flipcart tha lekin ab nahi hai

[@KejriwalBhakt]

@@yogendras04sm You have no idea how control over data can do miracles. Lets just not go any further.

[@ajfrod]

@@vardhanarya flipkart was bought by Walmart

[@vinayzx7658]

Dmart has grown 100% YoY since its debut! Incredible

[@paraspaliwal1795]

While it's true that Dmart has a high growth rate, it is very silly to say that it has grown 100% YoY since its debut. 100% growth rate p.a. over 15+ years, would literally take the stock price to the moon!!

[@sarthakjoshi9824]

@@paraspaliwal1795 people dont read details these days 😄 . In 2012-2016 it was growing at 40% cagr revenue.

[@paraspaliwal1795]

@@sarthakjoshi9824 Exactly! Nevertheless a great business backed by a great promoter!

[@meta5291]

Dmart will sell out to jiomart. Mr Damani will retire rich.

[@paraspaliwal1795]

@@meta5291 dude he is already ultra rich, he doesn't need to sell anything!

[@ani_ds12]

Kirana stores are themselves responsible for their downfall, when I was in India, in my hometown, Baroda, I had tried several times to convince the nearest neighborhood grocers to implement an online platform to manage their ordering, packaging and delivering and that way back several years ago; but to no avail. Offered them to do it for free, but the new tech averse business are bound to die a slow and painful death. With the entry of a managing platform, the death will be even slower with further diminishing returns.

[@mayankjaiswal3267]

bro you can't judge a whole sea on the basis of some fish. I also do have a kirana store, if you will advise us it would very grateful for us to work with you..

[@akshat7864]

Poha in Kirana store is 60 kg.. Where in DMart 46/- kg...

[@ani_ds12]

@@akshat7864 but dmart doesn't do deliveries, nor gives money on credit with minimal accounting (I always remember everyone saying to him khata ma lakhi lejo, and many people including us even used to round it up to the nearest hundred for it). Dmart started replacing them due to cost after but it's first the convenience of getting everything at a single place easily. But also dmart is for people who shop once a month, if the grocer fills the gaps, it's his business for the month.

[@ani_ds12]

@@mayankjaiswal3267 yes, you are right, I do feel delighted by your kind words and and out of luck at the same time, as I am no longer in India, and deploying such a service at scale takes in person efforts and understanding of the business.

[@Shortsnips1]

@@ani_ds12 I'm from vadodara too

[@sarthakjoshi9824]

Before lockdown my mother used to go to dmart whenever she got chance ( roughly 3-4 times a year ) but now we order on jiomart home delivery. Cheaper then kirana store next door lol

[@partha3584]

Where are you from???

[@sarthakjoshi9824]

@@partha3584 ahmedabad

[@partha3584]

@@sarthakjoshi9824 in West Bengal there is not any store of D Mart

[@partha3584]

@@sarthakjoshi9824 do you think D Mart will expand their business in West Bengal

[@saurabhrai7955]

@@partha3584 no dmart focuses on West and South India.. they don't prefer north and east due to law and order and political instability.. Reliance fresh was thrown out from Uttar Pradesh in 2007 by government as the small retailers started protesting against reliance and mayawati government feared Of losing her vote bank .

[@RuturajPatki]

Very comprehensive insights. Well done my friend. You have the best command on studies related to Indian companies and market.

[@saivenkatnagarala]

Not only ur video,but comments section too filled with plenty of knowledge,ideas...u have loyal subscriber base

[@hrishikeshkuyate9178]

To get Retail sector benefit... Invest both in Dmart and Reliance Industries. When jio Mart execution good manner then start to book profit in Dmart, till that time Dmart is King of retail market

[@aalimmuhammed9728]

Hey bro i had the same idea 4 yrs ago, exactly the same. Seems like ambani and i think the same way 😂

[@aalimmuhammed9728]

People used to make fun of me when i used to say this 😖

[@lovisxh]

That's why Implementation is more Important 👍

[@Giant_marshmallow]

@@aalimmuhammed9728 np bro i trust you , you tell me more ideas I’ll invest and execute and will give you 50% equity 🙂

[@ayushupadhyay801]

@@Giant_marshmallow who are you and why are you so rich

[@pranavbhatt9958]

Brooo Mukesh uncle stole your IP, we have to sue him!

[@parasbhanushali2400]

Dude I really would like to have a video showing you behind the scenes of publishing and making such high quality videos. The research and planning is really worth a video or two. Thanks for doing such videos.

[@nikhilaggarwal7727]

An excellent case study, and yes, I agree that all significant problem mentioned was authentic and for a kriyana store turning into a small jio mart is not a preferable option because they are not and never available to work under or for someone, the pricing thing is not accurate, this relationship with suppliers is a huge thing and helps kriyana stores a lot. The ending music is addictive

[@ChakshuJindal]

Very keen and detailed explanation and analysis. I appreciate it. Suggestion - For certain videos like this one, I request please also release a regional language (say hindi version ) as many kirana store owners can grasp it better.

[@volamjeevankumar1502]

We run kirana store is but we rejected jio mart for following reasons 1) delivery charges 2)if we become jio mart store people who are able to come to shop also order on app and other main issue is pricing is decided by jio 3)as of now usage of grocery delivery apps is not so prevalent so if we turns out store into jio mart we will be making it habit for our customers online ordering which is not good for our financial health..our shop is situated in semi urban area so there is less impact on us because of dmart

[@skiderz_]

bro kirana stores gives us credit and society news 😊

[@sachinedit5209]

future cloud kitchen kai jaise cloud kirana bhi chalu hoga

[@atharvwankhade8111]

Great Video casestudy Of A Upcoming Revolution In The Retail Industry

[@premajohn8154]

Just one word: Amazing. Case study and teaching.

[@jethalaljethiya]

Jio's strategy 1. Eliminate wholesalers in comming 5 to 8 years. 2. Create monopoly in indian wholesale business leaving no other choice for retailers. 3. Exploit the retailers as now they don't have any other supplier. 4. Make companies to give a better deal to jio so that it could increase their sales by pushing kirana vendors to sell the specfic product.

[@girishtripathi4931]

This is the Real Actual Truth but public thinks ohhh its win win situation for eveyone

[@yashvardhanojha6796]

As a consumer, I'm happy.

[@chirume22]

As of today no one can beat the price of Dmart..not even big basket..they charge hardly 49 rupees and if you are ordering monthly groceries (which most of the people do) the price difference is unbeatable. Another point is Dmart is also increasing their stores in every quarters and they have dmart ready stores as well..so the compitition would be neck to neck

[@mymadlife6992]

Amazing. Your videos are very informative and gives a lot of positive hope towards country's growth.

[@PrnzeDe20th]

Awesome, Ganesh ji. Great knowledge on the retail grocery industry.

[@shahpreet5343]

I used to buy a lot of things from D mart but in last one year it has changed as I am purchasing many things from jiomart at the same price of dmart and got it delivered home free😅. So yes business of Dmart will be affected

[@shrikantsolunke]

Highly Impossible. DMart founder is betting only on one product, While JIO is riding on numerous product which can create turnmoil in long run

[@THE.SUKOON]

kzbin.info/www/bejne/n5bLnqarpNiSbLucttps://kzbin.info/www/bejne/n5bLnqarpNiSbLs

[@keshavaprasad2422]

Your explanation is just right for clear understanding.....for everybody. Keep it up.

[@TheJara123]

What a professional presentation man, well done and thank you..

[@ashwin9684]

If you study amazon how it disrupted retail in the US.If history repeats itself , Considering Jio being savior for kirana stores is nothing more than marketing gimmick to appeal to public sentiments , Jio mart will displace the same Kirana store it "supports" s once the supply chain & technology robust well tested and good run . It will be efficient system of course ,yeah lsoon you will see clouser of of kirana stores once jio mart reach's market domination, because by then will launch their own stores. In distant future kirana store would nothing but franchises of jio mart. Its very well crafted idea by jio.

[@geethanrithyalaya2437]

It is clear that with Jiomart's Strategy at one go the Kirana store concept will get wiped out since the dependence of all Kirana stores for procurement will be with Jiomart .Kiranas would never be able to negotiate with a Giant like Jio,Kiranas would have nowhere to go but Jio if they become Jimarts franchisee.The point on higher margins for Kirana is subjective in a market economy .I feel Kiranas shouldn't align with big retailers they should form their own digital platform for procurement and localised sales .That would empower Kirana stores better than going Job,Bigbasket or Dmart.

[@shrinivasgujar974]

Your videos are simply amazing....hats off

[@osriedsouza8734]

Amazing video.......totally love ur content

[@jyotichoudhary817]

Present buddy ❤️🙋 I don't want this channel to stop in any way ever ❤️ Thank you for your efforts ❤️ Ye Dil Maange More ❤️

[@HarshPatel27]

Great analysis as always but for the first time I felt that the study is incomplete as it is missing one major factor. Dmart, Big Basket, and Groffers might be the biggest competitors of Reliance in tier 1 and 2 cities. But in the rest of the India, kirana stores are their biggest competitors. People living in the rest of the India are still hesitant ordering groceries online. By JioMart, Reliance wants to lure this specific demography. Once these people will get habituated with ordering online, Reliance will slowly cut ties with the local kirana stores and start providing goods directly.

[@bibekanandasur8054]

Yes correctly pointed out I am from calcutta north and there are no dmart's here only bigbasket and grofers. But I have only ordered from Jiomart as there is no minimum value order and fast delivery.

[@ThinkSchool]

1. When the videos says Dmart reaches 72 Cities and Reliance has the reach of kirana in 2500 cities, that's exactly what it means. (Tier 2/3 accessibility) 2. Let's not jump to conclusions on Corporate Being Evil all the time. 3. Noone says Jio mart will be a success, hence presented challenges of execution

[@partha3584]

@@bibekanandasur8054 but I think D-Mart will very soon enter into West Bengal.

[@bibekanandasur8054]

@@partha3584 maybe one shop in south calcutta but not in north.

[@nikunjgoyal1955]

@@ThinkSchool But in Long term these shopkeepers will become mere employees of jiomart as they have to act according to them , and even if they want to quit ,they wont be able to bcz of competetion.

[@deepakroundal468]

Your case studies are informative. Your channel will reach 1M subs soon.

[@akashsoulful]

The challenges which you mentioned were absolutely bang on

[@soumyajitroy5239]

Great video Ganesh, specially the topic was amazing

[@THE.SUKOON]

kzbin.info/www/bejne/n5bLnqarpNiSbLucttps://kzbin.info/www/bejne/n5bLnqarpNiSbLs.

[@pankajsawant2051]

Dmart business strategy is well proven. Their first store was opened in 2002. They believe in creating clusters. All stores are owned by them avoiding rentals (reason they survived harsh lockdowns, only profit was badly hit) Looking at unorganised Indian retail market spectrum, both Jio and Dmart has immense potential in coming decade. Jiomart will definitely effect Dmart but Dmart fundamentals are strong and well proven. Indian households love to do grocery shopping by visiting Departmental stores and comparing prizes. It is like small outing for home maker women’s.

[@asianguy86]

They have only store in my city delhi 😭

[@vaviyadeepak]

SUCH A VISIONARY PERSON LIKE TYCOON FATHER, MUKESH BHAI IS ALWAYS WITH INDIAN PEOPLE AT ANY COST WHETHER ITS A DIGITAL TRANSFORMATION OR CREATING A FUTURE FOR ALL SMALL PEOPLE.

[@zoom0819]

Your content is gold! Thank You!

[@CANILESHKUCHERIYA]

Again good analysis. Kudos! Centralisation of scattered retailers under one umbrella is good for consumers but it empowers one Corporate (Private body) immensely. But more power in one Corporate as whole is not good for country.

[@deveshrathi6064]

I don't know what to write for your case studies and just give it for free Thank you 😍❤️🙏🏼

[@TauroChuck]

Jio mart has a killer idea at hand.It would benifit the Tech savy and small buy customer but wont effect Dmart much. Dmart is usually located in unfavourable locations.you visit 1 or 2 times and do bulk buying. If Jio mart becomes prevalant like 7-11 in Thailand but with prices like Dmart. One could do small buying at good prices. Right now small supermarkets provide items of all range on MRP. little or no discount.

[@Aman-ql6pv]

Dude what a throughout research , Must have taken lot of time to prepare .. Really Impressed by the video

[@sivashankar1361]

Those who want to enter into retail business with sufficient capital willing to join their hands with big company, and take the advantages of technology which a normal retailers can't achieve and scale-up their sales. Win win situation for both.

[@tradingtraveller05]

Bro, why the jarring background music? Your videos are one of the best information sources from Indian market perspective. Please don't kill the experience. Still, respects for your efforts!!! Thanks for this video.

[@ThinkSchool]

Sorry bro. Will decrease the volumne next time

[@mukundmurarisarang5747]

Good interpretation of the facts about different business model.

[@AnyaChuri]

Reliance Fresh used to charge "above" the MRP while the isles declaimed discount. Empirical experience 😟 After I admonished the tellers that "no one can charge above MRP", they sheepishly conceded (both the times). That means they knew 'they were charging above the MRP' . Once duped, I'll never buy from the Reliance Group PS. I experienced this twice in Reliance Fresh located off CG road, Ahmedabad

[@majidhussain7174]

1.- If JioMart Will buy directly from FMCG companies, what about the current existing distributors and wholesalers of FMCG company, where will they go? (FMCG companies cannot rely only on JioMart) 2- Non of the retail outlets works on 100% cash. 20 days credit is minimum in majority places.

[@SasiKumar-ei7dt]

I totally agree with you

[@chakradhartankala8282]

Yes that’s the catch

[@r.arulkumar7349]

Today Distributors and Wholesalers are the biggest gainer Buying cheap produce from Farmers/Manufacturer and selling at a higher price Manufacturer can manage price by using cheap labours, farmers are the most affected I'm also a farmer's son and I know the pain And Don't worry they will eventually find another way to loot people

[@shuvajitdas6603]

Brother, more issue with Jiomart, jio mart takes the whole amount from the customer (non-kirana store customer) in spite of not having either one or two products in the package delivered and this happens most of the time. Then when i placed request about refund of the non-delivered item they take 15 to 20 days for the same and also they don't give it in Jiomart wallet but in Jiomart Cashback, moreover, we can only use 20 percent of the order amount from Cashback, per order. Due to this issue, my 2000 rupees is stuck in Jiomart Cashback which i suppose to receive in my Bank account or wallet. So, every time i order items i can use 20 percent of order amount and in the same order delivered 2 items will be missing which cost me at least 600 more. So, my money is inching out at every single order, its a strategic loss planned by Jiomart for us.

[@abhishekpandey6186]

Such a Wonderful video on a Wonderful Competition situation between two Wonderful Companies. Kudos to u. #ThinkSchool

[@muralidharmurahari3534]

Interesting....thanks for the upload!:)

[@A0A4ful]

Thank you, Ganesh. In midst of all these Retail giants' war going on, do you plan to make one on the repercussion of this spiked up consumer industry? The backward integration of Retail : They will invest in the processing and production of, say food. Then go backwards and invest in farmland (twisting and tweaking the land laws). Then enslave the farmers to dedicate their production only to benefit the Big Retail. Not withstanding the irreversible damage on soil, water, environment, etc.

[@thearnavagg]

As user point of view for online ordering, bigbasket have so much better UI than jio mart. Due to which more user prefer bigbasket instead of Jio Mart even having delivery charges. Plus service quality is amazing.

[@sureshnishtala2887]

Excellent Case Study...thank you ganesh Sir...

[@siddharthupadhyay4246]

Good one thanks for bringing out

[@adarshpoojary6729]

I had been using Jiomart partner app and gonna say it works good, but still app needs a lot more of enhancements in UI. The app crashes a lot most of times I hope app improves soon

[@mayurahuja3469]

Note:Jiomart wholesale app gives credit for only 7 days and limit keeps increasing but not a lot

[@mayurahuja3469]

It would still seem like jiomart is helping kirana stores by giving them products at low rates them d mart but the worse is they sell at low rate in their retail app and higher in their wholesale app

[@raghavendraraikar9359]

Nice and a layman like me find these case studies interesting!. Thanks

[@harikrishnaraghuraman3348]

Another excellent episode from Think School. Love.

[@chiragpatel2725]

To all those who're saying it's a strategy of JIO to create monopoly in retail and consumers won't have any other choice if they start exploiting it. Well, I don't know why do we underestimate indian consumers? The times have changed and as diverse as India is there won't be a single winner. It will be a close competition between few of the best and at the end consumers will be winning it.

[@junglee-bee]

Ok, I am with this. Even though I am invested in DMart, I would like JioMart to help local businesses. It sounds like a good idea; Get dmart style mass procurement & big basket style logistics. Sell to the kiranas & make a tiny cut which is alot if they have many kiranas stores on their side. I think it's a win-win for the producer, the distributor & the kirana. Together doing what DMart does alone. Still DMart will be more efficient but can be hit by such competition. Power to the people ✊

[@ketanpatil3489]

another brilliant 👏 👌 👍 vlog... each retail oriented will get outdated over period of time...hence new ideas have to keep flowing in.

[@sanketshinde3769]

Great Case Study Loved Your Video Editing Skills

[@danawhite7122]

Didn't jio tied up with 7eleven to come in retail market of india?

[@easynet1yt]

@7:40 If you understand it clearly, JioMart is not empowering Kirana stores at all. It's just using them as Warehouses. If JIoMart solves all 4 challenges you discussed later in the video, then Kirana stores will be just delivery partner to a JioMart( which is actual Kirana stores). And when you allow someone to do business for you, you're going to make losses in long term on your books. Closed contacts are the worst thing for any business unless you've strategy to get high market participation. And i don't see a high market participation benefit with Jiomart for any kirana store. Another great video man. but I would also love to see some videos which explains their logic behind strategies, not the strategies only :)

[@paramjitsingh2970]

right sir..

[@akashsalvi9138]

Thnx bro really learning lot's of things from . U are the perfect Mentor i was looking for 😇

[@ashokkotekar3713]

Good information with good narrating style

[@pradneshkhaladkar7634]

Amazing...Amazing.. Eager to see this War..

[@user-jk3rr9wp5v]

Don't fight ourselves , kill Amazon in online too🙏

[@khushalsingh5745]

Bhul jao. Amazon sabko eksath kharidke bech dega. If amazpn is good then dont challenge it.

[@user-lb7rg3cx6w]

@@str5454 ? What crap Amazon and Face book are booked for anti trust in multiple countries. Ab bolo

[@sureshchandragupta6307]

terai vedios ek number hai Bhai ..... keep it up .

[@rameshgunda4334]

Great work and GREAT Reliance.

[@gurpreetpanesar395]

If jio mart becomes a distributor for local Kirana stores then existing small and local distributors will be negatively impacted. sooner or later their business will vanish . Although this model will be useful for customers with lower price being offered but it will create a monoply of jio mart and they will increase the prices later and ultimately last mile customer has to pay the price.

[@diptiprasanna1]

Exactly !!

[@Pradeep-ve5os]

just like jio in telecom.

[@cooldebangshu]

You are complete demotivated person. What do you think distributors unorganised market is ok? If this model not applied then Dmart,Bigbasket Tata, Others online Ecommerce will finish Retailer and Distributor both!!!!!

[@user-lb7rg3cx6w]

@@Pradeep-ve5os you do realise JIO won cause others didn't improve. That's like saying Apple killed Nokia. Nokia refused to adapt. They died

[@milindpatil1320]

Customers trust D-Mart and their simplicity. D-Mart is like one big kirana store and Mr. Damani is a Guru of stock market and is known for his simplicity. He very well knows how to handle his business. We should always support D-Mart wherever their services are available.

[@jatinnandrajog8798]

Great video as always 👍

[@blaisecolaco3583]

Great & Clear Information

[@rpaul7918]

This is not reality about jio Mart . Jio mart is helping kiranas in papers only or in plans only , not in real life . In real life Jio mart doing the same like D-mart .

[@MrVinilkrishna]

Vere level topic

[@tatakae9102]

Pinalla

[@Goliath972]

Malayali

[@omkarkale1323]

Best channel that I ever saw, which was suggested by my friend 🤙🏻🤙🏻

[@nagappanraman6096]

Thank you so much for making wonderful videos with good meaningful content.

[@MiaNamboothiripad]

Two rival with same business interests one with an uncanny edge over other with the policy makers.

[@THE.SUKOON]

kzbin.info/www/bejne/n5bLnqarpNiSbLucttps://kzbin.info/www/bejne/n5bLnqarpNiSbLs

[@vsmahankali]

Concept of metro stores, Jio is just combining of Metro stores and DMart

[@isaiahmaragalla]

amazing content. thank you

[@cpvenkatanathanparthasarat4182]

Very well summed up. Kirana stores provides goods in smaller qty, provides grocery on credit, does not issue bills, and they have an established identity in their area, which no one would wish to part. Branded products are not of relevance in such areas.

[@jai4096]

It reminds me of Reliance communication with lot of big plans to grab the customers in their hand with CDMA which failed and later Anil Ambani became bankrupt. Always remember Dmart can be successful in big cities, kiranas in big cities have already become 1/10 of what it used to be. Only ones which had certain location advantages and capital have survived many of them have moved towards slum areas. Small cities and villages dont have competition from likes of Dmart as it is not profitable. So kirana stores would prefer what they have as distribution and credit system rather than Jio mart. Dmart is a very sound business Damani understood the game with lot of experience running the franchise outlet of Apna bazar a Cooperative store in navi mumbai. Rather what Jio mart should have focused was opening stores like Costco... wholesale style with membership with low price and high volume with good quality products, kiranas could directly buy from the store in volume and sale at competing price in their store.

[@kelajohaiakela]

Kaisa lagaa? Jalwaa hai hamara yaha😂😂😂

[@karthikkudathini9615]

This channel has huge influence and fame among B-school students and even lecturers 💯

[@rahuljindal2783]

Your explanation is great ❤️

[@pratikjain9018]

But what if dmart cut their profits from 55 to 10, they can afford to do it, jio mart is just acting like a middleman (wholesaler) here.......

[@anuradhachibber7364]

Yes bro smart already bhot profit or margin leta compared to there competition vo chahe to bhot cost cutting ker sekta ha unhe ghanta ferek nehi pedega

[@junglee-bee]

"STUDY MATERIAL: JIO Mart Brochure" is your own video shared on google drive 😅

[@avinashpoojary2970]

Jio Concept is good. I liked it, as it does not kill the small businesses, it also supports them. There will be issues initially while starting up, but they will figure it out. Thankyou for the detailed information

[@shridharpandit9698]

Epic episode. Thank you Ganesh.